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  • HEARPRENEUR  |  SATURDAY, MAY 28, 2016
    [Media] 15 Entrepreneurs Share Their Favorite Inspirational Business Quote
    They are not laughing now as I work with international companies and am regularly featured in the media as a subject expert on interpersonal communication. have also contributed to an article in the US media on the presidential candidates and did a series of BBC interviews during the 2015 general election here in the UK. Senge. I
  • LIGHTSPEED VENTURE PARTNERS  |  WEDNESDAY, FEBRUARY 6, 2013
    [Media] If you don’t “get” why Snapchat is growing so fast, read this
    Evan and Bobby painted a compelling story of how ephemeral messaging created a more real and authentic mode of communication, one where you weren’t “performing” for the every present audience in most social media, from Facebook to Instagram to Twitter. Mostly people who don’t use the product much I suspect. Crazy.
  • DUCT TAPE MARKETING  |  THURSDAY, AUGUST 6, 2015
    [Media] 12 Things a Small Business Owner Can Do to Get the Most Out of WordPress
    Tamar Weinberg is a professional hustler and author of best-selling social media book, The New Community Rules: Marketing on the Social Web. 12 Things a Small Business Owner Can Do to Get the Most Out of WordPress written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Grab a Theme. Get Your SEO in Shape.
  • DUCT TAPE MARKETING  |  TUESDAY, DECEMBER 16, 2014
    [Media] Stop Trying to Make Your Customers Smarter!
    An author, entrepreneur, speaker, and connector, Peter Shankman is recognized worldwide for radically new ways of thinking about customer service, social media, PR, marketing and advertising. He Stop Trying to Make Your Customers Smarter! written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing.
  • STARTUP PROFESSIONALS MUSINGS  |  TUESDAY, MARCH 19, 2013
    [Media] ‘Pull’ Customers to Website, Don’t ‘Push’ Messages
    You need a blog and social media interaction to keep your content fresh and responsive to the market. Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. You pull people in by providing new content with real value on your website at least every few days. Refresh it often.
  • ROB GO  |  TUESDAY, JUNE 3, 2014
    [Media] Using Capital as a Weapon
    These companies drive up the cost of customer acquisition for everyone, drive up the cost of acquiring talent, soak up the attention of the media and BD partners, drop prices, scare off other VC’s who don’t want to short fund the #2 player, etc. Raising venture capital is not an end to itself. Capital Capital is an enabler.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, AUGUST 15, 2013
    [Media] The Fantastic, Dystopian Future of Social Networking
    Your Facebook account--or whatever social media you use--will know. Think of it as Yelp meets Nike+ shoes meets Facebook meets Google meets Twitter. Start-ups: Start thinking now about where you''ll fit in. In the year 2020, social networking will look different. So I''m going to do a little prognosticating. Data will do the work for me.
  • ARCTICSTARTUP  |  MONDAY, DECEMBER 5, 2011
    [Media] The Techcrunch Embargo
    There are numerous different ways media companies generate news. Breaking news type of stories are hard to catch and usually require the media organisation to be on alert at all times. Some focus to cover the bigger picture of events. good example of this is The Economist. Why am I writing about exclusive stories then? Simple.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JULY 10, 2013
    [Media] Take These Leadership Skills From the Boxing Ring
    As a result, we''ve launched such non-traditional services as: media training for sales people, stand-up comedy training for executives, and "a next-generation version of mystery shopping for clients in all industries. In five years of boxing, I''ve discovered benefits beyond the physical ones from my trainer, Eric Daniels. And, I do.
  • THIS IS GOING TO BE BIG.  |  MONDAY, AUGUST 29, 2011
    [Media] And now for something a little different: First Round portfolio company chloe + isabel launches [#frc]
    If you're an innovator in the fashion space, in the flow of fashion influencers, cover ecommerce/fashion tech/retail for the media, or just generally blanket your social media presence with your uber fashion-forwardness e-mail me and I'll see if I can get you an invite--we're pretty tight already. Tweet. She saw the sneakers, right?
  • UP AND RUNNING  |  FRIDAY, JULY 15, 2016
    [Media] Doing Business in China: Lessons from an Expat Entrepreneur
    Of course, politicians, business leaders, and the media in the West have all taken notice. powerful marketing tool in that regard is social media and especially WeChat, China’s equivalent of WhatsApp. Today, China is without a doubt one of the most exciting places in the world to do business. See Also: Starting a Business Guide.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, OCTOBER 30, 2012
    [Media] Become a World-Changing Thought Leader
    And one form of thought leader is someone who says here's how the media business will be in five years and here's how the airline business will be in 10 years. editor-at-large Leigh Buchanan interviews Clay Christensen's publicity advisor about how entrepreneurs can be thought leaders too. Define thought leader. They teach. Change the world.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, OCTOBER 25, 2011
    [Media] What to Do About a Negative Review
    Main Street Hub, a start-up that wants to help you manage your reputation on social media, received $2.6 The company charges small businesses a fee (starting at $199 per month) to take care of online reputation management and spreading the (good) word about the company on social media. million in funding.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, NOVEMBER 26, 2013
    [Media] 5 Metrics That Don't Measure Startup Success
    How Much Capital You''ve Raised Many CEOs believe that raising money validates their idea, especially when it draws media attention. Say what you want, but funding and expansion don''t mean a thing when you''re trying to kill it. How do I know? Because I did the same thing. It just means someone thinks they can make money off you.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, OCTOBER 31, 2011
    [Media] Telling Your Company's Story in Video
    We wound up hiring Shaun Hildner, a Chicago-based filmmaker who worked at a digital media school. We just hired a full-time filmmaker to document our every move. Perhaps you should too. There's a new story at your business every day. Maybe you dreamed up a great idea or shot down a bad one. And that began to seem a bit off.
