| || |
- [Media] A Summer Plan for Unemployed New Grads
there are designers, retail stores, ecommerce companies, fashion media, PR, investors and analysts, manufacturers, etc. 10) Start organize or offer to help someone else organize an industry professional group of somekind--the Fashion PR Meetup, the Young Media Buyers Meetup, or the Up and Coming Traders Meetup. Ok, let’s see.
ARCTICSTARTUP [Media] Aspiro Signs Deal With Google's Widevine DRM
| THURSDAY, FEBRUARY 16, 2012
The whitelabel media streaming service, Aspiro , has signed a deal with Google's Widevine DRM for studio approved DRM-solutions for Video OTT-services. This comes as good news for media companies, as it seems the streaming services are used mostly for sports broadcasts. In 2010, Widevine was acquired by Google
HUNTER WALKER [Media] Disrupt Your Industry With Love, Not Contempt
| TUESDAY, DECEMBER 3, 2013
Two twentysomething NBC News rising stars but felt to the core of their bones that traditional media was underserving their generation and any other busy professional who wanted to stay in the know. “You ever notice how the first slide in any pitch deck these days is ‘[industry] IS BROKEN?’” What do most people do?
FRESH INC.: THE STAFF BLOG [Media] How I Built My Company With Grassroots Marketing
| TUESDAY, APRIL 17, 2012
We hand delivered products for sampling to local family and parenting media. Grass roots and social media are the foundations of our marketing. How Happy Family became the second fastest-growing food company in the U.S. by tapping into a network of moms. There was no money for advertising. We were forced to get creative.
VERSION ONE VENTURES [Media] Mobile is eating the web
| MONDAY, JANUARY 27, 2014
Luke Wroblewski speaks about this in a great talk (discussion of shift from one media to another begins around 10:30). It’s an entirely new form of media that’s unique to itself. Marc Andreesen famously said that “ software is eating the world.” Now it looks like mobile is eating the web. Every new medium needs a new way of thinking.
THIS IS GOING TO BE BIG. [Media] End of the Android Road: Why I got an iPhone
| MONDAY, APRIL 16, 2012
As a VC, I could never advise that a startup launches on Android first--the VCs, media, and key influencers are all on iPhone--which left me at a disadvantage as an early adopter. I've always been one to veer away from what the masses are doing. never saw Titanic, didn't watch Lost and I'm not into American Idol. downright maddening. Power.
ARCTICSTARTUP [Media] Playmysong Updates Android App, Talks Growth
| THURSDAY, JUNE 13, 2013
On the business side Playmysong has a partnership with Mood Media, the largest distributor of music for small businesses in Europe. This means it''s super simple for Mood Media customers to add Playmysong to their locations, and it helps Playmysong scale up sales. Playmysong has been on a roll.
ONSTARTUPS [Media] How A 17-Year-Old In India Bootstrapped To $7M In Revenue
| THURSDAY, NOVEMBER 8, 2012
And then we went to the mass media with the story. The following is a guest post written by Sanket Nadhani. He previously headed Marketing and Sales at FusionCharts and just launched an eBook on the complete journey of the company on its tenth birthday. But that's not the interesting part. Also, brevity is good. It's not even sexy.
FRESH INC.: THE STAFF BLOG [Media] The One Doc Your Sales and Marketing Teams Must Have
| MONDAY, OCTOBER 14, 2013
We share it on social media and syndicate it to a few sites as well. In almost every organization, there''s opportunity for marketing and sales to be more closely aligned. This shared document can help. Are your marketing and sales team working together seamlessly to get more sales for your business? Where''s the Content?
FELD THOUGHTS [Media] In-Text Links Are Just The Tip Of The Iceberg In Web Publishing
| WEDNESDAY, JUNE 27, 2012
The investment was an obvious one for us as it fits squarely in our Adhesive theme given the deep relationships LinkSmart has with big media and web platforms as a provider of analytics and traffic management software. My partner Seth Levine sits on the board and wrote about his view of LinkSmart. We clicked. And the Internet grew.
OCCAM'S RAZOR [Media] Excellent Analytics Tip #22: Calculate Return On Analytics Investment!
| MONDAY, FEBRUARY 25, 2013
Media Optimizations 2. Identifying which model to use to attribute credit for a single conversion across multiple media channels is immensely difficult. Analysts: Put up or shut up time! This blog is centered around creating incredible digital experiences powered by qualitative and quantitative data insights. Isn't it amazing?
BOTH SIDES OF THE TABLE [Media] Introducing Snapstorms.com. Why, oh, why Snapchat?
| TUESDAY, MAY 24, 2016
And virtually none of my competitors — VCs between the ages of 35–55 — quite understand (or have the desire) to put out content on this media channel. For the past few months I’ve been doing nearly daily “Snapstorms” or short videos with startup advice released on Snapchat. Today I’ve made all of them available on Snapstorms.com.
