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FRESH INC.: THE STAFF BLOG [Media] Are Online Ads Getting Too Expensive?
| FRIDAY, OCTOBER 26, 2012
As a recent survey shows, many small businesses market on social media without paying , primarily using Facebook, Google+, and Twitter. A recent report suggests the days of cheap online advertising are dwindling. But a look at the numbers reveals a more complicated picture. Are the days of cheap online advertising dwindling? Time to panic?
- [Media] How Virgin Atlantic's Marketing Nails It
• A Virgin crew took to social media and found a customer at work who was having a grey, rainy day. Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys. I''m on a new customer experience journey at my online marketing company VerticalResponse. Maybe they''re the No.
BOTH SIDES OF THE TABLE [Media] How to use PR Firms at Startups
| SUNDAY, JANUARY 23, 2011
And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. One of the most frequent questions entrepreneurs ask about when they raise a little bit of money or are getting close to launching their first product is whether they should hire a PR firm. Their competitors took it seriously.
FRESH INC.: THE STAFF BLOG [Media] Livefyre Snaps Up Storify
| MONDAY, SEPTEMBER 9, 2013
That''s why on Monday the Livefyre founder and CEO acquired Storify , a service that allows anyone to curate social media conversations across Facebook, Twitter, and other mediums. Storify will be rolled into Livefyre''s StreamHub offering, which helps Livefyre''s media customers manage real-time conversations with readers.
FRESH INC.: THE STAFF BLOG [Media] How to Succeed in 2013
| FRIDAY, DECEMBER 7, 2012
That means high quality relevant content, a user-friendly interface, and an integrated search and social media effort. We asked some of the brightest entrepreneurs we know what it's going to take to make money next year. Read on to find out which advice you ought to steal. It just means 'not right now.' Pair them up. You need a strong ego.
WWW.SMASHINGMAGAZINE.COM [Media] Innovative Techniques To Simplify Sign-Ups and Log-Ins
| THURSDAY, MAY 5, 2011
If so, this may be your opportunity to join Pixable, voted by Time Out… Drupal Developer - NJI Media - (Alexandria, VA) - FullTime We’re a small, fast-moving, agile environment and our team of developers is growing. Most designers are familiar with the conventional ways. The reason is understandable. Chances are, it will work. icons.
YOUNGUPSTARTS [Media] Use Your Tax Refund To Grow Your Small Business
| WEDNESDAY, MAY 20, 2015
recent survey conducted by the Small Business and Entrepreneurship Council reveals that 74% use it to manage social media marketing, 71% for email marketing, 34% for mobile websites and 18% to manage operations. By Carla Freberg, Vendor Services Manager at Balboa Capital. Doing so can help you maximize your tax deductions.
FRESH INC.: THE STAFF BLOG [Media] Dear Customers, Sandy Hit. Now What?
| WEDNESDAY, OCTOBER 31, 2012
These efforts are, of course, greatly amplified in the always-on era of social media. Perez, CEO of Highbrid Media, a minority marketing consultancy based in New York. It also encourages customers to keep track on the company blog, intelligently making use of social media for updates. Be careful. Stay safe.
BOTH SIDES OF THE TABLE [Media] Master of Customer Acquisition, Matt Coffin, On Startups …
| TUESDAY, APRIL 19, 2011
Their strong skill was online media buying and optimization – they rarely would do CPA deals – mostly buying CPM. I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.. The answer? Something so simple.
- [Media] The Kings of Concentration
In 2009, researchers at Stanford University''s Communication Between Humans and Interactive Media Lab gave cognitive tests to 49 subjects who spent a lot of time surfing the Internet, watching TV, and hanging out on Facebook. The "Focus Movement" is being embraced by entrepreneurs big and small. The payoff? more productive workplace.
FRESH INC.: THE STAFF BLOG [Media] Keep Your Friends Close & Your Customers Closer
| TUESDAY, SEPTEMBER 4, 2012
Social media provides the opportunity to share aspects of your family and friends, which make you seem more approachable to your customers. Letting customer relationships stagnate is dangerous for your long-term health. Here are three ways to let your customers know you care. After all, relationships are the key to repeat business.
YOUNGUPSTARTS [Media] The Best Financial Advice For Launching A Freelance Career
| TUESDAY, MARCH 8, 2016
Try downloading a tool like Focus, which blocks access to time-sucking social media sites like Facebook and Twitter. by Eyal Shinar, CEO and founder of Fundbox. As the gig economy expands, freelancing is becoming a viable and attractive option for many millennials and recent college graduates. Don’t: Rely on personal finances.
FRESH INC.: THE STAFF BLOG [Media] How NOT to Run a Family Business
| WEDNESDAY, APRIL 25, 2012
This week, James Murdoch is being grilled by the Leveson inquiry which was set up to investigate the British media in light of the phone hacking scandal that has rocked British journalism, led to several arrests, and the resignation of James Murdoch from his United Kingdom board and executive roles.
