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FRESH INC.: THE STAFF BLOG [Media] Why You Might Want to Consider Advertising on Instagram
| THURSDAY, DECEMBER 19, 2013
On Thursday, the photo filtering and sharing site released early metrics from its initial advertising campaigns , and the results ought to excite social media-savvy marketers. It''s still early days, but Instagram''s newly released ad campaign metrics show promising results for advertisers. Ever thought of advertising on Instagram ?
START UP BLOG [Media] What I noticed in 2013
| MONDAY, DECEMBER 30, 2013
Social media just is: It’s becoming a bit like general chit chat between any group of friends. A way of communicating. It might also be that my email address is mine, where social media has the who owns this data issue hanging over it. Business, political dn social activities are intertwined in technology as an organism.
DUCT TAPE MARKETING [Media] How to Combine Words and Pictures for Brand Value
| THURSDAY, AUGUST 22, 2013
Rebecca Otis is the Content/Social Media Manager at Digital Third Coast , a Chicago digital marketing agency that helps businesses find and connect with customers through SEO, PPC, and content and social media. photo credit: schnaars. Pinterest, Instagram, Vine, SlideShare, Google+, profile cover photos. What Text Adds to Imagery.
STARTUPCFO [Media] Cracking the Top 10
| TUESDAY, JANUARY 11, 2011
So, if your company wants to hit it big time, you need to displace an app, service or media company that is currently in people’s top 10 lists. I joined Kiltr.com a professional social network for Scottish people (and people who just love the Scots) a few weeks ago. That, of course, is no small feat. These are all very large companies.
- [Media] 5 Sure Signs That a Good Startup is Going Bad
With today’s 24/7 flood of information and social media, the team expects to be constantly updated on what’s going on at the top. Most entrepreneurs start their company with the highest of ideals, and wouldn’t dream of building one with a culture of indifference or downright unethical behavior. Big bad investor interference. Marty Zwilling.
YOUNGUPSTARTS [Media] Entrepreneurs: Create A Founding Legend
| TUESDAY, AUGUST 12, 2014
Clair is the Founding Correspondent & CEO of innovation-focused media outlet AlleyWire , as well as president of AW/CS, AlleyWire’s creative agency. He was previously an on-air correspondent forNY1andYNN, and is the founder of several other media and startup ventures. by Neil St. And that loss can be profound. Neil St.
WWW.THEVERGE.COM [Media] After Facebook's IPO flub, value of tech startups falls back to earth
| WEDNESDAY, JUNE 20, 2012
© 2012 Vox Media, Inc. Login. Report. After Facebooks IPO flub, value of tech startups falls back to earth. By Ben Popper 06.19.2012. The mood was upbeat, but shadowed by recent events, calling to mind that famous Charles Dickens line about the best and worst of times. These firms are underwater on their valuations.". Comments. jptech.
SMALL BUSINESS FORCE [Media] Is Your Sales and Marketing Working? 5 Tell-Tale Signs You're "Lookin' for Love in all the Wrong Places."
| SATURDAY, MAY 24, 2014
They need to be qualified; meaning they are not only aware of your company but have shown a real interest, by either responding to an email solicitation or opting-in to a download or newsletter from your website or social media. When you're ramping your business up, there's almost nowhere you wouldn't look for revenue. Hello. 1975 is calling.
K9 VENTURES [Media] Working to Walk: Designing my Walking Desk
| SUNDAY, OCTOBER 4, 2015
Plus, on an iPad, I would be wasting time on social media ( Flipboard works real well on an iPad to browse through Facebook and Twitter content while using the elliptical). It’s Sunday. Luckily my eyes allow me to do this for now. Hat tip to Jeff Clavier who has been doing the walking desk thing for a while now). Far from it. Design.
DUCT TAPE MARKETING [Media] 10 Apps I Use Every Single Day
| WEDNESDAY, OCTOBER 5, 2011
TweetDeck – This is my primary social media dashboard. 10 Apps I Use Every Single Day This content from: Duct Tape Marketing. More and more, we’re becoming an app happy world – Apps that run on our laptops, apps for the mobile and apps for the iPad or tablet. Here’s my Evernote routine in case your interested. Great time saver.
HUNTER WALKER [Media] “I Run My Business Out Of My Cell Phone:” How Mobile Is Powering a Fitness SMB
| THURSDAY, JUNE 5, 2014
Like many local businesses, the fitness and wellness industry has seen many new tools to manage backoffice/scheduling, demand generation and social media/community building. Social media seems to be big in the fitness world – both the studios and clients sharing their workouts. Then I launched my company, Basic Training.
MIKE MICHALOWICZ [Media] Episode 62: Cash Flow and Profit First Tips with Kevin Davis
| MONDAY, JANUARY 11, 2016
Thanks in large part to a give-lots-of-free-advice social media strategy, it has grown quickly over the last 15 months and is Kevin’s primary business focus. Social Media: www.instagram.com/kevin_b_davis/ , www.facebook.com/detailershelper/. Also Available On. Show Summary. Our Guest . Show Quotes . Cash flow is king. Show Links.
