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  • CAMPUS ENTREPRENEURSHIP  |  SUNDAY, JANUARY 1, 2012
    [Media] Research Sample: Student Entrepreneur Database | Plaxo Founder Todd Masonis
    Mr. Masonis and Cameron Ring are described as Stanford Engineers in early Plaxo press releases and media. One element of my research is the construction of a database of high impact firms that were created by students. am currently going through the database to fill in gaps and validate that various firms fit the definition of high impact.
  • LOS ANGELES STARTUP NEWS  |  TUESDAY, MAY 10, 2011
    [Media] LA Startup Company Profile: Border Stylo | The Startup Cafe | Los.
    May 9th, 2011 Los Angeles Startup: Border Stylo Posted by: Marcin | No Comments » Hollywood’s media district is home to a very special building that any tech startup would die for its HQ. Based on some of the feedback we’ve gotten from our community, we’re adding social media integration to Glass. Enjoyed this?
  • AYMERIC GAURAT-APELLI  |  MONDAY, AUGUST 16, 2010
    [Media] Best practices on how to run a Facebook page
    Although Facebook pages are still quite a recent addition to the marketing / social media toolbox we begin to see some best practices emerging. Case study 1: Lingopal The first is the Facebook page of Lingopal, an iphone travel app. The application gives you a list of well selected sentences translated in the language of your choice.
  • CAMPUS ENTREPRENEURSHIP  |  TUESDAY, MARCH 8, 2011
    [Media] Stanford Entrepreneurship Ecosystem Grows
    “ North Bridge’s inaugural 2010 seed capital competition provided funding for two companies — Magoosh , an online multi-media test preparation company based in Berkley, California and Profitably , a web-based business intelligence and improvement service for small, medium businesses based in New York.
  • IDDICTIVE.COM  |  FRIDAY, MARCH 5, 2010
    [Media] Interview: Justin Greis from Niche Bakery, Panna Dolce
    We have leveraged social media and other networks to create relationships with our customers and fans. We heavily leverage our social network and online media (twitter, facebook, flickr, blog). So what happens when an event sales manager and an IT professor / consultant encounter a delicious French fancy on their travels?
  • STARTUP PROFESSIONALS MUSINGS  |  FRIDAY, JULY 12, 2013
    [Media] Why Would a Business Avoid any Internet Presence?
    In fact, you can set up a web presence these days on social media alone, by creating a company page on Facebook, company profile on LinkedIn, or a free blog with static pages on WordPress. 'These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Marty Zwilling.
  • LIGHTSPEED  |  THURSDAY, SEPTEMBER 10, 2009
    [Media] Simplicity is always a disruptive innovation « Lightspeed Venture.
    gaming Internet mmorpg myspace Search social games social gaming social media social networks start-up startup startups user generated content VC Venture Capital viral viral marketing virtual goods virtual worlds web 2.0 trackback Clayton Christensen introduced the concept of disruptive innovation in his book The Innovator’s Dilemma.
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  SUNDAY, NOVEMBER 24, 2013
    [Media] Your Kickstarter Project Has Been Funded: 4 Tips on What to Do Next
    Some possibilities include social media, search engine optimization, blogging and business cards. 'One of the most popular ways to fund small businesses and other creative projects is through crowdsourcing. While the steps to launching a campaign are well covered on Kickstarter, what happens if you actually get funded? Find a Manufacturer.
  • VC CAFE  |  THURSDAY, AUGUST 21, 2014
    [Media] The Story of Techbikers (You can Play a role too)
    Gerry’s tech team (designer and developer) could help with the logo, website and social media, and I was to take care of sponsors, riders and getting the word out. 'A month from now, 70 people in the London tech industry will be (hopefully) on the last leg of a 320km (200 miles) cycle ride from Paris to London. Qosmic Qadence. Lao Tzu. link].
  • BLOGTREPRENEUR | ENTREPRENEUR BLOG  |  THURSDAY, OCTOBER 18, 2012
    [Media] A World Beyond Google? Does it exist?
    Bing is also on the forefront of social media integration and uses plenty of data from Facebook and Twitter to give life to its searches. If you’re interested in building a niche site or getting your web content ranked highly, it’s tempting to focus solely on the granddaddy of search engines. First, Get Your House in Order. Who is using Bing?
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, APRIL 17, 2014
    [Media] This Startup Is Shaking TV Networks--All the Way to the Supreme Court
    For most of Aereo''s three-year lifespan, the little, 115-person company has been under legal assault by the same media titans that urged the Supreme Court to take up the case: Disney/ABC, CBS, NBC, and Fox, among others. 'In its three-year lifespan, Aereo has angered all the major TV networks, major-league sports, and the government. And D."
