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  • DUCT TAPE MARKETING  |  WEDNESDAY, APRIL 20, 2011
    [Media] Where Is The Facebook About Us Page
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Steps to Successful Fac.
  • UP AND RUNNING  |  MONDAY, SEPTEMBER 1, 2014
    [Media] 12 Ways to Get Your New Product into a Major Retail Chain
    Make sure that their price is somewhat in line with your online pricing. -  Jason Grill,  JGrill Media | Sock 101. 6. Investing in something new is a gamble, so how do you get stores to begin carrying your product? What is one tip you have for getting a brand-new product into major retail chains? Their answers are below. 1. The customer?
  • YOUNGUPSTARTS  |  FRIDAY, OCTOBER 11, 2013
    [Media] [New York] INGENUITY 2013
    The 16 finalists that have been selected – covering a range of industries, from mobile, digital media and healthcare to fashion, and Internet services - to pitch are: Crowdtap. Despite the challenging US economy, the New York startup scene is burgeoning. Dashlane. Miner. Partpic. WeDidIt. Zipments. Greatist. Hopscotch. Shake. HeTexted.
  • YOUNGUPSTARTS  |  MONDAY, DECEMBER 5, 2011
    [Media] [Singapore] SingTel Innovation Exchange Introduces myBusiness Techblog
    SingTel Innovation Exchange (Six) – the partner development program of Singapore-headquartered Asia telecommunications provider SingTel – has launched  myBusiness techblog , an online information resource on business, innovation and technology, targeted at small and medium enterprises (SMEs). SME Technology Series.
  • DUCT TAPE MARKETING  |  TUESDAY, AUGUST 25, 2015
    [Media] The Single Most Potent Marketing Tactic of All
    Public Relations – This includes activities aimed at receiving coverage in traditional media outlets. Social Media Marketing – This includes the act of building engagement on established platforms and networks such Facebook, Twitter, and LinkedIn as well as targeted industry platforms. But that’s the beauty of a system.
  • DUCT TAPE MARKETING  |  MONDAY, MARCH 12, 2012
    [Media] The Hierarchy of Getting The Important Stuff Done
    Related Posts: Effective Planning Is About What to Leave Out Social Media Hierarchy Revisted Make It Your Year of Getting More Done How To Stay Focused On What’s Important Successful Marketing Requires Behavior Change. The Hierarchy of Getting The Important Stuff Done This content from: Duct Tape Marketing.
  • BRANDANEW  |  MONDAY, FEBRUARY 8, 2016
    [Media] How to Write For Amazing Sales: Don’t Be Sorry!
    Content marketing includes initiatives like email marketing , website copies, social media marketing, long form content- everything you believe that has the power to build trust and influence. As a girl, I’ve struggled with this situation for a long time. We all like to be ambitious and get the maximum ROI from our content. Not anymore!
  • OCCAM'S RAZOR  |  WEDNESDAY, MAY 27, 2015
    [Media] Digital Marketing & Analytics: Five Deadly Myths De-mythified!
    Per our friends at Wikipedia, Programmatic encompasses an array of technologies that automate the buying, placement and optimization of media inventory. While it made a ton of sense, no sane person would say that we could do anything close to that using the media platforms of the time. My hope is that 1. The web is dead. Cookies!
  • HEARPRENEUR  |  MONDAY, NOVEMBER 9, 2015
    [Media] Monday Morning Motivation: Gary Vaynerchuk Talk
    Gary Vaynerchuk of Vayner Media breaks down entrepreneurship and tech investing in blunt terms. This motivational post is for entrepreneurs, startups and business owners to start their week off on the right foot. Gary The Takeaways. “I do not believe you can teach entrepreneurship.” ” . People will overpay for it.”
  • ARCTICSTARTUP  |  WEDNESDAY, NOVEMBER 13, 2013
    [Media] Reporting Live From Slush13
    We will go behind the scenes into the Media Room, we will take pictures from the invite-only lunch with the Estonian President, we will talk to companies and check out the speakers. This year, we are taking the concept of live reporting to the next level. Best of all, you can request us to go and report on anything that you desire.
  • DUCT TAPE MARKETING  |  WEDNESDAY, JANUARY 21, 2015
    [Media] 5 Tools that Changed the Way I Do Business
    write about lots of tools, but mostly tools that help you do a better job with marketing or social media or SEO. 5 Tools that Changed the Way I Do Business written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Today I want to spend some time sharing tools I use to run my business. Smartsheet
  • YOUNGUPSTARTS  |  FRIDAY, MAY 30, 2014
    [Media] Starting an E-commerce Site? Five Tips Every College Grad Should Know.
    Social media can be a huge business driver. Until fairly recently, traditional companies considered social media a trendy marketing tool. Make sure you integrate the social media tools your customers are using into your e-commerce strategy to develop new leads and address customer service issues. Mobile is the future.
