A Smart Bear: Startups and Marketing for Geeks
JANUARY 4, 2018
The Silicon Valley-oriented technology press outlets don’t cover us because we’re not in San Francisco, even though we’re more successful than most of the startups they cover. Late last year we passed $100M in annual recurring revenue. I’m sure people said similar things to Heather when she joined as our CEO.
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2013
The scrounging and scrabbling and begging and fighting the a s for those morsels of revenue, those crumbs of validation. ” Almost all startup founders experience a deep and prolonged sadness after selling their company , even when the sale is an outrageous success. A startup is the founder’s personal identity.
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A Smart Bear: Startups and Marketing for Geeks
DECEMBER 21, 2009
What follows is your startup therapy session. If you had zero revenue from now on, on what date would you run out of money? Second, you know the length of your fuse even in event of disaster (if you have revenue) or if you never manage to land a customer (if you're just starting out). Cartoon by Andertoons. Or switch off.
A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 26, 2019
Startup strategy is like Kung Fu. All startups are screwed up. HT Mike Maples Jr ) Corollary: A startup has to be so excellent at one or two key things, that they can screw up everything else up and not die. Fermi estimation is a good way to figure out whether a startup or product could even theoretically be viable.
A Smart Bear: Startups and Marketing for Geeks
AUGUST 18, 2015
All a little startup has is a decent idea and extremely greasy elbows. The insight is: The profitable revenue stream is a prison. A company with a large, profitable, growing revenue stream betrays facts useful to a startup: There’s a huge market to be had (else it wouldn’t be large and growing). Will that strategy work?
A Smart Bear: Startups and Marketing for Geeks
APRIL 28, 2014
As the founder of WP Engine, I receive weekly emails from startups proposing a “win-win” deal. Distribution is the hardest thing for a young startup, defined as “getting in front of potential customers.” “Maybe,” thinks the startup founder, “I can tap that ass. . I mean asset.”
A Smart Bear: Startups and Marketing for Geeks
AUGUST 9, 2010
This is Part 3 of the series: 5 lessons from 150 startup pitches.? Of hundreds of startup pitches at Capital Factory , almost none had unearthed 10 people willing to say, "If you build this product, I'll give you $X.". Aren't you sick of every startup blogger on Earth badgering you about this? Short-sighted, no? My guess: 80%).
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