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SMALL BUSINESS FORCE [Media] "You Are What the Scoreboard Says You Are?" But You Can Change the Score!
| SATURDAY, OCTOBER 5, 2013
External � Market/Competitors Social media is the best scoreboard here. A great quote from a great NFL coach, Bill Parcells (who actually paraphrased it from an equally great coach, Vince Lombardi). And, a scoreboard isn't the least bit subjective. But the major difference is that a game has a finite end.A Externally � Customers, Suppliers.
- [Media] Will The ‘Open Business’ Wave Bring Real Change?
They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. Set an example by being visibly connected to the people and information you need through social media. These are responding to the demands of this new world for collaboration, trust, and transparency. Shared risks (open capital).
DUCT TAPE MARKETING [Media] How To Determine Which Online Channels are Delivering Sales Online and Off
| THURSDAY, MARCH 17, 2016
Ashleigh Brown, Head of Biddable Media at Browser Media Ltd , a specialist digital marketing agency. Born in 2005 as a search engine marketing agency, Browser Media still offers search as its core service but provides so much more than just tinkering with meta tags. photo credit: Ashleigh Brown. But how do we track this?
DUCT TAPE MARKETING [Media] What To Expect for SEO in 2016?
| FRIDAY, FEBRUARY 26, 2016
The Google Knowledge Graph shows their past wins and losses, upcoming games, team roster, Stanley Cup wins, social media profile links and more. What To Expect for SEO in 2016? written by Guest Post read more at Duct Tape Marketing. They have changed the SEO landscape in a considerable way. Importance on Mobile Optimization. And the results.
YOUNGUPSTARTS [Media] Top 7 Soft Skills Of Successful Entrepreneurs
| WEDNESDAY, JANUARY 14, 2015
Lewis Robinson is a business consultant specializing in social media marketing, CRM, and sales. He’s begun multiple corporations and currently freelances as a writer and business consultant. by Lewis Robinson. Here are 7 soft skills that can make a difference in your business: 1. Collaboration. . Presentation. Communication. Networking.
FRESH INC.: THE STAFF BLOG [Media] 3 More Reasons SOPA Should Scare You
| MONDAY, JANUARY 9, 2012
Needless to say, the bills are also lovingly endorsed by big media lobbies like the RIAA and the MPAA, which happen to outspend tech lobbyists by a factor of six. “And it’s not just reddit, it’s every single other social media site out there that will be threatened by this bill.” Here's why.
FRESH INC.: THE STAFF BLOG [Media] Get Your E-mails Back Into Gmail's Inbox
| MONDAY, AUGUST 19, 2013
Another was "astounded by @Seamless''s social media savvy, such as today''s ''Put us in your primary tab!''-themed Seamless is the latest company asking customers to move its promotional e-mails back into Gmail''s main inbox. Good idea, or waste of time? But some companies are not holding their breath. themed discount!" Maybe so.
THE ENTREPRENEURIAL MIND [Media] New Economic Reality Leads to New Business Models
| MONDAY, FEBRUARY 14, 2011
Word-of-mouth has been a big source for securing early customers, which they have encouraged through the use of social media. After developing their business model and forecasting expenses, many aspiring entrepreneurs are suffering from sticker shock. But she did not abandon her dream. All items are trendy and under $100.
GUST [Media] The Gust-DEMO Fall 2012 Scholarship
| WEDNESDAY, JULY 18, 2012
Products that have been widely covered by technology and business media. Following the huge success of the Gust-DEMO scholarship earlier this year, Gust and DEMO have teamed up again to offer Gust start-ups a full scholarship opportunity for DEMO Fall 2012. The deadline to apply for the full scholarship is August 17, 2012. SCHOLARSHIP.
FRESH INC.: THE STAFF BLOG [Media] 10 Crazy Bootstrapping Stories
| WEDNESDAY, FEBRUARY 26, 2014
Since then, Causey''s advice has appeared in a slew of national media outlets and she just published " The Furniture Factory Outlet Guide, 2014 Edition." What these entrepreneurs lacked in funds, they made up for in gumption. Read on for inspiring tales of daring, dedication, and desperation. Her solution? Their solution? It''s awesome."
YOUNGUPSTARTS [Media] Disrupt — Or Be Disrupted
| MONDAY, OCTOBER 31, 2016
Jason Bangerter is an entrepreneur and founder of multiple companies including: Struck , an award-winning digital-forward creative agency, NUVI , a next-generation social media data visualization firm and Rentler , a powerful online property management tool. by Jason Bangerter, founder of Rentler. Disruption is chaos.
FRESH INC.: THE STAFF BLOG [Media] The New Rules of Gamification
| FRIDAY, DECEMBER 2, 2011
It's you striving to achieve something and learn something in order to better understand coding." A corollary benefit of making the gamification aspect shareable over social media, Sims says, is that it can bring new users to the site. Gamification isn't just about badges and trophies. Foursquare does it. Mint.com does. But where to start?
