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The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a product name by seeing what the product does. Everybody knows what a product name should be.

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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

It’s an SEO strategy that focuses on making users happy rather than hitting a particular keyword density or winning exact-match anchor text. Queries closer to a sale tend to be longer and less ambiguous, too. More than ever, your job as an SEO is to extract intents from query syntax. keywordresearch #seo ??

Search 126
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Amazon SEO Isn’t Google SEO: 6 Differences That Matter

ConversionXL

When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle. Who isn’t already a bit suspicious of sites or products on Page 4?). Product descriptions.

SEO 113
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How To Rebrand & Re-Market Your Ecommerce Site For The Summer

YoungUpstarts

Here’s how to rebrand and re-marketing your ecommerce site for summertime sales. This is an exciting time of year for people, and you want to capitalize on that excitement to make more sales. Talk about how your products can improve life and post plenty of photos of happy folks using your merchandise. Remember to stay positive.

eCommerce 100
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Startup Marketing: The Nine Levels of Traffic Quality

Software By Rob

Likewise, if you see the massive amount of traffic coming from SEO you have to know how many of those people are buying your product. But the number of conversions stayed about the same as it had been the week before, meaning the conversion rate (the number of sales per visitor) plummeted. Is this bad? 2 Rob on 01.12.10

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How to Make Product Pages That Sell

Up and Running

Writing a good product description so that a search engine can find it is a subset of a larger discipline called search engine optimization, or SEO. SEO is a set of practices that help search engines classify your site so your audience can find your website. An SEO caveat.

Product 101
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Q&A Wednesday :: ThankThank

Austin Startup

“[First Name], Thank you for purchasing Acme Brick’s [Product Name]…&# ) and the recipients’ contact information. And in our first week after hitting the start up directories, we had over 2,600 unique visitors and our first 3 sales. But who has time to sit down and write them?

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