THE EQUITY KICKER [Media] Conversocial: A case study in thought leadership based marketing
| MONDAY, FEBRUARY 6, 2012
For those of you that don’t know Conversocial is a cloud based service used by brands and retailers to manage and engage with their customers on social media. Handling the volume of social media for your brand (newmediaandmarketing.com). Customer service is the most important use case. Related articles.
UP AND RUNNING [Media] 10 Tips From Successful Entrepreneurs on Achieving Your Company’s Long-Term Goals
| MONDAY, SEPTEMBER 9, 2013
specific, measurable, achievable, relevant and time bound. - Zach Clayton , Three Ships Media. 9. Having long-term vision is one of the keys to good leadership, and necessary for any successful business. All the complications are what make executing your long-term vision the sign of success; it’s definitely not easy to do. Goals.
FRESH INC.: THE STAFF BLOG [Media] 17 Hiring Secrets for Entrepreneurs
| THURSDAY, SEPTEMBER 12, 2013
We asked Inc. readers to give us their best hiring advice. Here''s what they said. Last week, Inc. asked our Twitter and Facebook readers an important question. Here are the 17 most useful pieces of advice for anyone looking to hire: 1. Prepare for a job that doesn''t yet exist." - Sarah Cargill, Cargill Communications 2. Talent can only go so far.
FRESH INC.: THE STAFF BLOG [Media] This Startup Just Published All Employee Salaries (and a Lot More)
| MONDAY, DECEMBER 23, 2013
Probably not, but Buffer , the social media startup, does. I''ve written about how Buffer strives to be a transparent company before, but Joel Gascoigne''s recent blog post Introducing Open Salaries at Buffer takes what was mostly internal transparency to extremely public lengths. Salaries and how salaries are determined. Revenues.
BUSINESS OF SOFTWARE BLOG [Media] Venture capital vs self-funded for high growth technology businesses. This was surprising.
| MONDAY, AUGUST 15, 2011
38, Net Media Planet Ltd, Internet, 840%, Self funded. 40, Saffron Media Group Ltd , Media and entertainment, 801%, VC - Beringea. We ran a quick analysis of some of the fastest growing companies in the UK and see who the most common investors were. Carl Schramm talking about US innovation and venture capital. Now PLC.
HEARPRENEUR [Media] 30 Entrepreneurs Share What Makes Their Business Unique
| FRIDAY, JULY 10, 2015
Our campaign was fully funded within the first 11 hours and we received close to $200,000 in total pledges. 2) We call our customers “fans.” We find these guys on Social Media, we talk to to them there, we sell them watches, we help them with pre and post sale queries, and we invite them to help develop our products. For now. Education 2nd.
THE PRODUCT GUY [Media] Managing your Product Management Career
| MONDAY, MARCH 2, 2015
have 20 years experience developing and growing products and services for companies of all sizes in the mobile, enterprise, e-commerce, media and education sectors. In our a recent live stream from one of our mentors of The Product Mentor , Adrienne Tan, lead a conversation around “Managing Your Product Management Career”. Better Products.
DAVID TETEN [Media] How Startups are Disrupting Financial Technology
| THURSDAY, MAY 8, 2014
I participated in the Milken Institute Global Conference last week, for the first time. It was very worthwhile, a chance to connect primarily with other investors (mostly public markets/private equity), and a range of other people (media, tech, academics, etc.) I definitely recommend attending if you have the chance.
FRESH INC.: THE STAFF BLOG [Media] Lessons from Amazon: How Well Do You Know Your Customers?
| THURSDAY, JANUARY 26, 2012
The more people that interact with you—through your site, social media, blog, salespeople, etc.—the You already know how to divide your audience into broad groups. Now it's time to create unique individual targeting. What do Pandora, Netflix, and Amazon all have in common? All three are world-class "segmenters." Brilliant. link].
DUCT TAPE MARKETING [Media] 5 Creative Ways To Build Your Business’ Brand
| THURSDAY, JULY 16, 2015
Owning Social Media (Taco Bell). 5 Creative Ways To Build Your Business’ Brand written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. When we think about branding for business, we tend to consider only the most obvious examples such as our logos, names, perhaps the basic design and layout of our website.
FRESH INC.: THE STAFF BLOG [Media] 'I Knew I Had a Great Idea When.'
| WEDNESDAY, NOVEMBER 28, 2012
Adam Witty, founder and CEO of Advantage Media Group "I was in a diner in Oklahoma on a Saturday morning eating a hearty breakfast of eggs and ham. We kept growing by word of mouth, but it all changed when we had some media coverage and universities started to contact us asking to join. Seven entrepreneurs share their stories.