  • HUNTER WALKER  |  MONDAY, MAY 26, 2014
    [Media] Verified Data Will Prevent “Fake It Til You Make It”
    “ Slow Media ” is about bringing mindfulness to consumption of content just as Slow Food did for eating. Besides having a great animated graphic, yesterday’s New York Times “ Faking Cultural Literacy ” OpEd got me thinking about the role of verified data. There are plenty more areas for this to go.
  • READWRITESTART  |  TUESDAY, JANUARY 25, 2011
    [Media] Never Mind the Valley: Here's Vancouver
    Greater Vancouver accounts for more than 60% of the province's 600+ digital media companies, and it's also one of the leading centers for video game production. As such, the city is a blend of both major media and gaming companies, as well as local, indie businesses - Sierra Wireless, Pixar, THQ, and Vivendi/Activision, to name just a few.
  • ENTREPRENEURS-JOURNEY.COM BY YARO STARAK  |  TUESDAY, AUGUST 2, 2011
    [Media] 5 Money-Making Reasons To Get An E-Commerce Site
    Social media brings sales. Additionally, with the introduction of Google + , although it is not available for businesses profiles just yet, it will be a major player in the social media game, and businesses should realize that this is a huge opportunity for them to gain some market share. There was absolutely nothing useful there.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, SEPTEMBER 25, 2012
    [Media] 6 Ways To Build Your Business On Facebook--For Free
    Social media is designed to bring those barriers down, and they should come down. It's amazing how much business comes in over Facebook. And I don't pay Facebook--or anyone--a cent. love Facebook. Facebook helps me stay on top of world events, popular culture, business trends and the personal lives of my friends and colleagues. On Facebook.
  • YOUNGUPSTARTS  |  MONDAY, JULY 1, 2013
    [Media] Why Summer Is The Ideal Time To Grow Your Business
    Here are a few reasons why: Summer brings opportunities to build your business through social media and technology. Summer is considered an “off season” for the traditional media. Those working in the media have fewer press releases to sift through and are more eager to find a good story to publish. Stir up press. million votes.
  • UP AND RUNNING  |  FRIDAY, DECEMBER 5, 2014
    [Media] 6 Creative Ways to Figure Out If You’ve Got a Good Business Idea
    “Mentors can be people in your same field, or even free mentors or business advisors through the SBA (or other agencies), but the value of getting a professional’s opinion on your idea can not be emphasized enough,” advises Blair Nastasti, CEO of Media Moguls PR. So you have a great idea for a business, right? Reach out!
  • SMALL BUSINESS FORCE  |  SATURDAY, MAY 24, 2014
    [Media] Is Your Sales and Marketing Working? 5 Tell-Tale Signs You're "Lookin' for Love in all the Wrong Places."
    They need to be qualified; meaning they are not only aware of your company but have shown a real interest, by either responding to an email solicitation or opting-in to a download or newsletter from your website or social media. When you're ramping your business up, there's almost nowhere you wouldn't look for revenue. Hello. 1975 is calling.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, DECEMBER 7, 2012
    [Media] How to Succeed in 2013
    That means high quality relevant content, a user-friendly interface, and an integrated search and social media effort. We asked some of the brightest entrepreneurs we know what it's going to take to make money next year. Read on to find out which advice you ought to steal. It just means 'not right now.' Pair them up. You need a strong ego.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, NOVEMBER 18, 2013
    [Media] Mass Customization: Let Your Customers Have It Their Way
    And there are other benefits, as Bain points out: With the proliferation of social media and online publishing, styles and trends now change faster than ever. A Bain & Company survey suggests that there''s potentially big value in offering customized products to your customers. That''s customization. Want your own fancy coffee?
  • YOUNGUPSTARTS  |  WEDNESDAY, MAY 20, 2015
    [Media] Use Your Tax Refund To Grow Your Small Business
    recent survey conducted by the Small Business and Entrepreneurship Council reveals that 74% use it to manage social media marketing, 71% for email marketing, 34% for mobile websites and 18% to manage operations. By Carla Freberg, Vendor Services Manager at Balboa Capital. Doing so can help you maximize your tax deductions.