  • DUCT TAPE MARKETING  |  TUESDAY, SEPTEMBER 25, 2012
    [Media] Selling With Stories
    Now, some may suggest that social media sharing has opened the world up to a new level of personal storytelling and some might suggest that perhaps we are sharing “too much information”, but either way, the power of a relevant story to help educate, connect and yes, sell, is undeniable. It wasn’t always the case.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JULY 3, 2013
    [Media] Start Slow and Snail
    When I talk to companies about their social media strategies, I recommend that they start small and scale. 'Yes, you read that right. For some business it''s about snailing, not scaling. measured and iterative approach makes a lot of sense when you’re adopting new technologies for your company. It’s perfectly O.K. Family matters.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, SEPTEMBER 20, 2012
    [Media] You've Outgrown Your Marketing. Now What?
    When it comes to your blogs, social media, landing page creative, and display advertising, creative is king and must be consistent. Your ad hoc marketing plan may have worked to get your company where it is now, but chances are it won't drive your future success. Every marketing channel has its scale limitations. So I made a new hire.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, DECEMBER 17, 2013
    [Media] Survey: 63% of 20-Somethings Want to Start a Business
    For instance, if you''re a 20-something entrepreneur, you may have a better sense than your older peers of how to use social media to promote and grow your business. 'And with the right perspective and skills, they just might make it. If you''re under 30 years old, you probably want to run your own business. In many ways, yes, Sanders says.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, MAY 13, 2013
    [Media] 5 Hot Opportunities for Start-ups
    women watch more video and spend more time online, representing the majority of visitors to career, shopping, and social media sites. 'Fresh numbers from Intuit shine a light on where consumers are spending the most--and where you might want to look for new business ideas. In 2010 the duo founded Cater2.me Compared to men, U.S.
  • DUCT TAPE MARKETING  |  TUESDAY, APRIL 19, 2011
    [Media] How To Be Really, Really Good at Everything You Do :: Small.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. take a different view.
  • BEYONDVC  |  FRIDAY, APRIL 15, 2011
    [Media] The New York Startup Market Rocks and is REAL
    These entrepreneurs understand the concept of lean startup and as opposed to entrepreneurs of the past who hailed from big media/ad agencies/big companies, this new generation of startups starts with the tech guys, the way it should be. The audience was awesome as well bringing together many rock stars of the past with those of the future.
  • BEYONDVC  |  FRIDAY, APRIL 15, 2011
    [Media] The New York Startup Market Rocks and is REAL
    These entrepreneurs understand the concept of lean startup and as opposed to entrepreneurs of the past who hailed from big media/ad agencies/big companies, this new generation of startups starts with the tech guys, the way it should be. The audience was awesome as well bringing together many rock stars of the past with those of the future.
  • ARCTICSTARTUP  |  THURSDAY, APRIL 26, 2012
    [Media] CanvasDropr Goes (Mostly) B2B
    CanvasDropr , the collaborative media-sharing platform from Denmark, is somewhat pivoting its platform to focus on the B2B aspects of the service. CanvasDropr provides what could be described as GoogleDocs for rich media, like images and video, allowing users to collaborate around visual content like what other services already do with text.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JULY 18, 2012
    [Media] Marissa Mayer: What Has the New Yahoo CEO Gotten Herself Into?
    Already, the media has hailed Yahoo’s appointment as 'bold'--as if that means anything substantive at all. Marissa Mayer's ascendance to the CEO post at Yahoo may look smart for the company. But is it good for her? In taking up the CEO post at troubled Yahoo, has Marissa Mayer just thrown herself off of a glass cliff? Why not women
  • DUCT TAPE MARKETING  |  TUESDAY, AUGUST 13, 2013
    [Media] The Problem With Inbound Marketing
    The term content marketing supplanted social media in the buzz wars and the race to create more content was on. 'The Problem With Inbound Marketing written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing I’ve been promoting the concept of inbound marketing for about ten years now.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, AUGUST 7, 2013
    [Media] Why Did AOL Want Adap.tv?
    makes sense, says Pitz, because it does not sell media on behalf of publishers, but rather takes a cut of all transactions made on its advertising platform. 'What motivated AOL to spend $405 million for the online video advertising platform. Tim Armstrong’s biggest purchase might be his savviest yet. 32 on the 2012 Inc. So did Adap.tv
  • YOUNGUPSTARTS  |  FRIDAY, JULY 5, 2013
    [Media] The Customer Experience, Louis C K, And Shopping Your Own Business
    What was plenty fast this time last year feels like molasses now to the very same customers because of changing expectations brought by mobile technology, social media–induced restlessness, the incredible efficiency of vendors like Amazon.com, and other factors.  media. Micah Technical.  Highly detail-involved. No fuss, no muss: 1.
  • YOUNGUPSTARTS  |  TUESDAY, MAY 21, 2013
    [Media] 10 Great Business Ideas To Start As A Student
    Social media management. Always bear in mind though that there’s much more to social media management than just chatting to your mates online! 'by Owen Burek, Editor-in-Chief at Save the Student. Starting a business while you’re at university can be one of the best ways to earn some extra cash. Tutoring. Proof-reading. Club nights.