LIGHTSPEED VENTURE PARTNERS [Media] If Google can't get local merchants to self serve, you probably can't either
| FRIDAY, DECEMBER 24, 2010
It is hard to get someone elses salesforce to know and care about your product as much as you do, especially when they are used to selling traditional media and not online media. If you want to make a business in local online media, you have to control your own destiny and build your own salesforce. advertising local
SMALL BUSINESS FORCE [Media] What We Have Here is a Failure to Communicate!
| FRIDAY, MAY 24, 2013
Anything that touches the customer from obvious things like your website or how you're using social media to billing and collections to customer service policies to how you answer the phone should be reviewed no less than quarterly for how they communicate with your customer base. And then? I'm sure many of you have had similar experiences.
POSSIBLE INSIGHT [Media] Seed Bubble Watch 1st Half 2012
| FRIDAY, OCTOBER 12, 2012
Given IA Ventures ‘ big raise noted in our last installment, we’ve got two NYC new media funds blowing up. Yes, it’s time for another edition of “Seed Bubble Watch” The subtitle for this round is, “Still Waiting to Inflate.” Current spreadsheet is here. annual rate to a $7.4B
- [Media] The Irresistible Attraction Of Online Entrepreneurship
Last week I wrote about my social media adventures and the results I’ve had even though I’m not a social media guru. expressed similar ideas to Kerry in my previous article about the importance of creating connections for business through social media. There are three reasons this information is valuable. love those moments!
THE NEXT WEB [Media] Scaling-up: Turning the corner from starving startup to growing company
| SATURDAY, JANUARY 25, 2014
Social media is now an indispensable factor. Listen carefully and humbly to your users, using social media channels to provide real-time technical support. Noam Fine, co-Founder and CEO of Widdit , providing app developers engagement solutions over the mobile and Web platforms. The monetization challenge. Keep ‘em coming back.
ARCTICSTARTUP [Media] Why Facebook’s latest news is old news
| THURSDAY, DECEMBER 12, 2013
He spends his days watching what brands are doing on Social Media and absorbing statistics like some kind of information-hungry sponge creature. EzyInsights shows you what''s working and what''s not on Social Media. As a Facebook spokesperson confirms: “People are connecting and sharing more than ever. Wrong. No reaction?
FRESH INC.: THE STAFF BLOG [Media] 5 Metrics for Measuring Inbound Marketing Success
| FRIDAY, OCTOBER 25, 2013
Check out the Marketo Social Media Tactical Plan for a list of over 100 social media and inbound marketing metrics.) Are you using the right metrics to measure and demonstrate the success of your inbound marketing efforts? These include SEO rankings, inbound links, articles published, content downloads, reach (e.g. The most revenue?
DAVID COHEN [Media] Help me crush Brad Feld like a bug
| FRIDAY, JANUARY 6, 2012
We will celebrate your startup, list you on our web site, let you guest blog and give you a Startup America seal for your website and social media. If you have a startup, and you want free stuff , head over to Startup America and sign up. TechStars is in a race with Brad Feld ( booooo !) to see who can sign the most startups up. Help us!
HUNTER WALKER [Media] “I Run My Business Out Of My Cell Phone:” How Mobile Is Powering a Fitness SMB
| THURSDAY, JUNE 5, 2014
Like many local businesses, the fitness and wellness industry has seen many new tools to manage backoffice/scheduling, demand generation and social media/community building. Social media seems to be big in the fitness world – both the studios and clients sharing their workouts. Then I launched my company, Basic Training.
BOTH SIDES OF THE TABLE [Media] The Power of Twitter in Information Discovery
| MONDAY, DECEMBER 20, 2010
It surprises me how many really smart people I meet still doubt the power of Twitter. It seems the urge to be a naysayer of Twitter is really strong for some. I think some of this stems from the early days of Twitter when it was presumed that it was a technology to tell people what you ate for lunch. was born. Excite, Netscape & MSN. Twitter.
ROB GO [Media] Distribution Advantage
| THURSDAY, JULY 11, 2013
Here are a couple examples from our portfolio: Vertical Communities: One of the exciting attributes of GrabCAD in the early days was its rapidly growing, engaged community of mechanical engineers. As a vertical community, the business of GrabCAD was never going to look like that of a social network or social media company. Also hit-or miss.
- [Media] 4 Ways to Market With Online Photos
Cost: Free for social-media campaigns with up to 1,000 engagements, then $250 a month and up Curalate Best for: Tracking analytics Curalate helps track how other people use the product images from your company''s website, Pinterest account, or Instagram account. Online photos represent a great marketing opportunity.
DUCT TAPE MARKETING [Media] SEO Is An Integral Marketing Channel
| MONDAY, FEBRUARY 22, 2016
Social media, blogging, and reputation management are all elements of SEO that also carry additional marketing and advertising value. SEO Is An Integral Marketing Channel written by Guest Post read more at Duct Tape Marketing. How Did This Happen? There are more than 3.5 billion Google searches every day. Credibility. But What About B2B?
