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  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, JANUARY 3, 2013
    [Media] Top 5 CEOs to Watch in 2013
    He co-founded a social media platform that has been used to literally change the world, overthrow governments, and transform how people communicate. Yes, it's about Zuckerberg. Add a sagging Internet behemoth and a chance to change the way we pay for things, and you've got a big year ahead. Some of them are already pretty famous. In her 30s.
  • ARCTICSTARTUP  |  THURSDAY, APRIL 3, 2014
    [Media] Tellyo tunes into €200,000 seed investment from GS Group
    The startup''s customers are TV properties who want more viewers on their live TV after other people see a "I cant believe I just missed this" clip shared on social media. Have you ever wondered how people copy clips of television and put it on the internet? Who has the time to do that? Apparently some people, but this is 2014. Bogu Ju?
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, MARCH 21, 2014
    [Media] 5 Ways to Make Customers Ambassadors Without a Referral Program
    recently talked to Clément Delangue from mention about easy ways startups can get media coverage. 'Why pay customers to talk about you when they will do it for free? Referral programs have their place, but most of the time your users don''t need any rewards to share content or talk about your company and products online. And why not?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JUNE 11, 2013
    [Media] 7 Ways to Motivate Without Money
    Social (and social media) recognition-- The Little Giraffe Foundation. 'It''s easy to increase someone''s paycheck. It''s not so easy to reward without money, but these groups have figured it out. Dear Evil HR Lady, We''re a small non-profit and we rely heavily on volunteers. Yes, their love of the cause is good, but it only goes so far.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 11, 2012
    [Media] Open a Hot Restaurant with $12,000
    It was really about building a brand via word of mouth and social media. We did zero pitching on any media we've received. In New York City? Really? Former advertising exec Nicole Ponseca explains how she opened Maharlika, and got great buzz and press from Day One. How did you go from ad exec to restaurant entrepreneur? What's next?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, AUGUST 28, 2012
    [Media] Why Being Positive Is Easier Said Than Done
    Because positive psychology research has "fine print" that rarely gets mentioned in the media, according to Sonja Lyubomirsky, a professor of psychology at the University of California, Riverside and author of The How of Happiness. Here's why. In one study , Lyubomirsky posted online two nearly identical requests for study participants.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 9, 2012
    [Media] Biggest Lie in Sales Today
    They've read an article, attended a speech, or seen media mentions and remembered our earlier discussions. Chances are, you've heard this one--many times. Don't want to hear it again? Try these tips. Of all the little white lies that sale prospects might tell you, "We'll keep you in mind" ranks among the most common and insidious.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 7, 2012
    [Media] Working With Your Spouse: 5 Rules
    You need to know this in advance, or you’ll never be able to take advantage of any media coverage. Going into business with your spouse isn't for the faint of heart. Here are five rules that will increase your chances of success. Business partners talk all the time about being “in the trenches” together. Right. Goals.
  • THE NEXT WEB  |  SUNDAY, SEPTEMBER 1, 2013
    [Media] What to write about on your startup’s blog
    Post to social media. 'Kostas Papageorgiou  is Paymill ’s resident blogger and a professional blogger and content creator who helps startups grow their online presence through content marketing. This post was originally published on Paymill’s blog. One way to market your startup on the cheap is through blogging. Find out who your audience is.
  • STARTUP LESSONS LEARNED  |  WEDNESDAY, FEBRUARY 1, 2012
    [Media] The Hacker Way
    The word “hacker” has an unfairly negative connotation from being portrayed in the media as people who break into computers. I don't normally comment on the day's news, but I want to make an exception today to share something from Facebook's S-1 filing. billion (!) in revenue, and their growth rates, too. Kudos to the whole Facebook team.
  • READWRITE.COM  |  MONDAY, DECEMBER 3, 2012
    [Media] Let's All Shed Tears For The Crappy Startups That Can't Raise Any More Money
    © 2012 SAY Media, Inc. Sections. Social. Mobile. Enterprise. Cloud. Small Biz. About. Contact. Advertise. Privacy. Search. Follow us. Share. Share… on Facebook. on Twitter. on Google+. on Linked in. by Email. Social. Mobile. Enterprise. Cloud. Small Biz. Hot Topics. Microsoft. iPhone 5. Hurricane Sandy. Politics. YouTube. About.
  • SETH LEVINE'S VC ADVENTURE  |  MONDAY, SEPTEMBER 12, 2011
    [Media] Efficiency
    In this world of social media and always being connected, there’s somehow always the sense that you’re missing out on something. Like you, I’m a pretty busy guy. I’ve always been high energy and (I hope) high velocity. It’s tiring and doesn’t always leave time for the kind of balance I look for in my life.
  • LOS ANGELES STARTUP NEWS  |  TUESDAY, APRIL 26, 2011
    [Media] Interview with Paige Craig of BetterWorks | The Startup Cafe | Los.
    If you need celebrity involvement, writers, producers, or access to media & entertainment resources this city has it all. The Startup Cafe Get Covered! LA Jobs LA Events Academy The home for Los Angeles startups and entrepreneurs. In 1992, Paige was given early selection to the United States Military Academy at West Point. Enjoyed this?