  • DUCT TAPE MARKETING  |  WEDNESDAY, JANUARY 11, 2012
    [Media] 5 Exercises in Perceptive Listening
    Related Posts: 5 Stages of the New Sales Cycle As a Selling Skill Listening Is Overrated How to Be Present for Your Business If you want to see…listen The Single Most Powerful Use of Social Media for Small Business. 5 Exercises in Perceptive Listening This content from: Duct Tape Marketing. Or, perhaps more accurately, redevelop.
  • ARCTICSTARTUP  |  MONDAY, APRIL 28, 2014
    [Media] Why Should You Go To Conferences? Arctic15 Very Early Bird Ticket Sales End In 24 Hours
    Arctic15 For Startups: For startups, it is about investors, media exposure, user acquisition, money & advice. Media & Exposure: We are media, so we will cover the event extensively. As it happens we also know a lot of other media, so there will be plenty of press present. The question is why? So let’s make this simple: ??Investors:
  • ARCTICSTARTUP  |  THURSDAY, JANUARY 23, 2014
    [Media] Finnish Web Payment Company Paytrail Announces €800,000 Round
    Paytrial''s customers include Biltema, a Finnish big-box hardware store chain, and Sanoma Entertainment, a media company 'In 2013 Suomen Verkkomaksut (or Finnish Web Payments) took a basic step towards internationalization by rebranding as Paytrail. Paytrail has raised €1,700,000 euros since starting operations in 2007. million euros.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, DECEMBER 23, 2013
    [Media] This Startup Just Published All Employee Salaries (and a Lot More)
    Probably not, but Buffer , the social media startup, does. 'Salaries and how salaries are determined. Revenues. If you want a peek inside this startup their doors are wide open. You preach openness and transparency. But do you publicly share revenue figures? Do you publicly share the results of key performance indicators? Advanced: 1.2X
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, DECEMBER 21, 2012
    [Media] 3 Famous Instances of Consumer Backlash
    Criticism from consumers and the media grew so strong that the company backed away from its decision. The media quickly considered the launch a disaster. After a week of consumer outrage, Instagram finally backed down on its privacy policy changes. The power really does belong to the people.
  • DUCT TAPE MARKETING  |  SATURDAY, JUNE 4, 2011
    [Media] Weekend Favs June Four :: Small Business Marketing Blog from Duct.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Practical Tips for Gett.
  • DUCT TAPE MARKETING  |  SATURDAY, JUNE 25, 2011
    [Media] Weekend Favs June Twenty Five :: Small Business Marketing Blog.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Practical Tips for Gett.
  • UP AND RUNNING  |  MONDAY, OCTOBER 8, 2012
    [Media] Entrepreneurial Profile #2: The Expert
    ” Sue dabbled in social media for a while. She followed the step-by-step plans laid out by the social media experts. “These other business owners with one-fifth my expertise and a silly product are getting all kinds of followers and activity through social media. Your Investor Do es!” She posted. She tweeted.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JULY 10, 2013
    [Media] Take These Leadership Skills From the Boxing Ring
    As a result, we''ve launched such non-traditional services as: media training for sales people, stand-up comedy training for executives, and "a next-generation version of mystery shopping for clients in all industries. 'In five years of boxing, I''ve discovered benefits beyond the physical ones from my trainer, Eric Daniels. And, I do.
  • ONSTARTUPS  |  TUESDAY, DECEMBER 6, 2011
    [Media] Insider Tips From HubSpot's Launch of Marketing Grader
    For social media, we could tweet about the new tool and post its launch to Facebook, but we thought that this wasn’t enough to get the message out there. How did you build your media contact list? Our media contact list is a simple Google Spreadsheet. The following is a guest post from Karen Rubin. You're right.
  • DUCT TAPE MARKETING  |  MONDAY, APRIL 7, 2014
    [Media] Are You Building a Job or an Asset?
    Writing blog posts, learning how to navigate social media, deeply exploring a prospect’s community, providing value through content curation and volunteering to speak at industry events all take time. 'Are You Building a Job or an Asset? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing.
  • DSHEN  |  TUESDAY, JANUARY 25, 2011
    [Media] Miso Music at their Office 1-25-11 - DShen's Blogs
    betaworks - next generation media company. The Advanced Marketing & Media Group - helping marketers manage their data. Cucina Media - and its publishing platform, Public Square. Lotame - social media behavorial targeting. The Web and the World of Business. Observations on doing business in the world of Web 2.0. Yahoo!
  • IDDICTIVE.COM  |  WEDNESDAY, MARCH 3, 2010
    [Media] 1BOG: Collective Solar Bargaining for Neighborhoods
    Just as interesting as their business model are their marketing efforts which include extensive use of social media ( they have 316,000 Twitter followers at the time of writing), recruiting neighborhood advocates and old-school faves like door-to-door canvassing and yard signs. Which makes sense. Site: 1bog.org.
  • READWRITESTART  |  FRIDAY, OCTOBER 19, 2012
    [Media] Why Are Indians So Entrepreneurial In The U.S.?
