Lean Goes Better with Coke – the Future of Corporate Innovation
Steve Blank
NOVEMBER 7, 2013
We have a portfolio of more than 500 brands and 4000 products and people invite us into their lives more 1.8 There are co-working spaces in basically every city in the world—from Nepal to New York. It only emerges after an intense business model design and search activity based on the customer development process. It never is.
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