VENTURE CHRONICLES [Media] Operation Email Purge
| TUESDAY, NOVEMBER 17, 2015
Search on phrases like “media briefing” and “embargo” will result in thousands if you are on PR lists. I’ve been on a crusade against my gmail inbox and am happy to report deleting over 100k unread emails in just a month. Use it. Filters: Wow, where to start? Is:unread is a favorite. Search on sender. Block.
DUCT TAPE MARKETING [Media] Weekend Favs August Twenty Four
| SATURDAY, AUGUST 24, 2013
FalconSocial – Complete social media management for teams. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. photo credit: MZgallery via photopin cc. MixBit - Video app that lets you create and share videos as well as collaborate with others in the editing process.
DUCT TAPE MARKETING [Media] Oddly Correct Way of Doing Business – Local Color Video
| WEDNESDAY, AUGUST 10, 2011
Related Posts: The Power of Focus Riding With Niner Bikes Using Social Media to Drive Offline Behavior Tell Me About Your Favorite Local Business The Extraordinary Craft of Story Building. On Friday’s the staff takes to the neighborhood on bikes to deliver freshly roasted coffee beans to area residents.
YOUNGUPSTARTS [Media] 15 Proven Tips To Help You Make Career-Enhancing Connections At Your Next Conference
| FRIDAY, JULY 17, 2015
Others allow you to tweet and follow other social media sites directly from the app itself. Utilize social media before, during, and even after the conference. by Alaina G. Levine, president of Quantum Success Solutions and author of “ Networking for Nerds: Find, Access and Land Hidden Game-Changing Career Opportunities Everywhere “.
UP AND RUNNING [Media] How to Write a Market Analysis
| MONDAY, JUNE 23, 2014
You can use online surveys or social media to gather feedback about buying habits, needs, and other psychographic information. Once you start selling, will people start buying? Analyze your market to find out. The market analysis is one of the most important parts of any startup strategy. What is a Market Analysis? Target market. Projections.
FRESH INC.: THE STAFF BLOG [Media] Why Apple Poached Burberry's CEO
| WEDNESDAY, OCTOBER 16, 2013
That zeal came came through in print ads and a series of ebullient social media campaigns--one shared on Instagram, for example, used an iPhone 5S to take slow-motion videos of the clothing line''s Spring/Summer collection. Apple isn''t in need of a makeover, but Angela Ahrendts could refresh its brand. Roll out new products. The reason?
- [Media] Why the World Doesn't Need Another News Reader App
As the traditional media business contracts--newspaper revenue is declining at a 4.2 And as more media brands push towards an aggregation model, readers are growing weary of them. For some entrepreneurs, the decline of the traditional media model represents an opportunity to rethink media--and rightly so. Facebook has 1.1
- [Media] 5 Solid Online Business Models You Can Embrace to Generate Income
In mainstream media, it’s referred to as “native advertising” but the model is the same thing; build a massive audience for your blog and make money when they buy affiliate products you recommend. 2. The Blog-based Affiliate Marketing Model. The Full-Fledged Affiliate Marketing Model. The “Email Only” Model.
UP AND RUNNING [Media] Are You LinkedIn for the Sake of Your Business?
| WEDNESDAY, FEBRUARY 8, 2012
Without much of a social media presence, businesses stand the danger of falling behind the competition, given many individuals–be they potential job applicants or clients with your company–want today’s information yesterday. With some 120 million users, LinkedIn is still by far the choice of business professionals.
VC CAFE [Media] Human Engineering and Emotional Intelligence for Startups
| SUNDAY, JULY 29, 2012
Relationships is all about communication and social media. Emotional intelligence (EI) is the ability to identify, assess, and control the emotions of oneself, of others, and of groups. Wikipedia ). human engineering VC Cafe Photo credit: By imaginedhorizons (Flickr). Shockingly, only 15 percent is due to technical knowledge. Share/Bookmark.
THE NEXT WEB [Media] How to gracefully wind down a failing startup
| SUNDAY, NOVEMBER 3, 2013
Keep the media (and your social media) out of the equation. Eric Mathews is an entrepreneur and investor. Whether you are driving a car or running a startup, looking ahead is oftentimes more important than looking behind. When times get tough at a startup – and I mean really tough – it is easy to look backwards and reflect.
SMALL BUSINESS FORCE [Media] What We Have Here is a Failure to Communicate!
| FRIDAY, MAY 24, 2013
Anything that touches the customer from obvious things like your website or how you're using social media to billing and collections to customer service policies to how you answer the phone should be reviewed no less than quarterly for how they communicate with your customer base. And then? I'm sure many of you have had similar experiences.
YOUNGUPSTARTS [Media] 25 Important Pinterest Tips For Your Career
| SUNDAY, JULY 1, 2012
As with all social media accounts, it’s important to keep going. Photographers, wedding designers, social media managers, and more use and frequently benefit from the site. We’ve all heard about LinkedIn, Twitter, and Facebook’s career power, but have you thought about what Pinterest could do for you? Follow trends.
