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Social Media — For Those Who’ve Been Left Behind

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If your small business isn’t already established on social media, you could be as much as a decade behind some of your competitors. Conclusion.

Social Media Marketing For Your Small Business

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Social media presents a range of possibilities for growth for small businesses — for some, it’s a necessity. by Marcela De Vivo. Facebook.

Eleven Essential Components Of A Successful Social Media Strategy

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In fact, a  2013 survey  showed that creating a social media strategy is still a major concern of 83 percent of marketers. Would I follow us? 

A Beginner’s Guide to Programmatic Advertising & RTB

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Programmatic media buying is the new wave of buying digital advertising. Think banner ads, rich media ads, video ads and the like.

Making Social Media Work For SMEs

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Without the large dedicated digital and social media team that many large brands have, even this can seem daunting. By Dr. Karen M.

10 Awesome DIY Tools To Create Your Own Mobile App

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Some of the features that AppMakr provides are ad network integration, media galleries, push notifications, etc. and 1.5 million respectively.

How Employers Use Social Media To Screen Applicants (And Why They Should Change Their Tactics)

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Furthermore, more than half of all surveyed employers have “reconsidered a candidate” based on social media findings. The answer?

4 Ways Entrepreneurs Can Make The Most Of The Leap Year

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by Gyawu Mahama, Social Media and Marketing Manager at  Hiscox Small Business Insurance. What would you do with an extra 24 hours?

What Social Media Needs To Do To Better Pique Your Interest

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Whether you are conscious of it or not, these behaviors tell social media algorithms that this is the content you really want to see.

How Social Networks Impact Buying Decisions And The Modern Consumer Society

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Social media recommendations induced an average of 26 percent of purchases in 2014, according to a study by Mckinsey and Company.

3 Ways To Brand Your Startup Using Social Media

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From 2010 to 2012, the percentage of Americans following brands on social media jumped from 16 percent to 33 percent. by DJ Miller.

The Do’s & Don’ts Of Digital Marketing For Local Businesses

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There is no shortage of social media platforms – and the truth is, they all matter. By Aaron Boggs, president of  RevLocal. DO go for Google.

Money Management Tips For Virtual Assistants & Small Business Owners

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Follow those you know on social media who offer business and money tips.  Bookkeeping and money management are best practiced year-round.

3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

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Sources: 1 AT&T Small Business Technology Poll; 2 Local Consumer Review Survey; 3 Center for Media Research. com (mostly service industry).

4 Emerging Concepts & Trends In Social Media Marketing

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Here are some social media marketing trends that are currently unfolding: 1. by Robert Danard, CEO of Spriza. 15.99 per download.

5 Ways To Unleash Your Creativity Through Humor

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Photo credit: LOL from Shutterstock. By Will Becker, Copywriter & Social Content Strategist,  Trepoint. Comedy brings perspective. The Onion’s A.V.

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Improve Your Job Search With Social Media

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Did you know that your social media page can cost you your job or the opportunity to be hired for a position you have been waiting for?

Why Content Marketing Evaluation Should Start With A Good Plan And Research

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What are bloggers or news media saying about their company? Check out how well they do on social media and who shares their content.

Starting A Business In The Fitness Industry

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There’s never been a better time to start up a business in the fitness industry. Identify your target market. Think about how to get clients on board.

What Entrepreneurs Need to Know About Google+

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Google+ is more than just a “wannabe” social media outlet. Her articles have been published by the Hot in Social Media, Yahoo! Who knows?

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Ditch Your Old Marketing Tactic And Invest In Social-Word-of-Mouth-Marketing

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The ROI on social brand advocacy is approximately 10x the return of paid media. By Jeff Ernst, CEO and President at Smync. Four. F-O-U-R.

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[Review] The Art Of Social Media

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Do you want to rock your social media marketing game? Unlike other social media marketing self-help books, this one is virtually BS free.

[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

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And native ads that include rich media boost conversion rates by up to 60%. According to the report, traditional paid ads are highly overrated.

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6 Things I’m Learning From Millennials

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Humility and Raw Ambition Go Hand in Hand. I am lucky enough to know a couple of hyper-successful millennials, one in sport and one in media.

Digital Marketing Made Human

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love seeing brands interact with each other on social media. by Nick Maglosky, CEO of  ecomdash. Buyers have become savvy to marketing. Opine.

How To Choose An M&A Advisor When You’re Selling Your ‘Baby’

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by Larry Fontillas, managing director of the Americas for ansarada. This is where a good advisor is absolutely essential. Fee Transparency. Tech Savvy.

Essential Exhibition Marketing Success Checklist

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Advertise in trade publications, use social media and send invitations to potential clients. 5. Do you hope to generate a set number of sales?

Tempted To Buy Social Media Followers? Why Less Is More.

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Boosting your following on social media for just a few bucks can be tempting. Look more legit – Twitter followers $2.99 per 1,000”.

[Infographic] Why Women Are The Real Power Behind Social Media

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Well, not to rock the boat, but statistics show otherwise, especially when it comes to using social media.

Beat the Tax Buzzer With These 3 Time Savers

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by Gyawu Mahama, Social Media and Marketing Manager at  Hiscox Small Business Insurance. Know your write-offs. Leverage prep tools.

[Infographic] The Potential Of Social Media For B2B In 2014

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It’s often said that social media is much harder to crack for B2B businesses than it is for consumer-based ones.

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The Apprentice UK: The BBC Show’s Greatest Success Stories

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He would go on to become close friends with Lord Sugar’s son Simon, with whom he set up a successful digital media business.

6 Tips For Managing Millennial Sales Representatives

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Millennials know social media as well as (or probably better than) sales reps of other generations. Appeal to millennial aspirations.  .

Customer Journey Mapping: Waste Of Time Or Excellent Investment?

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Other key sources of information include social media and the personal, anecdotal reports of interactions from front-line employees.

Fad, Shmad. New Domain Extensions Like.FAMILY Are Here To Stay.

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By Bill Glenn, Vice President of Marketing at Rightside. Instead of being limited to domain names such as.COM,ORG,EDU , etc.,

[Infographic] Digital Media Influencers Under 30 Dominating The Digital World

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Pinterest For Business: 4 Tips That Pay Off

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You can find out this information by getting to know your user base from your internal data, social media, and feedback surveys.

Humility Trumps Arrogance: The Donald’s Missing Piece

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by  Kevin McHugh , president of JKM Management Development and author of The Honest Executive. His campaign is no longer a circus sideshow. voters.

What You Can Learn From A Census Of Your Industry’s Ecosystem

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Subscribe to their newsletters and blogs, follow them on social media, and set up Google Alerts to keep up with their outreach and updates.

Million Dollar PR On A Dime

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Big brands spend millions each year on managing their presence in the media through public relations. And you should! Release the Release.

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