The Startup Magazine

JULY 9, 2020

Do you know how you can sustain your business, improve sales, and pay-off salaries even during the pandemic? Improving your visibility and Rankings on Search Engines with SEO. Many startups are using the pandemic to invest in SEO or Search Engine Optimization. Improve traffic figures, metrics and digital performance.

Social Media 90

Social Media PPC Marketing SEO 90

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Occam's Razor

JANUARY 2, 2013

On top of the graph click on Select A Metric and choose Goal Conversion Rate. It has unique built in drill-downs, customized metrics that give you the ability to deeply analyze mobile data by devices, search behavior and content content consumption (click on each tab). Change the metric on top of the page to Goal Values and bam!

Analytics 159

Analytics Search Campaign eCommerce 159

Duct Tape Marketing

JUNE 7, 2023

After their salary is having the necessary tools to do their job, right? [15:11] Or SEO optimization. So if your frontline team doesn't have what they need, it shows itself in those experience metrics on the customer side. And like salary is below what you just mentioned. This really was buying the stack.

Employee 76

Employee Technical Review Advisory Board Sales 76

ConversionXL

MARCH 3, 2016

Once you’re sure your analytics are healthy, you can begin trying to understand the five key elements of custom reports: users, sessions, hits, metrics and dimensions. Dimensions: Every report is made up of dimensions and metrics. Metrics: Every report is made up of dimensions and metrics.

Analytics 48

Analytics Customer PPC Metrics 48

Occam's Razor

OCTOBER 31, 2011

It artificially inflates the importance of a change in the metric might not be all that important. That is after all what pays our salary right? And we recommend doing more SEO. Do you see a few people coming on keywords you SEOed the site for? Yes it is a pet peeve of mine. Look at it carefully? Then the other two.

Salary 130

Salary Analytics Green eCommerce 130

ConversionXL

MAY 27, 2022

For example, a marketing agency creating an ebook on “SEO for beginners” may attract 500 leads, a win for marketing. But how many of these leads are marketing qualified leads (MQLs) and how many are people with no buying authority looking to learn a bit about SEO? Sometimes, this will be across the full marketing spectrum.

Demand 95

Demand Management B2B Campaign 95

Occam's Razor

NOVEMBER 13, 2009

Chapter 3 The Awesome World of Clickstream Analysis: Metrics. The second half shows exactly how to pick the best metrics for your org and, my absolute favorite (Page 64), how to diagnose the root cause of a metrics performance. No metrics, data pukes, guidance on creating every more reports. A good thing.

Analytics 71

Analytics Web Technical Review Metrics 71

ConversionXL

AUGUST 24, 2021

News declaring it the number one job in sales and marketing, and a median average salary of around $142,000 in the U.S., All marketing managers will carry out a mix of strategic duties across the lifecycle of projects, such as monitoring trends, testing ideas and optimizations, and tracking metrics. Know the magic.

Management 141

Management Marketing Campaign Social Media 141

Occam's Razor

AUGUST 8, 2011

As a cure to this malaise, I’ve encouraged y’all to switch to using only custom reports (bring just relevant metrics and dimensions into one place, and throw away 90% of web analytics data that does not apply to you). It hopes to bring all the key metrics into one place (no more hunting and pecking!) Maybe not yet.

Customer 122

Customer Analytics Metrics SEO 122

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. " ~ Digital Careers: "How can I get a bigger salary? "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics.

Analytics 124

Analytics Metrics SEM Web 124

Transformify

JANUARY 31, 2024

Transformify also uses machine learning (ML) to match candidates to jobs based on their skills, preferences, location, availability, and salary expectations. Each posted job role is automatically optimized for SEO (search engine optimization). Provides analytics and reporting on hiring and retention metrics.

Artificial Inteligence 52

Artificial Inteligence Technical Review Retention Matching 52

Occam's Razor

JULY 6, 2015

A thing three that shares optimally aligned See-Think-Do-Care metrics! If you really believe this is not happening inside your company, pause and read the contract given to the SEO agency/internal person. Think of what SEO does. How many metrics, dimensions and combination of both in reports do you see that obsess about content?

Marketing 60

Marketing Framework Metrics Audience 60

Occam's Razor

APRIL 21, 2014

I believe these two posts with a collection of some of my favorite metrics will inspire you: 1. Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies 2. Best Web Metrics / KPIs for a Small, Medium or Large Sized Business. Do you have any metrics to measure the effectiveness of offline campaigns (Print/TV/Radio)??

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

SEPTEMBER 30, 2008

I have tried to find some metric that mixes Y/Y and M/M, but to no avail. Here's me comparing performance of this blog over two years for the Visitors metric: Overall happiness reigns, I think. So talk to your Marketers, Boss, Cleaning Lady, the dudette you replaced at half her salary! Get the tribal knowledge, paste it in.

Analytics 68

Analytics Metrics Search Florida 68

ConversionXL

NOVEMBER 14, 2013

So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. The thing is that SEO is going to get increasingly harder. If you’re still doing SEO by optimizing for keywords, you should know: it’s not 2008 anymore. Also, vanity metrics are not insightful.

PPC 123

PPC Analytics Conversion SEO 123

Duct Tape Marketing

APRIL 7, 2022

So all the salaries and payroll that's allocated to the delivery function in your business, and then what we like to call, share delivery expenses, which would be some of the software or tools that you're paying for that aren't necessarily for one specific client, but you need to do the work.

Cofounder 76

Cofounder Hosting Networking Software Review 76

Occam's Razor

JANUARY 4, 2022

We can all use head fake metrics to calling out useless activity metrics. [ None of them are KPIs, most barely qualify to be a metric because of the profoundly questionable measurement behind them. ]. It is not a leap to suggest that it is a big distraction from what's important to anoint this barely-a-metric as a KPI.

Conversion 127

Conversion Analytics .Net Metrics 127

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. 10) Metrics.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Occam's Razor

FEBRUARY 22, 2010

Additionally the person is also required to self report demographic, salary, household members, hobbies, education level and other such detailed information. If you are analyzing data for your SEO or PPC campaigns and you find the search engine providing the data then you should instantly embrace it and immediately propose marriage! #5:

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

Occam's Razor

APRIL 29, 2013

Many used some data, but they unfortunately used silly data strategies/metrics. And silly simply because as soon as the strategy/success metric being obsessed about was mentioned, it was clear they would fail. 1 Search Results Ranking = SEO Success. It is a really good metric. Silly not in their eyes, silly in my eyes.

Metrics 166

Metrics Marketing Search SEO 166

Occam's Razor

NOVEMBER 2, 2015

Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. I believe the best way to measure success is to measure the above four metrics (actual interaction/action/outcome). It can be a brand metric, say Likelihood to Recommend. It is not that hard.

Social Media 60

Social Media Media B2C B2B 60

blog.expensify.com

APRIL 24, 2012

Otherwise, for those yet-another-facebook-type social web apps, just hire competent programmers and give them salary and perks that normal professionals expect, and not hope that their compulsion covers for your managerial incompetence and angel investor micromanaging idiocy. Just not a good fit for you. March 26, 2011 at 6:03 pm.

Java 107

Java PHP Software Review Coder 107