Startup Professionals Musings

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Social Media Marketing Should Not Be Used Alone Today

Startup Professionals Musings

Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity. Marty Zwilling.

Smart Entrepreneurs Build Startups Without Investors

Startup Professionals Musings

In my experience as an advisor to aspiring entrepreneurs, I often encounter the myth that an initial startup requires investors.

5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup.

Is Your Use Of Social Media For Marketing Working?

Startup Professionals Musings

In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? Banner ads routinely average a.1%

Turning Ideas Into A Business Requires Smart Selling

Startup Professionals Musings

Through social media and customer interaction, you must convince customers that your culture matches theirs. No pain usually means no sales.

9 Entrepreneur Habits That Lead To Long-Term Success

Startup Professionals Musings

Being an entrepreneur is a lifestyle that requires staying power, because starting a new business is a long-term process with many tough challenges.

6 Growth Barriers Most Startups Don’t See Coming

Startup Professionals Musings

You suddenly need to enhance your in-house social media efforts with a public relations firm. Competitors see the same opportunity.

6 Ways Startups Are Fooled By Prior Business Models

Startup Professionals Musings

With the success of Facebook and Twitter, I still see new social media startups almost every day, with most destined to fail. Marty Zwilling.

Don't Fall for These 6 Deadly Myths of Startups

Startup Professionals Musings

Social media and the Internet are great channels to test your balance and overcome the myths and biases we all carry as startup founders.

These 8 Disciplines Define A Fundable Entrepreneur

Startup Professionals Musings

Even before you build a product, you should be interacting with potential customers in person, and through social media.

10 Steps To Becoming A Thought Leader In Business

Startup Professionals Musings

Allocate some time to spend on social media. Social media is critical today to almost every business. Be a great resource for others.

5 Elements Of Success Every Startup Should Celebrate

Startup Professionals Musings

Appreciate the media accolades and peer success feedback. In my experience, both are always required in heavy doses. Marty Zwilling.

5 Key Actions To Maximize Entrepreneur Productivity

Startup Professionals Musings

If you define your self-worth as an entrepreneur by how busy you are, it’s time to find another lifestyle. That’s productivity. Why is this so hard?

How To Begin Using Social Media In Your Business

Startup Professionals Musings

Currently, social media is the least used of all customer interaction methods. Develop a marketing strategy specific to this media.

8 Secrets To Pushing Your Startup Ahead Of The Crowd

Startup Professionals Musings

Establishing your brand with interactive social media. The cost of social media done well is low. Use them. Marty Zwilling.

8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

It's the first step to full use of social media marketing. great solution is necessary, but not sufficient, to build a great startup.

10 Ways To Make A BAD First Impression On Investors

Startup Professionals Musings

Others will work hard on a business plan, and then mail it indiscriminately to every potential investor they can find on the Internet. Marty Zwilling.

6 Reasons Why Bigger Is Not Better In Your Startup

Startup Professionals Musings

In reality, more features will more likely make the product confusing and less usable to all. Broad product offerings require too much infrastructure.

6 Top Motivations That Drive The Best Entrepreneurs

Startup Professionals Musings

Having media corporations owned by conglomerates is just not an attractive idea to me." Find personal meaning from building a business.

6 Ways To Stop Selling And Get More Customers Buying

Startup Professionals Musings

Image via Pixabay Making more sales quickly today is no longer about selling. It’s all about getting customers to make a buy decision.

How Smart Startups Survive Investor Due Diligence

Startup Professionals Musings

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Status of the solution.

5 Strategies For Leading Breakthrough Market Changes

Startup Professionals Musings

Be a voracious reader in all forms of media, both online and offline. Technically, this is known as perceptual acuity. Marty Zwilling.

8 Key Rules for Starting a Business on a Shoestring

Startup Professionals Musings

Take advantage of social media and free websites for marketing. Now you can match a big company with worldwide reach for a few thousand dollars.

Smart Startups Don’t Try To Satisfy Every Customer

Startup Professionals Musings

Use interactive social media and targeted marketing to go after the customers that you want and need. Help them find that new provider.

Many Entrepreneurs Are Too Busy, But Not Productive

Startup Professionals Musings

If you define your self-worth as an entrepreneur by how busy you are, it’s time to find another lifestyle. That’s productivity. Why is this so hard?

5 Steps To Maximizing Your Startup Cash Flow Runway

Startup Professionals Musings

Use social media for early marketing. Social media is not rocket science. Cash flow is a basic survival metric for every startup.

10 Reasons For Joining The New Startup Wave Now

Startup Professionals Musings

Social media is a boon for entrepreneurs and startups. Two of these, Uber and Xiaomi, are already above $40 billion. Total U.S. in 2014.

IPO 90

8 Entrepreneur Mindsets That Investors Seek Out

Startup Professionals Musings

It’s the province of game designers and creators of new social media platforms. An entrepreneur is literally “one who creates a new business.”

8 Myths Technologists Believe That Sink Businesses

Startup Professionals Musings

In today’s world of information overload, everyone relies on marketing and social media to find solutions to match their needs.

10 Keys To Improving Your Business Time Management

Startup Professionals Musings

Determine where email and social media add value. Effective time management skills are often the best competitive edge. Learn to say ‘no’.

How To Take Your Idea From A Startup To A Movement

Startup Professionals Musings

Maximize your online brand and media presence. Once they achieve that initial traction, the focus needs to change for quicker growth.

The 5 Most Common Frustrations Of An Entrepreneur

Startup Professionals Musings

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing.

8 Ways To Get Off The Ground With Angel Investors

Startup Professionals Musings

Highlight existing presence on the Internet and social media. In addition, your company and social media names are key intellectual property.

5 Reasons Startups Need Revenue As Well As Users

Startup Professionals Musings

Some analysts argue that revenue drives growth, while others say user growth drives revenue. Both have worked. Traditionally, it was simple.

6 Reasons Startups Should Skip the Big-Bang Launch

Startup Professionals Musings

In fact, for startups, it usually makes sense to announce your solution on social media and blogs even before you have built the first one.

7 Ways to Bootstrap Your Business to Success

Startup Professionals Musings

Likewise, those who feel compelled to keep up with the popular media will spend most of their time courting investors. It never hurts to ask.

6 Keys To Proving A Viable Startup Business Model

Startup Professionals Musings

How do you convince investors that your business model will really work, before you have a revenue stream that exceeds your expenses?

8 Reasons Young at Heart Entrepreneurs Lead the Way

Startup Professionals Musings

They have learned from and interacted with multiple cultures online through social media and at school. Can give total focus to the business.

7 Habits Practiced By Highly Effective Entrepreneurs

Startup Professionals Musings

With today’s interactive social media, there is no reason to assume that you know what customers want, or they know what you have. Covey

5 Ways Our Lives Are Being Chronicled By Big Data

Startup Professionals Musings

The explosion of self-reporting on social media has led us to provide very intimate details of ourselves. Datafication of speech.