Startup Professionals Musings

OCTOBER 25, 2021

83 percent of online users aged 50-64 use social media now, and the growth rate continues to increase. Social networking penetration by Boomers is now catching up with the other age groups, reaching nearly 90 percent across the board. In the U.S., citizens.

Technical Review 315

Technical Review Founder United States Technical Support 315

Startup Professionals Musings

FEBRUARY 26, 2022

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Media 296

Media Social Media Startup Social Network 296

Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

Social Media 233

Social Media Media Lead Generation Startup 233

Startup Professionals Musings

OCTOBER 4, 2010

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that business often make, along the following lines: Diving in without a strategic plan. Not having a social media policy.

Social Media 212

Social Media Media Startup Curation 212

Startup Professionals Musings

JULY 1, 2019

This thought leader in new media asserts that every business needs to understand social psychology and rethink their business models, approach, and relationships in order to create unique and memorable experiences for both customers and employees. Social psychology in general deals with how individuals relate to one another.

Customer 213

Customer Technical Review Social Media Social Network 213

Startup Professionals Musings

JANUARY 7, 2019

65 percent of online users aged 50-64 use social media now, and the growth rate continues to increase. Social networking penetration by Boomers has now caught up with the other age groups, reaching about 80% across the board. The immigrant rate of entrepreneurial activity seems to be declining each year (now about.5%),

Technical Review 299

Technical Review United States Startup America 299

Startup Professionals Musings

JUNE 3, 2019

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices.

Security 195

Security Technical Review Social Network Software Review 195

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 238

Social Media Media Viral Audience 238

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 246

Social Media Media Reputation Viral 246

Startup Professionals Musings

APRIL 13, 2019

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 199

Social Media Media Analytics Viral 199

Startup Professionals Musings

AUGUST 29, 2014

This thought leader in new media asserts that every business needs to understand social psychology and rethink their business models, approach, and relationships in order to create unique and memorable experiences for both customers and employees. Social psychology in general deals with how individuals relate to one another.

Technical Review 252

Technical Review Entrepreneur Social Media Social Network 252

Startup Professionals Musings

JULY 2, 2017

This thought leader in new media asserts that every business needs to understand social psychology and rethink their business models, approach, and relationships in order to create unique and memorable experiences for both customers and employees. Social psychology in general deals with how individuals relate to one another.

Technical Review 137

Technical Review Technology Social Media Social Network 137

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 267

Social Media Media Social Network Viral 267

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 352

Social Media Media Viral Audience 352

Startup Professionals Musings

FEBRUARY 22, 2014

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices.

Security 251

Security Technical Review Entrepreneur Social Network 251

Startup Professionals Musings

MARCH 22, 2013

This thought leader in new media asserts that every business needs to understand social psychology and rethink their business models, approach, and relationships in order to create unique and memorable experiences for both customers and employees. Social psychology in general deals with how individuals relate to one another.

Customer 251

Customer Technical Review Startup Social Media 251

Startup Professionals Musings

JUNE 4, 2017

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices.

Technical Review 136

Technical Review Entrepreneur Social Network Software Review 136

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Media 148

Media Social Media Marketing Campaign 148

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 252

Social Media Media Entrepreneur Metrics 252

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Social Media 259

Social Media Media Marketing Startup 259

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 166

Social Media Media Cost Analytics 166

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 271

Social Media Media Startup Reputation 271

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 161

Social Media Media Viral Audience 161

Startup Professionals Musings

DECEMBER 22, 2012

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices.

Technical Review 214

Technical Review Startup Social Network Software Review 214

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success.

Social Media 261

Social Media Media Marketing Social Network 261

Startup Professionals Musings

MAY 20, 2017

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Media 137

Media Social Media Startup Social Network 137

Startup Professionals Musings

DECEMBER 17, 2012

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Media 233

Media Entrepreneur Social Media Social Network 233

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 147

Social Media Media B2B Analytics 147

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 251

Social Media Media Marketing United States 251

Startup Professionals Musings

SEPTEMBER 11, 2011

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices.

Technical Review 235

Technical Review Startup Social Network Software Review 235

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Media 231

Media Social Media Marketing Campaign 231

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 238

Social Media Media Cost Startup 238

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 249

Social Media Media Customer Viral 249

Startup Professionals Musings

DECEMBER 6, 2012

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 228

Social Media Media Customer Viral 228

Startup Professionals Musings

FEBRUARY 8, 2016

In fact, the focus on social networking platforms, starting with Facebook, has destroyed the meaning of the word friend and even changed it from a noun to a verb. These should never be confused with social-media friends that you have never met or hardly know. Social networking friends have real business value.

Entrepreneur 120

Entrepreneur Social Network Technical Review Social Media 120

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 120

Social Media Media Entrepreneur Reputation 120

Startup Professionals Musings

JULY 9, 2022

Social Media. Social networks like Facebook, Twitter, and LinkedIn manage communities comprised of millions of people worldwide. Every entrepreneur needs to leverage social media for better marketing, requirements, and customer service.

Technology 334

Technology Social Media Cloud Retention 334