    The media was shocked that Indians could be so successful. A recent study exposed an alarming trend in the tech industry. Immigrant entrepreneurs, who in recent years have launched half the startups in Silicon Valley, are founding drastically fewer companies. Except for one group: Indians. What makes entrepreneurs from India so different?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, JUNE 18, 2013
    [Media] 4 Big Lessons From Disruptive Start-Ups
    The company has raised just over $30 million in total funding, most recently from Hearst Interactive Media. 'Ignoring tradition can be a path to success--but only if you dare. When an entrepreneur challenges the status quo, he or she is either squashed and forgotten about or they hit a nerve and a paradigm shift occurs.
  • UP AND RUNNING  |  WEDNESDAY, JULY 31, 2013
    [Media] How To Manage Your Online Reputation
    Also make sure that you sign up for all of the associated social media handles and vanity URLs. Robust social media activity is useful, as well. 'Small businesses rise or fall on the basis of their online reputation, which is largely the result of the ways in which today’s consumers do their product research. Defending Your Turf.
  • READWRITESTART  |  SUNDAY, JANUARY 16, 2011
    [Media] Pitching Without a Pitch Deck
    The funding for OnSwipe was raised in a marathon 30 days, something Baptise says the company was able to do by really targeting the right funds - those interested in media and tech. Startups often put a lot of work into a pitch deck. That's not necessarily a bad thing. But here's a piece of advice that may run counter to "build good slides."
  • ARCTICSTARTUP  |  THURSDAY, DECEMBER 1, 2011
    [Media] How Do You Set Up Operations In The US And Why? Interview With Microtask CEO
    For many Nordic start-ups (especially those dealing in media or finances) this may be a much better US entry point than SV. Microtask has been putting in a lot of effort in the recent year or so to expand their operations beyond the Finnish borders. Microtask is both a service and technology company trying to harness the human cloud online.
  • READWRITESTART  |  THURSDAY, MAY 17, 2012
    [Media] The Pros and Cons of IT Outsourcing: Globally, Nationally and Locally
    My company, GrowBiz Media , has outsourced Web design and development, both internationally and locally. After our negative experiences with outsourcing overseas, GrowBiz Media turned to a local Southern California business when it came time to rebuild our SmallBizDaily.com website. There are a lot of choices. Outsourcing Nationally.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, SEPTEMBER 24, 2012
    [Media] Why Your Customer Service Policy Stinks
    Our service is not optimized for streaming/downloading any type of media like Pandora or Netflix. No business is immune to unhappy customers. But making sure you meet customer service expectations can keep them to a minimum. recently was on a flight on a well-known airline that shall not be named. Here are my three tips: 1. Are they fair?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, DECEMBER 20, 2011
    [Media] Vistaprint Acquires Webs for $117 Million
    Together, we imagine a future in which a micro business will market itself through seamlessly integrated digital and physical marketing media with significant cross-over potential. Three brothers founded Webs, which ranked on the Inc. 5000 in 2009 after experiencing 177 percent growth. million, the companies announced today. 5000 in 2009.
  • UP AND RUNNING  |  WEDNESDAY, JULY 23, 2014
    [Media] Why Hugh MacLeod’s Art Should Not Be on Your Business Cards
    got a logo, two business card designs and a social media branding package for $100, and she was good! 'A few weeks ago I attended my first Eugene-based baseball game with a colleague from work who was meeting up with a few of his friends. ” They were amazed by the size and the level of detail. So, I gave them each a business card.
  • ARCTICSTARTUP  |  WEDNESDAY, DECEMBER 8, 2010
    [Media] Nokia's Marko Ahtisaari From LeWeb: Meego Will See New UI In 2011
    He's key point was, that while the smartphone market is hyped a lot in media, there is a ton of action elsewhere in the mobile space that is seldomly reported on. Marko Ahtisaari, the director in charge of Nokia's Industrial design, was just on stage at LeWeb and talking to Loïc Le Meur at a fire side chat afterwards.
  • ARCTICSTARTUP  |  MONDAY, FEBRUARY 11, 2013
    [Media] Did Rovio Do $2.4 Billion In Revenue In 2012?
    The media is reporting that Vesterbacka said Rovio did revenue of about $3 billion over the last three years. Remember last year when there were rumors of Rovio IPOing in Hong Kong or some Asian market? Well scratch that because they might be doing enough in revenue to give them little benefit in raising money. How much are they moving?
  • ARCTICSTARTUP  |  WEDNESDAY, JANUARY 25, 2012
    [Media] Blyk Grows To 4 Million Opt-In Subscribers To Mobile Advertising
    Orange reports seeing a 35% increase in brand perception by those who receive Blyk Media. Despite the news of co-founder and CEO Antti Öhrling's departure last December , Blyk is seeing steep growth in its global opt-in audience base from one million at the end of 2010, to four million during 2011.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, MARCH 6, 2012
    [Media] Entrepreneur's Letter: Dear Mr. President
    This would also encourage national media outlets like CNN, The Wall Street Journal and USA Today to highlight these entrepreneurs and their innovations. This kind of access to customers and nationwide media exposure is likely to unleash creativity upon millions of Americans. God has been very kind to us. Follow Naveen Jain on Twitter
  • VC CAFE  |  TUESDAY, JULY 26, 2011
    [Media] Does Entrepreneurship Age Like Wine? [guest post]
    Till then he serves as the CEO of eDealya which enables brands to monetize their social media investment. By Chaim Zucker*. In one of many great scenes of the movie Pulp Fiction Marcellus Wallace, a gangster king, tries to make Butch sell off the last fight of his boxing career.  Thing is Butch, right now you got ability. Who gives a shit?