  • UP AND RUNNING  |  MONDAY, JULY 21, 2014
    [Media] What is the future of retail?
    Contrary to what the media repeatedly tells you (‘online is the only way forward’), a 2013 study by A.T. If someone is following your business on a social media site, your offers are available to them in-store. You’re right to be concerned about what this means for your business, but perhaps not in the way you may think. billion.
  • WWW.JASONNAZAR.COM  |  TUESDAY, MARCH 22, 2011
    [Media] The Challenges (& Opportunities) of Starting a Tech Company in LA
    Plus there are amazing LA tech events put on by  DealMaker Media ,  DigitalLA ,  Twiistup , and many more.  To see a great list of LA tech events check out the event calendar on  SocalTech ,  Nicole Jordan’s Blog , and the newly revamped  LaLawag. Challenge #1 – Tech Companies are Not Typically Started by Technologists. link].
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 12, 2014
    [Media] Obama Gives a Lesson on Knowing Your Audience in 'Between Two Ferns'
    Comedian Zach Galifianakis''s viral video interview with the president shows how you can use the media creatively to get your message out. Indeed, Obama put together an unbeatable campaign reliant on less traditional forms of media to garner the support of young voters--and then rode their ballots to the White House.
  • YOUNGUPSTARTS  |  WEDNESDAY, NOVEMBER 12, 2014
    [Media] Enterprise Messaging Comes Of Age With sqoope
    Ability to attach and send multi-media files (image, audio, video, PDF, text files and more). Everybody’s on an instant messaging app these days. Fast, convenient and almost idiot-proof, they allow us to communicate quickly with each other via text, photos, videos and more. For a start, what happens if an employee leaves the organisation?
  • REDEYE VC  |  WEDNESDAY, AUGUST 15, 2012
    [Media] Hello Philly!
    And social media has made everyone and everything much more accessible.   . Warning - long blog post ahead.  . As a result, I’ve often found myself making a mental distinction between my “professional community” and my “personal community”.  Philly is where I live and socialize – and it is where my wife and I have chosen to raise our family. 
  • ABOVETHECROWD.COM  |  WEDNESDAY, APRIL 17, 2013
    [Media] A Rake Too Far: Optimal Platform Pricing Strategy
    Despite the fact that Apple had/has industry leading hardware margins on its incredible computing products, Apple felt the need to take 30% of the revenue that was created by its app ecosystem as well as 30% of the revenue from media rentals and sales. However, Amazon owns a digital media business built around Kindle.
  • FRESH INC.: THE STAFF BLOG  |  SATURDAY, MARCH 3, 2012
    [Media] America's Coolest College Start-ups 2012
    In the social media craze, Patrick Ip, Sonia Chokshi and Kavya Shankar, saw more than a means to network and build on relationship. Founded in 2011, Kip Solutions uses social media to further social causes throughout the world. Tomorrow's big business may be today's dorm room invention. spot on iTunes. million. and Africa.
  • CROWDSPRING BLOG  |  SUNDAY, AUGUST 11, 2013
    [Media] Lean Business: Lessons from A-Rod
    For much the past 10 years Mr. Rodriguez has found himself on the less-than-flattering end of media stories; everything from his marriage, to his relationships with teammates, to his on-field antics have been the subject of national coverage, typically in a negative light. What, you ask, are there three rules? The final lesson for A-Rod?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, NOVEMBER 14, 2013
    [Media] 5 Reasons Why Consumer Collaboration and Big Data Are a Perfect Match
    The Big Data technique of social media mining alerted our client to the existence of a problem. Data reveals patterns. Once you add consumer insights, you can innovate for the future based on what you know now. Partners value the skills each brings to the alliance." But in fact, as valuable as Big Data analytics are, the opposite is true.
  • AUSTIN STARTUP  |  TUESDAY, AUGUST 13, 2013
    [Media] Greetings from SXSW V2V: A Little KAW in Vegas
    I’m in Las Vegas this week, taking in the inaugural SXSW V2V conference.  (You can follow moments from the proceedings on your social media of choice.) First things, first. I can already say: I think you need to put this conference on your calendars for next year for several reasons. Of course, there are the [.].
  • YOUNGUPSTARTS  |  TUESDAY, MAY 26, 2015
    [Media] How To Select A Franchise Attorney
    You can either do this through personal conversations with other franchisees, or you can use the internet and social media. Social media is a great tool to hear what personal opinions are on the work that has been done. A lot of people choose to launch a new business as a franchisee. What Is a Franchise Agreement?
  • YOUNGUPSTARTS  |  WEDNESDAY, OCTOBER 10, 2012
    [Media] Community Relations And The Small Business
    Use the Media. By cultivating good relationships with the local media, your chances of coverage are raised. by TJ Saunders. If you own a small business, good public relations is essential to its success. You can’t expect to realize profits without the community’s support of your company. Attend Events. Donate to Local Charities.
