Startup Professionals Musings

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Social Media Marketing Should Not Be Used Alone Today

Startup Professionals Musings

Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity. Marty Zwilling.

5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup.

5 Success Practices of Ultra-Effective Business Teams

Startup Professionals Musings

It takes an effective team to attract and serve a community in business these days. When selecting members, value fit over experience.

Is Your Use Of Social Media For Marketing Working?

Startup Professionals Musings

In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? Banner ads routinely average a.1%

6 Reasons Your Business Needs A Website At Rollout

Startup Professionals Musings

These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Marty Zwilling.

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6 Growth Barriers Most Startups Don’t See Coming

Startup Professionals Musings

You suddenly need to enhance your in-house social media efforts with a public relations firm. Competitors see the same opportunity.

How To Begin Using Social Media In Your Business

Startup Professionals Musings

Currently, social media is the least used of all customer interaction methods. Develop a marketing strategy specific to this media.

7 Personal Work Principles Drive Your Business Luck

Startup Professionals Musings

Mark Zuckerberg started Facemash as a dating site for Harvard elite, but found success only after morphing it to Facebook social media for all.

Don't Fall for These 6 Deadly Myths of Startups

Startup Professionals Musings

Social media and the Internet are great channels to test your balance and overcome the myths and biases we all carry as startup founders.

6 Ways Startups Are Fooled By Prior Business Models

Startup Professionals Musings

With the success of Facebook and Twitter, I still see new social media startups almost every day, with most destined to fail. Marty Zwilling.

9 Entrepreneur Habits That Lead To Long-Term Success

Startup Professionals Musings

Being an entrepreneur is a lifestyle that requires staying power, because starting a new business is a long-term process with many tough challenges.

These 8 Disciplines Define A Fundable Entrepreneur

Startup Professionals Musings

Even before you build a product, you should be interacting with potential customers in person, and through social media.

7 Poor Leadership Habits You Must Avoid At All Cost

Startup Professionals Musings

Communication must be consistent, timely, and efficient in all media types, whether written, oral, or texting.

11 Ways To Start Pulling Customers To Your Solution

Startup Professionals Musings

You need a blog and social media interaction to keep your content fresh and responsive to the market. Refresh it often. Make it fast.

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10 Steps To Becoming A Thought Leader In Business

Startup Professionals Musings

Allocate some time to spend on social media. Social media is critical today to almost every business. Be a great resource for others.

5 Business Warning Signs Signal Integrity Slippage

Startup Professionals Musings

With today’s 24/7 flood of information and social media, the team expects to be constantly updated on what’s going on at the top.

6 Principles For Proper Use Of Funds From Investors

Startup Professionals Musings

Entrepreneurs looking for investor funding often fail to realize that all money comes with strings. Make your focus and priorities clear. Have fun!

8 Key Ingredients to a Profitable Consulting Business

Startup Professionals Musings

Use visibility and social media to pull clients in. Internally, you also need to do things differently to rise above your peers.

Encore Entrepreneur Is The New Baby Boomer Lifestyle

Startup Professionals Musings

65 percent of online users aged 50-64 use social media now, and the growth rate continues to increase. percent to 24.3 percent last year.

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5 Key Actions To Maximize Entrepreneur Productivity

Startup Professionals Musings

If you define your self-worth as an entrepreneur by how busy you are, it’s time to find another lifestyle. That’s productivity. Why is this so hard?

8 Ways That Blogging Will Kickstart Your Startup

Startup Professionals Musings

It's the first step to full use of social media marketing. great solution is necessary, but not sufficient, to build a great startup.

5 Elements Of Success Every Startup Should Celebrate

Startup Professionals Musings

Appreciate the media accolades and peer success feedback. In my experience, both are always required in heavy doses. Marty Zwilling.

8 Keys To Attracting The Right Technical Co-Founder

Startup Professionals Musings

Technology is so key to every business these days that experienced business-smart but non-tech entrepreneurs are feeling deeper and deeper in the hole.

10 Ways To Make A BAD First Impression On Investors

Startup Professionals Musings

Others will work hard on a business plan, and then mail it indiscriminately to every potential investor they can find on the Internet. Marty Zwilling.

5 Ways To Make Everyone On Your Team A Marketer

Startup Professionals Musings

These days, building a new business is all about visibility and marketing, no matter how great or innovative a solution you bring to the table.

How Smart Startups Survive Investor Due Diligence

Startup Professionals Musings

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. Status of the solution.

6 Top Motivations That Drive The Best Entrepreneurs

Startup Professionals Musings

Having media corporations owned by conglomerates is just not an attractive idea to me." Find personal meaning from building a business.

4 Major Trends Which Improve Business Decisions Today

Startup Professionals Musings

We’ve all worked with autocratic leaders in large companies who seem to thrive in this mode. It’s been downhill from there. classic book by Thomas H.

Many Entrepreneurs Are Too Busy, But Not Productive

Startup Professionals Musings

If you define your self-worth as an entrepreneur by how busy you are, it’s time to find another lifestyle. That’s productivity. Why is this so hard?

Turning Ideas Into A Business Requires Smart Selling

Startup Professionals Musings

Through social media and customer interaction, you must convince customers that your culture matches theirs. No pain usually means no sales.

5 Steps To Maximizing Your Startup Cash Flow Runway

Startup Professionals Musings

Use social media for early marketing. Social media is not rocket science. Cash flow is a basic survival metric for every startup.

A Positive Business Strategy Is Key To Success Today

Startup Professionals Musings

Certainly that has been the strategy of many companies, and has worked in the past, but today’s customers and workers are looking for more.

6 Reasons Why Bigger Is Not Better In Your Startup

Startup Professionals Musings

In reality, more features will more likely make the product confusing and less usable to all. Broad product offerings require too much infrastructure.

8 Entrepreneur Mindsets That Investors Seek Out

Startup Professionals Musings

It’s the province of game designers and creators of new social media platforms. An entrepreneur is literally “one who creates a new business.”

8 Key Rules for Starting a Business on a Shoestring

Startup Professionals Musings

Take advantage of social media and free websites for marketing. Now you can match a big company with worldwide reach for a few thousand dollars.

6 Ways To Stop Selling And Get More Customers Buying

Startup Professionals Musings

Image via Pixabay Making more sales quickly today is no longer about selling. It’s all about getting customers to make a buy decision.

Every New Business Needs A Unique Selling Proposition

Startup Professionals Musings

Highly saturated domains (more than 10 existing players), such as niche social media sites, are highly risky. " Keep it simple and short.

10 Reasons For Joining The New Startup Wave Now

Startup Professionals Musings

Social media is a boon for entrepreneurs and startups. Two of these, Uber and Xiaomi, are already above $40 billion. Total U.S. in 2014.

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10 Habits That Will Get You Promoted In Any Business

Startup Professionals Musings

You attitude and the clothes you wear assert your authority to subordinates, peers, the media, and customers. Everyone knows that that startups are risky, but they also expect that the job will be exciting and potentially very lucrative (think early employees at Facebook and Google). You can’t outsource that one. Volunteer. And then does it.

Don’t Let Your Business Dreams Die Full Of Potential

Startup Professionals Musings

The business world doesn’t thrive with yet another social media or dating site – it’s begging for paradigm shifts in the technology or business model.