  • ARCTICSTARTUP  |  TUESDAY, MARCH 4, 2014
    [Media] Adform's U.S. Expansion Starts With New Sales & Support Offices in NYC and L.A.
    based publishers interested in expanding their rich-media offerings, as well as media buyers who want to launch programmatically executed branding campaigns. based brands can now leverage our Brand-Led Media Platform to launch highly creative multi-screen digital campaigns that deliver the massive scale they need.
  • PRACTICE TRUMPS THEORY  |  TUESDAY, MARCH 23, 2010
    [Media] Bootstrapping a Lean Startup
    Get active with social media in other ways. 'While not the same thing, Bootstrapping and Lean Startups are quite complementary. Both cover techniques for building low-burn startups by eliminating waste through the maximization of existing resources first before expending effort on the acquisition of new or external resources. Start a blog.
  • DUCT TAPE MARKETING  |  MONDAY, JULY 7, 2014
    [Media] Growth Hacking is Just Effective Marketing
    That stunts aimed at tricking members of the media or diverting traffic from someone else’s community are okay if done in the name of growth. 'Growth Hacking is Just Effective Marketing written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. There are even several books dedicated to the topic ).
  • STARTUP MUSINGS  |  WEDNESDAY, DECEMBER 2, 2009
    [Media] Does a kick-ass product guarantee success?
    Category Cloud Customer research Engineering leadership mobile Product Development Product Management Small business Social media Software startup Top Posts Where should product management live in an organization? Startup Musings Life in the Boston high-tech startup landscape Blog About Elaine Chen « Minimum Viable (Hardware) Product?
  • OCCAM'S RAZOR  |  MONDAY, JULY 22, 2013
    [Media] See-Think-Do: A Content, Marketing, Measurement Business Framework
    Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Hmm … "We are not really sure what we are doing, maybe we should ask Jay the intern who's our Social Media Guru-in-Residence?" 'The world does not need a new business framework. promise. Ready?
  • JUSTINMARES.COM  |  MONDAY, OCTOBER 8, 2012
    [Media] Thoughts on Paul Graham’s “Growth”
    For example, if you think PR could be a strong traction vertical for your mobile app, spend a week pitching media outlets and see what kind of user adoption/traffic come about as a result. You can figure out what you need to do, and safely ignore the latest social media marketing tactic you read. Justin Mares. Search. Main menu.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, JUNE 6, 2013
    [Media] Peer-to-Peer Start-ups Joining Forces
    However, our request was apparently diverted to FitzGibbon Media, a Washington, D.C.-based 'What happens when your company''s business model doesn''t necessarily jive with local law? You go on the offensive. Companies in the "sharing economy" space are doing just that. source at ride-sharing start-up Lyft told Inc.
  • ARCTICSTARTUP  |  TUESDAY, SEPTEMBER 3, 2013
    [Media] Microsoft Gives Finland A Chance To Move On
    'If you''re located in the Nordic region I think it''s impossible it hasn''t popped on your social media already, but Microsoft has bought Nokia''s devices and services unit for $7.2 billion. Just like it sounds, Nokia the phone manufacturer''s days are limited, by the end of 2015 they can no longer sell phones under their own name.
  • THE NEXT WEB  |  THURSDAY, JANUARY 30, 2014
    [Media] How and where to find a co-founder for your startup
    Social media channels can surprisingly lead you to potential partners as well. 'George Deeb  is the Managing Partner at Chicago-based  Red Rocket Ventures , a startup consulting and financial advisory firm based in Chicago. Often times, a startup entrepreneur has a good business idea, but doesn’t know how to build the product or service.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MAY 6, 2014
    [Media] 5 Things You Need to Know Today
    recent report shows that 52 percent of Americans plan to make a social media announcement when they quit their jobs.-- 'A roundup of the day''s news--curated by the Inc. editorial team--to help you and your business succeed. TechCrunch 2. Let that be a warning to you if you''re considering going the crowdfunding route.-- GeekWire 3. CNET 5.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, NOVEMBER 11, 2013
    [Media] Not Fooling Anyone: Employees' Strangest Sick Day Excuses
    This included looking at employees’ social media posts and even driving by their house. 'A survey from CareerBuilder produced a list of this year''s most outrageous reasons for calling in sick. “It is better to offer no excuse than a bad one," George Washington once said. Employee was quitting smoking and was grouchy.
  • ACTIVE GARAGE  |  MONDAY, JANUARY 31, 2011
    [Media] Pop-up retail, meet pop-up office
    Enter social media: Facebook page. Gap did it next to their flagship 5th Avenue location in New York. Method did it in San Francisco’s Union Square shopping district. Method, those funny teardrop-shaped bottles of good eco-friendly soaps and cleaners found at stores like Target and Whole Foods). VP of Merchandising. Success is exposure.”