  • HEARPRENEUR  |  FRIDAY, JULY 10, 2015
    [Media] 30 Entrepreneurs Share What Makes Their Business Unique
    Our campaign was fully funded within the first 11 hours and we received close to $200,000 in total pledges.  2) We call our customers “fans.” We find these guys on Social Media, we talk to to them there, we sell them watches, we help them with pre and post sale queries, and we invite them to help develop our products. For now. Education 2nd.
  • REDEYE VC  |  MONDAY, SEPTEMBER 24, 2012
    [Media] The Dorm Room Fund
    Over the years, we’ve seen amazing companies make it out of Philadelphia’s dorm rooms (Invite Media, Milo and Warby Parker, to name a few), when the capital finds them.  And I'm not the only one that noticed and took advantage of this. As I look at the environment facing today’s dorm room entrepreneurs, I notice a few things. 
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, DECEMBER 5, 2013
    [Media] When You Don't Need Data
    ” Shakespeare adds that the company does keep tabs of the photos of the billboard that people share via social media. Sometimes even data''s deepest devotees prefer to think beyond numbers. “My job is not to come in and create some stupid metric for everyone to look at.” Foreman obviously recognizes the importance of data.
  • THE PRODUCT GUY  |  TUESDAY, FEBRUARY 3, 2015
    [Media] Introducing Product Management to your Organization
    have 20 years experience developing and growing products and services for companies of all sizes in the mobile, enterprise, e-commerce, media and education sectors. In our a recent live stream from one of our mentors of The Product Mentor , Jordan Bergtraum, lead a conversation around “Introducing Product Management to your Organization”.
  • UP AND RUNNING  |  THURSDAY, APRIL 5, 2012
    [Media] How to create a niche – Small Business Spotlight
    ” Social media plays a big role in her efforts, she says, noting “It’s an excellent way to connect with my customers and fans of Puppy Cake.” How many times have you thought “somebody should make…” or “why doesn’t anybody sell…”? “People, myself included, love their dogs.
  • YOUNGUPSTARTS  |  THURSDAY, MARCH 14, 2013
    [Media] Three Ways To Prevent Data Loss And Strengthen Cyber Security
    Cybercrime is a growing problem worldwide, and although media coverage generally focuses on data breaches that occur at large corporations or government agencies, small businesses and entrepreneurial ventures are also vulnerable. By Bill Carey, Vice President of Marketing & Business Development, Siber Systems Inc. . Get managers on board.
  • UP AND RUNNING  |  WEDNESDAY, MARCH 16, 2016
    [Media] How to Find the Top VCs for the Investment You Need
    The industries they focus on include digital media, commerce technology and marketplaces, consumers goods and services, and SaaS. As we head into 2016, we leave behind a year of robust trends for venture capital—or “VC”—funding. Pacific Northwest. billion invested in 374 startups in that area. That figure was an increase from $2.3
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 6, 2013
    [Media] Google's 10 Best Mobile Apps
    This would be more exciting if more people were using Google+; at the moment you may be hard pressed to find any pals reviewing restaurants on Google's social media platform.) 4. Ten apps you should be using--or, at the very least, learning from. Does that spell trouble for Google revenues? Probably not. Take your pick.
  • BABBLING VC  |  TUESDAY, DECEMBER 29, 2015
    [Media] The Downfall of Reputation
    Repeatedly we see people in the media and our industries getting slammed for something they have done online. Before you meet this person, you've probably Googled them and researched them on social media. A couple of years back I was enamoured with the idea of reputation and the reputation economy. Or maybe I'm just getting old
  • VENTURE CHRONICLES  |  WEDNESDAY, DECEMBER 5, 2012
    [Media] From CRM to CXM: Walking the Customer Journey
    And it is certainly possible for a technology to provide benefit across multiple strategies–CEM and CRM–particularly technologies that are being transformed by the new consumer power afforded by social media. OF COURSE CRM IS NOT DEAD. CEM/CXM: SOFTWARE OR STRATEGY. First let us take a look at this thing called CXM really is.
  • THE PRODUCT GUY  |  SUNDAY, MARCH 13, 2011
    [Media] Paul Gray TBPP2010 Runner-up
    Paul Gray has spent ten years working in the entertainment, media and communications industries within Australia and Europe. Very close runner-up to The Best Product Person of 2010 was Paul Gray. Paul worked in both B2B and B2C roles for organizations including Disney, Foxtel, and British Telecom. Remember. Enjoy! Jeremy Horn The Product Guy.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 6, 2012
    [Media] How to Make Conference Calls Fun (Sort of)
    How It Works In the email you receive inviting you to a call there's a link you can click that takes you to the visual interface--a place where you can see everyone who's on the call, who is currently talking, as well as each person's social media profiles on LinkedIn, Google+, Facebook, and Twitter. Here's how it works.
