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  • JUSTINMARES.COM  |  MONDAY, OCTOBER 8, 2012
    [Media] Thoughts on Paul Graham’s “Growth”
    For example, if you think PR could be a strong traction vertical for your mobile app, spend a week pitching media outlets and see what kind of user adoption/traffic come about as a result. You can figure out what you need to do, and safely ignore the latest social media marketing tactic you read. Justin Mares. Search. Main menu.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, FEBRUARY 9, 2012
    [Media] Which Numbers Matter Most?
    The re-launched Fab.com uses social media advertising and referrals. How can you tell if your e-commerce company is going to grow or fall flat on its face? These three measurements hold the key. How can you tell if your e-commerce company is growing? Traffic Not all traffic is created equal. Any old eyeballs will no longer do.
  • LIFE BEYOND CODE  |  SATURDAY, SEPTEMBER 11, 2010
    [Media] 11 Kinds of Popularity
    The 12 Elements of the Social Media Mindset Questionable reasons to become an entrepreneur #8 – Everyone loves me. Without further ado, here they are in no particular order. Some types lend themselves to be popular within closed circles and others more broadly. The Fun Type: You are always fun to be around. It is never the same.
  • ARCTICSTARTUP  |  TUESDAY, SEPTEMBER 3, 2013
    [Media] Microsoft Gives Finland A Chance To Move On
    'If you''re located in the Nordic region I think it''s impossible it hasn''t popped on your social media already, but Microsoft has bought Nokia''s devices and services unit for $7.2 billion. Just like it sounds, Nokia the phone manufacturer''s days are limited, by the end of 2015 they can no longer sell phones under their own name.
  • ACTIVE GARAGE  |  MONDAY, JANUARY 31, 2011
    [Media] Pop-up retail, meet pop-up office
    Enter social media: Facebook page. Gap did it next to their flagship 5th Avenue location in New York. Method did it in San Francisco’s Union Square shopping district. Method, those funny teardrop-shaped bottles of good eco-friendly soaps and cleaners found at stores like Target and Whole Foods). VP of Merchandising. Success is exposure.”
  • MARKET BY NUMBERS  |  WEDNESDAY, NOVEMBER 18, 2009
    [Media] Entrepreneurs: Know Thy Marketing!
    Think about all the people telling you that you must use social media marketing.  Reply Bill Northlich says: November 20, 2009 at 7:01 pm We had a bad experience with “social media marketing&# recently, did we? Services Marketing Help Downloads Contact Log In Entrepreneurs: Know Thy Marketing! Please. Marketing Help Rule 1.
  • THE NEXT WEB  |  SUNDAY, SEPTEMBER 1, 2013
    [Media] What to write about on your startup’s blog
    Post to social media. 'Kostas Papageorgiou  is Paymill ’s resident blogger and a professional blogger and content creator who helps startups grow their online presence through content marketing. This post was originally published on Paymill’s blog. One way to market your startup on the cheap is through blogging. Find out who your audience is.
  • LIGHTSPEED VENTURE PARTNERS  |  SATURDAY, SEPTEMBER 21, 2013
    [Media] A VC’s take on the Season 5 premier of Sharktank
    The founders did a terrible job of explaining what the product did and how it was differentiated, constantly falling back on calling it “social media” as though that would explain everything. 'Last year I recapped a few episodes of season 4 of Sharktank from a VC’s point of view. So here goes! POSTCARDS ON THE RUN. ROLODOC.
  • WATCHING WEBSITES  |  THURSDAY, NOVEMBER 26, 2009
    [Media] Google Analytics Alerts: the start of a complete view? | Watching.
    And this is targeted at a specific kind of site (media/community) whereas other businesses more focused on SaaS or e-commerce revenues probably want something that shows productivity or conversion rates. by: Alistair Croll - November 26th, 2009 View Comments Google Analytics recently added a new feature, called Alerts. Blog of Jon [.]
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, DECEMBER 6, 2012
    [Media] Buying a Brand Without Going Bust
    Right now, the media buzz around these confections is at a high. What entrepreneurs can learn from the hubbub over Twinkies, Sno Balls, and Wonder Bread. It’s the end of an 82-year era. Hostess Brands is officially in bankruptcy. There are dozens of potential buyers swarming over its assets like, well, ants on a Twinkie. Speed.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, OCTOBER 24, 2012
    [Media] Productivity@Work Resource: An Easy Way to Build Your Online Presence
    media album to store, showcase, and organize your pictures and videos. If the core of your online presence is your website, Comcast Business Class makes creating one a snap. Even if you’re not selling products online, having a website will impact potential customers’ decision to do business with you.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  SUNDAY, MAY 12, 2013
    [Media] 5 Solid Online Business Models You Can Embrace to Generate Income
    In mainstream media, it’s referred to as “native advertising” but the model is the same thing; build a massive audience for your blog and make money when they buy affiliate products you recommend. The Blog-based Affiliate Marketing Model. major blog that does this effectively is Pat Flynn’s Smart Passive Income blog.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, SEPTEMBER 30, 2013
    [Media] 8 Silly Phrases Marketers Should Avoid
    Marketers use this phrase when sending out press releases, hoping that an air of secrecy will pique media interest. 'When marketers use these silly phrases, it means that they''re probably wasting money. recently provided a list of 12 phrases to avoid in sales emails. Here they are: 1. No amount of marketing can "create" demand. I''m robust!"