UP AND RUNNING [Media] How a Small Business Can Compete With the Big Guys at SEO
| WEDNESDAY, SEPTEMBER 9, 2015
When small businesses are published on industry-leading blogs, the content produces backlinks and social media shares (which lead to additional, natural backlinks)—which is tremendously important for SEO. You’re running a small business. Cheer up! What most small businesses do with SEO is exactly what they shouldn’t do. Keyword research.
DUCT TAPE MARKETING [Media] SEO Is An Integral Marketing Channel
| MONDAY, FEBRUARY 22, 2016
Social media, blogging, and reputation management are all elements of SEO that also carry additional marketing and advertising value. SEO Is An Integral Marketing Channel written by Guest Post read more at Duct Tape Marketing. How Did This Happen? There are more than 3.5 billion Google searches every day. Credibility. But What About B2B?
YOUNGUPSTARTS [Media] How To Keep Your Startup Safe Online
| FRIDAY, FEBRUARY 12, 2016
Don’t neglect social media either – hackers can exploit what your staff may consider to be innocuous information on their profiles. You wouldn’t leave your office door open when you finish work for the night, so why would you not make every effort to keep your business safe online as well? Here’s how to go about it: Web Hosting.
UP AND RUNNING [Media] I Started My First Business at Age 9: Here’s What Kids Can Learn from Being Entrepreneurs
| TUESDAY, JULY 19, 2016
After graduating last month from the University of Portland with focuses in marketing, social media, theater, and entrepreneurship, I am thrilled to pass on my story to fledgling entrepreneurs. Wanting to inspire a sense of entrepreneurship and business in his daughter, my dad brought home a vending machine he had purchased from a friend.
DUCT TAPE MARKETING [Media] Content Creation is Dead – Long Live Storytelling!
| THURSDAY, APRIL 9, 2015
Don’t forget about the human element when you communicate to customers on your blog, through your newsletters, videos or on social media. Content Creation is Dead – Long Live Storytelling! written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Photo via BlogMutt’s CEO, Scott Yates. Coincidence?
GOOGLE VENTURES [Media] Change aversion: why users hate what you launched (and what to do about it)
| TUESDAY, APRIL 24, 2012
When these changes generate strong reactions, people often turn to social media to vent — amplifying individual voices into a torrent of angry petitioners, digital torches in hand, demanding a return to the familiar, older, “better” product. Change is good. When a product becomes more fun or makes us more efficient, we embrace change.
ONSTARTUPS [Media] How A 17-Year-Old In India Bootstrapped To $7M In Revenue
| THURSDAY, NOVEMBER 8, 2012
And then we went to the mass media with the story. The following is a guest post written by Sanket Nadhani. He previously headed Marketing and Sales at FusionCharts and just launched an eBook on the complete journey of the company on its tenth birthday. But that's not the interesting part. Also, brevity is good. It's not even sexy.
UP AND RUNNING [Media] Ask an Entrepreneur: Can I Really Start a Business in 30 Days?
| TUESDAY, OCTOBER 21, 2014
Social Media can supercharge your launch. It allows your supporters to pledge to their social media accounts following your launch date. Are you looking for advice on getting your business up and running quickly? Scroll down for expert tips. If you like them, share this on Twitter with the hashtag #30DayChallenge. Skimping on design.
FRESH INC.: THE STAFF BLOG [Media] How A Dorm Room Side Project Became The Web's Hottest Operating System
| MONDAY, NOVEMBER 25, 2013
It’s a highly customizable content platform that can support thousands of development tools that enable users to create and manage a wide range of features, including content, social media, and e-commerce. Dries Buytaert thought maybe a dozen people would ever use his software. Buytaert graduated in 2007. It’s appeared on the Inc.
- [Media] Why It’s Important For a Beauty School to Have a Blog
Blogs Appeal to the Younger Generation In the age of Snapchat and Instagram, it is almost impossible to run any kind of business without the help of social media. Fashion and beauty are constantly growing and evolving — just take a look at what was considered cool twenty years ago! Business Technology
YOUNGUPSTARTS [Media] Getting Noticed Online: What You Need To Know
| WEDNESDAY, FEBRUARY 24, 2016
It could also mean having social media accounts and getting these managed and linked to your core website. It’s the perennial problem of the startup. How on Earth do you get yourself noticed? More and more, the space in which you need to speak up is moving online. But how to go about getting noticed online is a tricky business.
DUCT TAPE MARKETING [Media] Turn Your Business Into a Community Building Platform
| WEDNESDAY, FEBRUARY 8, 2012
Consultants might work with a business owner to build a platform through speaking, writing, blogging and connecting in social media. Turn Your Business Into a Community Building Platform This content from: Duct Tape Marketing. The notion of a platform is one that receives a fair amount of play in various contexts.
ARCTICSTARTUP [Media] Top European Startup Events for the Rest of 2014
| TUESDAY, SEPTEMBER 23, 2014
Webit is a massive, premium event of 10 000+ attendees from 110+ countries, 200+ speakers & 300 accredited media, where the Global Digital and Tech Leaders meet. Hugely popular Slush is the focal point for Eurasian startups and tech talent to meet with international investors, executives and the media. Read more here. -.
