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  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 26, 2013
    [Media] 3 Ways to Avoid a Twitter #Hashtagfail
    As a leader of a social media agency, I often obsess over the tweets that my staff sends on behalf of brands. But I can only imagine how a small business might feel when readying to engage on social media--one misstep can reverberate well beyond the intended target. A well-intentioned interaction can backfire at any moment.
  • DUCT TAPE MARKETING  |  FRIDAY, APRIL 19, 2013
    [Media] Sales Is a Function of Marketing Pure and Simple
    The trouble with this mindset is that social media and inbound marketing has actually made the distinction even harder to appreciate. Over the years one of the great breakdowns in many of the small businesses that I’ve worked with lies in area of sales. Either way, they end up limiting the effectiveness of both.
  • DUCT TAPE MARKETING  |  WEDNESDAY, APRIL 27, 2011
    [Media] How to Take on a Giant :: Small Business Marketing Blog from Duct.
    The Trend Towards Lean Startups How to Get an MBA for Less Than $20 Has Social Media Changed Customer Service? SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners!
  • YOUNGUPSTARTS  |  MONDAY, MARCH 5, 2012
    [Media] 45 Inspiring Career Blogs For College Students
    The LinkedIn Blog : Social media-savvy students and pros might want to check out everything new going down at the insanely popular site, which also looks into some general business trends. Fortunately, blogs exist to help demystify the overwhelming amount of information applicants have to process. Career Girl : Like the title states, Ms.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, MAY 24, 2012
    [Media] How to Score a Job at a Tech Start-up
    Add a skill: Every start-up needs people who understand analytics, email marketing, search engine optimization, social media marketing, and coding. Can you handle long hours, low pay, and impossibly high expectations? The start-up life might be for you. Here's how to break in. I've seen both sides of this equation. So do the research.
  • ACTIVE GARAGE  |  MONDAY, JANUARY 31, 2011
    [Media] Pop-up retail, meet pop-up office
    Enter social media: Facebook page. Gap did it next to their flagship 5th Avenue location in New York. Method did it in San Francisco’s Union Square shopping district. Method, those funny teardrop-shaped bottles of good eco-friendly soaps and cleaners found at stores like Target and Whole Foods). VP of Merchandising. Success is exposure.”
  • FORCE OF GOOD: A BLOG BY LANCE WEATHERBY  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Media] GVU Fall Showcase
    Stuff like augmented reality, brain-compter interfaces, tangible media,and wearable computing. One of my favorite outings of the year is to walk across the courtyard from ATDC to the Technology Square Research Building for the GVU Showcase. Two floors chock full of cool geeky stuff. It's a free and fun glimpse into the future.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JANUARY 9, 2012
    [Media] Use Improv to Brainstorm Effectively
    So every week I huddle with the team at Kohort, the social media company I co-founded, for a brainstorming session. At Kohort, we take a cue from theater and comedy to generate new ideas--and enhance morale. Once a company starts operating, brainstorming often falls by the wayside. The group and I meet every Wednesday at 5PM. And so on.
  • ARCTICSTARTUP  |  TUESDAY, SEPTEMBER 3, 2013
    [Media] Microsoft Gives Finland A Chance To Move On
    If you''re located in the Nordic region I think it''s impossible it hasn''t popped on your social media already, but Microsoft has bought Nokia''s devices and services unit for $7.2 billion. Just like it sounds, Nokia the phone manufacturer''s days are limited, by the end of 2015 they can no longer sell phones under their own name.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, AUGUST 7, 2013
    [Media] Male Entrepreneurs More Likely to Have Been Rebellious, Angsty Teens
    “We think that it could be the early entrepreneurial spirit,” Martin Obschonka, lead author of the study reported to the media outlet A new study found that rule-breaking tendencies in teen males are a good predictor of entrepreneurship later in life.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, FEBRUARY 28, 2014
    [Media] When 700,000 Bitcoins Vanish, You Can Expect New Regulation
    document leaked to the media from Mt. The bankruptcy of Mt. Gox, the world''s largest Bitcoin exchange, has increased calls for new rules governing the virtual currency. In the picture above, Mt. Gox CEO Mark Karpeles apologizes for losing all his customers'' bitcoins during a press conference Friday in Tokyo, Japan. On Thursday, U.S.
  • GROWTHINK BLOG  |  SATURDAY, NOVEMBER 10, 2012
    [Media] Why I Wrote It (And Why You Should Too)
    The media likes talking about and interviewing authors, which allows them to further spread the word about themselves and their companies. This week, I am really excited to release my new book, Start At The End, published by John Wiley & Sons. wrote the book for two core reasons. 1. Yes, many of them will survive using this strategy.
  • GUY NIRPAZ  |  WEDNESDAY, AUGUST 1, 2012
    [Media] Techie CEO, Telling the story right!
    For too long, CRM was about closing transactions and, more recently, building relationships, from the golf course to social media.  I believe however that the future of CRM is about  delivering true value to customers and end-users  - every day, all day long. Totango, my startup, is now part of the official contenders list of  CRM Idol.