DUCT TAPE MARKETING [Media] Marketing Automation: What is it and Why Should I Care?
| THURSDAY, JUNE 5, 2014
For starters, marketing automation refers to technology that allows marketing departments and organizations to more effectively market on multiple online channels (such as email, social media, websites, etc.) Marketing Automation: What is it and Why Should I Care? Marketers, meet your secret weapon: marketing automation. Sounds good, right?
- [Media] 25 Successful Copywriting Experts You Should Know
Six Super Easy Ways to Create an “Information Rich” Website Gloria Rand Gloria is in internationally recognized expert in SEO Copywriting and Social Media Marketing. Looking for some copywriting tips or wanting to hire someone who can write a persuasive message for your audience so that they can convert? Staring at a Blank Page?
FRESH INC.: THE STAFF BLOG [Media] 8 Ways to Make Friends at Work
| THURSDAY, NOVEMBER 14, 2013
It''s tempting to pretend you can use social media, email and texting to present a more attractive persona to the world. Technology has changed the rules, but the underlying truths remain the same. Making friends at work (or anywhere else) is easy. Here''s my take on this: 1. Smile, with your body and mind. Be genuinely curious. Be yourself.
DEIMAR [Media] What You Need to Know About Internet Defamation (Infographic)
| WEDNESDAY, MARCH 25, 2015
For example, if someone publishes a false statement of fact in a newspaper, blog or social media, the person who posted or authored the statement can be sued for libel. All you need to know about internet defamation. Here’s a true statement: harsh criticisms of a product or service can have a strong – and negative -- impact on a company.
FRESH INC.: THE STAFF BLOG [Media] Gary Vaynerchuk: Make Sure You're Listening to Community Feedback
| TUESDAY, MARCH 17, 2015
Gary Vaynerchuk, CEO of social media consultancy VaynerMedia, explains the importance of engaging your followers, why marketing is a hopeful career, and more
YOUNGUPSTARTS [Media] 5 Key Tips For Building Effective Thought Leadership
| TUESDAY, DECEMBER 8, 2015
Sources of current industry information, such as blogs, social media, specialized and wide-reaching industry publications, can be great tools for keep up-to-date with evolving industry trends. by Emma Rosser of Publicize. successful entrepreneur is one that disrupts, creates and innovates. This quality is inherent in all great leaders.
- [Media] Week in Tech: Facebook Graph Search, Windows 8.1, and More
Helpful, especially for your next social media campaign This week, we look at how Windows 8.1 is shipping to PC makers, Facebook is rolling out Graph Search, and Garmin has a new product for your car. Each Monday, I''ll cover the tech trends, gadgets, business services, and apps of note. Post in comments if you know of any other trends! 1.
BOTH SIDES OF THE TABLE [Media] Don’t Let Anybody Tell You Not to Speak Up. Here’s Why …
| SUNDAY, JANUARY 29, 2017
Steve Bannon has said the media is “the opposition party” and “should just shut up.” Think about this — Trump’s entire power base comes from his ability to speak directly to large audiences with no media filter. Trump. You should all take him literally. So it is now your duty to speak up. It is an obligation. Aren’t we past that?
FRESH INC.: THE STAFF BLOG [Media] How to Blow Your Brand's Value With a Single Tweet
| TUESDAY, JANUARY 21, 2014
Companies and organizations of all size and budget try to attract customers and positive attention through social media. Promotional tweets on MLK Day showed how out-of-touch many marketers can be with the basics of responsible marketing. Here''s a round-up of the day''s blunders. Day , as Digiday reported. Notice a pattern here? Far worse.
DUCT TAPE MARKETING [Media] The 7 Essential Practices of the New Sales Professional
| TUESDAY, FEBRUARY 19, 2013
This means creating an online presence that includes content, SEO, email marketing, social media and maybe even awareness advertising. photo credit: Official GDC via photopin cc. Last week I wrote about what I called the Disciplines of the New Sales Professional. If last week’s post was the strategy, this is the tactics.
YOUNGUPSTARTS [Media] 4 Ways To Become A Recognized Expert
| WEDNESDAY, JULY 30, 2014
Master social media. resisted a lot of the tools in the social media arsenal. Part of it was my belief that none of my clients were on the platforms, but truth be told, it was more of a lack of recognition about how social media really works, and the power it has for building brands and anointing experts. Have an opinion.
YOUNGUPSTARTS [Media] [Singapore] Setting The Stage On An Innovative Technology Show
| WEDNESDAY, SEPTEMBER 4, 2013
Nope, CES is not setting up an Asian version of Las Vegas-based show here, but local media company MediaCorp and the Singapore Infocomm Technology Federation (SiTF) has announced The Stage , a similar – in concept, if not in scale – show based here in Singapore that year. The MediaCorp touch?
