Genuine VC

JANUARY 22, 2014

Formulate and conduct NextView’s media relations strategy, both with traditional media journalists and online influencers (creating, executing, and measuring). Execute effective social media strategy and broader targeted outreach (including writing and managing multiple social media presences).

Community 113

Community Boston Seed Stage Venture Capital 113

Genuine VC

JANUARY 22, 2013

Today we’re now neighbors in our building with Uber , our portfolio company TurningArt , and social media marketing firm Likeable Media , among others… including three other portfolio companies on the above map a stone’s throw away [orange].

Boston 169

Boston Startup Portfolio Green 169

Genuine VC

APRIL 30, 2008

However, for the past couple years, the metrics of “success” with early-stage digital media startups (especially consumer-facing ones) have clearly focused on distribution, as opposed to monetization. Now the new plan for distribution is facilitation through low-cost viral strategies via Facebook and other social media.

Distribution 103

Distribution Widget Viral Social Media 103

Genuine VC

APRIL 30, 2008

However, for the past couple years, the metrics of “success” with early-stage digital media startups (especially consumer-facing ones) have clearly focused on distribution, as opposed to monetization. Now the new plan for distribution is facilitation through low-cost viral strategies via Facebook and other social media.

Distribution 100

Distribution Widget Viral Social Media 100

Genuine VC

JANUARY 15, 2010

And of course social media has helped spread the word, from the nearly two thousand Twitter followers ( @webinno ) to all of the blog posts attendees write as follow up. The www.webinnovatorsgroup.com website is built on Wordpress with automatic updates maintained by Feedblitz. I use Constant Contact for the mass emailings.

Silicon Valley 208

Silicon Valley Boston DC Cofounder 208

Genuine VC

JANUARY 15, 2010

And of course social media has helped spread the word, from the nearly two thousand Twitter followers ( @webinno ) to all of the blog posts attendees write as follow up. The www.webinnovatorsgroup.com website is built on Wordpress with automatic updates maintained by Feedblitz. I use Constant Contact for the mass emailings.

Silicon Valley 103

Silicon Valley Boston DC Cofounder 103

Genuine VC

OCTOBER 11, 2011

While social media has brought greater transparency to many aspects of the VC business, it’s still a relationship-driven and moderately opaque industry. Local brewers = geography matters.

Venture Capital 150

Venture Capital Seed Stage Entrepreneur LP 150