  • TYLERCRUZ.COM: AN INTERNET ENTREPRENEUR'S JOURNEY  |  WEDNESDAY, APRIL 21, 2010
    [Media] WordPress Classified Ads Sites by ClassiPress
    For instance, the demo site is set up with social media sharing options. The following is a paid review for TylerCruz.com written and reviewed by Michael Kwan. It is completely of Michael Kwan’s opinion and is not influenced by being paid. If you’re interested in having your site or product reviewed, please view my advertising page.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 30, 2013
    [Media] 7 Iconic Bands that Changed the Business of Music
    They also were social long before social media: selling tickets directly, creating an extremely engaged fan club, sharing personal details as well as fan-generated artwork and content through their mailing list, and creating an ecosystem of small businesses that traveled with the band and had a vested interest in the band's long-term success.
  • DUCT TAPE MARKETING  |  FRIDAY, MAY 2, 2014
    [Media] 4 Ways Creativity Can Help Generate Online Sales
    This rich form of media on your website will make your company seem larger while clarifying your overall brand message. '4 Ways Creativity Can Help Generate Online Sales written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s 2014. They’ve certainly helped our business grow. photo credit: BigStock.
  • DUCT TAPE MARKETING  |  WEDNESDAY, MAY 29, 2013
    [Media] How to Use Content to Generate Referrals
    photo credit: Hubert Burda Media via photopin cc. 'You do good work and people want to refer you. That’s the truth, but, hey, we’re all busy and sometimes we need a nudge, a reminder or even a tangible way to easily make referrals that make sense. So, here’s your reward for taking me up on that. you win! Invited content. Co-branded content.
  • ARCTICSTARTUP  |  MONDAY, MAY 20, 2013
    [Media] Sprinkle Helps Publishers Put Video Content Into Context
    Sprinkle has much bigger vision about the ways to monetize online media platforms. 'Every publisher struggles how to present videos with pre-roll ads at the right moment when a user wants to see them. One solution is to embed the related video content into the site’s context manually. It is, however, very costly for publishers.
  • ARCTICSTARTUP  |  TUESDAY, OCTOBER 30, 2012
    [Media] Promo Bucket Raises Funding For Brand Asset Management And Editor Solution
    This uploaded information can also create a public profile you can send to media, so they have access to your logos and other brand assets - rather than repackaging them every time you create new content. When you send out your brand's materials for others to use or edit, things get messy.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, APRIL 18, 2014
    [Media] Now That You've Destroyed Your Reputation, Here's How to Fix It
    If it''s a legal problem, Schiffer says, he has a team of media-savvy attorneys to help leaders get out of legal trouble. 'If you say or do something that offends your customers or the public, your efforts to save your company and your leadership position have to be authentic and fast. As a CEO, everything they do and say matters. Move fast.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, FEBRUARY 21, 2014
    [Media] The Unlikely Founders Behind WhatsApp's Rise
    The company''s founders Jan Koum, 38, and Brian Acton, 42, shun the media spotlight and are much older than your typical college dropout-turned CEO. And at a time when social media companies are focusing on advertising to generate revenue, WhatsApp rejects the idea of showing ads to the 450 million people who use its mobile messaging app.
  • DUCT TAPE MARKETING  |  WEDNESDAY, MAY 22, 2013
    [Media] Reboot Your Business and Your Life
    Media must become both active and passive. Media must become both active and passive. 'Marketing podcast with Mitch Joel. I’ve been sensing a change these days. Actually, like most change, it happens in a way that is imperceptible, until you step back and look at something like a six month window. Then you can see it.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, FEBRUARY 20, 2013
    [Media] 5 Ways to Weed Out a Liar
    You should do the obvious things - see if they have a criminal record, look at their credit reports, find out why they left their previous job, verify the details on their resumes, talk to their current and former landlords - if any, check at least five references and don’t accept pat answers, and check their social media presence.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, APRIL 10, 2014
    [Media] Second Time's a Charm? GoDaddy Strikes While the IPO Iron Is Hot
    Many technology companies, such as social media star Twitter, have experienced extraordinary success going public. 'After one failed attempt at going public in 2006, Inc. 500 company Go Daddy decides the time has come now. Sometimes it''s all about waiting for your moment. 500 list every year since 2004, when it debuted as #8 on the list.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, NOVEMBER 29, 2013
    [Media] How to Nail a Cold Pitch
    Of course you should be on social media, but that''s not really the point here. 'Five pitching lessons from a PR professional. You only have one chance to make a great first impression." Tired cliche? But some cliches are cliches for a reason, and that holds true with this one. Below, see Walker''s pitch email. Hi Lindsay! Be personal.