  • READWRITESTART  |  MONDAY, OCTOBER 1, 2012
    [Media] How - And Why - Startups Should Hire Millennials
    And they’re preparing for employment by “arming themselves with skills and educational training focused in technology and social media.” Schawbel’s study reports some of the most common job skills for Gen Y workers include blogging, social media optimization and writing press releases. It’s like a harmonic convergence. StartUp 101
  • DUCT TAPE MARKETING  |  THURSDAY, APRIL 11, 2013
    [Media] Why Every Small Business Needs Great Content
    Maximizing Your Earned Media for Sales and Lead Generation Getting Better at Getting Email How to Get More Social Mileage Out of Video I Have a Web Site, What Else Should I be Doing Online 4 Using Facebook Graph Search To Help Your Business. To ensure a strong online presence, you need good content. Subtract the sales pitch. Use Hyperlinks.
  • UP AND RUNNING  |  FRIDAY, MAY 27, 2011
    [Media] How to Build a Great Website for your Restaurant
    You can post your menu online, create printable coupons for your customers, optimize your menu and website for iPhones and other mobile devices, use social media, integrate Google Maps, and tons of other cool features. You’ve just opened the doors to your restaurant and had a great first week. Don’t make your website too complex.
  • LIGHTSPEED  |  FRIDAY, DECEMBER 24, 2010
    [Media] If Google can't get local merchants to self serve, you probably.
    It is hard to get someone elses salesforce to know and care about your product as much as you do, especially when they are used to selling traditional media and not online media. If you want to make a business in local online media, you have to control your own destiny and build your own salesforce. Comments » 1. Reply 2.
  • READWRITESTART  |  WEDNESDAY, MAY 18, 2011
    [Media] Should Your Mobile Startup Offer a Free App Alongside a Paid App?
    We reviewed the apps a couple of weeks ago when they launched , and even better than media coverage, the startup found TripLingo featured app in the App Store. Last month, Instapaper founder Marco Arment revealed that he'd pulled the free version of his popular "read later" app from the App Store. But that $4.99 Sponsor. Are you diabetic?
  • MIKE MICHALOWICZ  |  TUESDAY, MAY 6, 2014
    [Media] The Entrepreneur’s Costume (Hint: Dress Like Your Brand)
    Her everyday look is the same as her on-screen, in-print costume: country estate meets self-made media mogul. Some entrepreneurs spend more time picking out a Halloween costume than they spend developing their own personal image. Brand before fashion, people! Whether you like it or not, you are your brand. Message. Consistency. Message.
  • YOUNGUPSTARTS  |  SUNDAY, FEBRUARY 17, 2013
    [Media] Insights For New Business Owners
    Unless you are like Andrew Mason, the overnight millionaire who created the social media sensation Groupon, or Jonathan Duhamel, the million-dollar poker player, the path to wealth and fame will not come as easily or as quickly to you or your new business. by Greg Glebe, founder and CEO of Pedestal Source. Dig Deep. Enjoy the Ride. Be Smart.
  • AUSTIN STARTUP  |  TUESDAY, FEBRUARY 1, 2011
    [Media] Interview with Bril Flint, angel investor and tech strategist
    They will give it to someone thinking about new markets, revenue, and customers and how to meet their needs,&# says experienced technology and media executive Bril Flint. mobileTech Tuesday special – A Podcast with Bril Flint, angel investor and technology strategist. This interview is cross-posted from The Appconomy channel.
  • BOTH SIDES OF THE TABLE  |  SATURDAY, APRIL 23, 2011
    [Media] Get to Know Richard de Silva of Highland Capital
    Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals.  Do you think the impact of social media is effecting Google’s search business? (42:00 – 43:50). Back to regular writing this week so check back in. We’re a busy bunch. TWIVC Summary – Richard de Silva.
  • ARCTICSTARTUP  |  FRIDAY, JANUARY 17, 2014
    [Media] Mobile Advertising Startup adQuota picks up €2.5 Million from Northcap
    For their clients adQuota runs adStudio, which provides creative and technical production of Display Banner Ads, Rich Media Ads and Coupon Campaigns. As more and more browsing and gaming moves onto phones and tablets, brands are starting to go after taps rather than clicks. million to become a pan-European mobile advertising network.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, MARCH 13, 2014
    [Media] 5 Ways Smart Entrepreneurs Find True Love and Happiness
    While studying at the University of Albany, he started a social media agency called Boogie , but more importantly as it turned out, he met a fellow student, Dahcia Lyons. You want to build a great business, but finding a special someone to share your success is important, too. Here are five tips to help you out. First of all, she said yes.
  • GROWTHOLOGY  |  FRIDAY, FEBRUARY 4, 2011
    [Media] Making sense of of 9.0% Unemployment
    These are mixed signals, and the media tend to overplay the payroll signal.  An unemployment rate of 9.0 percent in the United States is extraordinarily high by recent historical standards, but that rate is 0.8 points lower in January 2010 than it was two months ago, based on Census data.  Here's how to make sense of it. Unfortunately, no. 
