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Why Public Relations Should Be Part Of Your Business Plan

YoungUpstarts

Public Relations (PR) involves efforts to raise the profile of your company, manage your reputation, and build relationships with key people or organizations to attract customers and increase sales. The primary aim of public relations is to inform or raise awareness among the general public and gain appropriate media coverage.

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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

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5 Reasons Why Public Relations Is Important to Your Brand

The Startup Magazine

Whether your brand is a small business just getting started or an established corporation with global ambitions, establishing a solid public relations strategy can be the key to unlocking new heights of brand awareness and company growth. What is Public Relations (PR)? . Let’s understand! . Reputation Management .

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Boost Positive Word-of-Mouth with Small Business Public Relations

Rembrandt Communications

Que the angelic music…) Start public relations (PR) activities. Public relations is all about getting your message out to the right media so that your targeted audience-members learn about the benefits of your products and services. Dig deep to clarify why people will want to buy your products and services.

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What is Public Relations, and Why Do You Need It, Anyway?

Rembrandt Communications

It relates to everything that goes on with public relations. PR relates to sending the right message out at the right time via the right media venues. Someone else is talking about your products and services, events, team members, and more so it provides more credibility than an advertising placement.

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5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization. Cash flow can be drastically reduced by working out of your garage.

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Finance and PR – The Bottom Line

Rembrandt Communications

CFOs, Before You Turn Down That Public Relations’ Proposal…. Many financial executives ignore public relations’ (PR) activities and move them down on the list of priorities. If you have a negative feeling about public relations, it’s time to take a closer look. Finance and PR… hmmm.

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