  • DSHEN  |  TUESDAY, MARCH 16, 2010
    [Media] dshen.com | David Shen's Blogs | Tips on Demo Day and Afterwards.
    Regarding reporters: you probably have never gone through media training but its not hard. Regarding reporters: you probably have never gone through media training but its not hard. betaworks - next generation media company. The Advanced Marketing & Media Group - helping marketers manage their data. Archives. Search.
  • ARCTICSTARTUP  |  TUESDAY, JULY 19, 2011
    [Media] Top 6 Questions Venture Capitalists And Angels Ask
    Therefore, start-ups need to know who can potentially buy their company: Intel, Cisco, large media chains etc. So you founded your start-up, raised your initial funding and already acquired some customers. Time for raising some serious funding to get your company to a new level? The first question to be asked is: What is the opportunity here?
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, OCTOBER 25, 2011
    [Media] Master Marketing to Moms
    trillion in spending last year, according to BSM Media, a market research firm based in Fort Lauderdale, Florida. PURSE POWER: If women control so much of a family's spending, why do marketers stereotype and so poorly target mothers?'> Mom has the power of the family purse. Moms accounted for $2.5 It's called The Mom Complex. Exactly.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 26, 2014
    [Media] How College Talent Learns About Your Company
    Those responses might raise eyebrows in a digital age that affords companies every opportunity to get their name out there through social media and other digital opportunities , not to mention the inroads they look to make on campuses. 'Word-of-mouth still matters the most. These results blew us away," Agrawal writes.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, DECEMBER 11, 2013
    [Media] Battle Royal: The Duel Between 2 Different Facebooks
    Dan Levy, Facebook''s director of small businesses, says the social media site has 1 million advertisers, according to Mashable. 'CEO Mark Zuckerberg wants Facebook to become a "highbrow" digital newspaper, while users want a land of viral videos. But which version is better for advertisers? And happy users often means a happy Facebook."
  • ONSTARTUPS  |  WEDNESDAY, NOVEMBER 30, 2011
    [Media] Cult of Product: Marketing Isn't Just For Losers Who Pay For Sex
    It's becoming a cliche to say your product is your marketing, in an era where customers trust each other more than they do media. The following is a guest post by Mike Troiano. Mike is a former New York ad man turned venture-funded entrepreneur, now a Principal at Boston-based Holland-Mark. Product, product, product. And it's all true. Ready?
  • UP AND RUNNING  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Media] Woman-Oriented Startup: $4 Million Funding in 4 Weeks, $100 Million Valuation
    both in fact and in media coverage, so I’m happy to post an example of a startup founded by a woman, targeting women, that has taken off beautifully. Here’s Alyson’s quick summary: In July, LearnVest raised a $19 million round, bringing its total funding to $24.5 million. Alexa talks about 10,000 signups on the first day.
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, AUGUST 2, 2013
    [Media] 7 Lessons From Entrepreneurial Supervillains
    LexCorp owns almost every media corporation in Metropolis and has both legitimate and alleged criminal connections. 'These evil masterminds have to finance their world domination schemes somehow. Here''s how they do it. Superhero universes don''t always follow the laws of physics. Veidt Enterprises is quietly taking over. Lesson: Network.
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, MAY 16, 2013
    [Media] Disruption Lessons From Airbnb
    The same dynamic applies when comparing YouTube with traditional broadcast media. 'Your future competitors will likely supply what you do--but from cheaper, off-the-radar sources. There are backyard business terms, and there are--how shall we put it?--more more elevated notions. Any kid with a lemonade stand grasps "supply" and "demand."
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, MARCH 28, 2012
    [Media] Keep Your Customers Coming Back
    This book dives into how to use social media platforms to attract new business and job opportunities While results and ROI may be critical to keeping clients, building positive relationships proves to be the most important. Relationships. In business, that single word may be the most important. And that's just the beginning. Looking for more?
  • BUSINESS OF SOFTWARE BLOG  |  TUESDAY, MARCH 20, 2012
    [Media] BoS 2011: Business of Software Talks from 2011 all in one place.
      Laura Fitton, VP, HubSpot, Making social media work in business to business. If you came to Business of Software 2011, you can access all the talks from last year here using the passcode you were sent by email. Anyone registering for this year's event will also receive a code to access the talks prior to their general release.
  • YOUNGUPSTARTS  |  THURSDAY, JUNE 20, 2013
    [Media] Give Your Startup A Chance: Avoid These 3 Common Mistakes
    Morgan Sims is a writer and graduate of the University of South Florida who loves all things tech and social media. 'by Morgan Sims. There are many different challenges that face a person or group of people when diving into the world of entrepreneurialism. Too Big Too Fast? Skimping on Equipment. Location, Location, Location.
