Startup Professionals Musings

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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Make your company visible, reachable and responsive through social networks. Young people naively enter their pictures and personal data for fun on social networking sites, ignoring constant feedback from the media that these are bad practices.

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6 Key Principles For Inducing Customers To Buy Today

Startup Professionals Musings

When uncertain of what to do next, social proof kicks in to see what others are doing, or have done. Survey results show that more than 80% of consumers now receive advice through social networking sites prior to a product purchase. Social psychology in general deals with how individuals relate to one another.

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Which Social Networks are for Entrepreneurs?

Startup Professionals Musings

Social networking is indeed the new business networking. Since I’ve been lurking around the various social networks for the last year or so, I’ve learned a few things, so I thought it would be helpful to clue you in on current networking cultures, and how they map into the business networking scene.

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Social Networks Don’t Automate Personal Contacts

Startup Professionals Musings

Social networking can help, but a large list of online friends and followers is no substitute for a smaller list of personal and ongoing business relationships. Many of my younger friends use various social networks on a daily basis and think that they will thereby avoid this problem.

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The Demographics Of New Venture Founders Are Changing

Startup Professionals Musings

83 percent of online users aged 50-64 use social media now, and the growth rate continues to increase. Social networking penetration by Boomers is now catching up with the other age groups, reaching nearly 90 percent across the board. In the U.S., immigrants are almost twice as likely to become entrepreneurs as native-born U.S.

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Name the Big Three Social Networks for Business

Startup Professionals Musings

With the advent of social networking sites like LinkedIn, Twitter, and Facebook, Internet usage has totally morphed, from a serious business medium, to a social and fun medium that still means business. Here are the current big three in social networking for business: Facebook is biggest, moving from social to business.

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10 Lessons To Be Learned By Winning Teams Everywhere

Startup Professionals Musings

Those of you who viewed the movie The Social Network , saw an example of new entrepreneurs dealing with conflict poorly, almost leading to the demise of Facebook. Master conflict – engage dissidents, and avoid needless power struggles. Some entrepreneurs go to great lengths to avoid interpersonal friction, or engage the wrong way.