  • LIGHTSPEED VENTURE PARTNERS  |  SATURDAY, SEPTEMBER 21, 2013
    [Media] A VC’s take on the Season 5 premier of Sharktank
    The founders did a terrible job of explaining what the product did and how it was differentiated, constantly falling back on calling it “social media” as though that would explain everything. 'Last year I recapped a few episodes of season 4 of Sharktank from a VC’s point of view. So here goes! POSTCARDS ON THE RUN. ROLODOC.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 22, 2013
    [Media] This Week in Tech: Is an iPad Giant Coming?
    SanDisk announced this week its new Connect line, which includes a portable flash drive and a larger media drive. 'Fresh off the tech rumor mill: a much bigger iPad may be in the works, and other hot gadget news you should know. Each Monday, I''ll cover the tech trends, gadgets, business services, and apps of note. Las Vegas. iPad Giant?
  • BOTH SIDES OF THE TABLE  |  SATURDAY, MAY 25, 2013
    [Media] As Populist as it May Feel, 98% of VCs Aren’t Dumb
    use social media. 'By now you will likely have read Andy Dunn’s scathing post about Venture Capitalists in which he decries the industry’s masses. read Andy’s post with a knowing smile on my face. But VC is like congress. It’s easy to hate it en masse yet many people love their local congressman. rest my case. Dying.
  • MARKET BY NUMBERS  |  WEDNESDAY, NOVEMBER 18, 2009
    [Media] Entrepreneurs: Know Thy Marketing!
    Think about all the people telling you that you must use social media marketing.  Reply Bill Northlich says: November 20, 2009 at 7:01 pm We had a bad experience with “social media marketing&# recently, did we? Services Marketing Help Downloads Contact Log In Entrepreneurs: Know Thy Marketing! Please. Marketing Help Rule 1.
  • WATCHING WEBSITES  |  THURSDAY, NOVEMBER 26, 2009
    [Media] Google Analytics Alerts: the start of a complete view? | Watching.
    And this is targeted at a specific kind of site (media/community) whereas other businesses more focused on SaaS or e-commerce revenues probably want something that shows productivity or conversion rates. by: Alistair Croll - November 26th, 2009 View Comments Google Analytics recently added a new feature, called Alerts. Blog of Jon [.]
  • BOTH SIDES OF THE TABLE  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Media] Mafia Sourcing – How Insider’s Game User Generated News
    originally came from the entreprise software world (for 10 years) and before that I was in mobile & telecoms (8 years) so the last three years of immersing myself in consumer Internet, digital media & advertisings has been very eye opening. The Web. Open, democratic, leveling, freeing information from closed networks. Or so it seems.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, NOVEMBER 18, 2013
    [Media] 7 Tips to Better Manage Your Email
    In fact email continues to be the primary and most effective form of communication in business despite the spam, texting and social media. 'Is your email running your life? Here are a few tips to help you take back control. Let''s face it. Email is never going away. Most smartphones help do this for you. There is no need to panic. Stay tuned."
  • LIFE BEYOND CODE  |  MONDAY, JULY 15, 2013
    [Media] All You Have to Do is to be You…or Not
    Social media is filled with sayings that will talk about the need to be Yourself in the name of authenticity. 'It is true that not everyone is comfortable with being themselves. It is also true that there is no need to be guilty of just who you are. Some of these sayings are very cute too. One such saying from Oscar Wilde goes like this -.
  • LIFE BEYOND CODE  |  MONDAY, OCTOBER 25, 2010
    [Media] The Upside of the Downside
    Related Posts: When the going gets tough… Advice for Tough Times – From Tom Peters Times UK Ways to distinguish yourself – #122 Overestimate people with potential minus experience Lessons from creating a social media powered eBook The Case for Listening. Nothing happens in a straight line. Inspiration for the future.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, APRIL 23, 2013
    [Media] Modcloth's Key Strategy: Be a Friend to Customers First
    And while this may get confusing at all-hands meetings--almost 70 percent of the company’s employees are female, after all--it perfectly illustrates ModCloth''s approach to engaging its "girl" on social media. 'The fashion retailer wants clients to think of it as a friend first and a business second. Don''t think in plural.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  SUNDAY, MAY 12, 2013
    [Media] 5 Solid Online Business Models You Can Embrace to Generate Income
    In mainstream media, it’s referred to as “native advertising” but the model is the same thing; build a massive audience for your blog and make money when they buy affiliate products you recommend. The Blog-based Affiliate Marketing Model. major blog that does this effectively is Pat Flynn’s Smart Passive Income blog.
  • WHITETAIL SOFTWARE  |  THURSDAY, JANUARY 31, 2013
    [Media] How I Doubled Organic Search Traffic in Two Weeks
    m not interested in a demand media business. You want more traffic. You want it to be organic. You want it to be targeted. And you want to use a strategy that will scale to bring you more. Me too. This post details my recent success at that exact goal. There were two key insights from that post that propelled me forward. More on this later.