  • ARCTICSTARTUP  |  THURSDAY, SEPTEMBER 17, 2015
    [Media] Top European (+Nordic and Baltic) Startup Events for the Rest of 2015
    Whether you are looking to get some media exposure, to nail an angel investor or perhaps to acquire new users or customers, you need to have it clear in your mind and prepare well. At ArcticStartup, we’re event junkies. We have a portfolio of our own events and 2016 will bring some additions to that and you will hear about it later.
  • DUCT TAPE MARKETING  |  WEDNESDAY, JULY 27, 2011
    [Media] How to Create the Ultimate Customer Experience
    Why Social Media Doesn’t Matter Anymore. How to Create the Ultimate Customer Experience This content from: Duct Tape Marketing Everyone talks about creating a great customer experience, but few people really deliver one that’s special in any way. What if you delivered products on a bike? What if you included more than they expected?
  • ESCAPE FROM CUBICLE NATION  |  TUESDAY, MAY 24, 2011
    [Media] Success dysmorphia
    I was talking with my good friend Erik Proulx last month about the various projects we are working on. Erik is the creator of Lemonade , a documentary about laid off ad agency employees who remade their lives. We share an unhealthy love for our iPhones. And occasionally spend hours lost in an Internet haze , instead of working on important projects.
  • CAMPUS ENTREPRENEURSHIP  |  WEDNESDAY, APRIL 18, 2012
    [Media] More TV For Entrepreneurs | Hollywood Calls Silicon Valley
    “Geeks are the new royalty,” says Frances Berwick, president of Bravo and Style Media. ” Media executives didn’t use to be so eager to chase the digerati. Hit shows about geeks, notably CBS’s “The Big Bang Theory” about physicists, proved to media executives the category could sell.
  • ONSTARTUPS  |  TUESDAY, NOVEMBER 8, 2011
    [Media] From Deadpool to Acquisition: Lessons From Sprouter's Almost Fail
    Media outlets covered our shutdown, lamenting the fact that the resource for startups would be gone. One of Canada's largest media companies Postmedia Network Inc., But we decided that we would respond to user emails, Tweets and media requests the week of the announcement. The following is a guest post by Erin Bury.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, OCTOBER 10, 2013
    [Media] Better Believe It: There Is a Dark Side to Success
    Media outlets take notice-- first local, then regional and eventually, national. Sure, you''re successful now, but how do you create long-term success for your company? Avoid these red flags like the plague. Achieving and celebrating success is an important--and hugely enjoyable--part of business. Success also has its dark side. Focus.
  • YOUNGUPSTARTS  |  WEDNESDAY, JANUARY 20, 2016
    [Media] Why Success Shouldn’t Be Defined By Revenue, Shareholders, Or Even You
    Over time, our society’s notion of success has been reduced to money and power,” said  Arianna Huffington , editor-in-chief of the Huffington Post Media Group. I can’t tell you how many conversations I’ve had with entrepreneurs that ended with them saying, “I want to get $10 million.” by Allison Conkright Engel, Global Marketing Strategy, Sr.
  • FELD THOUGHTS  |  WEDNESDAY, DECEMBER 29, 2010
    [Media] TechStars Boston Applications Are Heating Up
    Even more excitingly, they are covering a wide range of companies – some deep tech, social media, health care informatics, robotics, and ecommerce. The TechStars Boston application deadline is 1/31/11. So – don’t wait – apply to TechStars Boston now ! TechStars Year 3 in Boston is shaping up to be the best yet.
  • VENTURE HACKS  |  MONDAY, JULY 25, 2011
    [Media] 1.5 Years Of AngelList: 8000 Intros, 400 Investments And That's Just The Data We Can Tell You About
    The top 5 markets are Mobile , E-Commerce , SaaS , Digital Media  and  Education. It’s the AngelList centi-sesquicentennial and we want to share some stats with you. After 1.5 years, AngelList has seen…. 8,000 intros. An investor has asked for an intro to a startup on AngelList over 8,000 times. 400 investments. acquisitions. AngelLis
  • UP AND RUNNING  |  THURSDAY, SEPTEMBER 11, 2014
    [Media] I Went on Vacation and Increased Our Facebook Traffic by 300%. Here’s How…
    As Community Manager here at Bplans, I am actively involved in promoting engagement on our site and our social media platforms. The strategy I employed for my time away ended up increasing our social media referral traffic across all platforms by 120%, and Facebook in particular by over 300%. Almost What keeps us from truly unplugging?
  • YOUNGUPSTARTS  |  MONDAY, MARCH 2, 2015
    [Media] How To Make A Killing With An E Commerce Business
    Use social media and other marketing tools to seek out this niche and sell to them first. People love to shop. We love to buy new things and we’re always seeking out bargains. This is the number one rule that all sellers need to remember. Buying new things triggers a chemical release in our brains. That’s what we’ll help you with today.
  • DUCT TAPE MARKETING  |  THURSDAY, MARCH 13, 2014
    [Media] Why You Don’t Need to Go Viral to Make Video Marketing Work
    Most get around 100-300 views, but site traffic is growing, subscribers are up 75% and I’m seeing increased social media engagement. photo credit: ARMLE via photopin cc. viral video is the dream of many marketers and business owners. One smash hit can transform a business’s reach overnight. The myth of viral for small business.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MAY 29, 2012
    [Media] Can This E-Commerce Site Charm Gen-Y?