  • DUCT TAPE MARKETING  |  FRIDAY, MAY 18, 2012
    [Media] What If Your Customers Could Talk to Your CRM
    In 2000, Searls and company painted the road map for what was coming only to have it high jacked to some degree by marketers that misinterpreted the manifesto as a foreshadowing of social media. I spend a lot of time talking to and about the stuff that we do to make it work now. I would put my conversation with Kevin Kelly in this class).
  • FRESH INC.: THE STAFF BLOG  |  THURSDAY, FEBRUARY 13, 2014
    [Media] This Column Includes a Marriage Proposal
    Jacques Bastien''s social-media and creative agency, Boogie , grew out of a small business he started at the University of Albany. 'I looked for people to talk about love and entrepreneurship. One founder seized the opportunity to stage a public marriage proposal. know I sure have. Take the story of Andrew Laffoon, for example.
  • WWW.READWRITEWEB.COM  |  MONDAY, OCTOBER 18, 2010
    [Media] Strategy Roundtable: Professional Investors Do Not Invest In $20 Million Markets
    You have heard, I am sure, that venture capitalists only invest in very large market opportunities - $500 million to $1 billion. But you have, perhaps, heard less specific discussions on what angel investors are looking for. Well, some angel investors are looking for exactly the same thing as what VCs are looking for. process in detail.
  • LIFE BEYOND CODE  |  MONDAY, AUGUST 23, 2010
    [Media] Ways to Distinguish Yourself #213 – Beware of mis-aligned benchmarks
    was talking to friend about social media and very soon we started talking about Twitter. Related Posts: In search of Oasis: Social Networking Popularity Sharpening Your Models The #1 Social Media Metric You (don't) have more power than you think A VERRRRY late entry to Twitter. He just had to take the time to do it.
  • BRAD HARGREAVES  |  THURSDAY, MAY 20, 2010
    [Media] It's Keyword Soup Time!
    irrin sexy just what is counts media, manhattan, ny? Brad Hargreaves | startup adventures in nyc a blog by Brad Hargreaves HOME Me Press HOME Uncategorized It’s Keyword Soup Time! It’s Keyword Soup Time! It’s now been three months since I started writing Startup Adventures in NYC. The remaining 10% is lulz.)
  • DUCT TAPE MARKETING  |  MONDAY, JUNE 27, 2011
    [Media] Mirror, Mirror on the Wall, I'm My Ideal Client After All :: Small.
    SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch. Practical Tips for Gett.
  • THE NEXT WEB  |  SUNDAY, SEPTEMBER 2, 2012
    [Media] Four entrepreneurs share how to excel in emerging markets
    We learned early on that people are more likely to respond to things from friends than from us, so we integrated with social media quickly so users could share how easy crowdfunding was. We asked these entrepreneurs: What are some of the challenges of operating in an emerging market, and how is your startup overcoming those challenges?
  • FRESH INC.: THE STAFF BLOG  |  FRIDAY, JUNE 15, 2012
    [Media] Work With Family? 14 Tips for Success
    Address them early and often. -- Lisa Nicole Bell , Inspired Life Media Group 3. It's all in the family--including business, for some start-ups. We asked successful young entrepreneurs for help when handling employee relations and company discussions with family members. Here are their best answers. Communication is important.
  • BOTH SIDES OF THE TABLE  |  THURSDAY, SEPTEMBER 16, 2010
    [Media] Angel Investing 4 – Why You Need Deep Pockets to Win Big
    As I’ve highlighted I believe we’re in a unique period similar to 2005-08 where the biggest tech firms of Silicon Valley (and some media companies) are scooping up small software companies as “talent acquisitions&# versus accretive revenue / profit generators. Part 1 – Access to Great Deal Flow – is here.
  • NIALL KENNEDY'S BLOG  |  TUESDAY, JANUARY 27, 2009
    [Media] How will Twitter make money?
    Nielsen BuzzMetrics , Biz360 , TNS Cymfony , and many others currently tap into broad social media streams for brand insights. Micro-blogging service Twitter will celebrate its third birthday in March and may have a revenue model to support the company over the long-term. What is Twitter? SMS revenue. Brand monitoring. Summary. Blog platform.
  • WWW.READWRITEWEB.COM  |  TUESDAY, OCTOBER 5, 2010
    [Media] 6 Gorgeous Wordpress Themes for Small Business Sites
    Yola.com is an award winning website builder that makes it easy for small businesses to create a website. With Yolas professional templates and easy-to-use tools, you can make a website that helps you stand out from the competition. in June. In fact, it can easily be used to manage a Website for products and businesses, without or without a blog.
  • WWW.READWRITEWEB.COM  |  TUESDAY, OCTOBER 5, 2010
    [Media] 6 Gorgeous Wordpress Themes for Small Business Sites
    Yola.com is an award winning website builder that makes it easy for small businesses to create a website. With Yolas professional templates and easy-to-use tools, you can make a website that helps you stand out from the competition. in June. In fact, it can easily be used to manage a Website for products and businesses, without or without a blog.