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JUNE 19, 2013
    [Media] 4 Tips for Stellar Customer Service
    Another social media mistake: Sweeping bad reviews under the rug. The key to outstanding customer service? Don''t just listen--take action, says White House Black Market president Donna Noce. Noce attributes much of the brand''s success to its close-knit relationship with customers. You can also watch the video in its entirety here. The No.
  • DUCT TAPE MARKETING  |  WEDNESDAY, OCTOBER 5, 2011
    [Media] 10 Apps I Use Every Single Day
    TweetDeck – This is my primary social media dashboard. 10 Apps I Use Every Single Day This content from: Duct Tape Marketing. More and more, we’re becoming an app happy world – Apps that run on our laptops, apps for the mobile and apps for the iPad or tablet. Here’s my Evernote routine in case your interested. Great time saver.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, MARCH 14, 2014
    [Media] 3 Customer Service Lessons From the Credit Bureau Industry's Failures
    As evidenced by the increasingly large penalties, as well as the public shaming of these companies in the media, iniquitous business practices will eventually find the spotlight. Credit bureaus have shown how a lack of attention to customers can have dire consequences for your business. It happens. Instead, you may need to file a lawsuit.
  • VC CAFE  |  MONDAY, JANUARY 17, 2011
    [Media] Report: Only 3% of Israeli VC Investments Go to Seed
    The changes we are all experiencing as consumers of media and services are dominant factors in higher investments directed to communications and semiconductors, particularly in mobile application-related sub-sectors. There’s good news and bad news in last year’s trends. Israeli high tech companies raised a total of $1.26
  • BEN CASNOCHA: THE BLOG  |  FRIDAY, OCTOBER 8, 2010
    [Media] Why Did Malia Obama Take Photos of Inaugration?
    wasn't aware this tendency held strong at the highest levels of celebrity, folks whose entire lives are photographed and documented by the media. At the presidential inauguration in 2008, Barack Obama's daughters took out their digital cameras and snapped photos of the historic scene. This happens to us lay folk when we travel.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, FEBRUARY 5, 2014
    [Media] How Advertisers Fail to Connect With Women
    The Geena Davis Institute on Gender in Media has uncovered that, "from 2006 to 2009, not one female character was depicted in G-rated family films in the field of medical science, as a business leader, in law, or politics. Gender bias is still popping up in Super Bowl ads and Hollywood. Can this be changed? Kind of cute, right?
  • HOW TO CHANGE THE WORLD  |  TUESDAY, JANUARY 8, 2013
    [Media] APE: Author, Publisher Entrepreneur–How to Publish a Book now available in softcover
    Entrepreneur explains how to market and sell your book  with an emphasis on social  media. Amazon start selling the paperback edition of my latest book,  APE: Author, Publisher, Entrepreneur. APE explains how to publish a book by breaking the process down into three stages: Author explains how to write a book. .
  • GREGG FRALEY, AUTHOR OF JACK'S NOTEBOOK  |  THURSDAY, AUGUST 1, 2013
    [Media] Luke Williams at World Innovation Forum (a review)
    For a recent example that I encountered, people often have to go to multiple social media sites to post their stuff.  These apps are disrupting the social media business model by reducing the number of visits to social media sites (which means fewer ads seen, etc.) Luke Williams, Author of Disrupt. Disrupt Yourself! 
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, FEBRUARY 26, 2013
    [Media] Hit the Humor Sweet Spot With Your Next Ad
    As the media company Upworthy advises writers, "Don't sexualize your headlines in a way your mom wouldn't approve of." Humor is tricky: Just look at the criticism of Oscar host Seth MacFarlane or Geico's latest ad. Here's how to make 'em laugh without the controversy. Humor can be a tricky business. Don’t be annoying. your mother.
  • ARCTICSTARTUP  |  THURSDAY, NOVEMBER 13, 2014
    [Media] Your car is trying to be your phone, and Rightware is helping.
    In terms of features you’re not going to be shocked to see a traditional speedometer/tachometer combo along with media, communication, cabin, and vehicle controls. Consumer electronics go through yearly improvements with new releases of Phones, Tablets, and other displays for our eyeballs.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, NOVEMBER 30, 2011
    [Media] Maybe I Was Wrong About Twitter
    Hi Jeff,Twitter is social media. I used to abide by a strict no-follow rule. Here's how one reader changed my mind. In a recent post I took the position that Twitter is just a tool. I set up a Twitter account at the request of a few readers who wanted an easy way to know when I post new articles. It's meant to be just that—social.
  • YOUNGUPSTARTS  |  WEDNESDAY, JULY 9, 2014
    [Media] 5 Ways To Keep In Contact With Remote Staff
    Yammer is like a social media site for business. Starting a business can be difficult enough without having to keep a watchful eye on everyone within your company. When your company strays from the typical small office environment, this can be even more difficult, particularly if your staff telecommutes. StartMeeting. Yammer. Dropbox.
  • UP AND RUNNING  |  WEDNESDAY, OCTOBER 1, 2014
    [Media] Dragons, Bootstrapping and Women in Tech
    Buffer  helps you with managing and scheduling your social media posts. Lindsay Nelson, CEO of Theme Dragon, Inc. It’s a story that many of us know all too well: a promising young college graduate sets out into the world- and finds that things are not as they once were. This life situation immediately pushed me toward entrepreneurship.
