You must use metrics that are unique to the medium. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Optimal Acquisition Email Metrics. Allow me to rush and point out that this metric is usually just directionally accurate. Not true. MORE >>

As a preamble to the metrics, it’s useful to know what you’re measuring and why it’s vital. We had a spike in this metric in February at WP Engine when our Internet provider themselves had a datacenter-wide catastrophe which brought us down for twelve hours; of course not all spikes will have such obvious causes. MORE >>

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Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. You will likely have multiple sets of metrics you keep depending on the company’s stage, one’s function in the company and level. Don’t. MORE >>

Home About Me SUBSCRIBE TO THIS BLOG ash maurya Practice Trumps Theory: Lean Startup + Customer Development + Bootstrap A First Look at Some Metrics Numbers December 2, 2009 Share Last time I shared my conversion dashboard and promised some numbers. While I still see lots of possibilities using Mixpanel for application level metrics (e.g. MORE >>