FRESH INC.: THE STAFF BLOG [Media] The One Doc Your Sales and Marketing Teams Must Have
| MONDAY, OCTOBER 14, 2013
We share it on social media and syndicate it to a few sites as well. In almost every organization, there''s opportunity for marketing and sales to be more closely aligned. This shared document can help. Are your marketing and sales team working together seamlessly to get more sales for your business? Where''s the Content?
FRESH INC.: THE STAFF BLOG [Media] Working With Your Spouse: 5 Rules
| WEDNESDAY, MARCH 7, 2012
You need to know this in advance, or you’ll never be able to take advantage of any media coverage. Going into business with your spouse isn't for the faint of heart. Here are five rules that will increase your chances of success. Business partners talk all the time about being “in the trenches” together. Right. Goals.
OM.CO [Media] Evolution of a Founder: Lessons I have learned
| TUESDAY, FEBRUARY 5, 2013
The more I wrote about the oncoming mobile and broadband revolution, the more obvious it became that the print media was going to fight for attention with cheaper, faster publications. Blogs were part of the shift to a more intimate, frenzied, and on the go media landscape. About. Twitter. Subscribe. Om Says. About Me. Om Malik. Scary?
DUCT TAPE MARKETING [Media] Stop Trying to Make Your Customers Smarter!
| TUESDAY, DECEMBER 16, 2014
An author, entrepreneur, speaker, and connector, Peter Shankman is recognized worldwide for radically new ways of thinking about customer service, social media, PR, marketing and advertising. He Stop Trying to Make Your Customers Smarter! written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing.
- [Media] 10 Keys to Maximizing Personal Gain From a Startup
You attitude and the clothes you wear assert your authority to subordinates, peers, the media, and customers. Everyone knows that that startups are risky, but they also expect that the job will be exciting and potentially very lucrative (think early employees at Facebook and Google). You can’t outsource that one. Volunteer. And then does it.
- [Media] 7 New Business Facts Of Life For Entrepreneurs
We see evidence in the news every day of these irresistible forces of change, like the pervasive global penetration of the Internet, the impact of terrorist activities even to peaceful countries, the power of social media in building business relationships, and the depletion and pollution of natural resources. Economic instability. Be there.
- [Media] 5 Ways to Vet an Incubator
So if it''s media or fashion, New York may win out over California. Not all incubators are created equal--and with more of them out there, you need to choose where you apply wisely. The age of the accelerator is officially upon us. Here is but a glimpse into the proliferation of start-up programs in the U.S. and Europe as reported by U.K.
FRESH INC.: THE STAFF BLOG [Media] 7 Iconic Bands that Changed the Business of Music
| WEDNESDAY, JANUARY 30, 2013
They also were social long before social media: selling tickets directly, creating an extremely engaged fan club, sharing personal details as well as fan-generated artwork and content through their mailing list, and creating an ecosystem of small businesses that traveled with the band and had a vested interest in the band's long-term success.
FRESH INC.: THE STAFF BLOG [Media] Top 9 HR Fails of 2013
| TUESDAY, DECEMBER 3, 2013
Just like the AOL layoffs, someone in HR left a very important things off the layoff checklist: Either change social media passwords or make the company "tweeter" part of the layoff team. " We''re tweeting live from HR where we''re all being fired! Your social media person should never be surprised by anything negative. You''re fired!
DUCT TAPE MARKETING [Media] 10 Ways to Supercharge Your B2B Lead Generation Efforts
| MONDAY, AUGUST 11, 2014
Social media as a lead generation tool is simply a really powerful way to build and nurture relationships. Syndicated content My get sponsored tactic above is a form of syndication but paid options such as Outbrain can be effective ways to get your owned media assets and content in from of targeted leads. Heres how it works.
FELD THOUGHTS [Media] Zayo Group – One of Boulder’s Amazing Startup Stories
| WEDNESDAY, JULY 31, 2013
sought to mimic his propensity to leverage social media. I’m intensely proud of both the amazing startup community in Boulder as well as the many significant companies that have been – and are being – created in the little town of 100,000 people I call home. Dan Caruso, the co-founder/CEO of Zayo Group , is one of them.
THE NEXT WEB [Media] Bad content is worse than no content: How to create stuff that doesn’t stink
| MONDAY, NOVEMBER 18, 2013
They figured out that their audience likes up-to-date marketing news, inbound marketing tips and the latest statistics on SEO, blogging, social media and marketing trends—all packaged in concise, readable posts. Jake Athey is the Marketing Manager for Widen Enterprises. When was the last time you were enthralled by B2B “content?”. final test.
FRESH INC.: THE STAFF BLOG [Media] Lessons From 4 Failed Start-ups
| TUESDAY, NOVEMBER 26, 2013
Kratee E-commerce and Consulting is a media company that operated from 2009-2011. Serial entrepreneurs reveal what they wish they had known when they were first starting up their companies. Maybe true, but still. No one likes to fail --and it''s never easy. Just ask the following entrepreneurs who learned the hard way.