  • VENTURE CHRONICLES  |  SUNDAY, JULY 11, 2010
    [Media] The Headline as Content
    Of course I’m assuming they have a big pile of cash… one of the peculiarities of our modern accounting system is that cash flow and profits can diverge substantially, but here is yet another area where business media is very weak in coverage. Hiring in Anticipation of an Economic Recovery&#. Okay this is good, right?
  • THE NEXT WEB  |  SUNDAY, SEPTEMBER 15, 2013
    [Media] Why you probably don’t need an API strategy
    These examples range from media companies (NPR, The New York Times, The Guardian) to financial institutions (PayPal, E-Trade) to social media sites (Twitter, LinkedIn). Daniel Jacobson ( Twitter  |  LinkedIn ), is currently director of engineering for the  Netflix   API. He is also the co-author of  APIs: A Strategy Guide.
  • YOUNGUPSTARTS  |  MONDAY, AUGUST 20, 2012
    [Media] [Review] The 4-Hour Workweek
    Here, one is urged to get rid of the obsolete option of time management and to find ways of increasing one’s productivity by cultivating selective ignorance, developing a low information diet (especially relevant in the age of social-overwhelming-clutter-media), interrupting interruptions (e.g. How does he do it?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 12, 2013
    [Media] 10 Dos and Don'ts of Launching an E-commerce Site
    To find out what it takes, I sat down with Erik Huberman, CEO and founder of Hawke Media , a company that''s worked with dozens of large and small e-commerce brands to help them develop sales and marketing strategies. Setting up an e-commerce shop these days takes no more than a few hours--max. DO test your product. DON''T give up quickly.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, APRIL 15, 2013
    [Media] Inside the Mind of a Bargain Shopper
    “Day in and day out, across the media and in fliers, retailers have trained consumers that there are great deals at certain special times,” she explains. Are shoppers really drawn by the siren call of a good deal? It''s actually a lot more complicated than that. Bargain hunting can be a rush. ” The point?
  • DAVID TETEN  |  FRIDAY, JULY 29, 2011
    [Media] Announcing our summer intern class
    He was an early employee of a software start-up born out of the MIT Media Lab, Frictionless Commerce (acquired by SAP). A bit belatedly (due to a backlog of blog postings), I wanted to announce ff Venture Capital ‘s summer intern class. We’re actively recruiting interns for the fall. Franklin Bi. He’s your guy. David Gabbay.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, MAY 14, 2012
    [Media] How I Found a Niche to Grow My Company
    5000 Applicant of the Week EC Hispanic Media found a perfect niche audience for its portfolio of media platforms. One that caught our eye was Norwalk, California-based EC Hispanic Media. During this time, the company expanded its digital platforms, and focused on "print, events, web, mobile and social media channels."
  • YOUNGUPSTARTS  |  FRIDAY, FEBRUARY 20, 2015
    [Media] The Care And Feeding Of A Startup
    Find a mentor who can help you learn the business faster than any educational media or seminar can teach you. The coolest thing you can say to anyone todat seem to be when you announce that you’re launching a startup. Definition of A Startup. ” 3 Common Myths. Facts: Only a few new companies are startups. What is a Startup?
  • BOTH SIDES OF THE TABLE  |  SATURDAY, APRIL 17, 2010
    [Media] Launchpad LA – 10 Startup Companies to Watch
    Founded in 2009 by Candice Lapin, Para Ti Novia is part of a rapidly growing trend of bilingual media aimed at catering to both English and Spanish speaking Hispanics through both the web and mobile applications. We had executives from the studios like Fox, Warner Bros and Disney.  We had software executives from Google, Yahoo!,
  • HIGH CONTRAST  |  SUNDAY, DECEMBER 6, 2009
    [Media] Better Advertising backs self-regulation
    The Better Advertising team brings a lot of experience to bear from About.com, AOL, Carat, DoubleClick, Etsy, Federal Trade Comission, Google, Isobar, Macromedia, Right Media, TACODA, ThomsonReuters, TrustE and Yahoo. Better Advertising has a new web site. Check it out. Also, our corporate blog is up.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, FEBRUARY 26, 2013
    [Media] Protecting Your Online Reputation from Trolls: 8 Tips
    Tip #2: Pander, don't preach When addressing complaints via social media, your intended audience is not the person who feels they were wronged. Some customers have legitimate complaints. Others are just itching for a fight--or a refund. How to respond. Unfortunately, a negative review--especially one that is articulate and engaging--on Yelp!,
  • THIS IS GOING TO BE BIG.  |  THURSDAY, JANUARY 9, 2014
    [Media] Chris Christie Should Own the Cone #trafficgate
    If I were Chris Christie right now, I''d seriously consider owning this, because the media is never going to let him forget it otherwise. That''s what the media does--and boy, do we eat it up. Just stunned. that people don''t think this kind of thing goes on everyday. mean, you guys have been watching House of Cards, right? Same story.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MAY 22, 2012
    [Media] How Valuable Is Your Rolodex?