- [Media] 7 Reasons to Start a Blog Before Shipping a Product
Since a startup by definition is not a recognized brand, you are the brand, based on the social media culture of today. With the an estimated 150,000 new websites and 7.3 The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc. Find potential partners. Populate your team.
SMALL BUSINESS FORCE [Media] Sales Myths - Selling's Easy and My Product's So Good It Sells Itself
| FRIDAY, MARCH 15, 2013
Get their input before you develop a major marketing campaign, even social media. At the end of the day, sales are what makes or breaks a small business. Yet many entrepreneurs, especially those who are the product gurus in their company, never fully grasp either their importance or the process that drives them. First, let's dispel the myths.
BOTH SIDES OF THE TABLE [Media] 1 Twitter Tip You Can Fix Straight Away
| MONDAY, AUGUST 10, 2009
Tags: Social Media social networking Twitter
UP AND RUNNING [Media] Get in on the revolution in venture funding
| FRIDAY, MARCH 2, 2012
How social media networks can reduce financial needs for start-ups. The social web is drastically changing the way young companies get noticed, and getting noticed by the right person or network can mean investment, growth, and ultimately business success. But money doesn’t grow on trees. How mentors help bring products to market.
FRESH INC.: THE STAFF BLOG [Media] Google is Flexing Its Search Muscle. Why Shouldn't It?
| FRIDAY, FEBRUARY 17, 2012
Obviously, both the social media and search services come from Google, or the 800-pound gorilla as it's called by SEO professionals. If you're questioning the unfairness of Google+ activity affecting rankings of Google you shouldn't be surprised. It's not the first time. Google, the search giant. What's your opinion?
SOCAL CTO [Media] Social Networking and Business Value
| FRIDAY, MAY 15, 2009
Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Corporations increasingly see social media as a key PR, communications and marketing medium.
- [Media] 5 Steps to Sell the Way Your Customers Want to Buy
Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. But the reality is that sellers are no longer in charge of the customer buying process. Marty Zwilling.
MEDIA VC [Media] The "Fog of Uncertainty"
| SUNDAY, JULY 11, 2010
On July 9th, The Wall Street Journal highlighted this ambivalence as these sentiments were conveyed at the recent Allen & Company media mogul conclave in Sun Valley. Tags: Current Affairs Media Technology Venture Capital Venture Pinball Web/Tech entrepreneur funding investor start up vc It also might get worse.
ARCTICSTARTUP [Media] Scoopshot Adds Video Support To Its News Photo Service
| TUESDAY, APRIL 17, 2012
It what seems like a natural move for today's increasingly digital media, Helsinki-based Scoopshot has launched video support to its news photo crowdsourcing service. The company will start offering video to its media customers sometime this month. Scoopshot boasts 65,000 photographers in 159 countries, as well as 45 media partners.
FRED DESTIN [Media] The Boston Surprise
| THURSDAY, APRIL 10, 2014
Even the media side has seen dramatic evolution. Now that I am leaving Boston I can talk about its startup ecosystem in all candor. When I came over 4 years ago , it was essentially as an act of belief in my partner Jeff and in myself. To be frank, I did not expect much. For that was the perception of the region from afar. Steampunk is back.
FRESH INC.: THE STAFF BLOG [Media] Who's Hiring the Most College Grads?
| THURSDAY, AUGUST 30, 2012
” Beyond tech, other high-demand fields included health care, engineering, business operations, finance, and media Competition for educated workers is particularly tough in these four cities, according to a new Brookings report. Looking to hire a college-educated worker? Following San Jose were San Francisco, Washington, D.C.,
- [Media] Goldman Sachs: Don't Expect Any Internet IPOs This Summer
Anthony Noto–co-head of telecommunications, media, and technology investment banking at Goldman Sachs–told the crowd at the F.ounders conference on Thursday that he doesn’t expect another Internet company to go public until after Labor Day, TechCrunch reports. Facebook cannot shoulder all of the blame, however.
FRESH INC.: THE STAFF BLOG [Media] 4 Takeaways From the Iconic 'Got Milk?' Ad Campaign
| THURSDAY, FEBRUARY 27, 2014
They were really astute in their media planning." It''s no accident the "Got Milk?" campaign lasted nearly 20 years. Here''s what every marketer needs to know about why it was so successful. To find out a bit more about why "Got Milk?" had the staying power it did, I spoke with San Diego State University marketing professor George Belch.
BRANDANEW [Media] Does Content Marketing Actually Work?
| MONDAY, MAY 16, 2016
When people read your content and interact with you through comments and social media, you build a bond with them. It’s a growing field. But many think of content as a field with a need for extensive resources that can’t fit into the plan of a lean startup or small business. Does content marketing actually work? Click To Tweet.