  • WHITETAIL SOFTWARE  |  THURSDAY, JANUARY 31, 2013
    [Media] How I Doubled Organic Search Traffic in Two Weeks
    m not interested in a demand media business. You want more traffic. You want it to be organic. You want it to be targeted. And you want to use a strategy that will scale to bring you more. Me too. This post details my recent success at that exact goal. There were two key insights from that post that propelled me forward. More on this later.
  • CONSTANTLY LEARNING  |  MONDAY, OCTOBER 15, 2012
    [Media] A Blog is a Startup
    Building a blog following is even easier with social media. There are a lot of similarities between a successful blogger and a successful startup. With startups you build lots of products, test what gets adopted, build new features, test those features on your user base, and then measure how the features are utilized. Build a product.
  • ALLEN'S BLOG  |  SUNDAY, MAY 20, 2012
    [Media] allensblog: Notes on the Evolution of Contact Information
    Folks outside the tech/media startup echo chamber in which I live. allensblog. Thoughts from a startup sherpa. Archives. Profile. Subscribe. « Note to Apple & Opportunity for a new Startup by Hardware Entrepreneurs? Entrepreneurs: Under Stress, Dont Do What Comes Naturally » May 20, 2012. IM name. landline phone #. Reblog (0).
  • THE NEXT WEB  |  THURSDAY, JANUARY 30, 2014
    [Media] How and where to find a co-founder for your startup
    Social media channels can surprisingly lead you to potential partners as well. 'George Deeb  is the Managing Partner at Chicago-based  Red Rocket Ventures , a startup consulting and financial advisory firm based in Chicago. Often times, a startup entrepreneur has a good business idea, but doesn’t know how to build the product or service.
  • MARKETINGLAND.COM  |  MONDAY, OCTOBER 8, 2012
    [Media] 8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I
    Social Media |. SMX Social Media Marketing - Dec. © 2012 Third Door Media, Inc. Home |. News |. Columns |. Search Marketing |. Display Advertising |. Mobile |. Analytics |. Email Marketing |. Affiliate Marketing. All E-Solutions Spotlights |. First Time Here? Wheres Sphinn? Column: Analytics & Marketing Column. Tweet.
  • AUSTIN STARTUP  |  TUESDAY, JUNE 15, 2010
    [Media] IBM Acquires Coremetrics
    From the press release: Today Coremetrics delivers web analytics capabilities to more than 2,100 global brands across a wide range of industries including retail, financial services, media and publishing, travel and hospitality and education.  Today it was announced that IBM is acquiring the company for an undisclosed sum. Coremetrics.
  • GUST  |  FRIDAY, NOVEMBER 4, 2011
    [Media] Keep It Under Your Hat: Valuation Caps and the $650 Million Sale of MySpace for $125 Million
    Never missing an opportunity for a good war story, I’d like to revisit one high-profile transaction, the $650 million acquisition of MySpace by Fox Interactive Media in 2005, on which I spent many sleepless nights along with the rest of the deal team.  The cap is irrelevant if the next equity financing is at a valuation below the cap amount.) 
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, FEBRUARY 20, 2014
    [Media] Need Clarity on a Big Problem? Try This Method
    'Next time you face a complex issue, try the blog-post approach. You''ll find it an eye-opening exercise, and the end result will be much more usable in your decision-making process. have a confession to make: I have a love-hate relationship with this column. It goes without saying that I love working with the fine folks at Inc., And guess what?
  • ARCTICSTARTUP  |  THURSDAY, OCTOBER 2, 2014
    [Media] Writing a Press Release in 2014: Five Tips
    As technology moves forward, so should a press release, changing it from a dry document to a rich media promoting your news and read by everyone from journalists, bloggers, potential clients, investors, and partners. 'Editor''s note: This is a sponsored post put together with PR Newswire. Here are some tips that we came up with.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 29, 2013
    [Media] Why (and How) Your Business Should Get Visual
    Knowing your advocates and influencers on these networks and running contests and sweepstakes to distribute your SKUs in the visual feeds is a great way to generate free earned media and traffic from these channels. 'Visual networking sites like Pinterest and Instagram can help grow a brand. What is visual networking? The reason?
  • FRESH INC.: THE STAFF BLOG  |  SUNDAY, OCTOBER 23, 2011
    [Media] Groupon's IPO Missteps
    August 25: Potentially violating an SEC-mandated quiet period in which a company must refuse to speak to the press, Andrew Mason sent out a 2,481-word e-mail that quickly circulated in media. It's almost comical," Sweet says, referring to Groupon's proposed initial public offering that began with its S-1 filing in June. He's right. market.
