View from Seed

article thumbnail

How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

In our case, Alignable members can decide to ask questions publicly or privately in groups and can post from their computer or their mobile if they’re on-the-go. Most people shy away from answering or deflect when their boss acts, “Why can’t we create a video like Dollar Shave Club and go viral?”

article thumbnail

Why Reporters Ignore Your Seed-Stage Startup Pitches, And How to Fix That

View from Seed

No, but a publication that gets into the nitty gritty of mobile development will want those details and then some. Offer reporters an exclusive on the successful, viral campaign that got you there, or a behind-the-scenes look at what your product does and how you’ll deliver on this huge campaign’s promises. That is objectively crazy.