DUCT TAPE MARKETING [Media] How to Use Content to Generate Referrals
| WEDNESDAY, MAY 29, 2013
photo credit: Hubert Burda Media via photopin cc. I’ve been pushing anyone that would listen to create boatloads of high quality, educational content. You do good work and people want to refer you. So, here’s your reward for taking me up on that. Below are five ways to use content to enable vibrant referral relationships. Invited content.
YOUNGUPSTARTS [Media] 10 Steps To Quality Website Content
| MONDAY, JUNE 3, 2013
It supplies you with great content to share on social media! Once you post on your blog, make sure to notify your social media followers in case they want to read it! by Cassie Crudo, operations manager of HubRunner. Core Website Content. Here are five steps to narrowing down your core website content: Step 1: Identify Conversion Goal.
DUCT TAPE MARKETING [Media] What If You Needed to Fire Yourself?
| MONDAY, OCTOBER 21, 2013
Social Media Training Course Beta Testers Needed This whole social media thing for small business can be. What If You Needed to Fire Yourself? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I had an interesting conversation with one of the most dynamic free agent entrepreneurs I know.
FELD THOUGHTS [Media] Why The SBIC Doesn’t Work For Venture Capital Anymore
| MONDAY, JULY 28, 2014
This dynamic has been reported thousands of times so I don’t need to go through it again, but we don’t have to look back very far to hear the drum beat from the media, LPs, and everyone else about how “VC is dead.” There are so many things wrong in the article I felt compelled to write about it. Huh, what?
ONSTARTUPS [Media] The Power of Focus And The Peril Of Myopia
| TUESDAY, JUNE 19, 2012
HubSpot (my company): When HubSpot started, we set out to build a suite of marketing applications (including content management, SEO tools, social media, blogging, marketing analytics). Greed is good. Gordon Gecko. Focus is good. Steve Jobs. I'm a big fan of focus. I'm such a big fan of it, I try to apply it to as many things as possible.
READWRITESTART [Media] Strategy Roundtable For Entrepreneurs: 75th Session Spotlights The Midwest
| THURSDAY, MARCH 24, 2011
Jobseekers, therefore, need help cleaning up their social media profiles so that objectionable material does not find its way to these background check scenarios, disrupting their chances of getting hired. The discussion today was around Social Media financing and go-to-market strategy. Sponsor. Spikeball. like these two strategies.
FRESH INC.: THE STAFF BLOG [Media] Net Neutrality Ruling a Blow to Web Startups
| TUESDAY, JANUARY 14, 2014
In the absence of such rules, for example, a company like Time Warner could block its competitors'' websites, or charge its customers for premium service, privileging content from large media companies while squeezing out individual bloggers. A D.C. UPDATED at 3:40 p.m. In Verizon v. FCC , the U.S.
- [Media] How To Conduct A Quality Podcast Interview In 7 Steps
Naturally I asked him how this happened and he said the story behind his business (Virtual Dating Assistants) was picked up by various media outlets, including television coverage in the USA. Six months after starting this blog back in 2005 I purchased what at the time was a cutting edge MP3 player, called an iRiver. Here we go… 1.
UP AND RUNNING [Media] 12 Ways to Get Your New Product into a Major Retail Chain
| MONDAY, SEPTEMBER 1, 2014
Make sure that their price is somewhat in line with your online pricing. - Jason Grill, JGrill Media | Sock 101. 6. Investing in something new is a gamble, so how do you get stores to begin carrying your product? What is one tip you have for getting a brand-new product into major retail chains? Their answers are below. 1. The customer?
UP AND RUNNING [Media] 4 Things Game of Thrones Can Teach You About Business
| TUESDAY, JUNE 17, 2014
With the help of Kate Connors, an account manager at Media & Communications Strategies , a communications firm in Washington D.C., we’ve put together a list of four business lessons that come straight from the twisted plot of this series. 1. million viewers per episode, and has been lauded as the network’s most popular show ever.
YOUNGUPSTARTS [Media] How To Be A Dog Of A Leader… In A Good Way
| SATURDAY, AUGUST 8, 2015
by Dr. Warren Harmer, author of “ Business Planning for Small Business “ Outrageously bad employee behaviour makes for great stories in the media. The old adage of ‘ one bad apple makes the whole bunch go bad’ really does apply when it comes to culture. Great employees often leave bad teams. Enter bad apple. What’s on the nose?
YOUNGUPSTARTS [Media] 3 Crucial Elements Every Successful Website Must Contain
| WEDNESDAY, JANUARY 7, 2015
Not only will that let customers know more information about your products or services, but it will also give you links that can be posted to social media sites. Are you looking to start a new business in 2015? Then you must consider building a website and trading online. However, many new entrepreneurs get things wrong. Others web design
YOUNGUPSTARTS [Media] Overcoming The Kiddo Factor
| SUNDAY, NOVEMBER 24, 2013
She is also the founder of the Chicago Literati Networking Event and frequently speaks on the topics of branding, social media, and networking. By Dana Kaye, owner of Kaye Publicity. I’m used to being the youngest person in the room. The first step in gaining the confidence of others is having confidence in yourself.