  • CONSTANTLY LEARNING  |  MONDAY, OCTOBER 15, 2012
    [Media] A Blog is a Startup
    Building a blog following is even easier with social media. There are a lot of similarities between a successful blogger and a successful startup. With startups you build lots of products, test what gets adopted, build new features, test those features on your user base, and then measure how the features are utilized. Build a product.
  • AUSTIN STARTUP  |  TUESDAY, JUNE 15, 2010
    [Media] IBM Acquires Coremetrics
    From the press release: Today Coremetrics delivers web analytics capabilities to more than 2,100 global brands across a wide range of industries including retail, financial services, media and publishing, travel and hospitality and education.  Today it was announced that IBM is acquiring the company for an undisclosed sum. Coremetrics.
  • GUST  |  FRIDAY, NOVEMBER 4, 2011
    [Media] Keep It Under Your Hat: Valuation Caps and the $650 Million Sale of MySpace for $125 Million
    Never missing an opportunity for a good war story, I’d like to revisit one high-profile transaction, the $650 million acquisition of MySpace by Fox Interactive Media in 2005, on which I spent many sleepless nights along with the rest of the deal team.  The cap is irrelevant if the next equity financing is at a valuation below the cap amount.) 
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MAY 1, 2013
    [Media] Why I Like the Sequester (Despite Flight Delays)
    Hearing the cries of the public and the media, it is taking action. 'Believe it or not, American politicians are starting to think like business people. And that''s a good thing. It''s 1893. In 1933, my grandfather, suffering from the Great Depression, destitute in New York, resorts to theft in order to feed his family. Poor me!
  • UP AND RUNNING  |  FRIDAY, AUGUST 8, 2014
    [Media] If I Gave You a $100,000 Marketing Budget, What Would You Do With It?
    Social Media. 'Let’s face it: developing a marketing budget for a small business is usually not a very big priority. Typically, we just don’t have enough money to warrant having a formal marketing budget. Sometimes we just ignore doing one because it’s depressing. Why bother? The answer is quite simple. Marketing Strategy.
  • STARTUP PROFESSIONALS MUSINGS  |  THURSDAY, AUGUST 14, 2014
    [Media] Investor Secrets For Smart Competitive Positioning
    Successful entrepreneurs start early building their own brand through social media, industry forums, scheduled events, book publishing, and speaking engagements. This raises a big red flag with potential investors, who conclude that no competitors means no market, or you haven’t looked, and the new startup is likely not investable.
  • ADVENTURISTA  |  SUNDAY, OCTOBER 10, 2010
    [Media] eCommerce Rule #9: Identify your best customers, encourage customer loyalty, and motivate the evangelicals
    The rise of social-media services like Facebook and Twitter, and the explosion of niche blogs, means your customers now have very public microphones with which they can broadcast their feelings about you. But social media also means that your biggest fans (as discussed in Rule #2 and Rule #5) can be heard more, too.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, DECEMBER 11, 2013
    [Media] Everything You Need to Know About the New Twitter Ads
    The Social Media Retargeting Opportunity Americans spend over three hours a day on social networking sites. There was a problem, though: people aren''t interested in buying products or services when they''re looking at pictures of cats on social media. Here''s how it works. Do Twitter Ads Work? Previously, they were pretty awful.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JULY 9, 2013
    [Media] Viral Videos Suggest Golden Corral Serves Up 'Dumpster Food'
    Now the company is trying to deal with the fallout on social media and finding, as Amy''s Baking and Papa John''s Pizza recently have, that doing so is more difficult than companies often realize. Dealing with attacks and criticism on social media is becoming a common occurrence for restaurants. Here''s what went wrong.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, DECEMBER 17, 2013
    [Media] Most Talked About Inc. Stories of 2013
    s social media accounts. s social media accounts. 'The stories our readers clicked on the most on from Inc.''s Over the year, Inc. has covered a range of entrepreneurial topics and issues. But some stories ring truer than others. This article , written by Jessica Bruder, sheds light on the dark side of entrepreneurship. Great article.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, FEBRUARY 21, 2014
    [Media] 3 Strategies to Win the War for Talent
    Sinclair notes that the emergence of entrepreneurship in mainstream media has had a significant impact on a founding team’s ability to hire good staff, even when money is limited. 'Big companies don''t have dibs on the best candidates. This was the late 1990s, and I was mentored to join a name-brand company. listened.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, DECEMBER 6, 2013
    [Media] 5 Powerful New Ways to Make Video Attract Customers
    Many channels and creators were influencers on the web and social media before adopting YouTube, and even more that started on YouTube are quickly expanding their audiences everywhere--which means the potential opportunity for distribution of your videos is exponential. new tool and these 5 tips help others help you grab more views.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, NOVEMBER 25, 2013
    [Media] How A Dorm Room Side Project Became The Web's Hottest Operating System
    It’s a highly customizable content platform that can support thousands of development tools that enable users to create and manage a wide range of features, including content, social media, and e-commerce. 'Dries Buytaert thought maybe a dozen people would ever use his software. Buytaert graduated in 2007. million.)