    Young pop-music fans are all online, all the time, and one new website—a hybrid media company and online retail site—is vying for their attention. Lot18's founders are hoping to strike gold again. This time, they're targeting young pop-music fanatics with Popdust. Forget FM radio. Forget cable TV.
  • VENTUREWOODS  |  MONDAY, FEBRUARY 10, 2014
    [Media] Content Marketing for SME’s
    Digital Marketing Strategies are closely connected with Content and Consultants with experience in Online Advertising , Social Media Marketing , Search Engine Optimization optimizes Digital Media with Right Content to Deliver Tangible and measured Results. You have to think like a Publisher , Media and work on great story telling.
  • AWEISSMAN.COM  |  FRIDAY, OCTOBER 23, 2009
    [Media] The Golden Road (to Online Distribution)
    We started betaworks by specifically looking at the past, and using that look back to come up not only with a specific and focused view of online media but also a corporate structure to enable us to optimize our participation in future innovation. skip to main | skip to sidebar. aweissman.com. Maximizing the serendipity around you. Tweet.
  • UP AND RUNNING  |  TUESDAY, OCTOBER 21, 2014
    [Media] Ask an Entrepreneur: Can I Really Start a Business in 30 Days?
    Social Media can supercharge your launch. It allows your supporters to pledge to their social media accounts following your launch date. Are you looking for advice on getting your business up and running quickly? Scroll down for expert tips. If you like them, share this on Twitter with the hashtag #30DayChallenge. Skimping on design.
  • ARCTICSTARTUP  |  THURSDAY, OCTOBER 9, 2014
    [Media] Who's at Dublin Web Summit?
    The main reasons we head to conferences is to meet potential investors, some interesting CEOs for collaboration, and media to make some noise. Media. And lastly, if you want to get your product mentioned in major media, Dublin Web Summit has plenty of outlets for you to approach. So, who''s going to be there?
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, SEPTEMBER 14, 2015
    [Media] I Gave Up Social Media for a Week--and You'll Never Guess What Happened
    Here's why unplugging should be part of your entrepreneurial plan
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JANUARY 27, 2014
    [Media] You Don't Have to Be an Entrepreneur for Life
    Keeping up your public profile through social media and other means is key to ensuring as many doors as possible remain open to you. The "Cubicle Nation" author talks about her new book "Body of Work" and why she urges entrepreneurs to be "work-mode agnostic". You struggle and strive to pull yourself up on a linear, clearly defined path.
  • BEN CASNOCHA: THE BLOG  |  SUNDAY, FEBRUARY 6, 2011
    [Media] Guilt-Free, Pain-Free Solitude When Abroad
    said I didn't miss the lack of ethnic diversity; how far away the country is from everything else; the challenge of a foreign language; the lack of English language media and books; the poor customer service in companies. Most of all, I miss the immense stimulation of day to day living in another country. She explained. Chile Travel
  • LIFE BEYOND CODE  |  WEDNESDAY, JULY 24, 2013
    [Media] 9 Steps to Joyful Living
    The problem stems from the media. Disclaimer: I am no expert on happiness or joyfulness. While I have read numerous books on this topic, I have not done a research project of my own to reach the conclusions presented here. Let’s start right away. Step Zero: Being Open. That shows that you are open without a lot of reservations.
  • STARTUP PROFESSIONALS MUSINGS  |  FRIDAY, JULY 12, 2013
    [Media] Why Would a Business Avoid any Internet Presence?
    In fact, you can set up a web presence these days on social media alone, by creating a company page on Facebook, company profile on LinkedIn, or a free blog with static pages on WordPress. These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Marty Zwilling.
  • YOUNGUPSTARTS  |  THURSDAY, MARCH 22, 2012
    [Media] Breaking Into Mobile Commerce
    With social media on the rise, and a new technology becoming available every day, your company is required to conform. by Jessica Sanders, Chonies. Mobile commerce is the newest addition to the small business family, and worth considering. Why It’s Important. What Customers Want. Your customers want to access to you at their will.
  • CHRIS DIXON  |  MONDAY, SEPTEMBER 3, 2012
    [Media] The time to eat the hors d’oeuvres is when they’re being passed
    In the M&A markets, the most extreme example is probably in adtech, where there were waves of acquisitions in ad exchanges (DoubleClick, RightMedia, Avenue A), then mobile ads (AdMob, Quattro), and then social advertising (Buddy Media, Wildfire). The arguments underlying it are mathematically elegant and have been widely popularized.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, SEPTEMBER 30, 2013
    [Media] Success: If You Define It, You Can Accomplish It
    With our media and celebrity-heavy culture, it’s very, very common to see people unconsciously adopt a frame of reference that if they’re not famous, they’re not successful. Successful is not a word with a simple or self evident definition. Nothing, as long as first you define what it means to be successful. Intrigued?
