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Rethinking Mobile First

A VC : Venture Capital and Technology

I wrote the Mobile First Web Second blog post a few years ago. In that post, I talked about apps that were designed to be used on mobile primarily with the web as a companion. It has become a bit of a orthodoxy among the consumer social startup crowd to do mobile first and web second. Building an audience on mobile is a b h.

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‘Will it go viral?’: The one user test mobile app developers should run

The Next Web

Is your app good enough to go viral? The post ‘Will it go viral?’: Ilya Pozin is a serial entrepreneur, writer, and investor.

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7 Ways To Attract Customers Without Viral Marketing

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup.

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How To Make Your Infographic Go Viral

Blogtrepreneur | Entrepreneur Blog

A single piece of viral content can catapult your business to new heights, but how do you actually make your infographics go viral?

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Viral Marketing For Startups is Not Enough Today

Startup Professionals Musings

Viral is an outcome, not a strategy. Mobile is where it’s at. entrepreneur word-of-mouth startup viral marketing business

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Dissection of a viral launch | iubenda blog

Dissection of a viral launch. The viral system. Most viral pages dont explain the product, and in my opinion this is a horrible mistake.

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The most important mobile design decision a startup faces

The Next Web

Bubba is an early stage investor in consumer internet and mobile technology companies for @DFJvc. Many of these experiences will be Mobile Only.

10 Top Rules For Marketing In Today’s Digital World

Startup Professionals Musings

Viral is an outcome, not a strategy. Mobile is where it’s at. digital marketing Rick Mathieson statup viral word-of-mouth

New Rules of Viral Videos

Fresh Inc.: The Staff Blog

For the last decade, viral videos have pushed the envelope of what constitutes an ad. What ad? The bit is hilarious.

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Metrics for Early-stage Mobile Apps


Have been talking to many “mobile app” entrepreneurs of late, and one question I get consistently is around how they should think about metrics for mobile apps, to gauge early traction, and with an eye on first round of investors. Here are some thoughts. In my view, measuring cohorts is the best way of gauging this.

Marketers Focus More Attention on Mobile Gaming


Those stereotypes have quickly been shattering, however, with the emergence and immense popularity of mobile gaming. by Jessica Oaks.

Preparing Websites For The Unexpected | Smashing Mobile

Mobile. Mobile. Mobile Design’s Wake-Up Call Preparing Websites For The Unexpected. Mobile devices shake old habits in two ways.

[Infographic] Secrets To Creating A Viral Infographic


Infographics offer the unique ability to go viral and get your brand in front of millions of online visitors in a single day.

How developers should manage customer support when their app goes viral

The Next Web

Abinash Tripathy is the CEO of  Helpshift , a mobile help desk that powers customer service for hundreds of mobile applications.

Native App vs. Web App: Which Is Better for Mobile Commerce?

Sourcebits offers design and development services for iOS, Android, Mobile and Web platforms. pull up my iPhone and go to the Amazon Mobile App.

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Why a Massively Popular Mobile App Died This Weekend

Fresh Inc.: The Staff Blog

The game went viral in large part because people starting talking about this simplistic game that''s so difficult. have another theory.

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10 Marketing Rules to Command Customer Attention

Startup Professionals Musings

Viral is an outcome, not a strategy. Mobile is where it’s at. Innovation in marketing is perhaps more important than product innovation.

4 Ways to Take Advantage of Facebook Mobile Ads

Fresh Inc.: The Staff Blog

You're a few clicks and a few dollars away from reaching customers on Facebook mobile. Here are four simple ways to do so.

How mobile games can make a global difference (and still be profitable)

The Next Web

As members of a rapidly maturing industry, it’s time for mobile publishers and developers to launch charitable and educational campaigns of their own.

A viral "launching soon" form

viral “launching soon” form. And so our “viral invite system” was born. Mobile. Forkly Blog. Archive.


Pokemon Go Comes to the Workplace

Fresh Inc.: The Staff Blog

The viral mobile game has employees stealing glances at their phones and slipping away from their desks

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5 myths about the marketplace that mobile strategies busted

The Next Web

Mayfield recently hosted a Mobile Marketplaces dinner with leading entrepreneurs, which yielded several insights.