  • MARKETINGLAND.COM  |  MONDAY, OCTOBER 8, 2012
    [Media] 8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I
    Social Media |. SMX Social Media Marketing - Dec. © 2012 Third Door Media, Inc. Home |. News |. Columns |. Search Marketing |. Display Advertising |. Mobile |. Analytics |. Email Marketing |. Affiliate Marketing. All E-Solutions Spotlights |. First Time Here? Wheres Sphinn? Column: Analytics & Marketing Column. Tweet.
  • THE NEXT WEB  |  TUESDAY, MARCH 11, 2014
    [Media] Forget what you know: There’s no right way to start up
    Then Ben [one of the mobile engineers on the team] suggested a concept around sticking pieces of media to friends and people in the real world. 'Ryan Hoover  is the co-creator of  Product Hunt  and EIR at  Tradecraft. Visit his blog  to read more about startups and product design. Twitter is confusing. It wasn’t clear what [Twitter] was.
  • UP AND RUNNING  |  FRIDAY, MAY 16, 2014
    [Media] 6 Reasons Your Small Business Will Fail (And How to Avoid Them)
    Use social media, word of mouth, cold calling, direct mail, and other tried-and-true marketing techniques. 'According to Small Business Administration research , only half of new businesses survive for the first five years and only one-third of new businesses are able to survive for 10 years. Six Reasons Businesses Fail: . Leadership Failure.
  • UP AND RUNNING  |  MONDAY, MAY 12, 2014
    [Media] Why Introverts Make Great Entrepreneurs—Plus 5 Tips for the Entrepreneurial Introvert
    Or, you might put together a thoughtful social media campaign or series of blogs from the privacy of your own office. 'Photo: Getty Images. What do Warren Buffet, Bill Gates, and Mark Zuckerberg all have in common? In addition to being some of the most successful entrepreneurs in the world, all three are introverts. Photo: Kris Krüg.
  • WWW.FASTCOMPANY.COM  |  WEDNESDAY, AUGUST 29, 2012
    [Media] How Algorithms Rule The World
    The Rules of Social Media. Skip navigation. Fast Company. Subscribe. Newsletter. Search. Stumbleupon. linkedin. Google+. Co.DESIGN. Co.CREATE. Co.EXIST. Co.LEAD. TECHNOLOGY. MOST CREATIVE PEOPLE. MAGAZINE. Fast Talk. How Algorithms Rule The World. By Arnie Cooper | August 29, 2012. There was a lot to tell,” says Steiner. Christopher Steiner.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, AUGUST 22, 2013
    [Media] Coding Isn't the Cure
    Posts like these have spawned a whole cottage industry of media bloggers whose sole job, it seems, is to react to the daily absurdities of the smug Silicon Valley founders. 'A New York entrepreneur sets out to teach a homeless man to code. good-faith gesture, or an act of entrepreneurial hubris? Is there justifiable poverty, then? digress.)
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, APRIL 20, 2012
    [Media] Just Because You Have a Recycling Program.
    And the media is catching on. Increasing productivity and efficiency can be far more effective in attracting shrewd consumers and improving your bottom line than flashy green media campaigns screaming for attention. doesn't mean you're a "green" company. Overnight, it was everywhere: every company was suddenly "green." Read on.
  • ENTREPRENEURS-JOURNEY.COM BY YARO STARAK  |  TUESDAY, AUGUST 2, 2011
    [Media] 5 Money-Making Reasons To Get An E-Commerce Site
    Social media brings sales. Additionally, with the introduction of Google + , although it is not available for businesses profiles just yet, it will be a major player in the social media game, and businesses should realize that this is a huge opportunity for them to gain some market share. There was absolutely nothing useful there.
  • EMEDIAVITALS.COM  |  MONDAY, JUNE 13, 2011
    [Media] Hiring web developers
    Trending iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products & Resources Publisher's Playbooks Industry events Site index. startupcto
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, APRIL 25, 2014
    [Media] Texas Wants California to Pass the Sriracha
    or a social media presence 'The hot sauce business is booming, but the CEO of Huy Fong Foods is resisting offers to lure the company away from its California home. Texas is trying to lure Huy Fong Foods, the Irwindale, California company that makes Sriracha hot sauce, but CEO David Tran isn''t budging. Indeed, business is booming.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, NOVEMBER 27, 2013
    [Media] The Future of Marketing: 4 Things You Need to Know
    Using social media, companies can enlist customers and prospects to help with everything from defining product requirements to designing advertising campaigns. 'Technology is utterly changing the way that companies spend money on marketing. Marketing will become more tactical. With the exception of direct marketing (catalogs, mailers, etc.),
  • STEVE BLANK  |  MONDAY, APRIL 29, 2013
    [Media] Fly High
    The class consisted of basic networking and administration, network mapping, remote exploits, denial of service, web vulnerabilities, social engineering, password vulnerabilities, wireless network exploitation, persistence, digital media analysis, and cyber mission operations. He promised that one day he would fix that. Military Academies.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, FEBRUARY 9, 2012
    [Media] Which Numbers Matter Most?