  • READWRITESTART  |  THURSDAY, MARCH 10, 2011
    [Media] Should Your Startup Offer Virtual Internships?
    The most popular categories for virtual internships, he says, are social media, digital media, public relations, amd marketing. We've written several times here at ReadWriteStart about the benefits - for students and for startups - of offering internship opportunities. Internships are a great way to identify (and recruit) young talent.
  • DUCT TAPE MARKETING  |  THURSDAY, MAY 1, 2014
    [Media] 5 Ways Your Website is Hurting Your Bottom Line
    Share posts, deals, and information via social media. 5 Ways Your Website is Hurting Your Bottom Line written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Thursday is guest post day here at Duct Tape Marketing and today’s guest is from Jake Magleby    – Enjoy! Unresponsive Web Design. Slow Loading Time.
  • DUCT TAPE MARKETING  |  THURSDAY, AUGUST 29, 2013
    [Media] Content Marketing for Brand Engagement and Demand Generation
    For content distribution, use a combination of email, social media, SEO, PPC, content syndication, trade shows, sales reps, PR, and partners.  Digital marketing has enabled brands greater control in sharing information and entertainment with customers, making content marketing an increasingly common marketing vehicle for brands. 
  • DUCT TAPE MARKETING  |  MONDAY, APRIL 4, 2016
    [Media] Why Online Reviews Should Be a Part of Your Referral Marketing Program
    These include website design, search engine optimization, social media management, reputation management, and lead generation services Why Online Reviews Should Be a Part of Your Referral Marketing Program written by Alex Boyer read more at Duct Tape Marketing. Developing a strong referral program is vital for many businesses. Summary.
  • YOUNGUPSTARTS  |  WEDNESDAY, JUNE 15, 2016
    [Media] Don’t Let Them Forget You! Key Ways To Keep In Touch With Clients
    Social Media. You should look into how to use social media to communicate with clients and customers. If you are speaking to a current client, you can enquire about their satisfaction with your services on social media. Have you ever lost an important client to a competing company? Conference Calling. Live Feeds. Call Handling.
  • YOUNGUPSTARTS  |  THURSDAY, FEBRUARY 11, 2016
    [Media] Become An SEO Master With These Awesome Tips
    Always Use Social Media. In this day and age, you can’t create a buzz without social media platforms. If you go viral on social media, Google will have to take notice and adjust your ranking accordingly. Now that it is 2016, you can’t afford to be content with SEO beginner status. The best way to improve a skill is to learn.
  • DUCT TAPE MARKETING  |  MONDAY, DECEMBER 7, 2015
    [Media] 4 Local SEO Tips For 2016
    Ray is also the co-author of the “Marketing Guides for Small Business” eBook series, which includes topics on Website Design, Local SEO, Content Marketing, Social Media, Google AdWords, and Reputation Management. 4 Local SEO Tips For 2016 written by Alex Boyer read more at Duct Tape Marketing. And let’s be honest. Go Mobile Or Go Home. Ray L.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, FEBRUARY 4, 2014
    [Media] 5 Ways to Keep Employees From Becoming Competitors
    He started Avocado, a social-media platform that allows couples and loved ones to stay connected. To retain highly engaged, entrepreneurially spirited employees, you must learn what makes them tick. New companies aren''t built by tinkerers in garages. Instead, startups emerge from big established companies. They thrive on networking.
  • YOUNGUPSTARTS  |  THURSDAY, SEPTEMBER 25, 2014
    [Media] Girlfluence To Harness Women Power Online Using Video
    Not only that, we too are mentoring and coaching our influencers to grow larger, successfully brand themselves, learn how to speak to the media, create a communications strategy for their own brands and expand into larger brand partnerships.” But how about one that’s totally about women?
  • STARTUP PROFESSIONALS MUSINGS  |  WEDNESDAY, MAY 8, 2013
    [Media] Startups Should be Wary of Disruptive Technologies
    MySpace and several others, who arguably pioneered the disruptive social media technology, never really survived to enjoy it. How many times have investors heard startups start their pitch by touting that their technology is “disruptive?” Investors will wait for more traction. Christensen in “ The Innovator’s Dilemma ” way back in 1995.
  • STARTUP PROFESSIONALS MUSINGS  |  THURSDAY, AUGUST 25, 2011
    [Media] 5 Steps to Sell the Way Your Customers Want to Buy
    Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. But the reality is that sellers are no longer in charge of the customer buying process. Marty Zwilling.
  • DAVID TETEN  |  FRIDAY, SEPTEMBER 5, 2014
    [Media] How to Get World Class Experts to Support Your Company
    Like many established finance & media companies, GLG knows that the tech startup sector is a growing part of the economy. They work a broad range of sectors — including education, media, fintech, and healthcare. This can suck up huge amounts of your scarcest resource, time.  Or, you can go straight to the source.