UP AND RUNNING [Media] 10 Tips From Successful Entrepreneurs on Achieving Your Company’s Long-Term Goals
| MONDAY, SEPTEMBER 9, 2013
specific, measurable, achievable, relevant and time bound. - Zach Clayton , Three Ships Media. 9. Having long-term vision is one of the keys to good leadership, and necessary for any successful business. All the complications are what make executing your long-term vision the sign of success; it’s definitely not easy to do. Goals.
THE NEXT WEB [Media] 6 reasons to consider adding Live Chat support to your business
| TUESDAY, NOVEMBER 26, 2013
Brian Honigman is a marketing consultant, a freelance writer and a social media enthusiast. This The main reason above all, is that live chat offers convenience for customers right from your website without them having to leave looking for assistance on the phone, email or social media. Real-time convenience to customers.
- [Media] Buzzfeed Sets Its Sights on an IPO
The media giant's CEO, Jonah Peretti, also spoke about the company's expansion plans during a tech conference on Wednesday
WWW.READWRITEWEB.COM [Media] 500 Startups Hits the Accelerator Pedal (and Program) Again
| MONDAY, JUNE 13, 2011
Thats the image that you should take away from the funds press release today with a headline that invokes The Fast and the Furious at least. Speed, risk, victory - you get the picture. Those winners are StoryTree , Culture Kitchen , and Volta. The full list is below). Launch early and often," quipped McClure, "and promote early and often."
AGILE VC [Media] The Rise & Fall of Great Venture Firms [Part 1] ? AGILEVC
| WEDNESDAY, JULY 11, 2012
How to Evaluate Firms for a Seed VC. How To Think About The Future. About Me. AGILEVC My idle thoughts on tech startups. The Rise & Fall of Great Venture Firms [Part 1]. July 11, 2012. NextView’s still in its infancy… we’re barely two years old and are just part of the way through investing our initial fund. Kleiner).
UP AND RUNNING [Media] Why Introverts Make Great Entrepreneurs—Plus 5 Tips for the Entrepreneurial Introvert
| MONDAY, MAY 12, 2014
Or, you might put together a thoughtful social media campaign or series of blogs from the privacy of your own office. Photo: Getty Images. What do Warren Buffet, Bill Gates, and Mark Zuckerberg all have in common? In addition to being some of the most successful entrepreneurs in the world, all three are introverts. Understanding Introversion.
UP AND RUNNING [Media] What’s the Secret to Your Success? With Jesse Thomas of Picky Bars
| TUESDAY, APRIL 28, 2015
It was at the same time that social media was gaining steam and that enabled us to have free marketing to the people who followed us as athletes. The opportunity was this: Lauren and I have a national, even an international audience through our respective sports of running and triathlon through social media and PR and media in the sport.
YOUNGUPSTARTS [Media] The Future Of Human Labor In A Robotic World
| MONDAY, AUGUST 31, 2015
He previously served in executive leadership at MTV, Sony Pictures Entertainment, and most recently as President of Digital Media at OWN: The Oprah Winfrey Network. By Robert Tercek, author of “ Vaporized: Solid Strategies for Success in a Dematerialized World “ Robots are coming to steal our jobs. Should we worry about this?
ARCTICSTARTUP [Media] ClipMe in 15 Seconds
| FRIDAY, FEBRUARY 14, 2014
Once ready, the video can be shared over social media for everyone to see. The rapper is very popular among the youth and is known for strong social media activity. Finnish ClipMe has a speciality of its own. ClipMe allows you to create 15 second video stories with friends. To put it simple, it really is all about having fun.
YOUNGUPSTARTS [Media] [Infographic] Small Business Concerns In 2013
| TUESDAY, FEBRUARY 5, 2013
And if you’re an online entrepreneur, this infographic shows these and more – you may be interested in the parts on social media, mobile payment and word-of-mouth: In the News Alibaba.com Auctiva infographic small business VendioOther key takeaways: 87-percent will not be hiring any employees this year. Flat economy. Taxes.
FELD THOUGHTS [Media] New Online Courses From Sympoz On Starting A Company
| WEDNESDAY, NOVEMBER 7, 2012
This is a bidirectional experiment for us – we are helping Sympoz launch their new set of programs for startups and entrepreneurs while continuing to experiment with new forms of media around education on a topic we know well. My class, How To Light a Spark & Set Your Startup on Fire , is FREE for a limited time. Are Your Great?
CROWDSPRING BLOG [Media] Lean Marketing Tips: Public Speaking
| SUNDAY, JUNE 23, 2013
PR can come in many flavors: media coverage, social media traffic, events, stunts, and (wait for it) public speaking engagements. When building a company, marketing is everything. We often think of marketing as advertising, but in lean marketing that is only one component of an effective plan. Stick with what you know. Get it? Got it?