YOUNGUPSTARTS [Media] At Work, Do You Make Things Happen Or Just Fill Time?
| TUESDAY, MAY 31, 2011
Phil Cooke is a television producer and media consultant at Cooke Pictures in Burbank, California. By Phil Cooke, author of “ Jolt! How often do you spend hours answering email and think you’ve actually accomplished something? have 5 suggestions to help you quit your wasting time to boost your productivity. THEN, check your email.
FRESH INC.: THE STAFF BLOG [Media] How I Built My Company With Grassroots Marketing
| TUESDAY, APRIL 17, 2012
We hand delivered products for sampling to local family and parenting media. Grass roots and social media are the foundations of our marketing. How Happy Family became the second fastest-growing food company in the U.S. by tapping into a network of moms. There was no money for advertising. We were forced to get creative.
FRESH INC.: THE STAFF BLOG [Media] Breaking Into the New Hispanic Marketplace
| MONDAY, OCTOBER 31, 2011
This post received 67 comments. '> Break Media's new site, TuVez, is aimed at Hispanic males. Break Media is no stranger to niche marketing. Their success has made Break Media one of comScore's top 50 Web properties in terms of unique visitors; last year, revenue grew 90 percent. Break Media's approach is a site called TuVez.
DUCT TAPE MARKETING [Media] 5 Exercises in Perceptive Listening
| WEDNESDAY, JANUARY 11, 2012
Related Posts: 5 Stages of the New Sales Cycle As a Selling Skill Listening Is Overrated How to Be Present for Your Business If you want to see…listen The Single Most Powerful Use of Social Media for Small Business. 5 Exercises in Perceptive Listening This content from: Duct Tape Marketing. Or, perhaps more accurately, redevelop.
AWEISSMAN.COM [Media] The Great Fragmentation
| FRIDAY, AUGUST 31, 2012
A few weeks ago my partner Albert Wenger wrote about Facebook being unbundled: "Facebook's Real Mobile Problem: Unbundling" where he opined that "mobile devices are doing to web services what web services did to print media: they unbundle." They disintermediate incumbent industries but also do the same to any new attempts at re-aggregation?
VENTURE CHRONICLES [Media] Link Post (weekly)
| SATURDAY, JUNE 4, 2011
Social Media Connects Us to Friends – Not Prospects – Kern Lewis – Marketing Nuts and Bolts – Forbes. tags: blog media. The American Spectator : America’s Ruling Class — And the Perils of Revolution. tags: blog. Leveraging Infographics to Improve Your SEO Rankings | 3dcart Shopping Cart Software Blog.
BEN CASNOCHA: THE BLOG [Media] Knowing Your Audience in the YouTube Era
| TUESDAY, MAY 17, 2011
A few months ago, when Senator John Kerry was in Pakistan to push for the release of CIA agent Raymond Davis, he held a Q&A with local media in Lahore. But perhaps he does know his audience -- it's just that the audience is not the local media assembled in the room. What's going on? If so, he's not doing a very good job. Business
- [Media] Startup Riot 2011 Live Blogging 2nd Session
Digify Media Real-time mobile only news application for vertical markets. Think WSJ iPhone app for more niche media. Well after a yummy lunch at the Yumbii truck and a lot of good networking and Sanjay story telling we are back for the 2nd hour of pitches. Dealy Deal of the day software. Dealy It's an interesting app called TrendOY!
NON-LINEAR GROWTH [Media] Adapting to the Great Reset
| MONDAY, FEBRUARY 22, 2016
The final stage – when the change in psychology fully reveals itself in the popular tech media – always arrives more violently than the trends at its core justify. You would have to be hiding under a rock to have missed the shift in private tech investor sentiment that has become apparent over the past several weeks. Spend less.
- [Media] Biggest Lie in Sales Today
They've read an article, attended a speech, or seen media mentions and remembered our earlier discussions. Chances are, you've heard this one--many times. Don't want to hear it again? Try these tips. Of all the little white lies that sale prospects might tell you, "We'll keep you in mind" ranks among the most common and insidious.
MEDIA VC [Media] My Favorite Holiday Passtime
| MONDAY, DECEMBER 13, 2010
Current Affairs Media Technology Television Venture Capital Web/Tech Weblogs bear stearns dance draw google kiss lehman technology zeitgeistAround this time every year, Google delivers a digital bon bon to anyone with a wisp of curiosity and a moment of spare time. Here resides my favorite section: the "How To" searches. 2006. 1 . Wiki. 3 .