VENTURE CHRONICLES [Media] From CRM to CXM: Walking the Customer Journey
| WEDNESDAY, DECEMBER 5, 2012
And it is certainly possible for a technology to provide benefit across multiple strategies–CEM and CRM–particularly technologies that are being transformed by the new consumer power afforded by social media. OF COURSE CRM IS NOT DEAD. CEM/CXM: SOFTWARE OR STRATEGY. First let us take a look at this thing called CXM really is.
DUCT TAPE MARKETING [Media] Weekend Favs September Twenty Two
| SATURDAY, SEPTEMBER 22, 2012
Viralheat – Free service that allows you to manage multiple social media profiles – track, respond and publish from your dashboard. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. DTM Favs DearWorld.me Dudamobile Feed43 Viralheat
CONVERSIONXL [Media] How Responsive Design Boosts Mobile Conversions
| FRIDAY, MARCH 22, 2013
Social Media: with responsive design, the URLs visitors encounter are the same regardless whether they´re browsing with a laptop, tablet or smartphone. That makes sharing content through social media foolproof, as it´s guaranteed that the recipients will be able to browse the content in the most optimal view. Build an mobile app.
DUCT TAPE MARKETING [Media] Why Blogging Isn’t Enough Anymore
| TUESDAY, OCTOBER 23, 2012
There was a time when the art of SEO practitioners focused on building out highly optimized pages dedicated to narrowly defined themes or keywords. photo credit: winterofdiscontent. But then blogs came along and sort of upended the whole deal. People started sharing this content routinely, linking to it and even republishing it via RSS feeds.
YOUNGUPSTARTS [Media] 4 Tips For Marketing… To Your Employees
| TUESDAY, JULY 2, 2013
Encourage your employees to follow the company page on Facebook or the Twitter account you have (if you are concerned about inappropriate comments, create a social media policy). by Nilesh Bhojani, co-founder of Markitty. Employees outside of sales and marketing are usually unaware of your positioning and latest marketing messaging.
FRESH INC.: THE STAFF BLOG [Media] America: No Longer the Land of Opportunity?
| THURSDAY, NOVEMBER 29, 2012
National media would surely follow, unleashing creative ideas available to millions of Americans. And I can assure you, once guaranteed access to customers and national media exposure is achieved, venture capitalists and angel investors will open their wallets to fund many of these innovative ideas.
HUNTER WALKER [Media] “I Run My Business Out Of My Cell Phone:” How Mobile Is Powering a Fitness SMB
| THURSDAY, JUNE 5, 2014
Like many local businesses, the fitness and wellness industry has seen many new tools to manage backoffice/scheduling, demand generation and social media/community building. Social media seems to be big in the fitness world – both the studios and clients sharing their workouts. Then I launched my company, Basic Training.
FRESH INC.: THE STAFF BLOG [Media] Report: Immigrants Launch 46% of Top Start-ups
| TUESDAY, DECEMBER 20, 2011
Among the more recognizable companies in the list with immigrant co-founders were Etsy, an online marketplace for handmade goods; Chegg, a textbook rental service; and Glam Media, an online publisher. A new report finds that immigrants are key to startup formation and job creation. But what I found astonished me." Legislative help?
THE PRODUCT GUY [Media] Gaining User Insights from Prototypes
| SATURDAY, APRIL 18, 2015
have 20 years experience developing and growing products and services for companies of all sizes in the mobile, enterprise, e-commerce, media and education sectors. In our a recent live stream from one of our mentors of The Product Mentor , Steven Cohn, lead a conversation around “Gaining User Insights from Prototypes”. View the live stream….
CROWDSPRING BLOG [Media] 5 things Entrepreneurs Can Learn From Charlie Hebdo
| MONDAY, JANUARY 12, 2015
By clearly defining their mission and focusing intently on carrying it out, they were able to build a brand and carve out a distinct space in the French media landscape. 3. Seek This news touched us at crowdSPRING in a meaningful way: the people who were gunned down were artists. So what do we do here? My answer is the same as ever: we learn.
- [Media] Stick To Real News To Get Your Startup Press Releases Noticed
— Tom Cannon of BungoBox No. 2: Tie in Current Events One of the most effective ways to increase your media pickups is to enhance the newsworthiness of your story by tying it to a relevant current event. Originally published in Fox Business. Read on for their answers. So get to the point right away by keeping it short and easy to read.
DUCT TAPE MARKETING [Media] 3 Mobile Behaviors You Must Embrace Right Now
| MONDAY, AUGUST 6, 2012
Then social media came along and everyone rushed to figure out Twitter and how to run a contest on Facebook. When marketing people start talking about mobile these days, and they’re doing it a lot, they usually default to tactics – mobile ads, SMS, throw in some near field communications and we’re on the mobile track.
- [Media] Following the VC Money
WhoGotFunded.com publishes a database of funding deals, culling investment information from more than two million online sources, including media sites, blogs, Twitter, and the Securities and Exchange Commission's website. A new website shines a light on the companies landing venture capital deals. In the first quarter of 2012, U.S.