STARTUP LESSONS LEARNED [Media] Business ecology and the four customer currencies
| MONDAY, DECEMBER 14, 2009
Now consider a traditional media business. The value of the attention that the media company collects determines how profitable it is. In the old days, these media companies would then themselves plow this profit back into marketing and advertising, and grow. Now consider a traditional media business. As soon as possible!
- [Media] Factory 360: Turning Marketing into an Experience
” The New York-based Factory 360 has a huge range of clients and specializes in combining traditional marketing techniques with event tactics—utilizing such techniques as guerrilla marketing, non-traditional media outlets, stunt marketing and pop-up stores. Two-time Inc. As we process applications for the 2012 Inc.
THE EQUITY KICKER [Media] Imagining the next iteration of paid TV
| THURSDAY, AUGUST 7, 2014
Jim Barksdale, founder of Netscape famously said that “there are only two ways to make money in business: bundling and unbundling” We’ve seen this a lot in media – iTunes unbundled the album into singles and now Spotify have bundled singles up into an all you can eat subscription.
FRED DESTIN [Media] Zoopla at seven – how focus and speed drive exceptional outcomes
| MONDAY, MAY 19, 2014
always get concerned when I see a large commerce or digital media player without a strong tech component. I first invested in Zoopla in July 2007. At the time, a mere £500,000 to get the company going and back Simon Kain and Alex Chesterman in improving the real estate experience. million and a profit margin that is flirting with 50%.
DSHEN [Media] The MIT Problem for Startups - DShen's Blogs
| THURSDAY, MAY 26, 2011
betaworks - next generation media company. The Advanced Marketing & Media Group - helping marketers manage their data. Cucina Media - and its publishing platform, Public Square. Lotame - social media behavorial targeting. The Web and the World of Business. Observations on doing business in the world of Web 2.0. Yahoo!
- [Media] Meet the Entrepreneur-Heroes of the Boston Marathon Bombings
After the FBI released their photographs to the media, authorities say brothers Dzhokhar and Tamerlan Tsarnaev killed a police officer and carjacked a Mercedes SUV, driven by a entrepreneur who had just moved to the U.S. He asked the media not to provide his full name in accounts of his story. Here are some of their stories.
READWRITESTART [Media] 10 Secrets of Successful Crowdfunding - From Scott Steinberg
| TUESDAY, MAY 29, 2012
It’s imperative prior to hitting the launch button that you’ve done your research, you’ve plotted a marketing campaign, you’ve got your social media tools lined up, you know who your audience is and how to reach them, and you have a working promotional plan for the entire duration of the campaign. It comes down to a sales pitch. StartUp 101
YOUNGUPSTARTS [Media] How To Boost Your Chances Of Getting That Dream Job
| WEDNESDAY, JANUARY 20, 2016
You need to start maintaining a professional image in every representation of yourself, from the suit that you wear to your interview, to your social media profiles. There are a lot of things stacked against you as a young professional, in a job market saturated with thousands of people just like you. Increase Your Skills and Experience.
VC CAFE [Media] Human Engineering and Emotional Intelligence for Startups
| SUNDAY, JULY 29, 2012
Relationships is all about communication and social media. Emotional intelligence (EI) is the ability to identify, assess, and control the emotions of oneself, of others, and of groups. Wikipedia ). human engineering VC Cafe Photo credit: By imaginedhorizons (Flickr). Shockingly, only 15 percent is due to technical knowledge. Share/Bookmark.
- [Media] Mayor Bloomberg Wants Stanford Techies to Move to New York
You can''t beat the nightlife or business opportunities, said Michael Bloomberg during his Stanford commencement speech Sunday. Translation: Silicon Alley should be the next tech hub. New York City mayor Michael Bloomberg believes in Silicon Alley so much, he wouldn''t be surprised if Stanford graduates started moving there.
- [Media] 3 Ways to Be a Popular--and Effective--CEO
Today we are thriving and just launched the biggest email and social media marketing software release in our company''s history. As a CEO or leader, it''s your job to move your company forward. But you can still balance that with being liked by the people you lead. Chief executives at LinkedIn, Ford Motor Co., Empower your people. For real.
FRESH INC.: THE STAFF BLOG [Media] Twitter's 2013 Changes Recapped: Are You Up to Date?
| WEDNESDAY, JUNE 12, 2013
Video content is now also included in a user''s media gallery and expanded tweets. Since the beginning of the year, Twitter has rolled out at least 16 significant changes businesses should know about. Do you? In the race for users and revenue, Twitter has unleashed a collection of changes--many designed to attract marketers. Vine launched.
FRED DESTIN [Media] The Boston Surprise
| THURSDAY, APRIL 10, 2014
Even the media side has seen dramatic evolution. Now that I am leaving Boston I can talk about its startup ecosystem in all candor. When I came over 4 years ago , it was essentially as an act of belief in my partner Jeff and in myself. To be frank, I did not expect much. For that was the perception of the region from afar. Steampunk is back.
