A touching story from the usually irreverent Betabrand newsletter yesterday.

Recently, one of our all-time favorite Model Citizens passed away in his native Italy at the age of 92. While we didn’t know Salvatore Tribuiani personally, we loved the photos of him wearing his Black Sheep Sweater, a gift from his niece in America. She said he liked his sweater for its wool smell and anti-conformist metaphor, which apparently jibed well with his colorful personality.

He liked his sweater so much, in fact, he asked to be buried in it. That’s pretty much the finest compliment a Betabrand product has ever received.

Love that something as simple as a sweater can capture someone’s essence so fully.

I know how Salvatore feels, so I ordered one yesterday too.