- [Media] Top 11 Ways to Irritate Your Co-workers
This is especially true in social media. Are you making any of these etiquette mistakes? Business etiquette isn't just about observing the social niceties; sometimes business etiquette is simply not irritating other people unnecessarily. Here are things that irritate me; feel free to add your own in the comments: 1. You called. It's urgent.
STARTUP LESSONS LEARNED [Media] Your Guide to the Complete Lean Startup Conference Program
| THURSDAY, NOVEMBER 20, 2014
At your request, we’ve brought in speakers from all kinds of organizations --including young companies, Fortune 500s, mission-driven orgs, and government, and they create websites, apps, games, hardware, consumer goods, social services, media products and more. But other than that, it’s all there. That’s no accident. Workshops. Office Hours.
FRESH INC.: THE STAFF BLOG [Media] Why New Year's Resolutions Don't Work
| THURSDAY, DECEMBER 27, 2012
It’s got nothing to do with personal productivity, personal branding, social media, or trendy diets. Making warm and fuzzy promises to yourself doesn't work. Here's what does. Every year around this time you can find gazillions of articles about New Year’s resolutions and planning. They usually take one of five forms: 1. Great.
DUCT TAPE MARKETING [Media] 4 Steps to Leveraging Your Network to Build Your Business
| FRIDAY, SEPTEMBER 26, 2014
With the prevalence of social media, there is almost no excuse for a cold-call or cold-email anymore. 4 Steps to Leveraging Your Network to Build Your Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Networking doesn’t have to be about luck, but most people I work with treat it that way.
ARCTICSTARTUP [Media] Scoopshot Getting International Traction With Impressive Figures
| THURSDAY, MARCH 29, 2012
The app helps media companies crowdsource images from their communities through the app. The media companies can either freely purchase images the community has taken or give more detailed tasks for the photographers on specific topics. In addition to that, they have 44 media partners.
SOCAL CTO [Media] Amazon Web Services (AWS)
| TUESDAY, OCTOBER 23, 2007
As it stands, there are a few cases where it would have applied on projects I've worked on: LivePlanet - could have used it to bulk up for each contest, store videos and scripts on S3, and possibly do format conversions. A lot of the examples that Amazon used were media related. Basically, your box can go away (and its storage) at any point.
ARCTICSTARTUP [Media] Do Not Underestimate the Power of PR
| FRIDAY, MARCH 22, 2013
How would you get second, fourth or tenth article to mention your company in the relevant media? And how do you get people to positively talk about you in social media? But half a year later your startup becomes a media darling. Amazingly many just love to trash PR. All those components are great to have but not enough.
DUCT TAPE MARKETING [Media] Four Steps to Launching an Email Marketing Campaign
| FRIDAY, MARCH 18, 2016
To some, the idea is outdated and social media is considered king for appealing to customers and clients. Unlike social media and blogs, emails allow you to speak directly to a person. Four Steps to Launching an Email Marketing Campaign written by Guest Post read more at Duct Tape Marketing. photo credit: Jack Moreh. Conclusion.
THE PRODUCT GUY [Media] Paul Gray TBPP2010 Runner-up
| SUNDAY, MARCH 13, 2011
Paul Gray has spent ten years working in the entertainment, media and communications industries within Australia and Europe. Very close runner-up to The Best Product Person of 2010 was Paul Gray. Paul worked in both B2B and B2C roles for organizations including Disney, Foxtel, and British Telecom. Remember. Enjoy! Jeremy Horn The Product Guy.
JEFF HILIMIRE [Media] Q&A with my great friend and mentor, Stan Rapp, about his latest book, Release the Power of Entangled Marketing
| MONDAY, APRIL 18, 2016
Get a relevant conversation going about your new approach in social media. (Stan Rapp over video announcing the acquisition of my first company to the staff). Stan Rapp is one of my favorite people, for so many reasons. It was Stan that pushed my partners and me over the edge to choose Engauge over another competitive bid. Random
AUSTIN STARTUP [Media] Dachis Group Launches Campaign Performance Monitor
| WEDNESDAY, AUGUST 1, 2012
It's especially true in the world of social media marketing, where measurement of ROI is elusive. As the old saying goes, "I know only half of my marketing is working, but I don't know which half." Dachis Group launches their Campaign Performance Monitor today, which produces insights like the one below.
DAVID LEE [Media] Getting Featured
| TUESDAY, MAY 8, 2012
Social media distribution channels (i.e., And social media/word-of-mouth channels are now stable and robust. Getting “featured” in the iTunes App Store or Google Play is a boon for any mobile app. It can lead to thousands or even millions of downloads in a matter of weeks. Therefore startups naturally covet this.
FRESH INC.: THE STAFF BLOG [Media] Want HR to Matter? Start with the CEO.
| WEDNESDAY, DECEMBER 4, 2013
The CEO must chose Another useful snapshot on social media describes an exchange between a CFO and CEO. If the CEO isn''t accountable for a company''s people and culture, who is? The recent discussion about “why we no longer need human resources” obscures the larger issue. Organizational health is similar to personal health.
