THE FIRST STEP IS GETTING NOTICED.
THE SECOND IS GETTING BUSINESS.
In Get Different, Mike Michalowicz reinvents the way marketing is done. In it, you will discover the most effective and radically simple marketing system in existence.
Told with the same humor and straight-talk that’s gained Mike an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
1. Does it DIFFERENTIATE?
2. Does it ATTRACT?
3. Does it DIRECT?
Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn’t stand out and connect with customers — the long-anticipated answer to the defining business challenge of our time.
this is one cool idea and helpful for me too thanks for sharing this
Differentiate
Attract
and
Direct i will keep all these mind great post
exactly we need to get more impressions and later the business comes to us and creating great launch will sure get you more exposure in the market
AIDA = Attention, Interest, Desire, Action. Check, check, check, and check! Good one, Mike!
Smashing, I love it!
If that video does not scream different then I don’t know what will! It had me laughing, dancing and buying. LOVE IT!
Love it! 🙂
Laughing is healthy. That made me laugh. Thank you 😊
Best wishes in your launch 🚀 Looking forward to reading and applying the strategies in your book.
Beyond brilliant video and such a great lead-in to your book, Get Different. Fun elevates state and unexpected joy is what we could all use massive doses of now in this ugggggg period of COVID and crap.
Thank you for going above and beyond to set the bar higher for entrepreneurs all over the world with your proven processes and systems for everything from cash management to running your business like clockwork and now how to nail one’s marketing with D.A.D.
Cheers to another best-seller!
Very on brand for you, Mike and team!
Usually I never comment on blogs but your article is so convincing
That I never stop myself to say something about it. You’re doing a
Great job, Keep it up.
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Pune, India