  • ADVENTURISTA  |  SUNDAY, OCTOBER 10, 2010
    [Media] eCommerce Rule #9: Identify your best customers, encourage customer loyalty, and motivate the evangelicals
    The rise of social-media services like Facebook and Twitter, and the explosion of niche blogs, means your customers now have very public microphones with which they can broadcast their feelings about you. But social media also means that your biggest fans (as discussed in Rule #2 and Rule #5) can be heard more, too.
  • BOTH SIDES OF THE TABLE  |  SATURDAY, APRIL 23, 2011
    [Media] Get to Know Richard de Silva of Highland Capital
    Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals.  Do you think the impact of social media is effecting Google’s search business? I’ve just finished a week away from the office for Spring Break, which was much needed. I’m now back & ready for action.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, AUGUST 9, 2013
    [Media] 7 Reasons to Network Like a Dog
    firm Media Connect , and he nicely shared Daisy''s smart networking skills. 'Serious about networking? Then go at it like a pit bull. Learn 7 tips from the real experts. Most business people regularly do some form of networking. You meet people; you pass out a few business cards; and you maybe follow up here or there. Sorry.) Like this post?
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, OCTOBER 26, 2011
    [Media] Ghosts of the Google Graveyard
    It's fair to say that Buzz was one of Google's biggest disasters, both because of its legal issues, as well as tepid response from media. These are the spirits of innovation past: 11 products and services that Google axed. Not everything Google touches turns to gold. Here are the 11 most infamous product kills.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 25, 2012
    [Media] The GoPro Army
    Every two or three minutes, a new piece of GoPro–created content is uploaded to YouTube, and Woodman credits those videos—whether produced by its army of customers or by the company's 20-person in-house media team—with much of the company's runaway success. the surfer on this page is GoPro's founder and CEO Nick Woodman.'>
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MARCH 25, 2014
    [Media] Why Going Green Means Big Business in the Construction Industry
    The design earned Project Frog accolades and extensive media coverage, and the company landed deals with schools and healthcare providers. 'Gone are the days of green building being a niche market. Today, it''s a big business that''s the future of the construction industry. Editor''s Note: This article is part of Inc.''s According to the U.S.
  • UP AND RUNNING  |  FRIDAY, MAY 16, 2014
    [Media] 6 Reasons Your Small Business Will Fail (And How to Avoid Them)
    Use social media, word of mouth, cold calling, direct mail, and other tried-and-true marketing techniques. 'According to Small Business Administration research , only half of new businesses survive for the first five years and only one-third of new businesses are able to survive for 10 years. Six Reasons Businesses Fail: . Leadership Failure.
  • UP AND RUNNING  |  MONDAY, MAY 12, 2014
    [Media] Why Introverts Make Great Entrepreneurs—Plus 5 Tips for the Entrepreneurial Introvert
    Or, you might put together a thoughtful social media campaign or series of blogs from the privacy of your own office. 'Photo: Getty Images. What do Warren Buffet, Bill Gates, and Mark Zuckerberg all have in common? In addition to being some of the most successful entrepreneurs in the world, all three are introverts. Photo: Kris Krüg.
  • WWW.FASTCOMPANY.COM  |  WEDNESDAY, AUGUST 29, 2012
    [Media] How Algorithms Rule The World
    The Rules of Social Media. Skip navigation. Fast Company. Subscribe. Newsletter. Search. Stumbleupon. linkedin. Google+. Co.DESIGN. Co.CREATE. Co.EXIST. Co.LEAD. TECHNOLOGY. MOST CREATIVE PEOPLE. MAGAZINE. Fast Talk. How Algorithms Rule The World. By Arnie Cooper | August 29, 2012. There was a lot to tell,” says Steiner. Christopher Steiner.
  • FRED DESTIN  |  MONDAY, JANUARY 10, 2011
    [Media] What's in a (venture capital) website ?
    David says “our early forays into Internet enabled media & healthcare taught me poignantly that we are always better served betting on great people than themes and momentum.”  Late on Friday we launched the new website of Atlas Venture.  The death of traditional copy and the vexing issue of differentiation. Check.  Check.  Check.  fails.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, NOVEMBER 12, 2013
    [Media] How to Get Better at Anything Fast: Share With the World
    The site’s focus on the candid admission of faults and low moments makes it a sort of anti-Facebook, an antidote to the tendency of the well curated perfection of others social media profiles to make us feel lonely and inadequate. Everything that we see in the media is like perfection, perfection, perfection, but perfect is boring.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JULY 12, 2013
    [Media] A (Modest) Defense of Foursquare
    'One of Silicon Alley''s staples is in the media doghouse. billion sale of Tumblr--Silicon Alley''s other grown-up-ish Silicon Alley social-media start-up--as one point of envy for Foursquare employees. Here''s what we shouldn''t forget about the check-in pioneer as it grows up. Foursquare is four years old. The piece points to the $1.1
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, SEPTEMBER 4, 2013
    [Media] 5 Steps to Becoming More Marketable
    Promote Yourself has a guide to the major social media channels that you should use. 'Enhance your career by bolstering your current skills and developing new ones. The world of work is changing fast, leaving a wake of frightening uncertainty that''s especially daunting for those of you early in your careers. Which leads me to the next point.