- [Media] Escorts, Startups, and the questionable promise of being your own boss
Why does a person shirk the relative reliability of a job to start a business? And don’t tell me about how jobs are just as unreliable. Of the 100,000 people who will read this post, how many have made more money, and more consistent money, with less stress, with their startup than with their day jobs?) But are you really your own boss?
UP AND RUNNING [Media] How to Open a Successful Hair Salon
| MONDAY, JULY 7, 2014
Set up and utilize social media accounts. Social media is an important component to your marketing plan, Shenkar says. If your dream is to open a hair salon, now might be one of the best times to do it. According to a report from the Professional Beauty Association, the salon industry is growing. Avi Shenkar, owner of BLO/OUT.
CROWDSPRING BLOG [Media] 9 Ways Entrepreneurs Can Learn From Their Customers
| SUNDAY, MARCH 9, 2014
Monitor social media carefully for mentions of your company. In this series, I have typically chosen a group of people and looked at the unique things they do from which we can all learn. The best way to do this is by asking questions and looking to your existing customers for the answers. Customers complain. It’s inevitable.
- [Media] When to Think Inside the Box
INSERT GRAPHIC HERE At my digital marketing agency, Mojo Media Labs, we have four categories of key business objectives: finance, customer, culture, and internal business operations. Thinking outside the box sounds great, but a bad out-of-the-box idea can kill your company. Ideas can only come from humans. Dieting is simple, for example.
FRESH INC.: THE STAFF BLOG [Media] Silicon Alley, Meet London's Tech City
| THURSDAY, AUGUST 29, 2013
They''ll be selecting a winner in each of five categories: hardware, education, lifestyle, finance and media. London calling. New York technology companies. Submissions for the GREAT Tech Awards are due September 6. Also, companies with a current UK presence are not eligible.
DUCT TAPE MARKETING [Media] The Single Most Potent Marketing Tactic of All
| TUESDAY, AUGUST 25, 2015
Public Relations – This includes activities aimed at receiving coverage in traditional media outlets. Social Media Marketing – This includes the act of building engagement on established platforms and networks such Facebook, Twitter, and LinkedIn as well as targeted industry platforms. But that’s the beauty of a system.
FRESH INC.: THE STAFF BLOG [Media] Think Years, Not Months: 3 Tips for Long-Term Growth
| THURSDAY, AUGUST 1, 2013
That''s why over the years we acquired a social media marketing company and also added direct mail postcards , online surveys and event marketing to our product portfolio. If you''ve just started your biz and already plotting out your exit strategy, then stop reading now. With that came the hiring of our chief operating officer, Dave.
FRESH INC.: THE STAFF BLOG [Media] Top 5 CEOs to Watch in 2013
| THURSDAY, JANUARY 3, 2013
He co-founded a social media platform that has been used to literally change the world, overthrow governments, and transform how people communicate. Yes, it's about Zuckerberg. Add a sagging Internet behemoth and a chance to change the way we pay for things, and you've got a big year ahead. Some of them are already pretty famous. In her 30s.
500 HATS [Media] Marketing, Metrics, & Meaning (4 Pirates, in LA @ BlueGlass.
| MONDAY, JULY 19, 2010
Designing for the "3rd & 4th browsers" (Search & Social Media) Recent Posts life lessons, by jack handey. Simply Hired Social Networking & Social Media Venture Capital & Startup Finance « Youve Seen This Shit B4. Master of 500 Hats A blog about Geeks, Entrepreneurs, & Startups in Silicon Valley, by Dave McClure. Part II!
YOUNGUPSTARTS [Media] 6 Effective Website Design Strategies That Directly Impacts Your Business
| SUNDAY, OCTOBER 12, 2014
The website contents much be engaging and factual for many people to read through it, most clients will even share with their friends online in social medias about a site with informative contents. by Deepak Chauhan, CEO and founder of VOCSO Web Studio. Here are just some few factors to make a website be fully user friendly and optimized: 1.
FRESH INC.: THE STAFF BLOG [Media] Why You Might Want to Consider Advertising on Instagram
| THURSDAY, DECEMBER 19, 2013
On Thursday, the photo filtering and sharing site released early metrics from its initial advertising campaigns , and the results ought to excite social media-savvy marketers. It''s still early days, but Instagram''s newly released ad campaign metrics show promising results for advertisers. Ever thought of advertising on Instagram ?
LIFE BEYOND CODE [Media] 9 Steps to Joyful Living
| WEDNESDAY, JULY 24, 2013
The problem stems from the media. Disclaimer: I am no expert on happiness or joyfulness. While I have read numerous books on this topic, I have not done a research project of my own to reach the conclusions presented here. Let’s start right away. Step Zero: Being Open. That shows that you are open without a lot of reservations.