  • BOTH SIDES OF THE TABLE  |  TUESDAY, APRIL 19, 2011
    [Media] Master of Customer Acquisition, Matt Coffin, On Startups …
    Their strong skill was online media buying and optimization – they rarely would do CPA deals – mostly buying CPM. I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. The answer? Something so simple.
  • STARTUP PROFESSIONALS MUSINGS  |  TUESDAY, JULY 3, 2012
    [Media] How to Survive Four Common Worst Case Scenarios
    Instead, you need to undertake an aggressive campaign in the new media, with creative selling messages and promotions. The best survival guides tell you how to be proactive and avoid the probabilities of ending up in a worse case scenario. Probably 80% of the startups I know have found human resource issues to be the most treacherous.
  • GENUINE VC  |  TUESDAY, OCTOBER 11, 2011
    [Media] Beer Kegs and the Future of Venture Capital: What It Means for Entrepreneurs
    While social media has brought greater transparency to many aspects of the VC business, it’s still a relationship-driven and moderately opaque industry. Last September I wrote a post outlining my view of the venture capital industry: increasingly evolving like the beer industry as it continues to mature. So what’s going on?
  • DEIMAR  |  TUESDAY, MARCH 20, 2012
    [Media] Top Benefits of Playing at Work | Deimar ~ Business Tips and.
    Businessman and Blogger passionate about life, Entrepreneurship, Finance and Social media. NAVMENU. Business. Strategies. Startup. Quotes. Contact. latest posts (Home). Mar 20, 2012. Top Benefits of Playing at Work. by Deimar Gutierrez. 20.3.12. Pin It. Todays business environment can be very stressful and demanding. Expanding Your Horizons.
  • READWRITESTART  |  MONDAY, AUGUST 27, 2012
    [Media] 7 Pearls Of Startup Wisdom From Investors and Innovators Who Matter
    The media picked it up as a David vs. Goliath story, and sure enough, it became true. From the art of the pitch to a smooth sale and everything in between, these seven tenets come straight from the annals of successful startups. We crunched it all up into seven bits of bite-sized startup wisdom that bear repeating: 1. Don't Be F*cking Boring.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, AUGUST 14, 2012
    [Media] 9 Questions for Ashley Madison's Founder
    This time I talked to Noel Biderman , former sports attorney and current president of AshleyMadison.com and Avid Life Media. If mainstream media gets into the judgment business, what do you do? Noel Biderman built a business everyone loves to hate: a dating website for cheating spouses. Here's what you can learn from it. We don't try.
  • YOUNGUPSTARTS  |  THURSDAY, FEBRUARY 2, 2012
    [Media] [Singapore] Business-Focused Reality TV Show Angel’s Gate To Air Next Week
    To succeed in business, an entrepreneur needs money, the right connections, and the right exposure,” says Ash Singh, CEO of digital media company and new business accelerator Interactive SG , and co-producer of Angel’s Gate. The programme is more than just a reality TV show. “ Angel’s Gate builds that bridge. 
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  MONDAY, APRIL 25, 2016
    [Media] Importance of the Blog for Your Online Business
    You’ve also got the email, social media, ebooks, infographics, guest posts and videos (to name but a few) to get your content out there. For that reason, it’s very important that you have the right social media campaign going and you’re using the right twitter strategy. Let me be blunt. And it doesn’t just stop there.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JANUARY 14, 2014
    [Media] Net Neutrality Ruling a Blow to Web Startups
    In the absence of such rules, for example, a company like Time Warner could block its competitors'' websites, or charge its customers for premium service, privileging content from large media companies while squeezing out individual bloggers. A D.C. UPDATED at 3:40 p.m. In Verizon v. FCC , the U.S.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, DECEMBER 2, 2011
    [Media] The New Rules of Gamification
    It's you striving to achieve something and learn something in order to better understand coding." A corollary benefit of making the gamification aspect shareable over social media, Sims says, is that it can bring new users to the site. Gamification isn't just about badges and trophies. Foursquare does it. Mint.com does. But where to start?
  • DUCT TAPE MARKETING  |  MONDAY, AUGUST 11, 2014
    [Media] 10 Ways to Supercharge Your B2B Lead Generation Efforts
    Social media as a lead generation tool is simply a really powerful way to build and nurture relationships. Syndicated content  My get sponsored tactic above is a form of syndication but paid options such as Outbrain can be effective ways to get your owned media assets and content in from of targeted leads. Heres how it works.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, APRIL 1, 2014
    [Media] And You Thought Your Company Had an Open Office
    Building up a vibrant social media rapport with customers is nice, but what better way to build a relationship with customers than to have them right there, in your office? Should your office be more like a coffee shop? For all the hubbub that has swept the business world in the last decade, what does an open office plan really translate to?