  • ALLEN'S BLOG  |  TUESDAY, JULY 12, 2011
    [Media] allensblog: "Fully-Diluted"
    « DSK & The US Criminal Justice System (Oh, and the Media, too). allensblog. Thoughts from a startup sherpa. Archives. Profile. Subscribe. Whats a Home Run (in VC-speak) » July 12, 2011. Fully-Diluted". The term "fully-diluted", unlike some legal terms, is not defined by any law or regulation. Reblog (0). TrackBack.
  • ENTREPRENEURS-JOURNEY.COM BY YARO STARAK  |  TUESDAY, AUGUST 2, 2011
    [Media] 5 Money-Making Reasons To Get An E-Commerce Site
    Social media brings sales. Additionally, with the introduction of Google + , although it is not available for businesses profiles just yet, it will be a major player in the social media game, and businesses should realize that this is a huge opportunity for them to gain some market share. There was absolutely nothing useful there.
  • EMEDIAVITALS.COM  |  MONDAY, JUNE 13, 2011
    [Media] Hiring web developers
    Trending iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products & Resources Publisher's Playbooks Industry events Site index. startupcto
  • THE NEXT WEB  |  TUESDAY, MARCH 11, 2014
    [Media] Forget what you know: There’s no right way to start up
    Then Ben [one of the mobile engineers on the team] suggested a concept around sticking pieces of media to friends and people in the real world. 'Ryan Hoover  is the co-creator of  Product Hunt  and EIR at  Tradecraft. Visit his blog  to read more about startups and product design. Twitter is confusing. It wasn’t clear what [Twitter] was.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, APRIL 1, 2014
    [Media] Lessons From 5 Company Blogs Actually Worth Reading
    Ask us nicely on Facebook or Twitter," which just keeps engagement on social media rolling. 'Plenty of companies have blogs. The question is, does anyone read them? Here''s how the good blogs get readers--and keep them coming back. smartly-executed company blog is a valuable asset. Smartly executed" are the operative words, however. But no.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, FEBRUARY 20, 2012
    [Media] Win Every Sale with Visual Thinking
    This is easy if you are selling something like a bicycle but it's not always easy if we're selling a social media service, for instance, or a branding campaign. Is your product or service a coveted diamond or a chunk of coal? See the forest for the trees by following one author's inventive process. a management-consulting firm. His solution?
  • UP AND RUNNING  |  FRIDAY, MARCH 1, 2013
    [Media] Get Your Customers Moving With More Mobility
    Besides word-of-mouth, a proactive way to go about this is via social media. A small business provider is always searching for that next move that will keep them one step ahead of the competition. One such edge in today’s fast-paced technological world is offering your customers the mobile payment option. Photo credit: vator.tv.
  • VENTURE CYCLIST  |  SUNDAY, OCTOBER 30, 2011
    [Media] Venture Cyclist: Starting from a blank canvas
    Social Media. Venture Cyclist. Venture Capitalist and Cyclist, hence Venture Cyclist. Pages. Advice for Entrepreneurs. VC:VC. Starting from a blank canvas. have recently been reading the books and online literature about business models. Business model canvas, startup canvas, lean canvas, running lean? So which canvas is right for what?
  • TONY WRIGHT DOT COM  |  THURSDAY, MAY 27, 2010
    [Media] Guide to Evaluating Startup Ideas
    They are currently on the wrong side of a market shift away from physical media– can you imagine people renting DVDs in 10 years? A great developer I once worked with was kvetching at lunch one day. He’d wasted a year of his life and had a pile of stock options that weren’t very interesting. Twitter was very tractable.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, OCTOBER 9, 2013
    [Media] How Smart Leaders Manage Uncertain Times
    Over the past fifteen years, thanks to the Internet and social media, the business world has seen an unprecedented rate of change. 'If one thing is certain, times are uncertain. Still, everyone wants a path to success. Here Inc. columnists share tips to create stability in this constantly changing world. Jim Collins, this week''s Inc.
  • READWRITESTART  |  WEDNESDAY, OCTOBER 6, 2010
    [Media] 5 Things Hollywood's Power Players Can Teach Entrepreneurs
    Social media extraordinaire and Hollywood favorite Ashton Kutcher, is now an angel investor. Jeff Skoll, number one at eBay, ventured into Hollywood to begin a noble production house, Participant Media, which has already garnered over a dozen Oscar nominations. Startups and Hollywood are more alike than we give credit. Sponsor.
  • MIKE MICHALOWICZ  |  MONDAY, NOVEMBER 26, 2012
    [Media] How Entrepreneurs Should Dress
    Although you probably shouldn’t wear jeans to a law office meeting, you could likely get away with it at a media company , a recording studio, and maybe even a restaurant’s kitchen. Today’s social media sites are a window into people’s lives and their closets (pun intended). Clothes, Will Make Or Break The Man. Playing It Safe.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, OCTOBER 22, 2013
    [Media] How to Get Remote Teams to Work Together
    At LKR Social Media they use Yammer for water cooler conversation, iDoneThis to keep everyone in the loop on work status, Google Hangout for video conferencing, Skype for one-on-one calls, PB Works as an internal Wiki, and Wrike for structured conversation about projects." What’s behind this seeming contradiction?
