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6 Reasons To Disclose Your Startup Idea Before Commit

Startup Professionals Musings

They become walking public relations machines for themselves, as well as their idea. In fact, you don’t need a third-party public relations agency at this stage. Later you may have the problem of being told by public relations firms to stay on message, even after you suspect it is not working.

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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

One early researcher was Edward Bernays—Sigmund Freud’s nephew—who coined the term “public relations.”. One example is so-called “ stealth neuromarketing ,” which tries to manipulate consumer behavior without their being aware of its influence, threatening consumer autonomy.

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Twitter Link Roundup #36 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Are there benefits for a startup to work in “stealth&# mode? Creating Urgency in Your Sales Copy – [link]. To Succeed, Don’t Obsess About Reasons You Might Fail – [link]. micah says not for all – [link]. Book Review: Rework (a fresh perspective on business by @jasonfried & @dhh of @37signals ) – [link].

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How to Scale Support of Portfolio Companies

David Teten

For example, consider public relations. Ideally each portfolio company would also report their own data to the data-trackers (except when they’re in stealth), but not all of them are diligent. Startup companies inherently have no brand; we leverage our brand and networks to promote theirs.

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Twitter Link Roundup #147 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Stealth mode” and other f’ing brilliant strategies – [link]. Small Business and Startups – 13 Great Reads From The Business Press - [link]. Is Three Founders One Too Many? - [link]. 10 Things I, As A Developer, Wished More Entrepreneurs Knew – [link]. 7 Habits of Highly Effective and Successful Entrepreneurs – [link].

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Twitter Link Roundup #74 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Startups in stealth mode need one piece of advice – [link]. One of the best essays on recruiting a high performing team for your startup – [link]. Difficult is good (about working with “difficult&# entrepreneurs) – [link]. Avoid Decision by Indecision – [link].

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Twitter Link Roundup #130 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Crowdsourcing taps public for work, money, ideas – [link]. Sequoia Confirms Existence of “Stealth” Scout Program. Early Startup Time Wasters – [link]. The CEO who invented a cure for hiccups – and, oh, yes, she’s 13 – [link]. Who’s Next? – [link]. The Maturation of the Billionaire Boy-Man – [link].