SoCal CTO

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Granularity and Consistency of Startup Metrics

SoCal CTO

Part of those questions are around Startup Metrics. This aligns with understanding the the core business model: Get Users (= Acquisition, Referral) Drive Usage (= Activation, Retention) Make Money (= Monetize) (and Lifetime Value is a good one) Of course, that’s a big part of what the investor wants as well.

Metrics 159
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Startup Metrics

SoCal CTO

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. R : Retention - do they come back & re-visit over time?

Metrics 225
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User Interface Beyond the Web Site

SoCal CTO

My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. How will the other user interface possibly help us with acquisition, retention and referral? I talk to a lot of founders of startups. Normally the product is defined as a web site.

Web 150