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Why old-school SMS is still a powerful mobile marketing tool

The Next Web

Nomophobia: the fear of being out of mobile phone contact. When SMS is employed correctly, it should not be invasive. Yikes. no spam).

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The Best Mobile Payment Processor

Up and Running

Mobile card readers provide small businesses with an incredibly low investment way to process payments made by credit cards. Flint Mobile.

8 Ways to Amplify Your Content on Mobile

Duct Tape Marketing

8 Ways to Amplify Your Content on Mobile written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing.

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Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC

Agile VC

Mobile Payments: The Trillion Dollar Industry That’s Never Happened. NFC, SMS). A new form of user authentication (e.g. About Me.

The Last SMS

This is going to be BIG.

Texting has become an integral part of mobile communications for most people--so much so that it has replaced a lot of voice calls. To be clear, the desire to send and receive short messages isn't going away--but the need to send them via the SMS protocol may become extinct. Why call when you can just send a quick text?

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Key Takeaways from 5 of the Most Successful Mobile Marketing Integrations

Fresh Inc.: The Staff Blog

Use all the tools in your arsenal, from optimized landing pages and SMS targeting to traditional media

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[Singapore] Mobile Marketing To Be Most Powerful Tool By 2015: Experian

YoungUpstarts

If you think your mobile phone is the most amazing device you can hold in your hand, you’re not alone.

46elks Connect Apps To Voice And SMS

ArcticStartup

Making your app interact with voice and SMS often requires learning new software and buying hardware. 46elks' offerring is not unique, though.

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Mobile: A Walk Down Memory Lane, 2000 to 2011 - NextWala

NextWala

Anu Anand on Indias Mobile Apps & Services Industry is in a Slump. Anu Anand on Indias Mobile Apps & Services Industry is in a Slump.

India 23

Must-Know Tips to Measure Your Mobile Marketing

Fresh Inc.: The Staff Blog

Everyone has a cell phone, but mobile marketing is notoriously tough to analyze and measure. billion mobile devices worldwide.

Mobile Rev-Share Changes Might Spark a Fire - NextWala

NextWala

Anu Anand on Indias Mobile Apps & Services Industry is in a Slump. Anu Anand on Indias Mobile Apps & Services Industry is in a Slump.

India 31

Go Mobile: 6 Baby Steps

Fresh Inc.: The Staff Blog

Sure, "mobile marketing" sounds intimidating. You can't talk about digital marketing–or even social media–without acknowledging the growing importance of mobile. New stats about mobile's gains and innovations make the press almost daily now. Essentially, this means you'd better get your business mobile-ready.

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Mobile Magic: Leveraging The Power Of Text Message Marketing

YoungUpstarts

Opus Research found that opt-in SMS marketing resulted in more targeted promotions and more effective marketing in general. It always has been.

Alekstra: Corporate SMS Volume Also On The Decline In Finland

ArcticStartup

From the data they collect, they're seeing a sizable decline in SMS volume starting late 2011. And now big operators have to respond

Unlimited Mobile / 3G Internet Data In Paris On My Android Phone

Feld Thoughts

Finally I solved my Paris Internet Mobile 3G SIM cell phone nightmare poke my eyes out scream at my phone problem. To figure out your phone number, go to your SMS app. It was remarkably easy, once I knew the magic trick, which I found on the site Pay as you go sim with data wiki (thanks Toby Ruckert – lunch is on me tomorrow.).

Wiki 48

Special: The 56 Israeli Companies Exhibiting in Mobile World Congress 2011

VC Cafe

Israeli startups in the mobile space are once again showing impressive attendance levels, with 56 Israeli companies exhibiting in the Israeli Pavilion.

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India's Mobile Apps & Services Industry is in a Slump. - NextWala

NextWala

Anu Anand on Indias Mobile Apps & Services Industry is in a Slump. Anu Anand on Indias Mobile Apps & Services Industry is in a Slump.

India 25

Integrating SMS into Existing Marketing Efforts

Up and Running

Integrating SMS into Existing Marketing Efforts. First, what is SMS? SMS stands for Sell More Stuff! SMS actually stands for Short Message Service and is a standardized protocol for sending text messages between devices. The SMS-enabled device you are most familiar with is probably within arm’s length of you right now.

Social Media and Tribes #33: Mobile Marketing + M Commerce = Mobile Social Network

Active Garage

It was clear to me that I was at the intersection of the biggest mobile revolution that would change the world. And it did.

SMS 11

9 Things You Probably Don’t Know About Text Message Marketing

Duct Tape Marketing

When we talk to businesses and non-profits about text message (SMS) marketing, there are a few misconceptions that commonly come up. Simplify!