DUCT TAPE MARKETING [Media] Is Facebook Still Likeable?
| FRIDAY, JULY 15, 2011
great deal of the conversation is decidedly skewed as much of the buzz is coming from hard core social media users and those predisposed to move away from Facebook, but none the less, this is a valid question. Is Facebook Still Likeable? At the root of the question, however, is the issue of time. So, what’s your take?
SETH LEVINE'S VC ADVENTURE [Media] The Democratization of Entrepreneurship
| WEDNESDAY, FEBRUARY 20, 2013
The globalization of economies combined with the free flow of information fostered by the internet and other media has enabled entrepreneurs to establish connections that extend beyond traditional geographic boundaries and create virtual communities of peers where they once couldn’t exist. Entrepreneurship is becoming more highly valued.
YOUNGUPSTARTS [Media] 5 Small Business Mistakes And How To Fix Them
| TUESDAY, JANUARY 26, 2016
You picked up supplies, cleaned, delivered products, did accounting, paid bills, posted social media, delivered ads, checked on insurance and answered emails, when you suddenly realize that doing it all yourself doesn’t really make any money. By Lea Schneider. At home, you wouldn’t feel as though you must do every single chore on your own.
VERSION ONE VENTURES [Media] How will self-driving cars change society?
| TUESDAY, MARCH 29, 2016
That’s probably the only way to push daily media consumption beyond today’s already high 8 hours per day. When people talk about self-driving cars, the discussion typically centers around a few important topics: 1) When will we see self driving cars on the market (e.g. In January, Robert Scoble wrote that we’re at least a decade out).
FRESH INC.: THE STAFF BLOG [Media] What Your Brand Should Learn From the Pope
| WEDNESDAY, FEBRUARY 5, 2014
And unlike many brands and executives who continue to shun social media as a passing fad, the Pope has embraced it as an effective way to communicate with and get his message out to the masses--not to mention to take the pulse of his customers. 2. Sometimes the savviest business leaders aren''t in business at all.
SMALL BUSINESS FORCE [Media] Sales Myths - Selling's Easy and My Product's So Good It Sells Itself
| FRIDAY, MARCH 15, 2013
Get their input before you develop a major marketing campaign, even social media. At the end of the day, sales are what makes or breaks a small business. Yet many entrepreneurs, especially those who are the product gurus in their company, never fully grasp either their importance or the process that drives them. First, let's dispel the myths.
THE NEXT WEB [Media] “What I’ve learned about creating meaningful work”
| FRIDAY, NOVEMBER 22, 2013
Yes, I’m talking to you friend, the person who thinks they are awesome at it. I’m also talking to myself, for every time I leave social media open because I think I can do actual work and keep up with status updates and retweets and blah blah, all at the same time. Paul Jarvis is a Web designer and author. To innovate. Experiment. Show up.
- [Media] 5 Ways to Vet an Incubator
So if it''s media or fashion, New York may win out over California. Not all incubators are created equal--and with more of them out there, you need to choose where you apply wisely. The age of the accelerator is officially upon us. Here is but a glimpse into the proliferation of start-up programs in the U.S. and Europe as reported by U.K.
DUCT TAPE MARKETING [Media] How to Attract and Retain Customers :: Small Business Marketing.
| MONDAY, JUNE 13, 2011
SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Steps to Successful Fac.
FRESH INC.: THE STAFF BLOG [Media] The Smartest Dumb Thing I Ever Did
| THURSDAY, JANUARY 19, 2012
Because my band was called Hit Me, I called the company Hit Media Inc. You can just make it a Doing Business As on your Hit Media account.” It turned out one of those pieces of paper I signed without question had sold 90 percent of the shares of Hit Media Inc. Why get input from such a wide range of individuals? That hurt.
- [Media] Why Mindshare Matters More Than Market Share
He had hired extra staff, placed ads with local media, and planned a huge day, only to have it dashed by a typo someone at my company made. The best gauge of a company's longterm health? Mindshare. Here's what I mean, and three ways I earn it. At Metal Mafia, the jewelry wholesale company I founded, we focus on winning "mindshare" instead.
FRESH INC.: THE STAFF BLOG [Media] Power of Financial Transparency With Employees
| THURSDAY, AUGUST 30, 2012
In fact, the company spent more money building out new research about social media and television convergence and holding a virtual conference. Make sure your staff understands how money flows through your company. You'll improve the bottom line. have also had employees try to expense everything from dental floss to mascara.
YOUNGUPSTARTS [Media] Women 2.0 Partners Google, Extends Founder Friday Events
| MONDAY, SEPTEMBER 24, 2012
Media and event company Women 2.0 has announced that it is partnering search giant Google to support the startup and entrepreneurship ecosystem in the United States and around the world. has held over 200 Founder Friday events in 30 global cities. ” In the News Founder Friday Google San Francisco startup Women 2.0 women founders
FRESH INC.: THE STAFF BLOG [Media] Video Start-up's Fast Track to Growth
| TUESDAY, NOVEMBER 20, 2012
With more than 200 employees, Kaltura has carved a niche for itself in three major verticals--enterprise, education, and media--as the premier platform for video integration. Kaltura, a New York-based video software platform, just raised $25 million in Series D funding. It's on target to become the next billion-dollar video company.
