article thumbnail

7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

In addition, research shows that companies that fail to align their marketing and sales departments have less ROI, and lose 10% or more of their revenues per year. Long sales cycles obscure beginning and end of costs. More empowered buyers have resulted in longer sales cycles.

article thumbnail

Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them.

B2B 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Speed in Sales at Startups

Austin Startup

The Ferrari Museum in Modena, Italy The defining characteristic of the Silicon Valley startup is speed. Startups must build speed into their culture. In 2006, I joined Yelp as employee #20 when the company had $1M in annual revenue. Instead, I had to re-learn that a startups’ nature is that most stuff won’t work.

Sales 64
article thumbnail

The Virus Survival Strategy For Your Startup

Steve Blank

With the Covid-19 virus a worldwide pandemic, if you’re leading any startup or small business, you have to be asking yourself, “What’s Plan B? If you’re running a startup or small business, your first priority (after your family) is keeping your employees and customers safe. “Winter is coming.”. And what’s in my lifeboat?”.

Burn Rate 436
article thumbnail

Seed Stage Funding 101: What it Is & How it Works

The Startup Magazine

These investments are a tremendous help to your startup because they will serve as a stepping stone to reach your target eventually. Some return value must be offered to the investors for startup seed funding to be considered acceptable. When considered, “seed funding” describes the initial sums of funds a startup raises.

article thumbnail

Money Doesn’t Talk. Why Most Startups Aren’t Announcing Their Seed Financings

Hunter Walker

Most of the startups we’ve backed at Homebrew don’t rush to announce their funding. Not because they’re all operating in stealth or pre-product – in fact some already are earning $1m+ in revenue per annum. YC companies use Hacker News to post jobs and have strong community groups, as does 500 Startups.

article thumbnail

Revenue Development

K9 Ventures

So the departments either didn’t have the capacity to pay or it would be an endless sales-cycle, where we would spend lots of time on the sales, but it still wouldn’t close. We were a tiny web-conferencing startup in Pittsburgh called iMeet. Let’s take another scenario — this time in my second company.

Revenue 72