BRANDANEW [Media] How To Develop Your Personal Brand As A Millennial
| FRIDAY, APRIL 29, 2016
The little things are just as important – add your info to your email footer, hyperlink your website in the content you write and create social media accounts if you think it will be beneficial. Lena Elkins is a Social Media + Content Marketing Consultant based in Tel Aviv. It’ll help you start with the best tools!
FRESH INC.: THE STAFF BLOG [Media] Optimize for Facebook's Graph Search
| WEDNESDAY, MARCH 6, 2013
To find out, I tapped the intelligence of a fellow search and social media expert, Muhammad Yasin of HCC Medical Insurance Services. Bring your business to the front of the pack in Facebook Graph Search using a few optimization techniques. Here are a few ways to use Graph Search to empower your business.
MIKE MICHALOWICZ [Media] How To Break The Generic Label Trap
| MONDAY, APRIL 22, 2013
So is accountant , and social media specialist , and computer guy. Integrated Counsel Trumps Lawyer. When you hear the word lawyer , what do you think? Costly. Paperwork. Stressful. Reserved. Antagonistic. When you hear integrated counsel , what do you think? Probably nothing comes to mind, since you never heard it before. Shut Up!
YOUNGUPSTARTS [Media] [Event] Over 540 Young Entrepreneurs To Converge On Global Startup Youth
| TUESDAY, OCTOBER 1, 2013
Adrian Carabias Barroso (AGE), Mexico: an entrepreneur whose goal is to solve the world’s huge problem of the supply and demand for blood using social media. UPGlobal, Cradle Fund Sdn Bhd, Global Entrepreneurship Week, and Startup Nations.” This is an amazing opportunity for all of the chosen participants,” Dhakshinamoorthy adds.
YOUNGUPSTARTS [Media] Managing Success
| FRIDAY, AUGUST 5, 2011
When I launched my first business, it wasn’t long before the media started to take notice of what we were doing. by Thom Holland , CEO of Beckon. Often times, as entrepreneurs, we continually think of ways to make our businesses work better. Leverage Your Success. The trick, however, is to not get wrapped up in your own ego.
- [Media] Test Your Aptitude for Business Internet Jargon
Social media marketing. Many of the businesses and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their interest is not e-commerce. Maybe you have also heard a lot of Internet terms, but are not sure you can explain how, when, and why they are relevant to your business success. Podcasting.
SMALL BUSINESS FORCE [Media] Is Your Sales and Marketing Strategy Simply SATW?
| WEDNESDAY, NOVEMBER 9, 2011
Social Media is Just a Fad (or the Only Important Tool)" Being extreme is never a good thing. Social media should not be ignored, nor is it the "be all, end all." Not considering social media important can create a positioning for your brand or image whether you like it or not. Is your strategy simply SATW? Is this you?
DUCT TAPE MARKETING [Media] Prospecting on LinkedIn: 3 Easy Steps to Finding Your Ideal Clients
| THURSDAY, MAY 15, 2014
This is a concept originally created with Twitter in mind, but it can be applied to all social media status updates. Prospecting on LinkedIn: 3 Easy Steps to Finding Your Ideal Clients written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Now what? Step 2: See how you’re connected. You target.
- [Media] 3 Laws Every Internet Investor Should Know
Without the copyright holder’s express written consent you cannot make a “copy” of the image by placing it on your blog or social media. The internet is no longer the wild wild west. It’s been around for over 25 years, and during that time the government has stepped up regulations. person to person loan is considered a type of security.
UP AND RUNNING [Media] Help! My Parents Are the Only Ones Reading My Business Blog
| FRIDAY, APRIL 10, 2015
TV shows, blockbuster movies, trending topics on social media, and celebrity gossip make for excellent headlines. 2. As a content writer, I created a guest blog post for Social Media Examiner. They think it’s great, though. Statistics show that blogs are powerful to consumers. That’s a pretty impressive statistic. So, now what?
YOUNGUPSTARTS [Media] Four Common Fears About Employee Feedback (And How To Overcome Them)
| TUESDAY, NOVEMBER 10, 2015
Guess what — those same employees would not be desirable to keep around whether you offered access to social media or not. By Tom Silk, Executive Vice President of WorkStride. It’s a difficult thing to balance protecting your company’s image with the need to get honest, frequent feedback from your employees. What do you consider wasting time?
ARCTICSTARTUP [Media] Vividworks grabs €1.3 Million with virtual furniture sales tool
| THURSDAY, SEPTEMBER 25, 2014
This is all, naturally, sharable on social media. “.We Helsinki is known for technology and design furniture, so it''s natural that we''d see some companies coming out of that mix. With now some cash to make some noise, today Vividworks announces it has raised €1.3 have already managed to secure a firm foothold for example in the US market.
FRESH INC.: THE STAFF BLOG [Media] 5 Steps to Becoming More Marketable
| WEDNESDAY, SEPTEMBER 4, 2013
Promote Yourself has a guide to the major social media channels that you should use. Enhance your career by bolstering your current skills and developing new ones. The world of work is changing fast, leaving a wake of frightening uncertainty that''s especially daunting for those of you early in your careers.