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, MAY 24, 2013
    [Media] It's Time to Stamp out the Bull
    “We are drowning in partisan rhetoric that is just true enough not to be a lie; in industry-sponsored research; in social media''s imitation of human connection; in legalese and corporate double-speak," he told the graduating class of Pitzer College. 'Our culture has reached "peak BS," political operative Jon Lovett told grads.
  • DUCT TAPE MARKETING  |  MONDAY, JUNE 13, 2011
    [Media] How to Attract and Retain Customers :: Small Business Marketing.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Practical Tips for Gett.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JUNE 11, 2012
    [Media] Facebook Growth Rate Slows
    The Facebook IPO frenzy has faded, but the social media site and its founder are still making news. In other news, rumors buzz around The Fancy after Mark Zuckerberg appears to have created an account. Here are a few of the latest headlines: Facebook's user growth rate in the U.S. is slowing. Roughly 71% of Internet users in the U.S.
  • DUCT TAPE MARKETING  |  MONDAY, MARCH 12, 2012
    [Media] The Hierarchy of Getting The Important Stuff Done
    Related Posts: Effective Planning Is About What to Leave Out Social Media Hierarchy Revisted Make It Your Year of Getting More Done How To Stay Focused On What’s Important Successful Marketing Requires Behavior Change. The Hierarchy of Getting The Important Stuff Done This content from: Duct Tape Marketing.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 6, 2013
    [Media] Google's 10 Best Mobile Apps
    This would be more exciting if more people were using Google+; at the moment you may be hard pressed to find any pals reviewing restaurants on Google's social media platform.) Ten apps you should be using--or, at the very least, learning from. Does that spell trouble for Google revenues? Probably not. Others might say it bolsters spontaneity!
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, DECEMBER 1, 2011
    [Media] Jive Software Moves Ahead With IPO
    On Wednesday, Salesforce.com launched software that helps companies create online marketing campaigns, and helps them analyze and act on conversations happening on Facebook, Twitter and other social media. The social networking software company--a perennial on the Inc. 5000--is seeking to raise as much as $117 million. It will sell 8.33
  • STEVE BLANK  |  MONDAY, APRIL 29, 2013
    [Media] Fly High
    The class consisted of basic networking and administration, network mapping, remote exploits, denial of service, web vulnerabilities, social engineering, password vulnerabilities, wireless network exploitation, persistence, digital media analysis, and cyber mission operations. He promised that one day he would fix that. Military Academies.
  • DUCT TAPE MARKETING  |  THURSDAY, FEBRUARY 14, 2013
    [Media] The 5 Small Business Marketing Pillars
    About Patrick Giammarco: I’m a marketing consultant and digital technology and Social Media coach. Enjoy this guest post from Duct Tape Marketing Consultant Patrick Giammarco. photo credit: Sam Beebe, Ecotrust via photopin cc. It’s no secret. These are challenging times for small businesses. Who is your Ideal Client?
  • CAMPUS ENTREPRENEURSHIP  |  TUESDAY, JANUARY 17, 2012
    [Media] New Investment Fun Looks to Find Innovation from Within Higher Ed | Campus as Market
    The fund, whose two biggest investors are the media conglomerate Bertelsmann AG and the University of Texas Investment Management Company, is focused on stimulating “innovation from within the academy,” rather than competing with it from the outside, David Figuli, a lawyer and partner in University Ventures, said in an interview Monday.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, FEBRUARY 11, 2014
    [Media] AOL's Tim Armstrong Played the Blame Game and Lost
    'Blaming others is never a good strategy for media relations, nor is it good for employee morale. For instance, an article by Deanna Fei, one of the babies'' mothers'', about the experience has garnered over 65,000 social media shares. Think about how this will play out in the media. What Armstrong said : "We had a $7.1
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 5, 2014
    [Media] How Ideas Gain Traction
    People don''t get initially excited--especially in the media--about the concepts," he tells Butman. 'Just as important as the idea itself is the entrepreneur behind it--and the skill, passion, and effort she provides. So far, the Foundation has funded 829 projects. In other words, it has granted $829,000.) It''s coming from a helpful place.
  • DUCT TAPE MARKETING  |  WEDNESDAY, FEBRUARY 6, 2013
    [Media] Will Facebook Remain Relevant?
    In Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg , social media innovator at Intel, Ekaterina Walter outlines how 19-year-old Mark Zuckerberg revolutionized the Internet and why he may continue to do so. Marketing podcast with Ekaterina Walter. So, is the future of Facebook a sure one?
  • UP AND RUNNING  |  THURSDAY, SEPTEMBER 8, 2011
    [Media] 5 Things Zombies Have Taught Me About Business
    Cut back that spend you have for traditional advertising and reinvest it into a new social media strategy. Grrr Arrrgh. At first glance, zombies give the appearance of mindless, flesh-eating creatures from nightmares everywhere and well, they are. But what you might not have realized is what zombies can teach us about small business. Brains!