  • ARCTICSTARTUP  |  MONDAY, APRIL 2, 2012
    [Media] Angry Birds "TV" Series To Come This Fall
    Rovio acquired the Finnish animation studio, Kombo in June of 2011 to begin creating their media content. Rovio's head of animation, Nick Dorra, spoke at the MIPTV conference in Cannes where he announced Rovio will begin producing weekly short form animations, The Guardian reports. It's about telling more engaging stories.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, DECEMBER 19, 2013
    [Media] Why You Might Want to Consider Advertising on Instagram
    On Thursday, the photo filtering and sharing site released early metrics from its initial advertising campaigns , and the results ought to excite social media-savvy marketers. It''s still early days, but Instagram''s newly released ad campaign metrics show promising results for advertisers. Ever thought of advertising on Instagram ?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, NOVEMBER 12, 2013
    [Media] How to Get Better at Anything Fast: Share With the World
    The site’s focus on the candid admission of faults and low moments makes it a sort of anti-Facebook, an antidote to the tendency of the well curated perfection of others social media profiles to make us feel lonely and inadequate. Everything that we see in the media is like perfection, perfection, perfection, but perfect is boring.
  • THE EQUITY KICKER  |  TUESDAY, MARCH 12, 2013
    [Media] The physical dollars that turned to digital pennies are now becoming mobile pennies10^(-1)
    era was that whilst success pays out big really huge scale is required to make social media pay and the odds of any given startup getting there are slim. Mobile adtech businesses like our portfolio StrikeAd are still in good shape though – largely because mobile media consumption and mobile ad spend continue to grow quickly.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, SEPTEMBER 25, 2012
    [Media] A Better (& Cheaper) Way to Motivate Employees
    Use social media to make the company more aware. A great mission statement will only get you so far. To motivate workers every day, you have to do a bit more. Most start-ups don’t have much in the way of cash to pay big salaries and bonuses. Annual reviews aren't enough. How so? Don't wait to reward small successes.
  • BUSINESS OF SOFTWARE BLOG  |  TUESDAY, MARCH 20, 2012
    [Media] BoS 2011: Business of Software Talks from 2011 all in one place.
    Laura Fitton, VP, HubSpot, Making social media work in business to business. If you came to Business of Software 2011, you can access all the talks from last year here using the passcode you were sent by email. Anyone registering for this year’s event will also receive a code to access the talks prior to their general release.
  • THE ENTREPRENEURIAL MIND  |  WEDNESDAY, FEBRUARY 29, 2012
    [Media] When Lightening Strikes
    For others it may be betting that magical "shout out" from a national thought leader or big time media outlet. Most entrepreneurs dream of that one big break. For some businesses it is getting the one big customer. Should you always walk through the door of opportunity that. the big break opens for you? Sometimes yes, but sometimes no.
  • GROWTHINK BLOG  |  THURSDAY, JUNE 9, 2011
    [Media] Why You Should Sell Your Business Quickly
    The event gives emerging companies the opportunity to pitch and network with investors, executives, customers and the media. Last week marked the 6th year for the conference "Launch: Silicon Valley." One of the panels at the event focused on the key question of "Should startups sell quick or grow big?" Reasons they gave included: 1.
  • READWRITESTART  |  MONDAY, AUGUST 20, 2012
    [Media] Why Venture Capital No Longer Defines Innovation
    million on Kickstarter is a perfect example of how venture capital is being complemented by new approaches propelled by social media. Michael also founded four other startups, including MacWEEK and ICONOCAST, and authored Social Engagement Marketing, an easy-to-navigate guide to the world of social media. It just doesn’t fit.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MAY 13, 2014
    [Media] 8 Publicity Fails of PR Pros and Over-Eager Entrepreneurs
    Even if you''re not a PR pro, the following lessons might also be instructive--particularly for anyone who wants to get the media to sit up and take notice. 1. If your PR person isn''t getting you results, these missteps might be to blame. The questions from readers about how to handle situations at their offices are my favorites.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, JULY 16, 2012
    [Media] 4 Secrets for Marketing on Pinterest
    Instead, Elizabeth Daniel New York (or "EDNY") made skillful use of social media in general and Pinterest in particular. Can't spend as much as you'd like to on marketing? Here's how one clothing company uses Pinterest to close the gap. Especially when your marketing budget can't match those of your better established competitors.
  • VENTURE CHRONICLES  |  MONDAY, APRIL 25, 2011
    [Media] Social CRM at the Crossroads
    Social Media Monitoring – requires the possibility of integrating with a CRM technology. Customer Analytics – including text/sentiment analytics; voice based analytics; social media analytics, influencer scoring, etc. Social CRM exists largely within this context, it is a “I’ll know it when I see it” category. Traditional CRM Suites.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  SATURDAY, JULY 25, 2015
    [Media] Turning A Hobby Into A Business – A Happier Life
    Whether it’s cookery, engineering or your prowess on social media, there are always people willing to learn from those with experience. In 1937 George Valliant, a psychologist and Professor at Harvard University, began one of the longest running studies of physical and mental wellbeing ever recorded. The findings are beautifully simple.