YOUNGUPSTARTS [Media] Emoji As Oxford’s “Word” Of The Year? 4 Business Takeaways.
| WEDNESDAY, NOVEMBER 25, 2015
While this announcement tends to create some noise on social media every year, this year’s word is even more buzzworthy because it’s not actually a word — it’s a pictograph. Companies have been facing this issue for years as they assess how to position their social media pages. Be relatable. Keep it simple. Have a little fun!
UP AND RUNNING [Media] How to Create Work-Life Balance When You Work for Yourself
| TUESDAY, FEBRUARY 11, 2014
After lunch, I work on less complex tasks like responding to emails and scheduling social media posts. If you think being your own boss means being able to sleep in til noon and screw off whenever you feel like it, think again. At which point, have at it!). All it takes is a little thought and a lot of discipline. Enforce, Enforce, Enforce.
AGILE VC [Media] The Rise & Fall of Great Venture Firms [Part 1] ? AGILEVC
| WEDNESDAY, JULY 11, 2012
How to Evaluate Firms for a Seed VC. How To Think About The Future. About Me. AGILEVC My idle thoughts on tech startups. The Rise & Fall of Great Venture Firms [Part 1]. July 11, 2012. NextView’s still in its infancy… we’re barely two years old and are just part of the way through investing our initial fund. Kleiner).
- [Media] Now That You've Destroyed Your Reputation, Here's How to Fix It
That may mean leveraging the preexisting good things and fine works the executive has done, influencing with our technology, and utilizing our veteran strategists on the Web." If it''s a legal problem, Schiffer says, he has a team of media-savvy attorneys to help leaders get out of legal trouble. "It all requires meticulous care and precision.
STEVE BLANK [Media] Entrepreneurs are Everywhere Show No. 24: Drew Silverstein and Craig Kanarick
| WEDNESDAY, MARCH 9, 2016
Craig also co-founded Razorfish Studios, a media and entertainment company, producing books, films, TV shows, albums and websites. . “This is the West, sir. They don’t tell the awful, painful, and exhausting job it is to build a business. Drew Silverstein. Craig Kanarick , founder of the indie food site Mouth. Craig Kanarick.
FRESH INC.: THE STAFF BLOG [Media] The Fantastic, Dystopian Future of Social Networking
| THURSDAY, AUGUST 15, 2013
Your Facebook account--or whatever social media you use--will know. Think of it as Yelp meets Nike+ shoes meets Facebook meets Google meets Twitter. Start-ups: Start thinking now about where you''ll fit in. In the year 2020, social networking will look different. So I''m going to do a little prognosticating. Data will do the work for me.
UP AND RUNNING [Media] Tools, Tips, and Tricks to Improve Business Writing
| THURSDAY, MARCH 19, 2015
Then, you can export the content to a Word document, email, or social media. 5. Of the many courses I took in college, business writing was the most challenging. Students whose plans involve business careers are not interested in abstract rules, referencing standards, confusing legal language, and other materials presented in those classes.
ARCTICSTARTUP [Media] ThingLink Paves The Way For US Expansion
| THURSDAY, AUGUST 4, 2011
Neil himself stated: 'By turning images into a platform for rich media, ThingLink is innovating a new paradigm in consumer engagement'. If their service gains popularity on the other side of the Pacific, we can expect it to connect with more media and spread exponentially ThingLink will soon open offices in San Francisco and New York.
ARCTICSTARTUP [Media] Mini Seedcamp Stockholm, Companies Taking Part
| WEDNESDAY, APRIL 27, 2011
Bitspace from Stockholm, Sweden: Platform for curated collections of media. Campalys t from Riga, Latvia: Combines the best of Facebook Insights and Google Analytics, and bring it to you - so that you can measure the precise ROI of your social media campaigns. ffund.it Garantikoll.se Meaning through Quality and Influence.
FRESH INC.: THE STAFF BLOG [Media] WikiHow's Recipe for Success
| THURSDAY, NOVEMBER 8, 2012
On top of that, it's a media company where everyone owns its content. Unlike Yahoo Answers, About.com, and eHow (which Herrick sold to Demand Media in 2006), wikiHow lets anybody edit articles, but uses multiple layers of quality assurance to try to make sure the changes are good ones. and the company is intentionally self-funded.
UP AND RUNNING [Media] Your Small Business News Roundup 8.7.15
| FRIDAY, AUGUST 7, 2015
The Dow Jones fell four days in a row as shares plunged for Disney and other media companies. Bringing you the latest news on small business and more—this week it’s startups at the White House, why it’s freezing cold in your office, and the “right to be forgotten.” . ” . The shifting internet. Falling giants.
FRESH INC.: THE STAFF BLOG [Media] The Model That Really Makes Money
| THURSDAY, FEBRUARY 27, 2014
We sell to them by contacting VPs of sales and CMOs directly, through social media campaigns on Twitter and Facebook, and guest blogging on sales-oriented sites (execution). You may have a business model, but you''ve got to nail your sales model before you go to market. Your company has a business model and a sales model. Be patient.
