Gust

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Product Launches – The Most Common Mistakes We See

Gust

Every early-stage startup has a unique set of constraints it must deal with and trade-offs that must be made along the way to launch its product into the market. From product development, to legal, to go-to-market strategy, even the most seasoned startup founder can make potentially business-crushing missteps.

Product 91
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Investors Know A Product Doesn’t Make a Business

Gust

Why is it that most of the business plans I see are really product plans? I define a product plan as a detailed description of your product or service, with a bit of business thrown in at the end. A business plan is a detailed description of your business, with a bit of product description thrown in near the front.

Product 150
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Starting a startup as CTO / Head of Product

Gust

After less than a year, Glassbreakers is now a team of 10, we have thousands of active users on our free product, we’ve expanded into enterprises with paying customers and raised over a million in seed funding. The post Starting a startup as CTO / Head of Product appeared first on The Gust Blog. Read more >.

Product 70
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The Rhythm Method of Product Iteration

Gust

But one crucial one that you can implement might be called the “Rhythm Method”: imparting a well-known beat to your product and service upgrades. Obviously, a frantic reaction to someone else’s move will damage the way your biz dev, sales, product managers, engineers, PR people, and strategy teams interrelate. They’re relaxed.

Product 70
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The Planned Iteration Startup Launch Minimizes Risk

Gust

I strongly recommend a dramatic departure from this model, called “planned iteration” or Lean Startup methodology, where you assume you won’t get it right the first time, so you launch with a minimum viable product (MVP). With a minimum viable product, your startup remains much more agile. Show some traction before funding.

Agile 163
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Don’t Let Investors Conclude Your Startup Is A Hobby

Gust

This will include the first version of many critical processes that can be split out later, including market opportunity, requirements, product definition, business model, sales process, and organization. Product development process. Write down the key elements of your business plan very early, and keep it current as things evolve.

Startup 187
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How do I get in touch with investors/funds with just an idea and no product?

Gust

There are many wonderful ideas, and they are not necessarily easy to come up with. So congratulations on having thought of one! However… “Having value” and “Being fundable” are two completely different things.

Product 152