MEDIA VC [Media] Purple Cows and Publishing Blues
| WEDNESDAY, SEPTEMBER 1, 2010
Tags: Books Current Affairs Media
FRESH INC.: THE STAFF BLOG [Media] How to Get the Most From Your High-Potential Employees
| TUESDAY, AUGUST 21, 2012
But you should also support your program with social media, long-distance learning, and interactive techniques. If you really want your high-potential leadership program to impact the organizational culture, establish an alumni group, making the most of chat rooms, newsletters, videoconferencing, and social media to keep everyone in touch.
ANDREW PAYNE [Media] The Attention Gatekeepers
| WEDNESDAY, MARCH 5, 2014
For example, Demand Media took a huge hit after Google’s search engine updates lowered rankings for low-quality content. ( DMD is down 80%). I’m seeing interesting cases where Facebook, Google or other gorillas content presentation tweaks, and then some other company’s business is directly impacted. Ramblings Software
THE STARTUP LAWYER [Media] Startup Weekend Dallas 4
| MONDAY, JUNE 6, 2011
Your ticket covers seven meals, snack, access to exclusive resources from global sponsors, a book from O’Reilly Media and all the coffee you can drink. The 4th edition of Startup Weekend Dallas will be held the weekend of June 17 to June 19 at Tech Wildcatters HQ (2700 Fairmount, Dallas, TX 75204). Get your tickets here: [link].
VENTURE CHRONICLES [Media] Google Going All In on Mobile
| MONDAY, AUGUST 15, 2011
The tech media, and general media as well, is all a flutter about Google acquiring Motorola Mobility (note that this is one part of Motorola, the other being their Solutions group which is 2x the size of Mobility in terms of revenue). In the end, I like this acquisition for Google and now all attention shifts to Microsoft and RIM.
FRESH INC.: THE STAFF BLOG [Media] 3 Pitching Tips From Notefuly, This Year's SXSW Startup Competition Winner
| TUESDAY, MARCH 11, 2014
The pitch-off culminated a seven-month competition called Student Startup Madness , which was developed by Sean Branagan, director of the Center for Digital Media Entrepreneurship at the Newhouse School at Syracuse University. And of course, there''s the holy grail of the startup world that winning competitions can lend: instant credibility.
FRESH INC.: THE STAFF BLOG [Media] Findery's Caterina Fake: Don't Chop Up Your Day [VIDEO]
| TUESDAY, AUGUST 6, 2013
Caterina Fake answers questions about growing a business, excelling at social media and getting customers to spread the word for you
FRESH INC.: THE STAFF BLOG [Media] The Seinfeld Super Bowl Ad: A Marketing Lesson
| TUESDAY, FEBRUARY 4, 2014
Though "Seinfeld" quickly trended on Facebook and Twitter, I was surprised to encounter multiple takes --both in the media and from friends--saying the reunion didn''t live up to the show''s glory days. I, on the other hand, was enthusiastic about the short reunion. It got everybody talking on social media. It accomplished its goals.
UP AND RUNNING [Media] How to Get Funding from Billionaire Investor Mark Cuban and Other Stories
| THURSDAY, SEPTEMBER 11, 2014
They have maintained their relationship with Kickstarter backers through the platform itself and via such social media platforms as Facebook, Pinterest, Instagram and YouTube, even running successful contests on Instagram, Facebook and Pinterest. Sometimes your business needs money fast. You have to get your hands dirty. Persistence. cities.
FRESH INC.: THE STAFF BLOG [Media] In Marketing, Good Things Come to Those Who Are Transparent
| WEDNESDAY, MARCH 5, 2014
With the launch of a social media campaign called "Name That Mushroom," Arora and his cofounder flaunted their imperfect-looking product. Here''s how three companies advertised the good and the bad to win the love of their customers. Every company has its quirks. So the the company decided to address the issue head on. It was a hit.
FRESH INC.: THE STAFF BLOG [Media] Win Every Sale with Visual Thinking
| MONDAY, FEBRUARY 20, 2012
This is easy if you are selling something like a bicycle but it's not always easy if we're selling a social media service, for instance, or a branding campaign. Is your product or service a coveted diamond or a chunk of coal? See the forest for the trees by following one author's inventive process. What does it look like? Keep it simple.
THE NEXT WEB [Media] 5 tips to make your bootstrapped venture work
| SUNDAY, OCTOBER 28, 2012
That same year I formed The Cutler Group, a public relations agency that helps innovative technology companies achieve high-value media coverage. To avoid that fate, I decided that I would start my own company — and I would make it work. In the beginning, the firm’s assets were limited to $200 in my bank account. Don’t get an office.
DUCT TAPE MARKETING [Media] How Great Business Writing Gets Done Quickly
| THURSDAY, MAY 9, 2013
He likes to write on social media, small business and education related topics. Thursday is guest post day here at Duct Tape Marketing and today’s guest is Steve Aedy – Enjoy! Great writers know a thing or two about how great writing is done. After all, that’s their job. Think, Therefore I Have a Headache. Respect that fact.