  • WHITETAIL SOFTWARE  |  FRIDAY, APRIL 26, 2013
    [Media] Pre-Launch Marketing
    Social Media. Social Media Network. 'I’m thinking a lot about pre-launch for Keepify these days and I thought I’d organize it all here. There are a lot of different ways to try to collect traffic, attention, etc. Some of it is more effective before launching that others. Much of it depends on your product and market. Video.
  • CRACKING THE CODE  |  SUNDAY, NOVEMBER 7, 2010
    [Media] Cracking The Code: A Quick & Funny Summary of AdTech
    Popular Media: the key to viral marketing. Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Sunday, November 07, 2010. Quick & Funny Summary of AdTech. love this video: everything you need to know about online advertising! Posted by Philippe Botteri. 11:11 AM.
  • PASCAL'S VIEW  |  FRIDAY, APRIL 15, 2011
    [Media] A Call to Action: Why Venture Capitalists Must Pay Attention to the National Strategy for Trusted Identities in Cyberspace (NSTIC)
    Security: Organizations should protect PII (in all media) through appropriate security safeguards against risks such as loss, unauthorized access or use, destruction, modification, or unintended or inappropriate disclosure. Privacy advocates should find more reasons to cheer for the NSTIC than to fear it.  Share and Enjoy
  • MARK BIRCH  |  MONDAY, FEBRUARY 6, 2012
    [Media] Advice for the Advisors
    Mention them in your social media outlets.  Many startups have advisors.  Most waste the opportunity that advisors provide , because they do not consider why exactly they want advisors in the first place.  There are also things that startups advisors could use advice on.  Specify the appropriate level of involvement and the time commitment. 
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JUNE 5, 2012
    [Media] Google+ a Ghost Town? Hardly
    Every social media-savvy tech entrepreneur with any digital credibility is on Twitter. Not only is Google+ not deserted, it might be a better platform for business than Facebook and Twitter. Here's why. But according to tech pundit Robert Scoble, maybe you need not be: Twitter is fast approaching the status of ghost town. Why is that?
  • SOFTWARE BY ROB  |  WEDNESDAY, JANUARY 12, 2011
    [Media] The #1 Goal of Your Website
    Social media routes (including blogging) are all fantastic avenues for building an audience. Email should be your first goal, with social media approaches coming once you have this cornerstone cemented in place. Photo by Daquella Manera. This post is an adaptation of a portion of my 2010 Business of Software talk. Unfollow.
  • YOUNGUPSTARTS  |  WEDNESDAY, OCTOBER 19, 2011
    [Media] 50 Great Ways To Use QR Codes In The College Classroom
    Connect on social media. QR codes were first created by Toyota to track vehicles in manufacturing, offering a small barcode that can be quickly decoded. That was 1994, and now, almost 20 years later, QR code technology is experiencing a revival — but not in the automotive industry. Contact. Vcards. Office availability. Polls and feedback.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, AUGUST 6, 2013
    [Media] Scaling Too Fast Can Tank Your Business
    The beauty of emerging social media marketing is that it is based on these "pull" techniques, and can be both impactful and cost effective. 'Too many growth businesses try to scale before they are ready. You''re better off creating enormous value for a few customers first. But scaling a business too soon is a surefire way to tank it.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, OCTOBER 12, 2012
    [Media] Foursquare's Dennis Crowley on Failed Pitches, Acqhires & Strategy
    But in New York, “Tech is like the fifth coolest thing behind finance, fashion, media, and music,” Crowley said. Dennis Crowley opened up about what it takes to run a successful start-up and the state of the start-up scene. If Dennis Crowley wasn't the CEO of Foursquare, he'd probably be a snowboarding instructor. ”
  • VENTUREWOODS  |  THURSDAY, JANUARY 13, 2011
    [Media] 1M/1M Strategy Roundtable For Entrepreneurs: Top 10 Online Advertising Trends For The Decade
    While on this topic, I want to particularly emphasize the social media advertising trend, and my observation that the infrastructure to measure, analyze, optimize, and target is really wide open, and I’d like to hear from entrepreneurs working on the various nuances of that particular problem. Next, we had two very interesting entrepreneurs.
  • THE NEXT WEB  |  MONDAY, NOVEMBER 25, 2013
    [Media] 5 tips for securing partnerships with big brands
    First and foremost, be mindful that there are often a number of different entities – from agencies to media buyers to consulting firms and more – at play when a deal or campaign is signed. 'Lisa Hu is the U.S. Vice President and General Manager of Blippar. So how can you make it happen? Amplify your industry profile. Photo by Steve Garfield.
  • SCOTT EDWARD WALKER  |  FRIDAY, JANUARY 13, 2012
    [Media] Crowdfunding Bill Stuck in the Senate
    In early November, the U.S. House of Representatives overwhelming passed the Entrepreneur Access to Capital Act , a crowdfunding bill which permits startups to offer and sell securities via crowdfunding sites like Kickstarter or social networking sites like Facebook. 