    With the advent of social media, LinkedIn in particular, we are able to quickly and easily stay in touch and consistently update our networks. Building, nurturing and growing your professional network is more important than ever. Here are three simple steps to increase the value of your network. arrived at three immediate, simple steps. 1.
  • DUCT TAPE MARKETING  |  MONDAY, FEBRUARY 23, 2015
    [Media] How to Create the Perfect Customer Journey
    Do they target and connect with your ideal clients? -       Do your social media accounts have consistent images and messages?  How to Create the Perfect Customer Journey written by Sara Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. photo credit: Reloj.cp via photopin (license).
  • THE PRODUCT GUY  |  MONDAY, FEBRUARY 3, 2014
    [Media] From Time to Stakeholder Management
    With specialist knowledge and experience in Financial News Products, SaaS for professional services, Personal Media publishing apps and TV Media Product Strategy and Management. In our a recent live stream from one of our mentors of The Product Mentor , Becky Yelland, lead a conversation around “Time and Stakeholder Management”. Enjoy!
  • ARCTICSTARTUP  |  WEDNESDAY, APRIL 8, 2015
    [Media] Our magazine, CoFounder, hits 100% on Indiegogo!
    That doesn''t mean this campaign is over - there are still four days left to make your mark and help build a european-focused media on startups. Now we truly understand the excitement behind those "we hit our crowdfunding target" press releases that are piling up in our inbox. You can find our campaign page, here.
  • UP AND RUNNING  |  WEDNESDAY, MAY 15, 2013
    [Media] Startup Showcase vs. Industry Event: How to Decide Which to Attend
    Startup are great early adopters when you need to build a user base for your product but they’re also very easy to reach through other channels like social media and dedicated communities. On February 22 I received an email saying that my startup, AdEspresso , had been invited to participate in TechCrunch Disrupt NY! Are we crazy? hope not.
  • DIEGO BASCH  |  WEDNESDAY, FEBRUARY 25, 2015
    [Media] Pre-startup Advice
    Giving presentations, tweeting, perhaps writing articles and/or interacting with the media. It occurred to me that trying to give startup advice to a founder is somewhat like coaching a marathon runner during the race: it’s not completely useless, but you’d want to start months or years earlier. YC, AngelList, demo days).
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JANUARY 31, 2014
    [Media] Tiny GoldieBlox Gets an Ad in the Super Bowl
    The toy startup was named the winner of Intuit''s Small Business, Big Game campaign and will get a commercial during the most-watched television event of the year. The question I am sure many people are asking is: How did a 15-person toy startup manage to foot the bill for a coveted commerical spot in the most televised event of the year?
  • THE NEXT WEB  |  SUNDAY, AUGUST 5, 2012
    [Media] 12 things to consider when deciding where to start up
    Nick Reese , Microbrand Media. 9. Entrepreneurship has an attractive set of freedoms: create any kind of business, set your own hours and manifest an ever changing job description, one free of geographical bounds. Thanks to the Internet, you can choose to start up anywhere in the world that you want to. Who Do You Know? Look Into Lifestyle.
  • UP AND RUNNING  |  THURSDAY, AUGUST 29, 2013
    [Media] The Gamification Behind Loyalty Cards
    However, the same benefits could also be derived from Foursquare’s automatic check in and social media updates too. In today’s world it seems there’s a card for everything—Shopping at Sainsbury’s and BP with the Nectar Card, having a Costco Clubcard, or getting free sandwiches with Subway’s Sub Club Card. How does gamification work? 
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, DECEMBER 18, 2013
    [Media] 3 Tips to Bolster Your Sales in 2014
    touch-base should include a calculated drip campaign that provides useful and meaningful content to a prospect, staying connected through social media and hosting webinars to provide content and training. Nothing matters more than revenue, and the new year is a great time to re-evaluate your sales approach.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, APRIL 2, 2014
    [Media] How CBS Shut Down an Ad From a Small Marijuana Company
    This winter, Hartfield, who sits on the board of the National Organization to Reform Marijuana Laws, says he learned the adverstiser, called Neutron Media, of New York, had reached out to the organization about placing a commercial on the CBS jumbotron in Times Square. It''s hard being in the marijuana business these days.
  • ARCTICSTARTUP  |  MONDAY, SEPTEMBER 24, 2012
    [Media] Spotify & Hbo, Rdio & Vdio Rumored To Be Bringing Music and Video Streaming Together
    This could all be the rumor mill grinding out some pure speculation, but lord knows I would pay for a complete media streaming service. Spotify may have a leg up in the Nordics, but they must realize that users will happily leave if a competitor comes along with a service that brings their favorite movies, TV shows, and music under one roof.
  • DUCT TAPE MARKETING  |  TUESDAY, JULY 5, 2011
    [Media] Are You Committed Enough :: Small Business Marketing Blog from.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Steps to Successful Fac.