THE EQUITY KICKER [Media] Some evidence of the UKs growing stature as a centre for technology and entrepreneurialism
| FRIDAY, MARCH 22, 2013
The thriving art, fashion and media scenes make London an attractive place to live for many entrepreneurs and developers. It's Friday and I'm going to indulge myself in one of my favourite passtimes - talking up the success of London and the UK as centres for technology and entrepreneurs. Happy days. London
ARCTICSTARTUP [Media] Swedish Neighbourhood Sports could undergo a Major Update through Sportswik
| MONDAY, MAY 12, 2014
Sportswik is what you could think of as an online sports media magazine that hosts coverage for all those who lack the attention from larger media providers. And on top of that they get the chance to have their own personal media channel. Value through visibility. Not to mention where’s the money to keep the cogs running?
SMALL BUSINESS FORCE [Media] Do You Know How Your Customers Really Feel and What They Are Really Saying About You?
| FRIDAY, SEPTEMBER 14, 2012
Because, unless all your customers are very active in social media, you aren't going to even scratch the surface of understanding how your customer base really feels. If not, why not? Most entrepreneurs assume that they have happy customers. And, of course, every entrepreneur wants his customer to love his product and his company.
- [Media] 9 Qualities of Remarkably Confident People
They can connect with almost anyone through social media. It''s easy to spot cocky people. But the truly confident? That''s a lot harder. I''m not particularly confident. Scratch that, I''m situationally confident : sometimes very much so, other times not at all. So I spend a lot of time thinking about how to gain confidence. Swell.
- [Media] 5 Habits of People With Remarkable Willpower
If you can''t say no to checking your social media accounts ever few minutes. We all spend three to four hours each day resisting desire. So what do people with remarkable willpower do differently? Willpower is not something you either have or you don''t. Sure, some people may be more self-disciplined than you. Here''s how you can too: 1.
- [Media] 10 Times You're Better Off Saying Nothing at All
This one is among the scourges of social media. You know the saying that sometimes the best thing to say is nothing at all? Here are 10 of the times when that is most true. You''ve probably read before about the key phrases that greatest leaders say every day. When the other side in a negotiation starts debating against itself.
- [Media] 10 Silly Things Entrepreneurs Say
CEO Ben Smith and SVP of Business Development Mark Menell of Wanderful Media , a startup that re-imagines the digital circular through FindnSave.com and a suite of mobile apps, like to collect silly things entrepreneurs say. And more importantly, what to say instead. Some people keep lists of overused phrases and verbal tics. We can do both."
FRESH INC.: THE STAFF BLOG [Media] The Last-Minute Black Friday Plan
| MONDAY, NOVEMBER 21, 2011
To be successful, a small business must provide what the big boxes can’t: * Personalized service * Specialized knowledge * Sense of exclusivity In the media world, this is called “counter-programming” – appealing to the people who aren’t following the crowd. Forget slashing prices and big ad campaigns.
YOUNGUPSTARTS [Media] The Three Pillars Of A Winning Marketing Campaign
| FRIDAY, JULY 15, 2016
This includes resources such as social media, blogging and adding links. You can do this by using different forms of social media or investing in viral marketing. Starting a business ? Any successful company owner will tell you that marketing is key here. Without marketing and promotion, your new business will be dead in the market.
YOUNGUPSTARTS [Media] Innovative Ways To Attract Visitors To Your Exhibition Stand
| THURSDAY, DECEMBER 10, 2015
Social media websites like Facebook and Twitter are the perfect places to build a following of people and businesses who may be interested in your products or services. Posting on these social media sites about upcoming exhibitions is an effective way to notify potential visitors before they even go to the event. Use Technology.
- [Media] Seven Common Small Business Mistakes and How to Deal With Them
Shop the competition, stalk their social media pages, and keep a radar on emerging businesses invading your territory. Keep in mind that more start up businesses fail than succeed, but those who follow this advice are more prepared to ward off unnecessary blunders than wind up in bankruptcy. growth model. Not Raising Enough Money. Price.
BUSINESS PLAN BLOG [Media] Seed and Series A Technology Funding Report
| TUESDAY, SEPTEMBER 24, 2013
Average and Media Seed and Series A Deals. The average tech Seed deal has stayed consisted at $800K with the media at $50K as outlined in the graph below: The average tech Series A deal reaches $5.1M Tech Seed and Series A Medians and Averages Show Little Change. Juiced Series A deals typically range between $8M and $15M.