LIGHTSPEED VENTURE PARTNERS [Media] If you don’t “get” why Snapchat is growing so fast, read this
| WEDNESDAY, FEBRUARY 6, 2013
Evan and Bobby painted a compelling story of how ephemeral messaging created a more real and authentic mode of communication, one where you weren’t “performing” for the every present audience in most social media, from Facebook to Instagram to Twitter. Mostly people who don’t use the product much I suspect. Crazy.
BRANDANEW [Media] How To Build Customer Trust For Your Startup Brand
| WEDNESDAY, AUGUST 12, 2015
Social media makes it so easy to point out issues which may have gone unnoticed internally and these can be sorted out for future customers! Needless to say, it takes a lot of effort to build a brand that people trust. The degree to which you need consumers to trust you, may also depend on the purchase involvement and the kind of products.
UP AND RUNNING [Media] 10 Tips From Successful Entrepreneurs on Achieving Your Company’s Long-Term Goals
| MONDAY, SEPTEMBER 9, 2013
specific, measurable, achievable, relevant and time bound. - Zach Clayton , Three Ships Media. 9. Having long-term vision is one of the keys to good leadership, and necessary for any successful business. All the complications are what make executing your long-term vision the sign of success; it’s definitely not easy to do. Goals.
STEVE BLANK [Media] Innovation Outposts and The Evolution of Corporate R&D
| SATURDAY, NOVEMBER 21, 2015
The last 40 years have seen an explosive adoption of new technologies (social media, telecom, life sciences, etc.) I first met Evangelos Simoudis when he ran IBM’s Business Intelligence Solutions Division and then as CEO of his first startup Customer Analytics. —-. and the emergence of new industries, markets and customers. In the U.S.
- [Media] 10 Reasons Why Capital Shouldn't Make Or Break Your Startup
Print advertising is expensive, but social media is free. By John Williams Fast Company magazine recently reported that PayPal founder Paul Thiel is giving away $100,000 to twenty-four young men and women to finance startup businesses. The caveat is that these young entrepreneurs have to drop out of college to do it. The rest can come later.
YOUNGUPSTARTS [Media] Six Ways Gen-Y Can Ignite Their Creative Entrepreneurial Mojo
| SUNDAY, SEPTEMBER 23, 2012
Nikos Acuña is a creativity and innovation specialist, operations and marketing executive, media strategist, and entrepreneur. He is currently the SVP of operations and marketing at digitaladtech , a digital platform innovation company that connects brands and media companies with audiences in meaningful ways. Write up a brand vision.
UP AND RUNNING [Media] 6 Reasons Your Small Business Will Fail (And How to Avoid Them)
| FRIDAY, MAY 16, 2014
Use social media, word of mouth, cold calling, direct mail, and other tried-and-true marketing techniques. According to Small Business Administration research , only half of new businesses survive for the first five years and only one-third of new businesses are able to survive for 10 years. Six Reasons Businesses Fail: . 1.
- [Media] Crowdsourced ideas for using Social Data Mining & Analytics
But now, people are telling us their preferences in social media updates. mention these really to exercise your creativity. If you could analyze mountains of social media data, what would you do? Happy Friday, everyone. We launched Polygraph 2 1/2 weeks ago, and have been floored by the response. Agencies Data Mining
VENTURE CHRONICLES [Media] Link Post (weekly)
| SATURDAY, OCTOBER 29, 2011
Buyer’s guide: Top six tips to improve your organisation’s social media CRM strategy – 10/24/2011 – Computer Weekly. tags: blog. Presentation Zen: Steve Jobs on marketing & identifying your core values. tags: blog presentation marketing. Workday raises $85 million, fleshes out finance cloud | ZDNet. tags: blog.
- [Media] 8 Publicity Fails of PR Pros and Over-Eager Entrepreneurs
Even if you''re not a PR pro, the following lessons might also be instructive--particularly for anyone who wants to get the media to sit up and take notice. 1. If your PR person isn''t getting you results, these missteps might be to blame. The questions from readers about how to handle situations at their offices are my favorites.
PASSIONATE INTENSITY [Media] When do VCs make mistakes?
| TUESDAY, AUGUST 2, 2011
Smaller funds co-invest with famous ones on the premise that the big guys know what they are doing looking at the “earned media” instead of the financial return. Tweet Lately, entrepreneurs reading the VC press have been seeing investment announcements that leave their mouths agape. Social is important. Sometimes it does.
FRESH INC.: THE STAFF BLOG [Media] Twitter's 2013 Changes Recapped: Are You Up to Date?
| WEDNESDAY, JUNE 12, 2013
Video content is now also included in a user''s media gallery and expanded tweets. Since the beginning of the year, Twitter has rolled out at least 16 significant changes businesses should know about. Do you? In the race for users and revenue, Twitter has unleashed a collection of changes--many designed to attract marketers. Vine launched.
