How to Know When to Sell vs. When to Market to Customers
Both Sides of the Table
JULY 9, 2013
And with scarce resources it’s your job to decide which door this lead must go through – sales or marketing. If they don’t want to share that information with you then they’re not your champion and you must continue in search of one in order to be worth investing resources in this account. It is not unspeakable.
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