- [Media] 9 Ways to Upgrade Your Company's Schwag
Juha Liikala , Stripped Bare Media 2. Face it: No wants your lame keychain. Here''s where to find the promotional tchotchkes your customers won''t toss. Great businesses need trustworthy supply sources. But how do you make sure you''re getting the best deal on business paraphernalia or office supplies before pressing purchase?
FRESH INC.: THE STAFF BLOG [Media] Don't Underestimate 'Tech Block'
| TUESDAY, FEBRUARY 14, 2012
This is done rather easily by asking people if they use the latest social media toys. If they're not using social media, you may want to ask them to give you feedback on some other hot new products after the interview. Make sure your new hires are not only computer literate, but tech-savvy. Here's why. She learned how to learn.
CONVERSIONXL [Media] Why You Should Embrace Transparency Marketing
| MONDAY, DECEMBER 21, 2015
You can be transparent on your blog, but if you have really sketchy practices, they’ll leak out in other media and you’ll be left looking disingenuous, worse off than before. Various studies have estimated the average consumer sees anywhere from 3,000 to 20,000 marketing messages each day. Of course, most of these go unnoticed.
FRESH INC.: THE STAFF BLOG [Media] One Message, One Voice, One Way To Win
| THURSDAY, FEBRUARY 6, 2014
Media today is everything that gets in the way of communication. The media may not know much but they do know the real thing when they see it. It Really Does Work, Especially for MSM Most mainstream media (MSM) outlets don''t know anything other than what you tell them. To cut through the clutter, grab the mic. One message.
DUCT TAPE MARKETING [Media] Are Your Words Killing Your Brand?
| THURSDAY, JULY 10, 2014
It’s for writing website copy, social media posts, blog articles or any other type of content you produce. Are Your Words Killing Your Brand? written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. photo credit: BigStock. ” And as a verb: “to give a product a distinctive identity.”
THE NEXT WEB [Media] How mobile games can make a global difference (and still be profitable)
| SUNDAY, MARCH 2, 2014
As with social media’s rise and its ability to connect with massive audiences at a reduced cost, mobile developers are now realizing the power their games have to engage with huge groups of people and influence users in real-world situations. Oliver Miao is the CEO of Pixelberry Studios. Address the right issue. Sincerity matters.
- [Media] How Valuable Is Your Rolodex?
With the advent of social media, LinkedIn in particular, we are able to quickly and easily stay in touch and consistently update our networks. Building, nurturing and growing your professional network is more important than ever. Here are three simple steps to increase the value of your network. arrived at three immediate, simple steps. 1.
BUSINESS OF SOFTWARE BLOG [Media] 31 things I learned the hard way about growing a SaaS business. GBP from Duane ‘Startup’ Jackson, Kashflow
| MONDAY, OCTOBER 13, 2014
This encourages social media posts about your service – “anyone got an invite code for Flinkywinks?”. Be a human on Twitter and other social media, not just a company. It’s called social media for a reason. A guest blog post – a quick read with 31 real life lessons learned building a SaaS business. Duane is different.
- [Media] 9 Surprisingly Good Reasons to Turn Off Your Smartphone
Someone is explaining something you either already know or don''t need to know so you wander over to your email or to your social media accounts. You probably already know that taking a break from technology is good for you. But take a look at just how good it can be. He''s on a mission to get that message out. Yes it can. Like this post?
FRESH INC.: THE STAFF BLOG [Media] Why Everyone's an Incubator Now
| FRIDAY, DECEMBER 21, 2012
That experience, says David Chang, COO of PayPal media network, reminded the company how invigorating it is to work in a start-up environment. From Microsoft to PayPal, it seems every day another business launches an incubator. Here's what's motivating them to get in the game. These days, it seems, there's an incubator for everything.
FRESH INC.: THE STAFF BLOG [Media] Do You Stink at Public Speaking?
| MONDAY, NOVEMBER 28, 2011
Determine your topic by coming up with three great tips in your particular area of expertise, (social media, customer service, financial services, technology, etc.). Stop with the excuses, and start off with these low-pressure steps to launching your speaking career, and increasing your brand-awareness. It takes too long to pay off.
LIFE BEYOND CODE [Media] Why is it hard to get support for your first startup?
| WEDNESDAY, AUGUST 28, 2013
You may get backlash on social media and you goof up big time by the way you handle those issues. In general, startups are super hard. As you are struggling through things, experts around you have a field day of pointing all the gaps that exist in your thinking, execution and support structure. You may not be able to raise capital on time. 5.
HEARPRENEUR [Media] 11 Entrepreneurs Reveal What They are Looking Forward To in 2016
| SUNDAY, DECEMBER 27, 2015
Image Credit : Robert Barrows. I am looking forward to the possibility of selling several proposals I have developed that could generate tremendous advertising revenues for newspapers, broadcasting companies, magazines, internet media companies and the internet divisions of multimedia companies. Several Happy New Year! future. Thanks to J.