  • THIS IS GOING TO BE BIG.  |  TUESDAY, JUNE 21, 2011
    [Media] Why does Gmail hate newsletters? cc @gmail @danprimack @mailchimp
    If you're going to bother having a social media presence, you can't just let customer complaints go unchecked. For 78 straight weeks, my " This Week in the NYC Innovation Community Newsletter " enjoyed industry leading metrics. Near 40% opens, almost 15% clickthroughs, and almost 4,000 subscribers. disappeared. apparently it's pointless.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  TUESDAY, DECEMBER 11, 2012
    [Media] Want to Get Noticed? Grab People’s Attention and Don’t Let Go!
    This means taking the time to build and maintain a social media presence, making it easy to contact you from your website, and being responsive. It’s increasingly difficult for marketers to stand out in the crowd. There is so much competition, and people are bombarded from all directions by pleas for their attention. Be Personal. Be Unique.
  • AUSTIN STARTUP  |  MONDAY, DECEMBER 20, 2010
    [Media] Mass Relevance Launches with Funding
    Legendary venture investor and General Partner at Austin Ventures John Thornton told us, “Social content has tremendous potential to drive a new level of consumer engagement on media, entertainment and retail properties – but the market needs a startup with expertise in both social and enterprise tech in order turn the promise into reality.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, MARCH 22, 2013
    [Media] If You Had to Work For Someone, Who Would It Be?
    This media personality has been ranked both as the richest African American and the most influential woman in the world. Let us know by filling out Inc.'s 2013 'Pick the Best Boss of All' Brackets. If You Had to Work For Someone, Who Would It Be? If you couldn't work for yourself, who would you choose as your boss? So who would you choose?
  • A SMART BEAR: STARTUPS AND MARKETING FOR GEEKS  |  MONDAY, JULY 19, 2010
    [Media] Real Unfair Advantages
    Chris Brogan commands $22,000 for a single day of consulting in an industry (social media marketing) where all the information you need is already online and free. This is Part 2 of the series: 5 lessons from 150 startup pitches.??? What if someone copies your awesome business idea? How can I answer this question? Like what?? P.P.S.
  • CROWDSPRING BLOG  |  TUESDAY, AUGUST 24, 2010
    [Media] crowdSPRING’s Twitter Roundup For Small Business
    These posts and videos are about logo design , web design , startups, entrepreneurship , small business, leadership, social media , marketing , and more! Every day on the crowdSPRING Twitter account and on my Twitter account , I post links to posts or videos I enjoyed reading or viewing. Guide to Online Marketing Tools – [link].
  • DAVID SILVERMAN  |  TUESDAY, APRIL 20, 2010
    [Media] What the CEO of Leslie Fay Learned from His Company's Bankruptcy
    The business media made reports critical of outsourcing (when they had previously been pressing Leslie Fay for ever-greater profits). This is part of a series of stories from CEOs about the most life-changing events in their careers. Sometimes the result was promotion to the upper reaches of business, and sometimes a steep fall from grace.
  • DUCT TAPE MARKETING  |  WEDNESDAY, FEBRUARY 26, 2014
    [Media] How Much Transparency Is Too Much?
    To some extent social media has forced organizations to be more transparent, because they no longer had the luxury of hiding behind press releases and company spokespersons. 'How Much Transparency Is Too Much? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Pat Flynn.
  • BOTH SIDES OF THE TABLE  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Media] Mafia Sourcing – How Insider’s Game User Generated News
    originally came from the entreprise software world (for 10 years) and before that I was in mobile & telecoms (8 years) so the last three years of immersing myself in consumer Internet, digital media & advertisings has been very eye opening. The Web. Open, democratic, leveling, freeing information from closed networks. Or so it seems.
  • STARTUP LESSONS LEARNED  |  WEDNESDAY, DECEMBER 4, 2013
    [Media] Join the Conversation at The Lean Startup Conference – Three Ways To Participate
    Our sponsors include companies like Intuit, O’Reilly Media and Amazon Web Services. 'Guest post by Lisa Regan, writer for The Lean Startup Conference. From livestream simulcast to a six-day, high-intensity immersion experience, it’s possible to join the conference to whatever degree suits your interest and your schedule.
  • THE NEXT WEB  |  SUNDAY, DECEMBER 22, 2013
    [Media] Why founders should never sacrifice company culture
    'Anthony Del Monte is the CEO and founder of  Squeaky Wheel Media , a Web design and development agency based in NYC, as well as the co-founder of  IHadCancer.com , one of the first social-networking sites for cancer survivors, fighters and supporters. Twelve years later, this remains the same. However, as expected, it comes with a cost.
  • LIFE BEYOND CODE  |  FRIDAY, JULY 2, 2010
    [Media] The “right” tools can make a BIG difference
    The tools include – providing an ability to share (a simple blog), an ability to sell (a store), an ability to teach (a lightweight learning management system) and an ability to connect (social media integration). You would have heard the following statements many times. Tools are not everything. Tools are a means to an end.
  • ESCAPE FROM CUBICLE NATION  |  THURSDAY, SEPTEMBER 8, 2011
    [Media] Announcing … Fantastic Fall Line-up of Classes from Power Teaching students
    SocializeVid will walk you through how to fully integrate your video content into social media and give it a voice that will help gain quality clients. Susan Kuhn is offering “Authentic Social Media Marketing for Start-Ups.&# It’s easy to get overwhelmed by social media, not to mention by starting your business.
