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53 Questions Developers Should Ask Innovators

TechEmpower

” or “Are you developing for desktop, tablet, mobile, or all three?” Ads, Viral/Social, SEO)? Are you targeting desktop, tablet, or mobile? Most new sites need to account for mobile delivery – but on the other hand, not every MVP needs both desktop and mobile versions. How do you make your money?

Developer 520
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Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions

Occam's Razor

Let's go look at some tools… Measuring "Invisible Virality": Tynt. Goes viral. I can measure the "invisible virality" / "spread" by this big huge non-commenting, non-tweeting audience. Invisible Virality. Quick, Efficient, Effective Mobile Analytics: Percent Mobile.

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[Review] Gamification By Design: Implementing Game Mechanics In Web And Mobile Apps

YoungUpstarts

The trouble with a book titled “ Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps ” is that most people will assume it’s meant for games – or at the very most, application – designers.

Mobile 172
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Marketers Focus More Attention on Mobile Gaming

YoungUpstarts

Those stereotypes have quickly been shattering, however, with the emergence and immense popularity of mobile gaming. In 2013, there were 909 million mobile gamers worldwide, nearly half of which resided in the Asia Pacific region, and 146 million of which came from North America. Exponential Growth of Mobile Gamers.

Mobile 100
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5 myths about the marketplace that mobile strategies busted

The Next Web

In the era of mobile, social, and the sharing economy, we’re seeing the emergence of next-gen mobile-enabled marketplaces in every ecommerce category, from fashion ( Poshmark ), to health ( Brighter and HealthTap ), lodging ( Airbnb and HotelTonight ), transportation ( Uber and Lyft ), and real estate ( Zillow ).

Mobile 136
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7 Reasons Why Video Marketing Is Essential To Boost Your Business

YoungUpstarts

Get More Attention Of Mobile Users. To engage your mobile users, you need to use video content. Mobile users love video content more than other forms of content. Thus, you can’t afford to ignore mobile users if your objective is to boost your business. They watch more video ads on their devices. Final Thoughts.

Video 246
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7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Display advertising.