Finding The High Converting PPC Keywords That Are Right Under Your Nose
ConversionXL
FEBRUARY 26, 2014
We see our Red Widgets Ad Group in the Products Campaign has the lower CTR of the two, and is less than half the CTR of the day before. Dig into the keywords in the Red Widget Group to find out which ones are generating impressions without clicks. It might be worth it to run one or both Ad Groups on Saturday.
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