    The re-launched Fab.com uses social media advertising and referrals. How can you tell if your e-commerce company is going to grow or fall flat on its face? These three measurements hold the key. How can you tell if your e-commerce company is growing? Traffic Not all traffic is created equal. Any old eyeballs will no longer do.
  • UP AND RUNNING  |  FRIDAY, MARCH 1, 2013
    [Media] Get Your Customers Moving With More Mobility
    Besides word-of-mouth, a proactive way to go about this is via social media. A small business provider is always searching for that next move that will keep them one step ahead of the competition. One such edge in today’s fast-paced technological world is offering your customers the mobile payment option. Photo credit: vator.tv.
  • VENTURE CYCLIST  |  SUNDAY, OCTOBER 30, 2011
    [Media] Venture Cyclist: Starting from a blank canvas
    Social Media. Venture Cyclist. Venture Capitalist and Cyclist, hence Venture Cyclist. Pages. Advice for Entrepreneurs. VC:VC. Starting from a blank canvas. have recently been reading the books and online literature about business models. Business model canvas, startup canvas, lean canvas, running lean? So which canvas is right for what?
  • STARTUP PROFESSIONALS MUSINGS  |  THURSDAY, OCTOBER 3, 2013
    [Media] How To Delegate More Effectively In Your Business
    For example, non-computer types should consider delegating their social media, website, and SEO activities. 'For a few, delegating comes easily, maybe too easy. For others who are perfectionists, letting go of even the most trivial task is almost impossible. This means only about one manager in ten really knows how to empower others.
  • LIFE BEYOND CODE  |  SATURDAY, SEPTEMBER 11, 2010
    [Media] 11 Kinds of Popularity
    The 12 Elements of the Social Media Mindset Questionable reasons to become an entrepreneur #8 – Everyone loves me. Without further ado, here they are in no particular order. Some types lend themselves to be popular within closed circles and others more broadly. The Fun Type: You are always fun to be around. It is never the same.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, DECEMBER 6, 2012
    [Media] Buying a Brand Without Going Bust
    Right now, the media buzz around these confections is at a high. What entrepreneurs can learn from the hubbub over Twinkies, Sno Balls, and Wonder Bread. It’s the end of an 82-year era. Hostess Brands is officially in bankruptcy. There are dozens of potential buyers swarming over its assets like, well, ants on a Twinkie. Speed.
  • TONY WRIGHT DOT COM  |  THURSDAY, MAY 27, 2010
    [Media] Guide to Evaluating Startup Ideas
    They are currently on the wrong side of a market shift away from physical media– can you imagine people renting DVDs in 10 years? A great developer I once worked with was kvetching at lunch one day. He’d wasted a year of his life and had a pile of stock options that weren’t very interesting. Twitter was very tractable.
  • READWRITESTART  |  WEDNESDAY, OCTOBER 6, 2010
    [Media] 5 Things Hollywood's Power Players Can Teach Entrepreneurs
    Social media extraordinaire and Hollywood favorite Ashton Kutcher, is now an angel investor. Jeff Skoll, number one at eBay, ventured into Hollywood to begin a noble production house, Participant Media, which has already garnered over a dozen Oscar nominations. Startups and Hollywood are more alike than we give credit. Sponsor.
  • ESCAPE FROM CUBICLE NATION  |  THURSDAY, SEPTEMBER 8, 2011
    [Media] Announcing … Fantastic Fall Line-up of Classes from Power Teaching students
    SocializeVid will walk you through how to fully integrate your video content into social media and give it a voice that will help gain quality clients. Susan Kuhn is offering “Authentic Social Media Marketing for Start-Ups.&# It’s easy to get overwhelmed by social media, not to mention by starting your business.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, SEPTEMBER 30, 2013
    [Media] 8 Silly Phrases Marketers Should Avoid
    Marketers use this phrase when sending out press releases, hoping that an air of secrecy will pique media interest. 'When marketers use these silly phrases, it means that they''re probably wasting money. recently provided a list of 12 phrases to avoid in sales emails. Here they are: 1. No amount of marketing can "create" demand. I''m robust!"
  • MIKE MICHALOWICZ  |  MONDAY, NOVEMBER 26, 2012
    [Media] How Entrepreneurs Should Dress
    Although you probably shouldn’t wear jeans to a law office meeting, you could likely get away with it at a media company , a recording studio, and maybe even a restaurant’s kitchen. Today’s social media sites are a window into people’s lives and their closets (pun intended). Clothes, Will Make Or Break The Man. Playing It Safe.
  • DUCT TAPE MARKETING  |  MONDAY, JUNE 13, 2011
    [Media] How to Attract and Retain Customers :: Small Business Marketing.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Practical Tips for Gett.
  • DUCT TAPE MARKETING  |  MONDAY, MARCH 12, 2012
    [Media] The Hierarchy of Getting The Important Stuff Done
    Related Posts: Effective Planning Is About What to Leave Out Social Media Hierarchy Revisted Make It Your Year of Getting More Done How To Stay Focused On What’s Important Successful Marketing Requires Behavior Change. The Hierarchy of Getting The Important Stuff Done This content from: Duct Tape Marketing.