ACTIVE GARAGE [Media] Finding the Best Hires in Tech: 3 Things You should be doing NOW!
| MONDAY, JUNE 20, 2011
According to a 2010 survey of businesses across the US, UK, and EU by Cross-Tab, a market research provider, 85% of hiring managers feel that a positive online reputation influences their hiring decisions, and more than 70% of companies have a policy to screen all job candidates using – yep, you guessed it, social media. Look into it.
- [Media] To Sell More, Your Marketing Must Embrace 'Smart Reach'
You''re up against family, friends, breaking news, sports, music, medical issues, travel, charities, every kind of media, and even sleep-deprivation. All the time and money you spend creating great content will be wasted if you don''t understand how to reach your audience. call this idea "Smart Reach." How do you do that? Context is king
YOUNGUPSTARTS [Media] [Review] The Freaks Shall Inherit The Earth
| THURSDAY, JULY 7, 2016
Author of numerous bestselling books on social media and influencer marketing, including “ The Impact Equation “, Chris has consulted with huge companies like Disney, Microsoft, Coke and Google, and is the publisher of Owner Magazine. Build Your Media Empire. Chris Brogan is a freak. And a very successful one too. Like me.
ONSTARTUPS [Media] #winning: 6 @charliesheen quotes to make you a better entrepreneur
| FRIDAY, MARCH 4, 2011
Over the past week there has been a huge focus in the media and even the geek internet culture around Charlie Sheen's supposed breakdown. He's been doing a lot of interviews, but mixed in are a lot of interesting quotes that can be applied to entrepreneurship. An entrepreneur is on a thin border between insane and brilliant. We code magic.".
ACTIVE GARAGE [Media] Thought Readership #3: What’s wrong with “chocolate fireguard” books – and what to do instead
| MONDAY, MARCH 12, 2012
Or you could develop a short Wufoo or SurveyMonkey questionnaire, promoting that through your social media channels, to gather relevant data. Instead of the usual bio blah, blah, you can find an infographic depicting her communications career here , as well as social media links.
- [Media] Create a New Business Bubble, Don’t Chase Old Ones
Social media darling Twitter is the most fragile of these bubbles. In finance, a bubble is too much money chasing assets, greater asset production and a herd mentality. In all these cases, a bust is inevitable, and everyone loses. Overconfidence. In finance, “this time is different” is the beginning of a new bubble. Supply and demand ignored.
HEARPRENEUR [Media] 15 Entrepreneurs Share Their Favorite Inspirational Business Quote
| SATURDAY, JULY 2, 2016
Thanks to Chris Phoenix, Phoenix Media Group. #7 – No Path. Thanks to Adam Binder, Creative Click Media. #12 – Like a Tree. Share André Gide wrote that,”Everything that needs to be said has already been said. But since no one was listening, everything must be said again.” Photo Credit: Frederick O Towles. Patton. Maguire.
FRESH INC.: THE STAFF BLOG [Media] What 99 Gen-Y Entrepreneurs Taught Me
| TUESDAY, OCTOBER 9, 2012
She is also the author of the bestseller The Zen of Social Media Marketing, and an international speaker. Marketing Zen Group CEP Shama Kabani got an earful of entertaining start-up stories recently--and gleaned a few valuable insights about Gen-Y entrepreneurship. during the Empact100 awards. There is no "they." everything changes. shama
- [Media] Tim O'Reilly: Civic Tech Is Not as Boring as It Sounds
Government is this vast ocean, and politics is this little six-inch layer on the top," Tim O’Reilly, founder of O''Reilly Media, said, stealing a quote from Code for America (CFA) founder Jen Pahlka. O''Reilly spoke recently about entrepreneurship and civic duty at CFA headquarters in San Francisco. It''s with politics. said Norton.
- [Media] Entrepreneurial Re-entry — Businesses for Moms
Recently Gotham Gal opened the question: What does workforce re-entry mean for the modern mom? Of course commenters jumped in with good intentions, but ultimately they’re not much help in resolving the issue. Several commenters opined that “being a mom is like being an entrepreneur.” ” // “ Why do I want to play barn?”)
UP AND RUNNING [Media] What is the future of retail?
| MONDAY, JULY 21, 2014
Contrary to what the media repeatedly tells you (‘online is the only way forward’), a 2013 study by A.T. If someone is following your business on a social media site, your offers are available to them in-store. You’re right to be concerned about what this means for your business, but perhaps not in the way you may think. billion.
YOUNGUPSTARTS [Media] [Competition] Expand My Brand
| TUESDAY, SEPTEMBER 4, 2012
based EXPANDMYBRAND Startup Challenge , organized by social media agency EDGE Collective. If you run a social marketing technology startup, check out the U.S.-based Registrations close on Friday, September 14. Events & Happenings competition EXPANDMYBRAND social marketing social technology startups United States
YOUNGUPSTARTS [Media] [Singapore] Play(Book) It With Music
| FRIDAY, AUGUST 12, 2011
You don’t normally think of using a Blackberry device to play music, much less on a tablet, but Research In Motion (RIM) and digital media delivery company 7digital have teamed up to bring over nine million tracks to BlackBerry® PlayBook™ users in Singapore through a new Music Store app.
