A Smart Bear: Startups and Marketing for Geeks

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No, that IS NOT a competitive advantage

A Smart Bear: Startups and Marketing for Geeks

And even you could work 70 on-task hours per week, that's still blown away by 10 developers at a funded company or even 10 passionate open source developers working part-time. But working harder is not, in fact, smarter. We're cheaper. It's not bad to be cheaper. Are these assertions unfair? Do you have more false-advantages to add?

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Intense Asymmetry and Self-Flagellation

A Smart Bear: Startups and Marketing for Geeks

WordPress has impressive traction for an open-source tool, but it’s orders of magnitude less prevalent than it is today, so I can’t find customers in droves like we now do. Sign up for AppSumo 's daily deals specifically for web geeks & entrepreneurs. circa 2008.) That’s just irrational.

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Pick one and own it

A Smart Bear: Startups and Marketing for Geeks

We're thinking of going open-source — it's free. You: Open-source is free like puppies are free. Having nothing but the Web of Lies Internet to rely on for tech support is not free. We do things open-source would never do. Customer: Hmm, I don't know, budgets are tight. Let's get specific.

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Real Unfair Advantages

A Smart Bear: Startups and Marketing for Geeks

No, wait, I'm sorry, the real question is: What are you going to do when there are four totally free, open-source competitors? a web application instead of cumbersome installed applications) and new interpretations of HIPPA regulation (which allows web-based applications to store medical records like patient histories).