DUCT TAPE MARKETING [Media] 4 Steps to Leveraging Your Network to Build Your Business
| FRIDAY, SEPTEMBER 26, 2014
With the prevalence of social media, there is almost no excuse for a cold-call or cold-email anymore. 4 Steps to Leveraging Your Network to Build Your Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Networking doesn’t have to be about luck, but most people I work with treat it that way.
DUCT TAPE MARKETING [Media] Prospecting on LinkedIn: 3 Easy Steps to Finding Your Ideal Clients
| THURSDAY, MAY 15, 2014
This is a concept originally created with Twitter in mind, but it can be applied to all social media status updates. Prospecting on LinkedIn: 3 Easy Steps to Finding Your Ideal Clients written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Now what? Step 2: See how you’re connected. You target.
FRESH INC.: THE STAFF BLOG [Media] 4 Takeaways From the Iconic 'Got Milk?' Ad Campaign
| THURSDAY, FEBRUARY 27, 2014
They were really astute in their media planning." It''s no accident the "Got Milk?" campaign lasted nearly 20 years. Here''s what every marketer needs to know about why it was so successful. To find out a bit more about why "Got Milk?" had the staying power it did, I spoke with San Diego State University marketing professor George Belch.
FRESH INC.: THE STAFF BLOG [Media] 5 Ways to Make Your App Take Off
| WEDNESDAY, MARCH 21, 2012
And for every 50 apps that join its platform, Great Apps issues a press release touting them to more than 2,000 media outlets, although if you want to be included you’ll have to buy the highest level of membership, which is $495. Want your app to be the next Angry Birds or Pinterest? Try these expert suggestions: 1. Get reviewed.
UP AND RUNNING [Media] How to Open a Successful Hair Salon
| MONDAY, JULY 7, 2014
Set up and utilize social media accounts. Social media is an important component to your marketing plan, Shenkar says. If your dream is to open a hair salon, now might be one of the best times to do it. According to a report from the Professional Beauty Association, the salon industry is growing. Avi Shenkar, owner of BLO/OUT.
YOUNGUPSTARTS [Media] Enterprise Wizardry For Small Companies: Welcome To Oz
| THURSDAY, AUGUST 27, 2015
As a serial entrepreneur, he has a background in Fortune 500 sales, marketing, and corporate training, digital publishing and media. By Daniel DiGriz, CEO of MadPipe. One day, we all look up and realize our businesses aren’t in Kansas anymore. In the past, we viewed company processes as static, because the economy was steady.
- [Media] Who's the Top Entrepreneur? Your Call.
This media personality has been ranked both as the richest African American and the most influential woman in the world. Who Is the World's Greatest Entrepreneur? You Decide. Who Is the World's Greatest Entrepreneur? You Decide. What does it take to be the greatest living entrepreneur? You’re about to tell us. We don't either.
DUCT TAPE MARKETING [Media] 3 Mobile Behaviors You Must Embrace Right Now
| MONDAY, AUGUST 6, 2012
Then social media came along and everyone rushed to figure out Twitter and how to run a contest on Facebook. When marketing people start talking about mobile these days, and they’re doing it a lot, they usually default to tactics – mobile ads, SMS, throw in some near field communications and we’re on the mobile track.
FRESH INC.: THE STAFF BLOG [Media] Entrepreneurship Flourishes for 54 Hours in Iran
| MONDAY, SEPTEMBER 10, 2012
Within the world of Western media, Iran rarely grabs headlines for topics outside of politics , oil sanctions , human rights violations , or the quest for nuclear energy. Startup Weekend, the pervasive entrepreneurship group that's held events in 100 countries, just held its first event in Iran. But not all is crumbling in Iran.
UP AND RUNNING [Media] What’s One Thing Startups Can Teach Big Companies?
| THURSDAY, JUNE 27, 2013
Embrace social media, and you’ll find that superior results are delivered for much less money. - Andrew Schrage , Money Crashers Personal Finance. 7. The following answers are provided by The Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs.
- [Media] Your First 7 Seconds Better Be Positively Memorable
In the book “ You Are the Message ,” media executive Roger Ailes wrote that your first impression will be solidified in the first seven seconds. Entrepreneurs are all about firsts, and the most important is you making a great first impression – on investors, customers, new team members, and strategic partners. Know a lot, but don’t flaunt it.