VC CAFE [Media] Where are the opportunities for machine learning startups? [guest post]
| TUESDAY, DECEMBER 1, 2015
One essential aspect of search relevance is surely ‘trustworthiness’ so that content and claims made in social media and news sites can be verified or scored for authenticity. This is a guest post by Libby Kinsey , a former VC with an Msc in Machine Learning from UCL (bio below). It’s not uncharted territory?—?if Pick and Shovel’ plays.
FRESH INC.: THE STAFF BLOG [Media] Week in Tech: The Next iPhone Is Coming
| TUESDAY, SEPTEMBER 3, 2013
Apple media event next week Apple will hold a media event next week , presumably to reveal the next iPhone. Check out this week''s round-up of tech news to know, including the latest rumors on the new iPhone and Samsung''s forthcoming smartwatch. Each Monday, I cover the tech trends, gadgets, business services, and apps of note.
FRESH INC.: THE STAFF BLOG [Media] 10 Dos and Don'ts of Launching an E-commerce Site
| THURSDAY, SEPTEMBER 12, 2013
To find out what it takes, I sat down with Erik Huberman, CEO and founder of Hawke Media , a company that''s worked with dozens of large and small e-commerce brands to help them develop sales and marketing strategies. Setting up an e-commerce shop these days takes no more than a few hours--max. DO test your product. DON''T give up quickly.
FRESH INC.: THE STAFF BLOG [Media] 6 Blunders That Can Wreck a Business Deal
| TUESDAY, APRIL 22, 2014
That''s according to Jason Boyarski and David Fritz, partners in the New York City law firm Boyarski Fritz LLP, who specialize in brokering deals involving entertainment, media, personalities, and technology. When you''re this close to signing a big deal with a client or investor, make sure you get these legal basics right. Skimp.
FRESH INC.: THE STAFF BLOG [Media] The Next Big Thing Beyond Great Design
| TUESDAY, SEPTEMBER 25, 2012
John Maeda--famous designer, writer, computer scientist, educator, and former associate director of MIT's Media Lab--says that the primacy of design is over? A well-designed product used to be all you needed to get noticed. But good design has gone mainstream, so it's time to up the ante. How do you make customers happier and sell more?
DUCT TAPE MARKETING [Media] 5 Ways to Improve Local Search Results for Business
| THURSDAY, NOVEMBER 17, 2011
You can do this by adding local links and descriptions that point to your site in social media profiles and exchanging links with other local businesses and strategic partners. 5 Ways to Improve Local Search Results for Business This content from: Duct Tape Marketing. “This article originally appeared on the OPEN App Center.
- [Media] 5 Startup Culture Crises That Need Immediate Action
With today’s 24/7 flood of information and social media, the team expects to be constantly updated on what’s going on at the top. Most entrepreneurs start their company with the highest of ideals, and wouldn’t dream of building one with a culture of indifference or downright unethical behavior. Big bad investor interference. Marty Zwilling.
FRESH INC.: THE STAFF BLOG [Media] McRib's Magic Marketing Sauce
| TUESDAY, OCTOBER 25, 2011
Thanks to social media, the voice of your customers is louder than the voice of the company," says Stratten. COMEBACK KID: The McRib, master of the limited-time-only promotion, time and time again.'> McDonald's brought back the McRib this week, but once again just for a limited time. Cruel and unusual? Maybe. It's also brilliant marketing.
YOUNGUPSTARTS [Media] 10 Ways To Increase Your Brand Awareness
| THURSDAY, JUNE 23, 2016
Social Media. Unless you have been living under a rock, then you should already be using social media. Use social media as an outlet for creating a connection with your followers. by Dan McCarthy, event manager for Venueseeker. business is only as successful to the extent that consumers are aware of the company. Write a Book.
THEBAREFOOTVC [Media] Smart Data, Diversity and our Decentralized Future
| TUESDAY, JANUARY 20, 2015
We’ve seen peer to peer networks connect people in lending, media and other industries, as well as the emergence of collaborative consumption and the sharing economy. As a keen traveler, observer of the world and a technophile, I’ve been struck by the parallels in the development of technology with the broader the evolution of humanity.
FRESH INC.: THE STAFF BLOG [Media] For Nicholas Negroponte, the Future of Tech Is Ingestible (No Joke)
| TUESDAY, MARCH 18, 2014
At TED 2014, MIT Media Lab founder Nicholas Negroponte discussed the past 30 years as well as the next. Negroponte delivered his 18-minute talk , a TED standard, before an audience of about 1,200. He touched on what has happened in the world of computer science since he first presented at TED''s inaugural meeting in 1984.