  • YOUNGUPSTARTS  |  MONDAY, DECEMBER 21, 2015
    [Media] Humility Trumps Arrogance: The Donald’s Missing Piece
    While the pundits incessantly debate and the media salivates for the next feast or morsel, a lost and weary nation just wants a winner in the White House. by  Kevin McHugh , president of JKM Management Development and author of The Honest Executive. The idea of Donald Trump as president of the United States is past the phenomenon stage.
  • DUCT TAPE MARKETING  |  THURSDAY, MAY 1, 2014
    [Media] Creating Audio Authority One Interview at a Time
    Related posts: Podcasting Makes You a Member of the Media Lots has been published about the value or hype of. Creating Audio Authority One Interview at a Time written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. Marketing podcast with John Lee Dumas. Editorial. Program. Format – How long?
  • UP AND RUNNING  |  WEDNESDAY, APRIL 16, 2014
    [Media] Lessons Learned: Why My Kickstarter Campaign Failed
    It takes time to manage the campaign, so don’t forget to pencil in time to respond to comments, thank backers, monitor social media, and handle press. Thousands of business owners have turned to Kickstarter , an online fundraising site, to help raise capital for new ventures. If you miss the mark, you don’t get a dollar.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, DECEMBER 23, 2011
    [Media] Brand & Market Your Company. in Just 5 Minutes
    Build a Social Media Campaign Now that you're up and running with a great new brand, here's an automatic way to generate Tweets guaranteed to win you visibility: The automatic tweet generator. Here's a quick and easy way to create a memorable brand for your company. Just don't take it too seriously. Here's a quick way to find one: The Web 2.0
  • MARK BIRCH  |  TUESDAY, NOVEMBER 19, 2013
    [Media] Sales for Startups: Not All Leads Are Equal
    Social media. Word of mouth and referrals are far and away better sources than tradeshows and social media (at least in the case of Marketo where this chart originated from). Some will tell you that a lead is a lead is a lead. How awesome it is that you got the attention of a real buyer! Some common examples include: Purchased lists.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JUNE 17, 2015
    [Media] 3 Tips For Working Less and Getting More Done
    Please share on social media if you found this post helpful. How to run at full capacity, not like a brain-dead zombie in desperate need of a caffeine fix. First off let me apologize for the image but I couldn't resist a zombie with a coffee mug pic. You've all heard the humble brags. Efficiency can drop by as much as 40%.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, OCTOBER 30, 2013
    [Media] Can Twitter Justify Its $11 Billion Valuation?
    Twitter is an anomaly whose value has been somewhat manipulated by investment bankers, a frothy stock market that''s favoring social media stocks and a sort of desperate investor longing for a return to the good old days of the first dotcom boom. After all, your company may be tech-focused and growing fast--especially if you''re on the Inc.
  • BOTH SIDES OF THE TABLE  |  THURSDAY, MARCH 21, 2013
    [Media] How to Make Sure Professional Services Don’t Take Over Your Software Company
    In the Ad Tech world PS revenue often means providing “media services” as a value-add to using your product. This article originally appeared on TechCrunch. think it’s important for enterprise startups to layer in professional services into your revenue stream. it's all in this article if you want the details]. training.
  • YOUNGUPSTARTS  |  FRIDAY, FEBRUARY 19, 2016
    [Media] The Art Of Entrepreneurism
    Take full advantage of living in a society focused around the Internet and social media; Twitter, Facebook, LinkedIn and online reviews can be the best thing for your business if used correctly. By Ross Sapir,   founder and CEO of Roadway Moving. Build a support network. When you believe in your business, others will too. Love what you do.
  • BRANDANEW  |  WEDNESDAY, AUGUST 12, 2015
    [Media] How To Build Customer Trust For Your Startup Brand
    Social media makes it so easy to point out issues which may have gone unnoticed internally and these can be sorted out for future customers!  Needless to say, it takes a lot of effort to build a brand that people trust. The degree to which you need consumers to trust you, may also depend on the purchase involvement and the kind of products.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, SEPTEMBER 4, 2012
    [Media] Keep Your Friends Close & Your Customers Closer
    Social media provides the opportunity to share aspects of your family and friends, which make you seem more approachable to your customers. Letting customer relationships stagnate is dangerous for your long-term health. Here are three ways to let your customers know you care. After all, relationships are the key to repeat business.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, NOVEMBER 29, 2011
    [Media] The Returnees: Why U.S. Entrepreneurs are Going Back to Korea
    The second, an Internet advertising company called Invite Media, which he co-founded with several classmates during his senior year, was more promising. Shin's buddies would eventually sell Invite Media to Google for $81 million, but Shin had left the company long before that happened. with his parents when he was 9. Shin got to work.
  • ARCTICSTARTUP  |  MONDAY, NOVEMBER 17, 2014
    [Media] Oppex raises €1.2 Million for sales opportunities with the public sector
    million seed funding led by Alma Media, startup accelerator Veturi, Tekes, and seven angel investors. With Alibaba in the news for the largest IPO of all time , it''s clear that connecting people that need things with people that do things is a powerful position to be in. In their beta they''ve managed to bring plenty of parties together.