  • STARTUP HOUSTON  |  SATURDAY, SEPTEMBER 1, 2012
    [Media] Houston Startup District 2.0
    Mass Relevance, a fast-growing social media marketing startup, has leased 12,000 square feet at 800 Brazos St. There’s an interesting conversation that just started on Facebook by Hesam Panahi about creating a Startup District in Houston. Here’s what we have so far: Hesam Panahi   about an hour ago  near  Houston  ·. Hopefully.
  • STARTUP HOUSTON  |  SATURDAY, SEPTEMBER 1, 2012
    [Media] Houston Startup District 2.0
    Mass Relevance, a fast-growing social media marketing startup, has leased 12,000 square feet at 800 Brazos St. There’s an interesting conversation that just started on Facebook by Hesam Pahani about creating a Startup District in Houston. Here’s what we have so far: Hesam Panahi   about an hour ago  near  Houston  ·. Hopefully.
  • STARTUP HOUSTON  |  SATURDAY, DECEMBER 3, 2011
    [Media] December Startup Events
    Social Media Breakfast Houston – The Gift of Guidance – Friday Dec 9 8:30am Canopy 3939 Montrose. Who ever says that things slow down for the holiday season hasn’t looked at the Houston tech calendar lately (probably because there isn’t One, single calendar – but that’s a rant for another day.
  • STARTUP HOUSTON  |  SATURDAY, DECEMBER 3, 2011
    [Media] December Startup Events
    Social Media Breakfast Houston – The Gift of Guidance – Friday Dec 9 8:30am Canopy 3939 Montrose. Who ever says that things slow down for the holiday season hasn’t looked at the Houston tech calendar lately (probably because there isn’t One, single calendar – but that’s a rant for another day.
  • VC CAFE  |  MONDAY, AUGUST 15, 2011
    [Media] Highlighting Israeli Q2 2011 Israeli VC Investments
    Happy to see a large number of consumer apps on the list, which was historically not the strongest side of Israeli high tech: Taykey – backed by Sequoia, provides ad targeting solutions based on trend analysis in social media. Gizmox – working with Microsoft on web application design software. Comes very handy from what I hear.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, FEBRUARY 4, 2014
    [Media] 5 Ways to Keep Employees From Becoming Competitors
    He started Avocado, a social-media platform that allows couples and loved ones to stay connected. To retain highly engaged, entrepreneurially spirited employees, you must learn what makes them tick. New companies aren''t built by tinkerers in garages. Instead, startups emerge from big established companies. They thrive on networking.
  • THE MOGUL MOM  |  MONDAY, MARCH 5, 2012
    [Media] How To Maximize LinkedIn Groups for Business
    The same social media rules apply here as everywhere else: Don’t spam, and share relevant, helpful things. LinkedIn connects businesses, entrepreneurs and professionals from all genres, and all phases of business operation. If you’re looking to sell more or make some vital B2B connections, hop over to LinkedIn and sign up. Add Value.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  WEDNESDAY, FEBRUARY 25, 2015
    [Media] Purpose Will Save Your Business, Your Body & Your World
    Article contributed by Nick Seneca Jankel , entrepreneur, speaker, author, founder of ethical innovation and leadership consultancy WECREATE Worldwide  and  Ripe & Ready , whose purpose is to create enlightening and empowering media content that ensures the digital generations, and our world, thrive. This is not about smarts. Switch on.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, MAY 19, 2014
    [Media] Why Most Data Is Drivel
    huge consulting company told us they were investing significantly in their social media presence because that''s where they connect with recruits. To truly understand your customers, you need to get an up-close-and-personal view of their experience that Big Data just can''t deliver. The average Inc. reader is positively drowning in data.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JUNE 28, 2013
    [Media] 5 Ways to Vet an Incubator
    So if it''s media or fashion, New York may win out over California. Not all incubators are created equal--and with more of them out there, you need to choose where you apply wisely. The age of the accelerator is officially upon us. Here is but a glimpse into the proliferation of start-up programs in the U.S. and Europe as reported by U.K.
  • READWRITESTART  |  WEDNESDAY, JANUARY 19, 2011
    [Media] Never Mind the Valley: Here's Nashville
    According to Lucas Hendrickson, the communications manager for Jumpstart Foundry, points to Nashville's blend of traditional and new media worlds and says there are a lot of opportunities for as some of the cities more established industries "find their way into the new (and somewhat unfamiliar) tech-driven world.". Sponsor. Discuss.
  • BRAD HARGREAVES  |  WEDNESDAY, APRIL 28, 2010
    [Media] The NYC Startup Drink List
    Brad Hargreaves | startup adventures in nyc a blog by Brad Hargreaves HOME Me Press HOME Uncategorized The NYC Startup Drink List The NYC Startup Drink List I hosted a party with Superconductor’s Matt Brimer a couple weeks back. Click to enlarge] They tried to capture the spirit / theme of each startup in the drink. Or something like that.
  • DUCT TAPE MARKETING  |  TUESDAY, MAY 10, 2011
    [Media] Help Me Celebrate National Small Business Week
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. But here’s the catch!
