A Smart Bear: Startups and Marketing for Geeks

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Darwinian company growth doesn’t always select the best companies

A Smart Bear: Startups and Marketing for Geeks

SnapChat, Pinterest, WeWork, InstaCart, Square, FourSquare, and even Twitter, who has impressive revenue but has still never been profitable). where talent nevertheless beats their door down to work there even in cases where they know ahead of time they’ll take a pay-cut (because salaries are set by a formula ).

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Startup Therapy: Ten questions to ask yourself every month

A Smart Bear: Startups and Marketing for Geeks

If you had zero revenue from now on, on what date would you run out of money? Second, you know the length of your fuse even in event of disaster (if you have revenue) or if you never manage to land a customer (if you're just starting out). Cartoon by Andertoons. That's OK, that's not the point of this question. Or switch off.

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Startup identity & the sadness of a successful exit

A Smart Bear: Startups and Marketing for Geeks

No salaries followed by low salaries. The scrounging and scrabbling and begging and fighting the a s for those morsels of revenue, those crumbs of validation. The experience you get just after you need it. The inner doubt suppressed for the morale of the team. The “eat what we kill” mentality. It’s over.

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The unprofitable SaaS business model trap

A Smart Bear: Startups and Marketing for Geeks

Marketo filed for IPO with impressive 80% year-over-year growth in 2012, with almost $60m in revenue. of revenue, force-feeding sales pipelines with an unprofitable product. SaaS companies earn their revenue over time. time to earn back the revenue to cover all your customer acquisition expenses) 75% annual retention.

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How to think about cash vs. equity compensation

A Smart Bear: Startups and Marketing for Geeks

The question is further complicated when the new hire is getting a salary. Typically the salary is less than market with the balance given in the form of equity, but again how do you compute that when the stock is, today, of no value? What about $Y/mo? &# Hard to know, but an important question for a bootstrap startup to answer!

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Stop claiming you’re profitable

A Smart Bear: Startups and Marketing for Geeks

The first and biggest error is thinking you can ignore your own salary. When your business throws off $1500/mo (without salaries), that’s not the case. years before I could even hire one employee, and even then it was 1/4 of the salary he deserved (and later ended up making). — but not for years.

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Smart Bear Live 7: More from AZ Disruptors

A Smart Bear: Startups and Marketing for Geeks

I mean, it’s easy to talk to very little bands and just say I feel like the amount of revenue for you is very little. Like with more people who are not taking salary, you can literally do twice as much. Gelie: That’s not the only revenue stream. Dan: Yeah, for a band that’s great. Jason: It’s possible.

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