  • LIFE BEYOND CODE  |  MONDAY, AUGUST 23, 2010
    [Media] The Power of Storytelling – Neal Baer of Law and Order SVU
    Nael talked about many things but the highlight of the talk was the power of storytelling ( especially on the mainstream media ). Kavitha and I had an opportunity to listen to Neal Baer ( Producer of Law & Order SVU ) at IDEO recently. The surveys were conducted before the show, 1 week after the show and 6 weeks after the show. Author.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 29, 2013
    [Media] Why (and How) Your Business Should Get Visual
    Knowing your advocates and influencers on these networks and running contests and sweepstakes to distribute your SKUs in the visual feeds is a great way to generate free earned media and traffic from these channels. 'Visual networking sites like Pinterest and Instagram can help grow a brand. What is visual networking? The reason?
  • FRESH INC.: THE STAFF BLOG  |  SUNDAY, OCTOBER 23, 2011
    [Media] Groupon's IPO Missteps
    August 25: Potentially violating an SEC-mandated quiet period in which a company must refuse to speak to the press, Andrew Mason sent out a 2,481-word e-mail that quickly circulated in media. It's almost comical," Sweet says, referring to Groupon's proposed initial public offering that began with its S-1 filing in June. He's right. market.
  • DUCT TAPE MARKETING  |  THURSDAY, FEBRUARY 14, 2013
    [Media] The 5 Small Business Marketing Pillars
    About Patrick Giammarco: I’m a marketing consultant and digital technology and Social Media coach. Enjoy this guest post from Duct Tape Marketing Consultant Patrick Giammarco. photo credit: Sam Beebe, Ecotrust via photopin cc. It’s no secret. These are challenging times for small businesses. Who is your Ideal Client?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, FEBRUARY 20, 2014
    [Media] Need Clarity on a Big Problem? Try This Method
    'Next time you face a complex issue, try the blog-post approach. You''ll find it an eye-opening exercise, and the end result will be much more usable in your decision-making process. have a confession to make: I have a love-hate relationship with this column. It goes without saying that I love working with the fine folks at Inc., And guess what?
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 25, 2012
    [Media] The GoPro Army
    Every two or three minutes, a new piece of GoPro–created content is uploaded to YouTube, and Woodman credits those videos—whether produced by its army of customers or by the company's 20-person in-house media team—with much of the company's runaway success. the surfer on this page is GoPro's founder and CEO Nick Woodman.'>
  • CAMPUS ENTREPRENEURSHIP  |  TUESDAY, JANUARY 17, 2012
    [Media] New Investment Fun Looks to Find Innovation from Within Higher Ed | Campus as Market
    The fund, whose two biggest investors are the media conglomerate Bertelsmann AG and the University of Texas Investment Management Company, is focused on stimulating “innovation from within the academy,” rather than competing with it from the outside, David Figuli, a lawyer and partner in University Ventures, said in an interview Monday.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, FEBRUARY 20, 2012
    [Media] Win Every Sale with Visual Thinking
    This is easy if you are selling something like a bicycle but it's not always easy if we're selling a social media service, for instance, or a branding campaign. Is your product or service a coveted diamond or a chunk of coal? See the forest for the trees by following one author's inventive process. a management-consulting firm. His solution?
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, AUGUST 9, 2013
    [Media] 7 Reasons to Network Like a Dog
    firm Media Connect , and he nicely shared Daisy''s smart networking skills. 'Serious about networking? Then go at it like a pit bull. Learn 7 tips from the real experts. Most business people regularly do some form of networking. You meet people; you pass out a few business cards; and you maybe follow up here or there. Sorry.) Like this post?
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, OCTOBER 26, 2011
    [Media] Ghosts of the Google Graveyard
    It's fair to say that Buzz was one of Google's biggest disasters, both because of its legal issues, as well as tepid response from media. These are the spirits of innovation past: 11 products and services that Google axed. Not everything Google touches turns to gold. Here are the 11 most infamous product kills.
  • DUCT TAPE MARKETING  |  WEDNESDAY, FEBRUARY 6, 2013
    [Media] Will Facebook Remain Relevant?
    In Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg , social media innovator at Intel, Ekaterina Walter outlines how 19-year-old Mark Zuckerberg revolutionized the Internet and why he may continue to do so. Marketing podcast with Ekaterina Walter. So, is the future of Facebook a sure one?
  • UP AND RUNNING  |  THURSDAY, SEPTEMBER 8, 2011
    [Media] 5 Things Zombies Have Taught Me About Business
    Cut back that spend you have for traditional advertising and reinvest it into a new social media strategy. Grrr Arrrgh. At first glance, zombies give the appearance of mindless, flesh-eating creatures from nightmares everywhere and well, they are. But what you might not have realized is what zombies can teach us about small business. Brains!
