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3 Reasons Why Every Business Needs Professional Photos

YoungUpstarts

So invest in some professionally branded and consistent photos from a digital marketing agency to make your public relations, social network branding, and SEO tasks easier. Branding and imagery should be one thing that you do not need to stress over.

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How to Successfully Engage With Your Customers Online

Up and Running

Forums will likely still be around for the foreseeable future, but many companies are now finding it more advantageous to leverage social groups. Facebook Groups and LinkedIn Groups are just a few of the many social networking sites that allow individuals and companies the ability to set up topic or brand communities.

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6 Growth Challenges That Every Good Startup Will Face

Startup Professionals Musings

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and Groupon with discounts for group purchasing. You suddenly need to enhance your in-house social media efforts with a public relations firm.

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Social Media is a Boon to Startups Who Do It Right

Startup Professionals Musings

The same messaging rules that apply to classic public relations and branding apply to social media. Just ten percent say they will not use social media in 2012, down from 24 percent for 2011 and 39 percent for 2010. Lead generation continues to be the biggest benefit of social networking for U.S.

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How Does Your Brand Look To The Public?

YoungUpstarts

One of my recent clients, Marsha Friedman of EMSI Public Relations , understood that so well, she put off developing a badly needed new website for five years. “I So, your next step is media exposure, from building your social networking connections to getting seen and/or heard in print and on TV and radio.

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Startups Should Avoid These Social Media Mistakes

Startup Professionals Musings

The same messaging rules that apply to classic public relations and branding apply to social media. Turn your social media efforts into profit, rather than just another expense. According to the “ Small Business Marketing Forecast 2010 ” from Ad-ology, lead generation is the biggest benefit of social networking for U.S.

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5 Steps to Small Business Public Relations Success

Duct Tape Marketing

5 Steps to Small Business Public Relations Success This content from: Duct Tape Marketing. Getting positive mentions of your business, products, people and events in the publications that your ideal clients consume is an essential part of what I call the lead generation trio (advertising and referrals being the other members.).