VC Adventure

MAY 1, 2012

At the time I was deep into the SEM side of the search world and was thinking about whether we wanted to place a bet on the organic side of search (aided at the time by what seemed like a large number of SEO agencies trying to productize their service into some kind of software package).

SEM 87

SEM SEO Portfolio Search 87

Cracking the Code

NOVEMBER 10, 2009

Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute. Portfolio. (3). In search of Europe's next tech stars. Posted by Philippe Botteri. at 7:42 PM. 2 comments: Peter Cohen Managing Partner, SaaS Marketing Strategy Advisors. Excellent update to your 10 Laws.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

Transformify

AUGUST 18, 2021

You need to be careful in choosing the website where you’ll build your portfolio because you might end up wasting time, effort, and money without getting any clients. Search Engine Optimization or SEO, SEM. Although FlexJobs mainly offers remote jobs, they also do have some freelance positions if you do a diligent search.

Technical Review 89

Technical Review Software Review Search Portfolio 89

VC Adventure

MAY 1, 2012

At the time I was deep into the SEM side of the search world and was thinking about whether we wanted to place a bet on the organic side of search (aided at the time by what seemed like a large number of SEO agencies trying to productize their service into some kind of software package).

SEM 48

SEM SEO Portfolio Search 48

VC Adventure

AUGUST 10, 2010

At the end of his post Brad lists out the companies in the Foundry portfolio that started as seed investments ( AdMeld , Gnip , Lijit , Mandlebrot , Next Big Sound , Standing Cloud , and Trada ). If you’re a business or PPC agency spending $3k – $100k per month on search marketing, I’d encourage you to give them a try.

Syndicate 74

Syndicate Syndication Due Diligence SEM 74

Seeing Both Sides

FEBRUARY 8, 2011

It's become very clear how this technique applies to products - consumers research their needs by searching this huge information database in the cloud called "Google" and find what products and services might serve their needs and proactively contact and, eventually, purchase those products. This is "personalized medicine" in the extreme.

Marketing 38

Marketing SEM Database Analytics 38

Occam's Razor

JULY 1, 2008

If you are willing to create a small portfolio of initiatives then you can get a pretty decent understanding of the hidden impact (offline) of your web presence. Bonus Tip : Oh and if you want to get a smidgen more value, configure the store locater search parameter in your internal site search and bam bam (!!)

Analytics 116

Analytics Conversion Campaign Redemption 116

Occam's Razor

APRIL 6, 2009

The Search Based Keyword Tool (SbKT) was that for me. I can tell you know that you'll never think of Paid Search the same way! UPDATE: Recently Google has folded the Search Based Keyword Tool into the core AdWords Interface. One of the most common phenomenon is the long tail of search. Astonishing is that not?

Search 103

Search PPC Matching Analytics 103

Cracking the Code

OCTOBER 10, 2008

Each account manager should have a portfolio of existing customers, and you should model the expected CMRR from this group net of up-sells and churn. Portfolio. (3). In search of Europe's next tech stars. Yet many B2B companies don’t have a clue. McKinsey highlights. (1). Online Gaming. (1). sales and marketing. (10).

Software Review 48

Software Review North America Europe Metrics 48