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Klip launches privacy circles for mobile video (available for Iphone on the App Store)

Grade A Entrepreneurs

Even if mobile video and video sharing are the rage, it’s still spectacular. That simple. Kind of lame and certainly not scalable. link].

Leapfrogging into the Future

thebarefootvc

Use a mobile phone to transfer money? We live in strange times, and sometimes it seems that the world is spinning backwards. Why not? Bob Dylan.

ZLango Becomes Lango, Revisualizes Mobile Messaging

YoungUpstarts

The proliferation of mobile messaging applications has pretty much taken the world by storm.

SMS 4

Are social and mobile killing email? You might be surprised…

Jeff Hilimire

In the article, Simms is essentially taking Zuckerburg to task for his quote, “High school kids don’t use e-mail, they use SMS a lot. Will people use less email going forward?  I think the answer is obviously yes.  Is that because of social media and mobile (sms)? BUT, fax machines also aren’t dying. Uh, right.

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Mobile-Only is the Future: A Rebuttal - NextWala

NextWala

Anu Anand on Indias Mobile Apps & Services Industry is in a Slump. Anu Anand on Indias Mobile Apps & Services Industry is in a Slump.

Holidays, Shopping Habits, Mobile Marketing And Small Businesses

YoungUpstarts

No doubt, much of that change can be attributed to the declining economy, as well as the spread of mobile technologies.

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idk w ur thnkng Chipotle

Jeff Hilimire

And their mobile app and online ordering are great. Mobile chipotle smsI love Chipotle. Carnitas soft tacos. Lime-ified chips.

SMS 7

Web and Mobile Revenue Models

Constantly Learning

Peer-to-peer Mobile WiFi/Tethering - ex (??). Peer-to-Peer SMS, IM, Group Messaging. Payment Gateways: Mobile -ex. Mobile. I originally saw this posted on HackerNews and wanted to repost it for those who haven't seen it. It's a list of all the current revenue models that exist and examples of companies that use it. Yahoo!

Leapfrogging into the Future

thebarefootvc

Use a mobile phone to transfer money? We live in strange times, and sometimes it seems that the world is spinning backwards. Why not? Bob Dylan.

One Sim Card To Rule Them All: Ukko Mobile From Helsinki Eliminates Data Roaming Forever

ArcticStartup

With this premise, they want to become the number one mobile data operator (MDO) in Europe and the rest of the world. ??. One per country.

Mobile Payments In The Nordics And Baltics

ArcticStartup

It is unclear what Accumulate's relationship  is with Paypal at this day, considering they are building their own mobile wallet platform. mCASH.

Houston Interactive Marketing Association Luncheon Feb 15th – Mobile Marketing

Startup Houston

Mobile Marketing: Strategies, Implementation & ROI. The New Frontier of Mobility. The most pervasive technology in the world, mobile applications and mobile marketing for smart and mobile phones are on course to change our lives. Event Details: [link]. Register: [link]. February 15, 2012 from 11:45am to 1pm.

SMS 6

Things First-Time Founders Regret Saying

Vinicius Vacanti

” “We need to launch on mobile web, iphone, ipad, android, windows phone and SMS. ” “Stop the launch! Maybe.”

Building Relationships Through the Customer Loop

Duct Tape Marketing

When thinking about mobile, specifically mobile messaging, it’s all about creating a frictionless and compelling experience for the customer.

Stray Boots Launches Mobile Guided Urban Scavenger Game Around NYC

YoungUpstarts

Well yeah, they’re about to be made obsolete if New York City-based mobile game startup  Stray Boots had its way.

SMS 3

10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

Mobile Marketing Comes of Age:   Retailers finally began to see the promise of location based applications and consumers  changed their shopping behavior using their mobile devices. Applications such as Xtify , Local Response , and Placecast  provided turnkey mobile solutions for retailers to target consumers.

[Singapore][Event] Day 2 Of ad:tech Singapore 2012 Shows Mobile Promise

YoungUpstarts

The second day, however, seemed to hover over one particular aspect of that digital future – mobile. billion in 2011 to $6.9

5 Trends That Will Shape Small Business in 2012

Duct Tape Marketing

Mobile powers local. Last year, I predicted that mobile would finally land for small business. JasonLangheine via Flickr CC.

200.000.000 mobile users, for starters – Q&A with Viber CEO Talmon Marco

The Next Web

How has the mobile messaging landscape evolved since then, both to your advantage and negatively? At the time mobile messaging was a novelty.

Jongla Releses Stickers, HTML5 App To Target Crowded Mobile Messaging Market

ArcticStartup

Is there room for another mobile messaging player? One angle Jongla is using to appeal to their younger base is "stickers". billion by 2016.

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