  • THIS IS GOING TO BE BIG.  |  FRIDAY, SEPTEMBER 14, 2012
    [Media] Experienced Heads and Cheap Legs: How to Leverage Mentoring and Advisers at a Startup
    If you're hiring for marketing, it's going to be someone who will actually test all the AdWords campaigns, run the Twitter account, write the blog posts, pitch media outlets, etc. Here's a solution that can be used in any area: marketing, technology, product, etc. Hire someone cheap who can hustle. You could do the same thing in engineering.
  • THIS IS GOING TO BE BIG.  |  MONDAY, JULY 2, 2012
    [Media] The Art of NYC Cycling for Entrepreneurs #bikenyc
    You won't have a ton of money to put towards marketing, so understanding PR and ways of building up awareness about your efforts through social media are really important to get noticed. A lot of people ask me about cycling in NYC. They ask me about startups, too. Cycling is a *higher* risk activity, but it doesn't have to be dangerous.
  • LOS ANGELES STARTUP NEWS  |  THURSDAY, APRIL 21, 2011
    [Media] LA Startup Personality: Brock Batten of Mobile Roadie
    Musicians are inherently surrounded by media, which translates perfectly to mobile apps. The Startup Cafe Get Covered! LA Jobs LA Events Academy The home for Los Angeles startups and entrepreneurs. This week we were lucky to score an interview with Brock Batten the creative director for Mobile Roadie. What was the idea behind Mobile Roadie?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, NOVEMBER 14, 2013
    [Media] Avoid These 3 Pieces of PR Advice (Use Mine Instead)
    Another example is the social media expert--a "source" that feels that telling people how to tweet makes them an authority on how others are tweeting. If you want reporters to like you, how to source a "source," don''t harass, and keep emails concise. Owning and operating a client in an industry does not automatically make you an expert.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, DECEMBER 3, 2013
    [Media] Why Apple Really Acquired Topsy
    Apple raised an eyebrow or two Monday, confirming to The Wall Street Journal that it had acquired Topsy, a social media analytics firm that monitors conversation and sentiment on Twitter, for a reported $200 million. The tech giant spent a reported $200 million to acquire a social analytics start-up. Here''s why.
  • CONVERSIONXL  |  WEDNESDAY, MAY 29, 2013
    [Media] 21 Ways You’re Screwing Up Your Landing Pages (And What To Do About It)
    Social media sharing widget? You need to figure out who your audience is , what they want, how they talk, what drives them and what turns them off. #20 You focus on social media sharing. So you have a landing page – or maybe 87 of them. Too bad you’re screwing them up. Landing pages are easy – in theory. Submit?
  • FORCE OF GOOD: A BLOG BY LANCE WEATHERBY  |  MONDAY, NOVEMBER 18, 2013
    [Media] Cloning A Clone
    In every large fast growing market I have been in, Internet service, email security, social media analytics, and online deals, the market is flooded with competitors. Back in the day when deal sites were all the rage and Andrew Mason was still CEO of Groupon he would talk about "clones" all the time. Clones being competitors. And it works.
  • FORCE OF GOOD: A BLOG BY LANCE WEATHERBY  |  THURSDAY, NOVEMBER 7, 2013
    [Media] Twitter Is Overvalued
    The way that the company is positioned to complement traditional media creates more staying power than Facebook. I love Twitter. I was an early adopter of the micro-blogging platform. As a matter of fact today marks my seventh anniversary using the service. And today is a big day for Twitter. And the IPO is creating quite the noise. billion.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, MARCH 2, 2012
    [Media] Buzzword Bingo: Cure for Boring Meetings?
    Do you attend a lot of boring meetings? Here's a fun way to make them more interesting. Whiskey might help, too.) Boring meetings are the bane of the business world. However, you can make them a lot more interesting by playing "buzzword bingo." It's easy. Be sure to bring a full mug of coffee and have a pot (or two) ready by the meeting room.
  • BOTH SIDES OF THE TABLE  |  SUNDAY, NOVEMBER 14, 2010
    [Media] What Angel Investing & Florida Condos Have in Common
    It’s really hard to zig when the whole world seems to be zagging. One of my favorite quotes I learned in high school was: “Nonconformity is the Highest Form of Social Attainment&#. Those stories didn’t sound that plausible to me. Much to her chagrin, the other slogan I have always lived by is. “ Question Authority.&#.
  • YOUNGUPSTARTS  |  THURSDAY, OCTOBER 2, 2014
    [Media] Bridging The Gap Between Content And Marketing Automation
    Our focus is on helping marketers create and manage a responsive content Hub that gives them real insight into how their audience engages with a content experience instead of separate media channels or content silos alone before funneling that data into marketing automation software like Hubspot, Eloqua, Marketo or MailChimp.
  • FORCE OF GOOD: A BLOG BY LANCE WEATHERBY  |  TUESDAY, FEBRUARY 15, 2011
    [Media] The Local Nut
    The point being that most forms of local advertising that used to be available via traditional media are going away. "We cracked that local ecommerce nut, and it’s a serious nut. There wasn’t even a good form of customer acuiqsition (sic) before the Internet, for local businesses. believe Mr. Mason is partially right. Yellow pages? Coupons. Display.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 20, 2012
    [Media] Who Are Your Online Competitors? Find Out for Free
    Finally, ensure that you are first to market by promoting your value-add content on social media platforms and industry websites. Discover opportunities that online competitors haven't yet found by using these free analysis tools. Follow the steps below to find opportunities to outperform your competition using free analysis tools. 1.