  • ARCTICSTARTUP  |  SUNDAY, SEPTEMBER 16, 2012
    [Media] Companybook Brings Companies Into Their Own Social Network
    To get some sort of idea about the company, Companybook also provides a media reputation chart that determines positive and negative news articles based on the the company's name is used in the sentence. You can google ambiguous search terms, try to dig through LinkedIn, or you can search through business directories with limited success.
  • DUCT TAPE MARKETING  |  THURSDAY, JANUARY 21, 2016
    [Media] What Makes a Good Marketing Strategy?
    You can advertise your business on social media, run AdWords or display campaigns, try marketing or content marketing, retargeting and a number of other online marketing techniques. What Makes a Good Marketing Strategy? written by Guest Post read more at Duct Tape Marketing. photo credit: Remco Wighman via Creative Commons. Product. Price.
  • READWRITE.COM  |  MONDAY, DECEMBER 3, 2012
    [Media] Let's All Shed Tears For The Crappy Startups That Can't Raise Any More Money
    © 2012 SAY Media, Inc. Sections. Social. Mobile. Enterprise. Cloud. Small Biz. About. Contact. Advertise. Privacy. Search. Follow us. Share. Share… on Facebook. on Twitter. on Google+. on Linked in. by Email. Social. Mobile. Enterprise. Cloud. Small Biz. Hot Topics. Microsoft. iPhone 5. Hurricane Sandy. Politics. YouTube. About.
  • DAVID TETEN  |  SUNDAY, FEBRUARY 1, 2015
    [Media] The Best Movies About Real Business, Not Hollywood’s Version of Business
    Media and entertainment is a $1.9 This is an amazingly short list, when you consider how fecund the media industry is. Eric Ries likes to asks audiences who has seen a movie about a startup. Normally everyone has seen “The Social Network”. Act 1: a protagonist with a bold idea and excellent timing for the idea. His answer? FICTION.
  • ABOVETHECROWD.COM  |  TUESDAY, FEBRUARY 24, 2015
    [Media] Investors Beware: Today’s $100M+ Late-stage Private Rounds Are Very Different from an IPO
    All of this suggests that we are not in a valuation bubble, as the mainstream media seems to think. [An edited version of the following blog post originally appeared in a modified form in the pages of the weekend edition of the Financial Times last Saturday. ]. Conversely, these late stage private rounds have no such pageantry or process.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, NOVEMBER 18, 2011
    [Media] 5 Tools for Twitter Power Users
    Except the media. Recommendations from a celebrity tweeter who actually writes all of his own tweets. One of my clients (sorry, can’t say who) has over 700,000 Twitter followers, tweets constantly, admits he responds to more DMs than he should, and does it all on his own without the help of a ghost-tweeter. ” 2. “8 a.m.
  • ALLTHINGSD.COM  |  FRIDAY, AUGUST 24, 2012
    [Media] Fenwick VC Survey: Q2 Funding Valuations Shoot the Moon
    Media. Internet/digital media and software was the biggest beneficiary of the rise. Peter Kafka in Media. AllThingsD.com is a Web site devoted to news, analysis and opinion on technology, the Internet and media. It is a fusion of different media styles, different topics, different formats and different sources.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, APRIL 2, 2013
    [Media] 4 Lessons for Mid-Life Entrepreneurs
    They have the hard business skills, but they may not have a firm handle on emerging technologies and social media trends. Using Facebook, twitter and the like to drive your social life is one thing – using social media to drive your business is another entirely. Entrepreneurship doesn't have to be young person's game. ”
  • YOUNGUPSTARTS  |  THURSDAY, APRIL 26, 2012
    [Media] 31 Great Ways Universities Are Using Google+
    Social media resources like Google Plus offer a great opportunity for growth in education through collaborative work, communication, and camaraderie. Many of today’s universities have recognized this incredible potential, and have put G+ to work on campus. Hangout office hours. Don’t feel like heading to campus in the middle of a snowstorm?
  • OCCAM'S RAZOR  |  MONDAY, JULY 22, 2013
    [Media] See-Think-Do: A Content, Marketing, Measurement Business Framework
    Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Hmm … "We are not really sure what we are doing, maybe we should ask Jay the intern who's our Social Media Guru-in-Residence?" seconds)" for business framework on Google today. promise.
  • UC BERKELEY  |  THURSDAY, AUGUST 28, 2014
    [Media] LEARN ABOUT THE 2013 T2MA EXPERIENCE IN 3 MINUTES
    Join our mailing list, connect with us on social media, email lester@haas.berkeley.edu or drop by F450 at the Haas School of Business. Get involved with the Lester Center to learn about upcoming events and programs like T2MA. Find out what we can do for you! International UC Berkeley intel technology to market accelerator video
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, FEBRUARY 12, 2014
    [Media] 6 Things You Need to Know Today
    The new photo-centric design might mean you need to rethink your business''s social media campaigns on Twitter.-- A roundup of the day''s news that can help you and your business succeed 1. Debacle Diverted The House voted late Tuesday to suspend the debt ceiling until 2015. Twitter 2.0 Mashable 4. Wall Street Journal 6.