  • GENUINE VC  |  THURSDAY, APRIL 4, 2013
    [Media] Startups Seeking Sherpas
    After we sold our startup Sombasa Media just over a dozen years ago, I embarked on two distinct “journeys.” The first was a month-long 1500+ mile cycling trip from the southern tip of England to the northern tip of Scotland (“ Land’s End to John O’Groats ”). The second was a trip where we hiked the “ Inca Trail ” in Peru to Machu Picchu.
  • UP AND RUNNING  |  THURSDAY, MAY 14, 2015
    [Media] 5 Reasons You Might Not Qualify for an SBA Loan…and What to Do About It
    Behalf does purchase financing and mines the internet for social media and other data about your business to assess your creditworthiness. Loans that are backed by the U.S. See Also Bplans Small Business Loan Finder. So what’s not to like about SBA loans? Unfortunately, it can be difficult to get approved. Problem: You’re a startup. currency.
  • GROWTHINK BLOG  |  MONDAY, JUNE 4, 2012
    [Media] Why Go Public?
    Well, the elephant in the room answer to this question is that those with big stakes in the existing order - i.e. Wall Street and the business media built around it - don't want anyone to know is not a whole heck of a lot. Well, for starters, it was usually the purest and best way to raise growth capital. read more. Investing Jay Turo
  • UP AND RUNNING  |  THURSDAY, SEPTEMBER 11, 2014
    [Media] How to Get Funding from Billionaire Investor Mark Cuban and Other Stories
    They have maintained their relationship with Kickstarter backers through the platform itself and via such social media platforms as Facebook, Pinterest, Instagram and YouTube, even running successful contests on Instagram, Facebook and Pinterest. Sometimes your business needs money fast. You have to get your hands dirty. Persistence. cities.
  • SOCAL CTO  |  FRIDAY, MARCH 9, 2007
    [Media] Map of VC Investments
    His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 12, 2013
    [Media] 10 Dos and Don'ts of Launching an E-commerce Site
    To find out what it takes, I sat down with Erik Huberman, CEO and founder of Hawke Media , a company that''s worked with dozens of large and small e-commerce brands to help them develop sales and marketing strategies. Setting up an e-commerce shop these days takes no more than a few hours--max. DO test your product. DON''T give up quickly.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JULY 12, 2013
    [Media] Everyone Has a Boss--Even If You're at the Top
    To do so, we''ve got an award-winning onsite customer service team that interacts with our customers via phone, email, instant message and on social media networks like Facebook and Twitter. Even CEOs have bosses. Yes, more than one. Here are the four people all CEO''s answer to. Being a CEO means you''re the boss. priority.
  • ARCTICSTARTUP  |  THURSDAY, MARCH 24, 2016
    [Media] Swedish Startup Brings In-App Purchases To VR Gaming
    The round was led by Google Ventures and other backers included Creandum , Initial Capital , Bonnier Growth Media and Partech Ventures. There is a lot of interest. Palm is a former games guru of King, and Resolution is his fifth startup. The studio raised $6 million last August in the largest single investment round for any VR gaming company.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, FEBRUARY 7, 2014
    [Media] How to Dominate Kickstarter
    They have a great logo, an easy to use website, they’ve sold products and received feedback from users, they’re active on social media, and… They Built A Customer Base This sounds counterintuitive right? Media folks like talking about things that are interesting. and 1 p.m. it was already more than 100 percent funded.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, FEBRUARY 20, 2013
    [Media] Survey: Women Entrepreneurs Optimistic About 2013
    The three items most valuable to the company’s bottom line in this vein, according to those surveyed, are website design and maintenance (cited by 87 percent), social media marketing and SEO (75 percent), and email marketing (66 percent). Women entrepreneurs are more optimistic about 2013 than 2012, according to new data. borders.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, APRIL 12, 2013
    [Media] How Virgin Atlantic's Marketing Nails It
    • A Virgin crew took to social media and found a customer at work who was having a grey, rainy day. Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys. I''m on a new customer experience journey at my online marketing company VerticalResponse. Maybe they''re the No.
  • THIS IS GOING TO BE BIG.  |  MONDAY, AUGUST 6, 2012
    [Media] Curiosity: A six wheeled hero we can all get behind #msl
    That's why our age of hyper celebrity is driving kids more to the media to watch other people get buzz through public contests than it's driving them to performing arts schools. Discoveries about another planet are going to become part of our daily newsfeeds--thanks in part to NASA's spectacular use of social media.
  • OCCAM'S RAZOR  |  MONDAY, JANUARY 9, 2012
    [Media] The 2015 Digital Marketing Rule Book. Change or Perish.
    Why not go from trying to have a Gatorade ad on every TV sports event in the hopes that I'm watching to doing that plus doing social media right and have a direct relationship with me? Oh, and you are right that people bought Kenneth Cole stuff even after the insensitive tweet because only a few people are on Social Media. Get it?
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