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MARCH 22, 2016

Editor’s note: You can find more resources around PR, content marketing, and customer acquisition for seed-stage startups in the Marketing & Growth section of our platform. You have a new hire (if they’re not the CEO or CTO, reporters probably won’t care).

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Seed Stage San Francisco Startup CTO Hire 120

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JULY 22, 2020

PR or partnership opportunities that may not have been available at one stage can become much more accessible once you are bigger and better known. For example: Traction creates more traction. If your product is good, more people talk about it and there is more social proof in the market for the effect of the WoM to multiply.

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Early Stage Retention PR Founder 254

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SEPTEMBER 18, 2018

Nicole most recently comes to us from SmartBear Software , where she was responsible for the launch and marketing for an entire product: overseeing activities like PR, creative, content creation, and social media engagement.

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Portfolio Boston PR Social Media 120

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SEPTEMBER 16, 2019

This could take the form to larger and larger companies in the sales pipeline, biz dev deals that weren’t available early on, sales/marketing metrics that are steadily improving with more scale and experimentation, or mass market awareness or PR coverage.

Seed Stage 192

Seed Stage Metrics PR Leadership 192

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JULY 9, 2015

It’s a common question that every VC fields from founders — and founders field from other founders, and marketers field from founders, and PR people field from founders. So, when should they — or any seed-stage startup — think about drumming up some PR and making noise around funding? You get the idea.

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Startup PR Cofounder Stealth 120

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DECEMBER 6, 2018

Instead, following PR 101 to get the most bang?—?and Announcing the round will (hopefully) generate a round of attention and land you in CrunchBase, CBInsights, and rest of the industry catalog. Of course, the best way to execute isn’t a funding announcement alone. and hopefully media coverage?—?by

Seed Stage 201

Seed Stage Stealth Seed Capital Later Stage 201

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MARCH 8, 2016

Jesse Derris is the founder and CEO of Derris & Company , a PR, branding, and communications firm based in New York. I think it’s important you do some sort of PR activation around launch across the board, because you can only launch once. His firm has worked with companies like Warby Parker, lululemon, Oscar, and more.

Seed Stage 120

Seed Stage Conversion Startup PR 120

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MAY 14, 2019

But if you are able to build beautiful products, get great PR coverage, and execute flawlessly on optimizing your marketing funnel, you are more likely to show some positive signs that things are sort-of working. These seem like good things, but again may be a false-positive trap.

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Founder Agile Cofounder Seed Capital 256

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JANUARY 5, 2015

The checklist below is full of critical to-dos you simply can’t overlook, whether you’re setting a schedule for your board meeting, finding the necessary insurance plans, or communicating with your lawyer about your regulatory filings and how they align with your PR strategy.

Seed Capital 120

Seed Capital Seed Stage Entrepreneur Venture Capital 120

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JANUARY 20, 2015

Don’t shrug off poor sales or user growth, a dysfunctional team, a wave of bad PR, or other challenges confronting the business. It seems simple, but the first step is being honest with yourself as a founder, and being honest with your co-founders. If you’re in denial, it’s hard to overcome any challenge. Communicating with Your Team.

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Cofounder Startup Employee PR 120

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NOVEMBER 17, 2016

There are also some companies in the marketplace who have an incentive to promote what they’re doing as autonomous to generate better positioning and buzz and PR value, which creates more confusion. .” But there are wildly different points of the view as to where we are now and how quickly we arrive at that future.

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Startup Vertical Seed Stage United States 120