  • BOTH SIDES OF THE TABLE  |  MONDAY, AUGUST 3, 2009
    [Media] Twiistup 6 Highlights
    We are a city unique in merging the world’s best content with digital media and technology expertise. There are now a second generation of entrepreneurs and companies that have learned from their last successes and are producing great new companies like TopSpin Media , Sometrics and GumGum. ExpenseBay Wins Showoff.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, APRIL 14, 2014
    [Media] Boston Marathon Bombing: One Year Later, a New Normal
    National and local media surrounded the comeback, which many took to symbolize as a turning of the page on Boston''s biggest tragedy in generations. 'Like the City of Boston and the Boston Marathon, Forum Bar & Restaurant was forever changed on April 15, 2013. It reopened to the public to much fanfare on a Friday night in August.
  • HUNTER WALKER  |  TUESDAY, MARCH 18, 2014
    [Media] Warrior Pose! Talking With Glow Yoga’s Founder About the Technology Powering Fitness SMB
    'Like many local businesses, the fitness and wellness industry has seen many new tools to manage backoffice/scheduling, demand generation and social media/community building. Q: Social media seems to be big in the fitness world – both the studios and clients sharing their workouts. You were working in finance prior, right?
  • DON DODGE ON THE NEXT BIG THING  |  THURSDAY, APRIL 7, 2011
    [Media] Startup founders can have their cake and eat it too
    Social media, blogs, Twitter, and Facebook are changing the way startups market to their customers. Back in the day Venture Capitalists were  king makers. They decided who got funded, facilitated strategic partnerships, and brokered M&A transactions for their portfolio companies. The world has changed.a This is a big change. Not anymore.
  • NFIB YOUNG ENTREPRENEUR FOUNDATION BLOG  |  TUESDAY, SEPTEMBER 24, 2013
    [Media] Top Business Plan Competitions
    The top regional and national winners advance to the 2013 GSEA Global Finals for the opportunity to engage with world-class entrepreneurs, receive media exposure, win cash, and share in over $150,000 in donated business services. “We got our start at a business plan competition,” he said. MIT has two big prizes they give away.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, JANUARY 16, 2013
    [Media] 8 Predictions for Private Companies in 2013
    Twitter, the latest social media darling, will approach the public markets in 2013. Twitter will file to go public, Foursquare will fail, and other entrepreneur events that will unfold in the year ahead. This was epitomized by Facebook 's tremendous IPO flop, which soured investor interest in consumer tech companies for the rest of 2012.
  • ARCTICSTARTUP  |  TUESDAY, APRIL 22, 2014
    [Media] What's the hottest up-and-coming company in the Arctic? The Answer Is Worth €10,000
    They will get free tickets to Arctic15:Exit Path , an opportunity to pitch to our investors, media & attendees and fight for the grand prize of over €10,000 in cash and services. 'The Arctic15 pitching competition is back, where we get our readers to help us select the 15 hottest up-and-coming companies in the Nordic and Baltic region.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, DECEMBER 30, 2013
    [Media] 3 Words to Kick to the Curb in 2014
    admit I''m certainly guilty of using some of them including content (check), social media (check) and literally (gah!). 'There are many overused words in business, but there are three I''d like to hear a lot less in the New Year. There was recently some buzz in the news around the most overused business words of the year. Why wait? forever.
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, NOVEMBER 18, 2013
    [Media] Mass Customization: Let Your Customers Have It Their Way
    And there are other benefits, as Bain points out: With the proliferation of social media and online publishing, styles and trends now change faster than ever. 'A Bain & Company survey suggests that there''s potentially big value in offering customized products to your customers. That''s customization. Want your own fancy coffee?
  • FRESH INC.: THE STAFF BLOG  |  MONDAY, SEPTEMBER 23, 2013
    [Media] How to Build a Successful Online Video Business
    Social media logins will personalize the user experience on your site. 'With an infinite distribution rate and extremely low production costs, online video is a prime market for start-ups. Mark Suster, the sharp-witted entrepreneur-slash-VC, recently explained what it takes to build a successful online video business. Find the right margin.
  • FRESH INC.: THE STAFF BLOG  |  WEDNESDAY, NOVEMBER 20, 2013
    [Media] 'Selfie' Is the Oxford Dictionary's Word of the Year
    In case you were wondering, The Oxford Dictionaries defines selfie as “a photograph that one has taken of oneself, typically one taken with a smartphone or webcam and uploaded to a social media website.” '"Selfie" and "404" are two different organizations'' picks for the words we used most in 2013.
  • FRESH INC.: THE STAFF BLOG  |  TUESDAY, FEBRUARY 19, 2013
    [Media] 24 Rejuvenating Ways to Spend Your Lunch Break
    According to Amy Jo Martin, founder and CEO of the Las Vegas-based social media consultancy Digital Royalty, people spend nearly half of their lives recalling the past and fretting about the future. Eating a cold sandwich at your desk while you surf Facebook doesn't count. Shake things up with one of these energy boosters. Get horizontal.
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