  • DUCT TAPE MARKETING  |  TUESDAY, SEPTEMBER 23, 2014
    [Media] How to Get Paid for Everything You Do
    Related posts: Blending Paid Social with Organic Social Now that social media participation has become an integral aspect. How to Get Paid for Everything You Do written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. photo credit: Historias Visuales via photopin cc. Get paid to provide a service.
  • READWRITE.COM  |  WEDNESDAY, JANUARY 23, 2013
    [Media] Don't Write Off Relational Databases For Big Data Just Yet
    © 2013 SAY Media, Inc. Sections. Social. Mobile. Enterprise. Cloud. Small Biz. About. Contact. Advertise. Privacy. Search. Follow us. Share. Share… on Facebook. on Twitter. on Google+. on Linked in. by Email. Social. Mobile. Enterprise. Cloud. Small Biz. Hot Topics. Microsoft. iPhone 5. Hurricane Sandy. Politics. YouTube. About.
  • WWW.FASTCOMPANY.COM  |  WEDNESDAY, AUGUST 29, 2012
    [Media] How Algorithms Rule The World
    The Rules of Social Media. Skip navigation. Fast Company. Subscribe. Newsletter. Search. Stumbleupon. linkedin. Google+. Co.DESIGN. Co.CREATE. Co.EXIST. Co.LEAD. TECHNOLOGY. MOST CREATIVE PEOPLE. MAGAZINE. Fast Talk. How Algorithms Rule The World. By Arnie Cooper | August 29, 2012. There was a lot to tell,” says Steiner. Christopher Steiner.
  • DUCT TAPE MARKETING  |  SUNDAY, JUNE 14, 2015
    [Media] How to Build a Newsletter People Will Actually Read
    Ways To Make An Email Newsletter Your Best Sales Tool No matter how enamored you may be with social media, Total Online Presence email marketing newsletter Sara JantschHow to Build a Newsletter People Will Actually Read written by Sara Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Focus on the subject line.
  • THE PRODUCT GUY  |  SATURDAY, APRIL 18, 2015
    [Media] Gaining User Insights from Prototypes
    have 20 years experience developing and growing products and services for companies of all sizes in the mobile, enterprise, e-commerce, media and education sectors. In our a recent live stream from one of our mentors of The Product Mentor , Steven Cohn, lead a conversation around “Gaining User Insights from Prototypes”. View the live stream….
  • LIFE BEYOND CODE  |  FRIDAY, MARCH 30, 2012
    [Media] Some restrictions apply*
    A friend on social media posted a photo on Facebook called Why complicate life? It has an uplifting message and knowing my friend, he had noble intentions for posting the same. have posted the photo here again below: Before you scroll down and read what I have written below think about what has been written on the photo. Ask for it.
  • THE NEXT WEB  |  SUNDAY, SEPTEMBER 1, 2013
    [Media] What to write about on your startup’s blog
    Post to social media. Kostas Papageorgiou  is Paymill ’s resident blogger and a professional blogger and content creator who helps startups grow their online presence through content marketing. This post was originally published on Paymill’s blog. One way to market your startup on the cheap is through blogging. Find out who your audience is.
  • THE NEXT WEB  |  SUNDAY, DECEMBER 30, 2012
    [Media] Founders: Learning should be your top 2013 New Year’s resolution
    Social media marketing for startups : How to use social to launch, position your messaging and get distribution. As we get closer to the New Year, the ritual of making resolutions begins and we all flock to the usual patterns: we want to to eat healthier, work out more, get promoted, or spend more time with our kids and family. Udacity.
  • THE EQUITY KICKER  |  MONDAY, MAY 28, 2012
    [Media] Britain’s growing entrepreneurial culture
    There are a number of contributing factors, not least the growing number of success stories, but support from the government and media will really help the nation understand that entrepreneurship is important for UK plc and a valid and exciting career choice. Innovation
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JUNE 28, 2013
    [Media] How Sean Parker Should Have Handled His Wedding Controversy
    million wedding were bashed far and wide online, by both media outlets and casual observers--some of the latter of whom issued threats to him on Facebook. Things could have gone oh-so differently for the Silicon Valley mainstay, should he have followed these bits of expert advice. His decisions surrounding his $4.5 So Parker punched back.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 25, 2012
    [Media] The GoPro Army
    Every two or three minutes, a new piece of GoPro–created content is uploaded to YouTube, and Woodman credits those videos—whether produced by its army of customers or by the company's 20-person in-house media team—with much of the company's runaway success. Then he hammers the gas again. The point comes back to storytelling.
  • STARTUP PROFESSIONALS MUSINGS  |  WEDNESDAY, MARCH 20, 2013
    [Media] Create a New Business Bubble, Don’t Chase Old Ones
    Social media darling Twitter is the most fragile of these bubbles. In finance, a bubble is too much money chasing assets, greater asset production and a herd mentality. In all these cases, a bust is inevitable, and everyone loses. Overconfidence. In finance, “this time is different” is the beginning of a new bubble. Supply and demand ignored.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, NOVEMBER 15, 2012
    [Media] Don't Let Your Blog Get You in Trouble
    This can take place in many different forums, but blogging and using other forms of social media are becoming more and more common for all types of businesses--from the small start-up to the giant conglomerate. Think the First Amendment protects you and your business when you write about yourself? Not exactly. The good news? They love you!