- [Media] Gawker website employees vote to unionize
Gossip and news site Gawker Media employees say they have voted to join the Writers Guild of America, East, making it the first digital media outlet to organize
FRESH INC.: THE STAFF BLOG [Media] How 6 Startup Logos Came to Be
| THURSDAY, APRIL 24, 2014
This location-based social media app uses multiple inferences in their logo to help tell a story and also to motivate employees. How you brand a company says a lot about your intentions as a start-up. Good branding means you are serious about capturing a wide audience. As you might guess, it all starts with your logo. What can you learn?
THE STARTUP TOOLKIT [Media] Don’t pick your tools before you know the job
| THURSDAY, DECEMBER 29, 2011
You don’t “need” a webpage, or an email campaign, or activity on social media. I began doing something properly stupid the other day. decided I needed to do a survey. You know, to get to know you guys better. So So I came up with all sorts of interesting questions. What a dummy! Now let’s go find something to sand.
FRESH INC.: THE STAFF BLOG [Media] Content Marketing in 11 Steps. Now Go.
| WEDNESDAY, NOVEMBER 13, 2013
This includes your website and other sites that you can control, as well as social media, direct marketing, influencer marketing, campaigns, and more. 8. Here''s how to create and manage content that will turn browsers into buyers. Get focused Zero in on just one customer segment to start.
GROWTHINK BLOG [Media] 5 Ways to Improve Sales Without Selling
| THURSDAY, DECEMBER 6, 2012
Direct Mail Email and Print Newsletter Marketing Event Marketing Networking Partnerships Press Releases/PR Print Ads Radio Ads Search Engine Optimization and Marketing Social Media Marketing Telemarketing TV Ads 3. There is a big difference between marketing and sales. The act of selling generates revenue when a product is sold. radio ads).
FRESH INC.: THE STAFF BLOG [Media] You Know Less About Your Web Analytics Than You Think
| WEDNESDAY, FEBRUARY 13, 2013
Scenario #5: Fear Trumps Data Your COO just met with a big-name vendor who enlightened him that "social media is the way of the world." Take control of your analytics--make sure you haven't fallen into one of these six common traps. It's 3p.m. Do you know where your Web analytics are? How could that be? You don't own your own data. Solutions?
UP AND RUNNING [Media] What Did Entrepreneurs Learn in 2015?
| WEDNESDAY, JANUARY 27, 2016
See Also: 5 Ways to Quickly Improve Your Social Media Engagement. With the arrival of a new year, we often become very reflective. We spend time thinking about what we’re grateful for, what we’ve been inspired by, and how we can improve ourselves in the upcoming year, both in body and mind. Lesson #2: Vet vendors extensively.
THE EQUITY KICKER [Media] The physical dollars that turned to digital pennies are now becoming mobile pennies10^(-1)
| TUESDAY, MARCH 12, 2013
era was that whilst success pays out big really huge scale is required to make social media pay and the odds of any given startup getting there are slim. Mobile adtech businesses like our portfolio StrikeAd are still in good shape though – largely because mobile media consumption and mobile ad spend continue to grow quickly.
- [Media] Willful Blindness: Murdoch's (and Your) Leadership Risk
Regardless of your opinion of Murdoch's media outlets, this is a damning verdict on a man who has built one of the world's largest and most powerful media businesses. Anyone in power can be blinded by employees who seek to please. Who can you rely on to ask disagreeable questions? Power encases its recipients in a bubble.
THE EQUITY KICKER [Media] Facebook, Google and their dominance of digital marketing
| WEDNESDAY, NOVEMBER 2, 2016
Then there is the non-obvious implication which Benedict Evans of A16Z has been tweeting about recently, which is that as advertising becomes less effective (at least outside Facebook and Google), innovative companies will find new discovery models that reduce reliance on media spend. unhealthy pic.twitter.com/x0gRXWz6XT. Google (paid).
THIS IS GOING TO BE BIG. [Media] Personal Brand is Company Brand
| WEDNESDAY, OCTOBER 16, 2013
It''s hard to build a relationship from scratch with no prior knowledge of someone--whereas a strong social media and personal brand presence makes an investor feel like they know you already. It was never something she made a priority until she realized that building up her own brand was part of the company''s marketing. Period.
FRESH INC.: THE STAFF BLOG [Media] Need a Revenue Boost? Try This Simple Formula
| MONDAY, FEBRUARY 20, 2012
Depending on your business, you can try a variety of marketing tactics, from trade-shows and traditional advertising, to SEO, PPC, social media, and word-of-mouth marketing. An easy way to break down your revenue goals into specific, actionable items. You know you need to increase revenue. What does all of this mean? hours (25%).
- [Media] Startup Therapy: Ten questions to ask yourself every month
More than that, knowing your "padding" as I used to call it is helpful in making decisions like "Can I afford to try this Risky Expensive Thing," such as making your first hire or trying a $20,000 media blitz. In the last post I beat you to death about ditching your business plan but failed to provide an alternative. Cartoon by Andertoons.