JEFF JORDAN [Media] Unpacking the Grocery Stack
| MONDAY, JUNE 16, 2014
commerce has disrupted a number of large categories, including media, electronics, apparel, and home furnishings. Photo: Getjustin. If you’re shopping in these categories, there’s a strong and rapidly growing chance that you’re going to buy them online. But that’s not the case for the largest retail category: grocery. Your fridge awaits!
FRESH INC.: THE STAFF BLOG [Media] What's Your Business Resolution for Next Year?
| THURSDAY, DECEMBER 26, 2013
We would learn about an opportunity to demonstrate our expertise in a media outlet or publication and react by scrambling to author a great piece at the last minute. The founders and CEOs explain what they''re planning to change or improve about their business in the coming year. Like what? Read on for inspiration.
YOUNGUPSTARTS [Media] Say No To Absent Fathers, Yes To Paternity Leave
| MONDAY, MARCH 7, 2016
The news was received enthusiastically and immediately garnered more than 300,000 encouraging likes, over 15,000 appreciative comments and media attention. Image credit: Father and son from Shutterstock. by Ankita Sheth, co–founder of Vista Rooms. In November 2015, Facebook Founder & CEO Mark Zuckerberg posted his paternity leave plans.
UP AND RUNNING [Media] Why Introverts Make Great Entrepreneurs—Plus 5 Tips for the Entrepreneurial Introvert
| MONDAY, MAY 12, 2014
Or, you might put together a thoughtful social media campaign or series of blogs from the privacy of your own office. Photo: Getty Images. What do Warren Buffet, Bill Gates, and Mark Zuckerberg all have in common? In addition to being some of the most successful entrepreneurs in the world, all three are introverts. Understanding Introversion.
- [Media] How to Import Your Blog to Your Facebook Page
There’s little doubt that social media is important to most businesses’ marketing efforts these days. But the time it takes to maintain your social media presence is sometimes hard to find, so anything you can automate makes life much easier. Facebook is of course right at the top of the list of social media sites
DUCT TAPE MARKETING [Media] Email Marketing Best Practices for Lead Generation
| THURSDAY, SEPTEMBER 17, 2015
Add social sharing buttons so people can share your email on their social media accounts. Email Marketing Best Practices for Lead Generation written by Guest Post read more at Duct Tape Marketing. Leads, leads, leads. Everybody wants them and once you have a few, you will want more. When you do get more, you will want better quality ones.
FRESH INC.: THE STAFF BLOG [Media] 4 Things You Need to Know Today
| TUESDAY, APRIL 15, 2014
Cautionary Tale You think you''ve had bad days on social media? The company has deleted the tweet, apologized, and stated it is investigating the source, but this will be one for the "social media disaster" books.-- A roundup of the day''s news curated by the Inc. editorial team to help you and your business succeed. 1. Mashable 4.
YOUNGUPSTARTS [Media] How To Select A Franchise Attorney
| TUESDAY, MAY 26, 2015
You can either do this through personal conversations with other franchisees, or you can use the internet and social media. Social media is a great tool to hear what personal opinions are on the work that has been done. A lot of people choose to launch a new business as a franchisee. What Is a Franchise Agreement?
YOUNGUPSTARTS [Media] 7 Ways To Make Teamwork Work
| THURSDAY, FEBRUARY 12, 2015
Put social media to work. Social media staples like chat, instant messaging and screen sharing can make it easier to complete project tasks and capture and measure data. by Igal Hauer, CEO of Help Desk Technology Corporation ( www.ServicePRO.solutions ). Each assumed that someone else was handling an assignment. Divide and designate.
- [Media] 3 Tips For Finding The Right PR Agency
PR is an important way to garner more attention and visibility for you that goes outside the traditional marketing routes and instead focuses on editorial content, media outlets and other organic (and free!) press coverage opportunities. Here are three tips for finding the right PR agency for you and your business. What is it? Wrong.
YOUNGUPSTARTS [Media] Newsflash: Winning Is Everything
| THURSDAY, DECEMBER 27, 2012
Andrew Collins is the CEO of a multi-award winning social media and technology company Mailman. Andrew was featured as the Top Entrepreneur under 30 in Australia in 2008 and continues to grow a extensive network of online media assets. ?. By Andrew Collins, Founder & CEO of Mailman Group?. Winning IS everything. ’ ??People
YOUNGUPSTARTS [Media] Community Relations And The Small Business
| WEDNESDAY, OCTOBER 10, 2012
Use the Media. By cultivating good relationships with the local media, your chances of coverage are raised. by TJ Saunders. If you own a small business, good public relations is essential to its success. You can’t expect to realize profits without the community’s support of your company. Attend Events. Donate to Local Charities.
MIKE MICHALOWICZ [Media] Episode 76: Accounting Basics for Entrepreneurs with Jody Padar
| MONDAY, APRIL 4, 2016
Embracing the cloud, social media, and other highly advanced technologies and practices, Jody is out to alter the way CPAs think about firm culture and serve their clients via speaking engagements, podcasts, published articles, and ‘screaming it from the rooftop.’ Also Available On. Show Summary. Tune in! Our Guest . Show Links.