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, APRIL 30, 2014
    [Media] 6 Things You Need to Know Today
    Given the photos, personal data, financial information and social media activity stored on phones --all information which could easily affect people other than the suspect -- the decision could have big implications for online privacy.-- A roundup of the day''s news--curated by the Inc. But don''t take it from them, take it from Red Bull.
  • ROB GO  |  MONDAY, MAY 14, 2012
    [Media] Think Twice Before Starting a Company
    Getting media and PR attention is tough, because there are hundreds of companies pitching the same people and trying to get them to tell their story. I sent a tweet out last week that resulted in some healthy debate: “three years ago, I was telling everyone I met to start companies. Today, my bias is one of caution. Couple thoughts: 1.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, MAY 19, 2014
    [Media] Why Most Data Is Drivel
    huge consulting company told us they were investing significantly in their social media presence because that''s where they connect with recruits. To truly understand your customers, you need to get an up-close-and-personal view of their experience that Big Data just can''t deliver. The average Inc. reader is positively drowning in data.
  • YOUNGUPSTARTS  |  MONDAY, FEBRUARY 11, 2013
    [Media] YSN Launches Global “Build Your Own Virtual SUBWAY® Store” Campaign
    The founder of of international sandwich chain SUBWAY® , Fred DeLuca, started his business with a US$1,000 loan when he was just 17. That was in 1965. Today SUBWAY® is the largest restaurant chain in the world with over 38,000 stores in more than 100 countries. From there, the adventure will continue in New York City and Washington DC.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, MARCH 5, 2012
    [Media] Is That PR Agency Blowing Smoke?
    Same goes for any big media organization. Contact lists are always a popular topic with clients: “The last agency we spoke with has relationships with [insert ideal media outlet here]. Within minutes he began sharing his (strong) distrust of PR people. I've heard the same story over and over: Client meets PR agency.
  • FELD THOUGHTS  |  FRIDAY, JULY 27, 2012
    [Media] It Comes With The Territory
    And my day is filled with random interactions – many of them interesting and stimulating – but plenty of them hostile, negative, and troll-like. I’ve had a weird surge of being on the receiving end of hostile stuff from random people I don’t know the past few weeks. ” I responded “It comes with the territory.”
  • BRANDANEW  |  MONDAY, JULY 25, 2016
    [Media] 3 Brands Using Inspiring Mobile Storytelling Techniques
    The tenets of storytelling remain the same, and yet it feels different with the media today. Digital convergence across media types and devices is necessary for a cohesive brand view. Brands are available not just on one, but multiple screens- from a large 60 inch TV set to a small mobile phone. What will you try next? million times.
  • FELD THOUGHTS  |  MONDAY, JULY 28, 2014
    [Media] Why The SBIC Doesn’t Work For Venture Capital Anymore
    This dynamic has been reported thousands of times so I don’t need to go through it again, but we don’t have to look back very far to hear the drum beat from the media, LPs, and everyone else about how “VC is dead.” There are so many things wrong in the article I felt compelled to write about it. Huh, what?
  • THE EQUITY KICKER  |  TUESDAY, FEBRUARY 7, 2012
    [Media] To increase serendipity you have to make yourself more vulnerable
    posted it on my Tumblog at the time but I’m coming back to it today because it captures the essence of both the potential and peril of social media. think that many people’s concerns with privacy on social media are rooted in a fear of doing something wrong or looking stupid in a highly visible environment. Related articles.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, FEBRUARY 13, 2013
    [Media] You Know Less About Your Web Analytics Than You Think
    Scenario #5: Fear Trumps Data Your COO just met with a big-name vendor who enlightened him that "social media is the way of the world." Take control of your analytics--make sure you haven't fallen into one of these six common traps. It's 3p.m. Do you know where your Web analytics are? How could that be? You don't own your own data. Solutions?
  • CROWDSPRING BLOG  |  FRIDAY, JULY 8, 2016
    [Media] Weekend Reads: Besting Giants
    Check out this super interesting write up about what Facebook’s Safety Check says about social media’s role in our lives. It’s gettin’ close to quittin’ time, folks. It’s been a long week, and we hope you get a chance to unplug and recharge over the next couple of days. That’s our game plan, anyway.