  • WHITETAIL SOFTWARE  |  FRIDAY, APRIL 26, 2013
    [Media] Pre-Launch Marketing
    Social Media. Social Media Network. 'I’m thinking a lot about pre-launch for Keepify these days and I thought I’d organize it all here. There are a lot of different ways to try to collect traffic, attention, etc. Some of it is more effective before launching that others. Much of it depends on your product and market. Video.
  • CRACKING THE CODE  |  SUNDAY, NOVEMBER 7, 2010
    [Media] Cracking The Code: A Quick & Funny Summary of AdTech
    Popular Media: the key to viral marketing. Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Sunday, November 07, 2010. Quick & Funny Summary of AdTech. love this video: everything you need to know about online advertising! Posted by Philippe Botteri. 11:11 AM.
  • PASCAL'S VIEW  |  FRIDAY, APRIL 15, 2011
    [Media] A Call to Action: Why Venture Capitalists Must Pay Attention to the National Strategy for Trusted Identities in Cyberspace (NSTIC)
    Security: Organizations should protect PII (in all media) through appropriate security safeguards against risks such as loss, unauthorized access or use, destruction, modification, or unintended or inappropriate disclosure. Privacy advocates should find more reasons to cheer for the NSTIC than to fear it.  Share and Enjoy
  • MARK BIRCH  |  MONDAY, FEBRUARY 6, 2012
    [Media] Advice for the Advisors
    Mention them in your social media outlets.  Many startups have advisors.  Most waste the opportunity that advisors provide , because they do not consider why exactly they want advisors in the first place.  There are also things that startups advisors could use advice on.  Specify the appropriate level of involvement and the time commitment. 
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MARCH 25, 2014
    [Media] Why Going Green Means Big Business in the Construction Industry
    The design earned Project Frog accolades and extensive media coverage, and the company landed deals with schools and healthcare providers. 'Gone are the days of green building being a niche market. Today, it''s a big business that''s the future of the construction industry. Editor''s Note: This article is part of Inc.''s According to the U.S.
  • SOFTWARE BY ROB  |  WEDNESDAY, JANUARY 12, 2011
    [Media] The #1 Goal of Your Website
    Social media routes (including blogging) are all fantastic avenues for building an audience. Email should be your first goal, with social media approaches coming once you have this cornerstone cemented in place. Photo by Daquella Manera. This post is an adaptation of a portion of my 2010 Business of Software talk. Unfollow.
  • ALTGATE  |  THURSDAY, SEPTEMBER 16, 2010
    [Media] @altgate » Blog Archive » Outsourcing For Startups
    Better to do personal outreach to blogs/local media. You can also get to know local media easily, they’re at the same events you are and generally speaking are very approachable. The presentation was on outsourcing generally, not just software engineering and the audience was very early stage companies (some yet to be founded). Legal.
  • YOUNGUPSTARTS  |  WEDNESDAY, OCTOBER 19, 2011
    [Media] 50 Great Ways To Use QR Codes In The College Classroom
    Connect on social media. QR codes were first created by Toyota to track vehicles in manufacturing, offering a small barcode that can be quickly decoded. That was 1994, and now, almost 20 years later, QR code technology is experiencing a revival — but not in the automotive industry. Contact. Vcards. Office availability. Polls and feedback.
  • SCOTT EDWARD WALKER  |  FRIDAY, JANUARY 13, 2012
    [Media] Crowdfunding Bill Stuck in the Senate
    In early November, the U.S. House of Representatives overwhelming passed the Entrepreneur Access to Capital Act , a crowdfunding bill which permits startups to offer and sell securities via crowdfunding sites like Kickstarter or social networking sites like Facebook. 
  • THIS IS GOING TO BE BIG.  |  TUESDAY, JUNE 21, 2011
    [Media] Why does Gmail hate newsletters? cc @gmail @danprimack @mailchimp
    If you're going to bother having a social media presence, you can't just let customer complaints go unchecked. For 78 straight weeks, my " This Week in the NYC Innovation Community Newsletter " enjoyed industry leading metrics. Near 40% opens, almost 15% clickthroughs, and almost 4,000 subscribers. disappeared. apparently it's pointless.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, OCTOBER 24, 2012
    [Media] Productivity@Work Resource: An Easy Way to Build Your Online Presence
    media album to store, showcase, and organize your pictures and videos. If the core of your online presence is your website, Comcast Business Class makes creating one a snap. Even if you’re not selling products online, having a website will impact potential customers’ decision to do business with you.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  TUESDAY, DECEMBER 11, 2012
    [Media] Want to Get Noticed? Grab People’s Attention and Don’t Let Go!
    This means taking the time to build and maintain a social media presence, making it easy to contact you from your website, and being responsive. It’s increasingly difficult for marketers to stand out in the crowd. There is so much competition, and people are bombarded from all directions by pleas for their attention. Be Personal. Be Unique.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, SEPTEMBER 4, 2013
    [Media] 5 Steps to Becoming More Marketable
    Promote Yourself has a guide to the major social media channels that you should use. 'Enhance your career by bolstering your current skills and developing new ones. The world of work is changing fast, leaving a wake of frightening uncertainty that''s especially daunting for those of you early in your careers. Which leads me to the next point.
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