Social, Mobile, Local

Scott Weiss

Loopt, Whrrl, Brightkite, Meetro and many other promising young startups have all ended up as casualties on the Hamburger Hill called social, mobile, local.  Foursquare was first to crack the code… It was really the first killer mobile, social, local application and it, at first, had nothing to do with meeting up with your friends.

[Review] Gamification By Design: Implementing Game Mechanics In Web And Mobile Apps


Even mobile running application Nike Plus employs tried-and-true game mechanics to encourage runners into running ever longer distances.

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How Mobile Has Changed Live Music

Austin Startup

As the members of Atomic Tom can attest, today’s quirky moments can become tomorrow’s viral sensations. Management Still Matters.

Viral Growth

Launching Tech Ventures

Viral growth. pumps in a lot of cash), and viral growth happens. Andrew: In this post, you equate viral growth to rapid growth.

Building Relationships Through the Customer Loop

Duct Tape Marketing

When thinking about mobile, specifically mobile messaging, it’s all about creating a frictionless and compelling experience for the customer.

[Singapore] Mobile Security Concerns Continue To Surround BYOD: SolarWinds


The most common user behaviors on mobile devices which threaten the security of the Singapore SMEs surveyed include: Loss of handsets.

Play to Win: 5 Ways to Make Money From Mobile Games

Fresh Inc.: The Staff Blog

The popularity of mobile games has given rise to innovative companies, some of which have little or nothing to do with game development.

Social Is Big, Mobile Is The Future

Force of Good: a blog by Lance Weatherby

In turn, customer experience can impact word of mouth and viral marketing. And how does mobile play into the mix? Social is big, but mobile is the future. Today, I think it’s still a little bit difficult to do ecommerce on a mobile device, but that’s quickly going away. Internet Marketing Mobile Social

Achieving Virality Is Hard

Launching Tech Ventures

believe achieving virality even in the first 2 categories is a complex task. What can you do to boost viral growth? credit card use). 2.

Virtual Virality

Launching Tech Ventures

Virality, on the other hand, is free, rapid and self-sustaining. So how do you make your site viral? Neither strategy worked.

Twitter Link Roundup #268 – Pristine Resources for Small Business, Startups, and Design!

crowdSPRING Blog

Using PPC Marketing to Make Content Go Viral: Here’s How It Works Had to experience the joy again? And again?

If you don’t “get” why Snapchat is growing so fast, read this

Lightspeed Venture Partners

Here’s the secret sauce to Snapchat’s viral growth: its group messaging functionality. The virality of a messaging platform equals its emotion-friction ratio, and the Snapchat paradigm maximizes this virality coefficient. mobile snapchatMostly people who don’t use the product much I suspect. Crazy. Here’s me!

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Twitter Link Roundup #249 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Not All Viral Videos Are Good Content Marketing – One Direction without autotune. ‘Nuf said. hope you enjoy!

10+ Trends: Recap of 2011 and What’s Next…


Mobile Marketing Comes of Age:   Retailers finally began to see the promise of location based applications and consumers  changed their shopping behavior using their mobile devices. Applications such as Xtify , Local Response , and Placecast  provided turnkey mobile solutions for retailers to target consumers.

Twitter Link Roundup #278 – Freaky Good Resources for Small Business, Startups, and Design!

crowdSPRING Blog

Boost Your Chances of Going Viral on YouTube [link] Responsive design is failing mobile UX [link]

Twitter Link Roundup #269 – Impeccable Resources for Small Business, Startups, and Design!

crowdSPRING Blog

Maarten Baas Goes ‘Pop’ at Salone del Mobile – Design Milk Who you ask? Our pets, of course! Leashed?

Twitter Link Roundup #260 – Fresh Baked Resources for Small Business, Startups, and Design!

crowdSPRING Blog

The Secrets Of Writing Smart, Long-form Articles That Go Absolutely Viral OK, now wake up! Enjoy! 192O4Xv. 1BfrjZu.

Today’s B2B: It’s Mobile, It’s Personal, It’s Everywhere

Growthink Blog

Mobile, Mobile, Mobile. But when done right, the rewards can be the kind of word-of-mouth viral campaign effects that to date have only been available to consumer brands and marketing campaigns (see Old Spice , DollarShaveClub ). 3. My three takeaways: 1. Which leads to takeaway number two… 2. Personalization. read more.