  • VC CAFE  |  MONDAY, AUGUST 22, 2011
    [Media] Vikido Launched Social Network and Web Browser for Parents and Kids
    It hopes to be more than a user generated content site, by aggregating movies, games, recreational and educational activities from sources that were deemed safe for kids, operating on a Freemium model – offering free access to basic content and charging for premium media access.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JANUARY 21, 2014
    [Media] Global Spending on Mobile Advertising To Reach $18 Billion in 2014
    As companies compete for customers'' attention, the mobile ad market will continue to be robust while ads in traditional media will shrink. Improving market conditions will cause spending to increase to $41.9 by 2017, a Gartner report predicts. Worldwide spending on mobile advertising is expected to hit $18 billion this year, up from $13.1
  • DUCT TAPE MARKETING  |  TUESDAY, AUGUST 13, 2013
    [Media] The Problem With Inbound Marketing
    The term content marketing supplanted social media in the buzz wars and the race to create more content was on. The Problem With Inbound Marketing written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I’ve been promoting the concept of inbound marketing for about ten years now.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, AUGUST 15, 2012
    [Media] 7 Promotional Stunts That Work
    Mike Wolfe, the president of social media marketing firm Wam Enterprises , says he's found success posting news items that link back to a client site on the Patch site for the Bedford-Katonah community in New York, where he's based. Looking for ways to promote your new company? Let's face it: Some stunts are better than others.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 8, 2013
    [Media] Week in Tech: Facebook Graph Search, Windows 8.1, and More
    Helpful, especially for your next social media campaign This week, we look at how Windows 8.1 is shipping to PC makers, Facebook is rolling out Graph Search, and Garmin has a new product for your car. Each Monday, I''ll cover the tech trends, gadgets, business services, and apps of note. Post in comments if you know of any other trends! 1.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 23, 2012
    [Media] 5 Tips for Creating a Winning Presentation
    Earlier this year, I had a presentation to do about the wonders of combining email marketing and social media to grow your business. I put together what I thought was a pretty nice deck with some great how-tos. From no projector to awful audio, it's not uncommon to be faced with unexpected "gotchas" when giving a presentation.
  • AGILE VC  |  THURSDAY, JANUARY 3, 2013
    [Media] The Unbundled Mobile Software Stack
    They further had to open up IE to allow consumer choice of embedded services like search and media players. I’ve been using Google’s Chrome browser on my iPad Mini for about a month now. As we all know the mobile ecosystems have remained mostly walled gardens to date.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JUNE 12, 2013
    [Media] 5 Tips to Turn Conflict into Creativity
    Email, text, and social media interactions are easily misinterpreted," Mir says. 3. When someone rocks the boat, don''t think of it as a bad thing; it could be one of your best opportunities to get a fresh perspective. You''ve just stomped into your office and slammed the door. You feel so angry you could spit nails.
  • DUCT TAPE MARKETING  |  SATURDAY, AUGUST 24, 2013
    [Media] Weekend Favs August Twenty Four
    FalconSocial – Complete social media management for teams. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. photo credit: MZgallery via photopin cc. MixBit - Video app that lets you create and share videos as well as collaborate with others in the editing process.
  • DUCT TAPE MARKETING  |  THURSDAY, MAY 19, 2016
    [Media] The Top 3 Tools to Create Your Marketing Presentation
    Once you create any of those or both of them, you can either save both the photos and the video locally and then redistribute them on other social media platforms thus achieving a completely free social media campaign for your business with almost zero effort. photo credit: Pexels. You are a small business owner. Simple! Good luck!
  • ARCTICSTARTUP  |  FRIDAY, APRIL 19, 2013
    [Media] Complete Baltic Investment & VC Market Overview
    These were companies such as Delfi, Forticom, Moonfish Media. GF investors are business angels (some with gaming industry background) and institutional investors from the gaming and media. Their focus lies in digital media, enterprise data management, homeland security, medical technology, biotech, new materials and clean technology.
  • YOUNGUPSTARTS  |  THURSDAY, JUNE 12, 2014
    [Media] Google World: Eight Google Tools Your Company Should Be Using
    Once your page is live, you can update it with company news and updates just as you would any other social media account. From social media consultations to website reviews to bookkeeping advice, Helpouts is a great way for people to share their expertise publicly-and to get expert advice quickly when they need it. Google Drive.
  • YOUNGUPSTARTS  |  FRIDAY, MAY 9, 2014
    [Media] 5 Free Platforms Entrepreneurs Should Be Using To Manage And Streamline Their Business
    Best way to manage your social media – Hootsuite. While the free version does have limitations (supports only one user and five social profiles) its ability to allow you to manage your basic social media channels such as Facebook, Twitter, LinkedIn, etc in an easy-to-use manner is great. Check them out! 1.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, MAY 2, 2014
    [Media] Need to Boost Your Site's Traffic? Master Backlinks
    Most customers talk about your business on social media, so use a tool like Topsy to see who mentions your brand on Twitter. Backlinks still matter -- both for traffic and as an indication of your online reputation. Search engine algorithms constantly change. But backlinks--links from another site to your site--are still important. Respond.
  • YOUNGUPSTARTS  |  THURSDAY, MAY 16, 2013
    [Media] [Interview] Epirot Ludvik Nekaj, Founder And CEO Of Crowdsourcing Week, On Crowdsourcing
    There are many ideas and movements that aim to get businesses or communities to act and put social media into a bigger and much better context: the sharing economy, access economy, collaborative consumption, co-creation, collaboration, open innovation amongst others. Do you think it’s a fad that will die down anytime soon?
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