FRESH INC.: THE STAFF BLOG [Media] Top 9 HR Fails of 2013
| TUESDAY, DECEMBER 3, 2013
Just like the AOL layoffs, someone in HR left a very important things off the layoff checklist: Either change social media passwords or make the company "tweeter" part of the layoff team. " We''re tweeting live from HR where we''re all being fired! Your social media person should never be surprised by anything negative. You''re fired!
YOUNGUPSTARTS [Media] [Infographic] Apps vs Cable
| TUESDAY, DECEMBER 10, 2013
Even as the growth of mobile and web apps continue to explode, traditional forms and ways of media consumption are changing rapidly. According to Statista , Netflix is already almost as popular as cable among young adults. Others cable TV infographic mobile apps web applications
YOUNGUPSTARTS [Media] Don’t Believe Everything You’ve Heard About Selling
| THURSDAY, JANUARY 15, 2015
Truth: Social media is just the chocolate powder sprinkled on top of your cappuccino. By Martin Limbeck, “ NO is Short for Next Opportunity: How Top Sales Professionals Think “. If you’re a small business owner, chances are your job entails some degree of selling. You may have even attended seminars to help you improve your sales skills.
ARCTICSTARTUP [Media] Transfluent Raises $1 Million Funding To Relocate To New York
| SUNDAY, SEPTEMBER 16, 2012
The company provides human-powered translation services with a quick turnaround, making it ideal for companies who need social media accounts in many languages, apps localized, and other tasks. Transfluent has announced it has received $1 million in Angel funding to relocate to New York and support their Singapore office.
ARCTICSTARTUP [Media] Nest New York To Help Finnish Startups Establish Themselves Stateside
| WEDNESDAY, FEBRUARY 15, 2012
He believe the city is fast becoming a good place for media centric digital startups and we have to agree. Nest New York is a new kind of a startup accelerator (can we really call it that?) in New York that helps Finnish companies establish themselves into the US market, according to Finnish Talouselämä. Image by skinnylawyer
FRESH INC.: THE STAFF BLOG [Media] NYC Startups Need Engineers. This Company Aims to Deliver Them
| WEDNESDAY, APRIL 9, 2014
But in New York, media companies, finance, and fashion are the anchor industries. Another company launches in Manhattan solely to facilitate the hiring of programmers. Wednesday, the company is officially launching in Manhattan to help fill those needs. Hires through the site are now happening at the pace of more than one per day, on average.
DUCT TAPE MARKETING [Media] 5 Creative Ways to Use Text Messages in Marketing :: Small.
| FRIDAY, JUNE 17, 2011
Posted by : John Jantsch on Jun 17, 2011 | 9:50 am Categories : Mobile , Social Media , Web Marketing Tags : Cellit , eztexting , GroupMe , mobivity , Poll Everywhere Popular Posts Adding the Facebook Like. The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. The use of text messaging has skyrocketed.
FRESH INC.: THE STAFF BLOG [Media] 8 Ways to Make Friends at Work
| THURSDAY, NOVEMBER 14, 2013
It''s tempting to pretend you can use social media, email and texting to present a more attractive persona to the world. Technology has changed the rules, but the underlying truths remain the same. Making friends at work (or anywhere else) is easy. Here''s my take on this: 1. Smile, with your body and mind. Be genuinely curious. Be yourself.
FRESH INC.: THE STAFF BLOG [Media] Great Company Culture Isn't Pricey
| THURSDAY, FEBRUARY 23, 2012
We got media coverage from the employee-driven "pirates" vs. "ninjas" competition day in our offices. Even the tightest budget allows for an investment in culture. Here's what I mean. I'll admit it. I'm cuckoo for the fun stuff we do around here, at the Beryl Companies. Plus, I see a lot of smiles whenever I'm in the office. Lunch. 4.
FRESH INC.: THE STAFF BLOG [Media] Why Every Leader Needs a 4-Year Goal
| TUESDAY, FEBRUARY 4, 2014
Thanks to the short-term focus of public-company reporting, and the media''s insistence on insta- as the default prefix to just about everything, few business leaders I meet feel comfortable with planning four years ahead. For some, it will be the apex of their entire career. Will it be worth it? Only the outcome will decide.
- [Media] 10 Keys to Maximizing Personal Gain From a Startup
You attitude and the clothes you wear assert your authority to subordinates, peers, the media, and customers. Everyone knows that that startups are risky, but they also expect that the job will be exciting and potentially very lucrative (think early employees at Facebook and Google). You can’t outsource that one. Volunteer. And then does it.
FRESH INC.: THE STAFF BLOG [Media] How SEO Can Shape the Presidential Race
| WEDNESDAY, APRIL 4, 2012
For instance, when Newt Gingrich announced his campaign for President, he surely knew his marital track record would be an issue with voters and the media. How sound keyword research and strategically placed web content can shape your desired reputation. Money flows in and agencies make purchases on behalf of candidates.
- [Media] Facebook Pages: Big Changes Coming Soon
Your company's Facebook pages are about to get a big makeover. Here's how to make sure you're ready for them. Spent a lot of time learning about and building out your company's existing Facebook page? Oh well: It's pretty much being upended by March 30, whether you like it or not. And for brand marketers, Facebook is the black hole of marketing.”
