A Smart Bear: Startups and Marketing for Geeks

JANUARY 24, 2011

The convenience of online shoe shopping is a game-changer — to the tune of billions of dollars of revenue — but how could they make up the costs ? In fact, at WPEngine we’re already doing it in several ways: Contributing everything back to open source.

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A Smart Bear: Startups and Marketing for Geeks

MARCH 1, 2010

We're thinking of going open-source — it's free. You: Open-source is free like puppies are free. See, we don't line our pockets with that revenue, we spend it making you maximally effective. We do things open-source would never do. I know, "most expensive" doesn't automatically imply "best!"

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A Smart Bear: Startups and Marketing for Geeks

JULY 19, 2010

No, wait, I'm sorry, the real question is: What are you going to do when there are four totally free, open-source competitors? Indeed, most of the innovations we've made at Smart Bear in the art of code review have already been duplicated by both commercial and open-source competitors.

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A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 29, 2010

But WordPress is different again because it's an ecosystem , meaning not just a single technology controlled by a single company but a guild of many thousands of consultants, products, companies, and power users, all of whom depend on each other for revenue, attention, and credibility.

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