Genuine VC

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Searching for the Kinect Killer App

Genuine VC

In the past month or two, it’s become especially salient to me that the release of the Microsoft Kinect Developer Platform last summer is something fundamentally game-changing.

Search 211
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Director of Platform & Community

Genuine VC

Formulate and conduct NextView’s media relations strategy, both with traditional media journalists and online influencers (creating, executing, and measuring). Execute effective social media strategy and broader targeted outreach (including writing and managing multiple social media presences).

Community 113
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Searching for the Kinect Killer App

Genuine VC

In the past month or two, it’s become especially salient to me that the release of the Microsoft Kinect Developer Platform last summer is something fundamentally game-changing.

Search 100
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Why I Like Our Investment in Triple Lift

Genuine VC

Using real-time image engagement analytics, the company identifies and amplifies brands’ images through initiating paid media and catalyzing earned media. It offers the first marketing platform built for the visual web which takes into account how a brand’s images resonate among consumers.

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Do Startup Location Matters Even Matter?

Genuine VC

Today we’re now neighbors in our building with Uber , our portfolio company TurningArt , and social media marketing firm Likeable Media , among others… including three other portfolio companies on the above map a stone’s throw away [orange]. But again, as VCs, we’re here because that’s where startups are, not the other way around.

Boston 169
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Getting Back the Band Together for NextView’s Investment in BookBub

Genuine VC

Just about fifteen years ago, Josh Schanker and I, along with our co-founders Elliot Shmukler and Tammy O’Neil Bolduc started Sombasa Media together. Our company offered a series of consumer-facing properties, including our flagship property BargainDog, which was an early e-commerce daily deals email newsletter.

Cofounder 118
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Startups Seeking Sherpas

Genuine VC

After we sold our startup Sombasa Media just over a dozen years ago, I embarked on two distinct “journeys.” The first was a month-long 1500+ mile cycling trip from the southern tip of England to the northern tip of Scotland (“ Land’s End to John O’Groats ”). The second was a trip where we hiked the “ Inca Trail ” in Peru to Machu Picchu.

Peru 189