- [Media] The Next Big Thing in Business: Food
With blockbuster hits like Top Chef, Kitchen Nightmares, and Iron Chef America, food TV has turned into a booming media business. If you''re looking for a business, industry, or career to sink your teeth into, look no further than your next meal. 10 reasons the food industry is booming. Specialty food sales in the U.S. Gourmet to go.
BOTH SIDES OF THE TABLE [Media] Master of Customer Acquisition, Matt Coffin, On Startups …
| TUESDAY, APRIL 19, 2011
Their strong skill was online media buying and optimization – they rarely would do CPA deals – mostly buying CPM. I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.. The answer? Something so simple.
YOUNGUPSTARTS [Media] Mobile Apps vs Mobile Web: Do You Have To Choose?
| TUESDAY, APRIL 26, 2016
For some, their top 5 could include social media or gaming, while others may spend more time in instant messaging. by Ajay Kapur, CEO and Founder of Moovweb. There have been countless debates about the demise of the mobile Web at the hands of mobile apps. Who’s winning? No one can agree. Amazon has more app revenue than mobile Web revenue.
DEIMAR [Media] Top Tips for Building a Great Team | Deimar ~ Business Tips and.
| MONDAY, MARCH 26, 2012
Businessman and Blogger passionate about life, Entrepreneurship, Finance and Social media. NAVMENU. Business. Strategies. Startup. Quotes. Contact. latest posts (Home). Mar 26, 2012. Top Tips for Building a Great Team. by Deimar Gutierrez. 26.3.12. Pin It. “Coming together is a beginning. Keeping together is progress. ” Babe Ruth.
NON-LINEAR GROWTH [Media] Tahosa’s Summit: 6 Months [Series]
| TUESDAY, JANUARY 12, 2016
Don’t forget all of your social media profiles, and the legal names of the LLC’s you’ve set up. I enjoy reading blog posts of entrepreneurs that chronicle the journey of starting and building a business. The ones I enjoy most are at times heart-breaking and at other times triumphant. It feels like its worth writing about.
FRESH INC.: THE STAFF BLOG [Media] Give Me More for My Business
| TUESDAY, NOVEMBER 19, 2013
The valuations of social media companies and other technology darlings are sky-high these days. A new survey shows entrepreneurs want higher valuations for their businesses, but are uncertain about the sale process. 500/5000 list of fast-growing businesses. Lack of Data Sixty-two percent of the Inc. Thirty-six percent of the Inc.
FRESH INC.: THE STAFF BLOG [Media] 2 New Tricks for Hiring Tech Talent
| THURSDAY, APRIL 12, 2012
Video gaming-focused media company IGN, for instance, is augmenting its traditional recruiting for the second year in a row with a "no resumes allowed" alternative. There's a war for tech talent. Here's how you can get creative about finding and training coding ninjas. But both approaches have obvious costs. We were thrilled."
- [Media] 3 Steps to Chaos-Proof Your Brain
Social networks and the chattering media provide a constant background hum of possible risks, opportunities, competitors, and irrelevancies. Contemporary life, with its flurry of e-mails, alerts, and appointments, can feel overwhelming, even for entrepreneurs. Train your brain to deal with the chaos. So what can you do? What does she suggest?
FRESH INC.: THE STAFF BLOG [Media] What to Do About a Negative Review
| TUESDAY, OCTOBER 25, 2011
Main Street Hub, a start-up that wants to help you manage your reputation on social media, received $2.6 The company charges small businesses a fee (starting at $199 per month) to take care of online reputation management and spreading the (good) word about the company on social media. million in funding.
DAVID TETEN [Media] How Top Venture Capitalists Create (and Sometimes Destroy) Portfolio Company Value
| TUESDAY, JANUARY 10, 2012
Christopher Fralic is a Managing Partner at First Round Capital’s New York office, and has focused on a number of the firm’s investments in Advertising Technology, Social Media, Ecommerce, Gaming, Mobile and more. Mr. Fralic has 25 years of technology industry experience, with significant Internet business development roles since 1996.
- [Media] How to Import Your Blog to Your Facebook Page
There’s little doubt that social media is important to most businesses’ marketing efforts these days. But the time it takes to maintain your social media presence is sometimes hard to find, so anything you can automate makes life much easier. Facebook is of course right at the top of the list of social media sites
FRESH INC.: THE STAFF BLOG [Media] Harness the Great Big Marketing Laboratory at Your Fingertips
| WEDNESDAY, JANUARY 9, 2013
These graphical image ads can be anything from simple words or pictures to highly interactive rich media ads that show video, let you play games or allow you to complete forms. Many of the popular social media platforms ( Facebook , Twitter , LinkedIn , and YouTube ) offer advertising options. Try these cheap and easy methods. Email.