  • DUCT TAPE MARKETING  |  THURSDAY, SEPTEMBER 13, 2012
    [Media] How to Make an Impression in 8 seconds
    Business people are constantly chatting on their cell phones, email, blogs, texting or using whatever social media tools they can find.  Thursday is guest post day here at Duct Tape Marketing and today’s guest is from Barry Moltz – Enjoy! This is a world of talkers. But, can anyone really understand them? In fact, is anyone really listening?
  • THEBAREFOOTVC  |  MONDAY, DECEMBER 5, 2011
    [Media] NYC 3.0
    NYC 2.0:   Post 2001 crash, the NYC tech community rallied, the tech meetup got started, as did a number of companies utilizing NYC’s domain strengths in financial services, advertising, media and mobile.  Given the state of the economy and dwindling resources, these mechanisms are more crucial than ever for future growth. NYC 3.0:
  • YOUNGUPSTARTS  |  WEDNESDAY, OCTOBER 19, 2011
    [Media] 50 Great Ways To Use QR Codes In The College Classroom
    Connect on social media. QR codes were first created by Toyota to track vehicles in manufacturing, offering a small barcode that can be quickly decoded. That was 1994, and now, almost 20 years later, QR code technology is experiencing a revival — but not in the automotive industry. Contact. Vcards. Office availability. Polls and feedback.
  • ACTIVE GARAGE  |  MONDAY, JUNE 4, 2012
    [Media] Thought Readership #7: How to Create a “Blue Ocean” Book
    Instead of the usual bio blah, blah, you can find an infographic depicting her communications career here , as well as social media links. Daniel Markovitz’s A Factory of One. Imagine you’re a performance coach or consultant who wants to write a book. What would you do when faced with that challenge? Throw in the towel? Not necessarily.
  • YOUNGUPSTARTS  |  THURSDAY, APRIL 26, 2012
    [Media] 31 Great Ways Universities Are Using Google+
    Social media resources like Google Plus offer a great opportunity for growth in education through collaborative work, communication, and camaraderie. Many of today’s universities have recognized this incredible potential, and have put G+ to work on campus. Hangout office hours. Don’t feel like heading to campus in the middle of a snowstorm?
  • ONSTARTUPS  |  THURSDAY, NOVEMBER 8, 2012
    [Media] How A 17-Year-Old In India Bootstrapped To $7M In Revenue
    And then we went to the mass media with the story. The following is a guest post written by Sanket Nadhani. He previously headed Marketing and Sales at FusionCharts and just launched an eBook on the complete journey of the company on its tenth birthday. But that's not the interesting part. Also, brevity is good. It's not even sexy.
  • ARCTICSTARTUP  |  THURSDAY, MAY 21, 2015
    [Media] The case for Tidal is clear: Spotify is building a monopoly on music curation
    For those of you catching up on the announcement, The big news is that on top of streaming they'll be bringing in podcasts as a new media type, as well as a new video capsule with a full alphabet of partners like ABC, BBC, ESPN, E!, TED, MTV, as well as more fleshed out names like Comedy Central, RadioLab, and Vice News.
  • ACTIVE GARAGE  |  FRIDAY, JUNE 18, 2010
    [Media] Author’s Journey #26: Speak your way to book publishing success
    Press and media. When appropriate, post a draft of your speech in your site’s press, or media, center, along with your photograph and a photograph of your book’s front cover. Speaking is one of the best ways you can promote your book while planning and writing it. Speaking builds anticipation for your book’s publication. Networking.
  • DSHEN  |  TUESDAY, FEBRUARY 21, 2012
    [Media] The Case for Hardware + Software + Internet Startups - DShen's Blogs
    betaworks - next generation media company. The Advanced Marketing & Media Group - helping marketers manage their data. Cucina Media - and its publishing platform, Public Square. Lotame - social media behavorial targeting. The Web and the World of Business. Observations on doing business in the world of Web 2.0. Yahoo!
  • JEFF HILIMIRE  |  MONDAY, JANUARY 6, 2014
    [Media] My top blog posts from 2013
    This blog is very much a journal of what I’m currently doing and thinking, which lines up nicely as you look at this list: 2009 – Social media and digital dominated my posts. 2010 – Still very much social media content, but more entrepreneurship popping in. Because – pinch me – that’s what my career is now.
  • JEFF HILIMIRE  |  WEDNESDAY, JANUARY 22, 2014
    [Media] The truth about the broken relationship between advertising agencies and clients
    Consumers are using new technology and media constantly. Yesterday I was on a panel at an AMA (American Marketing Association) event with Del Ross , Mike Racic, and Rick Radermacher, moderated by the great Glen Caruso. The topic was (and I’m paraphrasing), “Why is the advertising agency and client relationship so screwed up?!”
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