  • YOUNGUPSTARTS  |  TUESDAY, AUGUST 20, 2013
    [Media] Beyond SEO: How To Bring People To A Business Site
    Here are some more suggestions for making a website site more attractive: Social Media, Used Strategically. common tactic is combining that with linking up with an influential social media site or personality for additional promotion. 'by Aaron Hollobaugh, VP of Marketing & Communications at Hostway Corporation. Try PPC Campaigns.
  • YOUNGUPSTARTS  |  THURSDAY, MAY 23, 2013
    [Media] Five Essential Clauses No Employee Handbook Should Be Without
    Social Media Policies. With social media continuing to make strides in business environments, employers must decide how to handle professional accounts. 'by Rob Wilson, CEO of Employco USA. It’s a crucial part of running a business that can greatly help diminish legal issues. Anti-Discrimination Policies. Digital Property.
  • TIM BERRY'S BLOG - PLANNING STARTUPS STORIES  |  THURSDAY, FEBRUARY 2, 2012
    [Media] Blaming Angels and VCs for Choosing is Like Blaming Up for Down
    ” The media, when pitched a startup story, is interested in who funded the venture. I was happily reading Sramana Mitrea’s  The Other 99% of Entrepreneurs on Read/Write Web, agreeing with every detail, when I ran into a snag. It’s in italics in this quote from Sramana’s post. ” And entrepreneurs? This is wrong.
  • ARCTICSTARTUP  |  THURSDAY, MARCH 13, 2014
    [Media] Helsinki-based Applifier acquired by Unity
    Applifier''s main product is Everyplay, a tool to allow players to record gameplay to share with friends on social media or Youtube. It was 6:00 AM in San Francisco, and the news just broke that his company, Applifier , had been acquired by Unity , the game engine. Laakkonen woke up about two minutes before we gave him a ring. says Laakkonen.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, OCTOBER 3, 2013
    [Media] How to Harness the Power of We
    Think about all the key areas: not just accounting and finance, technology, sales and marketing, communications, operations and strategy, but graphic design, social media and creativity. 'Collaborations can bring your business into entirely new territories--if they''re done right. As entrepreneurs we are used to being our own one-stop-shop.
  • ARCTICSTARTUP  |  TUESDAY, OCTOBER 4, 2011
    [Media] Is Facebook Advertising Getting Too Expensive For Startups?
    Sofanatics , the Finnish social sports media startup, has decided to quit advertising on Facebook for the time being, citing increased costs and lower conversion rates as the main factors behind the rather radical decision. For Sofanatics, the price of Facebook advertising has risen 50% during this year. Talk about honesty towards your users.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, NOVEMBER 20, 2012
    [Media] The Secret to Winning a Start-up Competition
    It's already used by digital magazines, brand advertising, and media sites to build in deferred shopping. Your PowerPoint is awesome (and memorized). Your pitch is crystal clear. You're adequately caffeinated and totally pumped up. Here's why that's just not enough. They're great networkers who tend to wear a perma-grin.
  • DUCT TAPE MARKETING  |  TUESDAY, SEPTEMBER 23, 2014
    [Media] How to Get Paid for Everything You Do
    Related posts: Blending Paid Social with Organic Social Now that social media participation has become an integral aspect. 'How to Get Paid for Everything You Do written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. photo credit: Historias Visuales via photopin cc. Get paid to provide a service.
  • ARCTICSTARTUP  |  THURSDAY, DECEMBER 19, 2013
    [Media] Finnish Publishing Platform Dimcos Leaps Abroad: Major Partnership with Latvian Book Giant
    The company provides new, as well as experienced, writers a place to publish and sell their productions in an interactive platform that supports social media visibility. What makes Dimcos appealing is its wide array of functionality for both readers and publishers coupled with social media recommendation options. Laiho adds.
  • STARTUP PROFESSIONALS MUSINGS  |  THURSDAY, OCTOBER 3, 2013
    [Media] How To Delegate More Effectively In Your Business
    For example, non-computer types should consider delegating their social media, website, and SEO activities. 'For a few, delegating comes easily, maybe too easy. For others who are perfectionists, letting go of even the most trivial task is almost impossible. This means only about one manager in ten really knows how to empower others.
  • ONSTARTUPS  |  MONDAY, AUGUST 29, 2011
    [Media] How To Pick The Right Idea For Your Startup
    Make something that entertains: Music, gaming, video, and media companies entertain. The following is a guest post by Kapil Kale, co-founder of GiftRocket , a Y Combinator-backed gift card company. Kapil usually blogs here. As a current startup founder, one of the most common questions I get is how to come up with a good startup idea.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, JANUARY 26, 2012
    [Media] Lessons from Amazon: How Well Do You Know Your Customers?
    The more people that interact with you—through your site, social media, blog, salespeople, etc.—the You already know how to divide your audience into broad groups. Now it's time to create unique individual targeting. What do Pandora, Netflix, and Amazon all have in common? All three are world-class "segmenters." Brilliant. link].
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