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3 Ways Acquisition Entrepreneurship Is Better Than Starting Your Own Business

YoungUpstarts

The team’s success centers on favoring the metric of “getting on base” over “swinging for the fences.” With acquisition entrepreneurship, you focus on establishing revenue and earnings first, and then you provide a platform for a lifestyle business or major innovation from there. Buying Is Better.

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It’s Time to Play Moneyball: The Investment Readiness Level

Steve Blank

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. And we can offer investors metrics to play Moneyball – with the Investment Readiness Level. We think we can do better. Here’s how.

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Moneyball Design: Why the Research and Data Analysis is Critical to Getting Your Prospects to Convert

ConversionXL

136 CMOs were recently asked “What do you see as your biggest opportunity for revenue generation in early 2013?” It’s about the Oakland A’s and their General Manager Billy Beane. “ They measured every single thing ” by developing one massive database of key metrics. What’s Moneyball?

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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

-Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Competition: Chegg (has raised $144 in debt and equity)—estimated by Steven Carpenter ( TechCrunch ) to be 10x more unique visitors than BookRenter (during peak book renting seasons) with nearly $140mm in revenues for 2010.

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The Cost of Customer Acquisition: How Much Can You Spend to Earn New Business?

Duct Tape Marketing

Marketers spend a lot of time and energy looking at the metrics that illuminate the costs of finding new customers and keeping current customers. He compared what we as marketers do with data to the way Billy Beane approached managing the Oakland Athletics in Michael Lewis’ book, Moneyball: The Art of Winning an Unfair Game.

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Smarter Career Choices #3: Solve for the Global Maxima!

Occam's Razor

If you were watching the Oakland Raiders beating the hapless New York Giants (so sad about Eli) this past Sunday, you surely saw a scene like this one: Quarterback Geno Smith using his Microsoft Surface tablet to figure out how he added two more fumbles to this career total of 43. It does not always have to be revenue or profit.

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