Version One Ventures

SEPTEMBER 28, 2015

A few months ago, we wrote about the data we focus on to evaluate marketplaces and later shared a marketplace KPI dashboard that we created to guide founders on the important metrics they should track. There are lots of great blog posts and articles out there that talk about social platform metrics. Part I: High-Level Metrics.

Metrics 60

Metrics Churn Rate Due Diligence Social Network 60

Duct Tape Marketing

JUNE 7, 2023

And most marketers are responsible for net promoter score and customer satisfaction in many ways. So if your frontline team doesn't have what they need, it shows itself in those experience metrics on the customer side. We looked at net promoter scores, CSAT scores, attrition rates, right? Growth rates, churn rates.

Employee 75

Employee Technical Review Advisory Board Sales 75

Up and Running

AUGUST 21, 2014

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. In terms of pre-purchase, traffic and content metrics. So I’m going to keep going here, “Pre-purchase, the traffic and content metrics.” Peter, anybody have any questions as I go along?

Metrics 84

Metrics Startup Churn Rate Forecast 84

ConversionXL

AUGUST 13, 2019

SaaS sales and marketing teams can get overwhelmed by metrics. But without any metrics, it’s impossible to track growth. If growth is the best way to get out alive, marketing metrics do little unless they correlate with sales. According to Gartner , three metrics form the foundation for those growth levers: (Image source).

Metrics 117

Metrics SQL Retention Churn Rate 117

YoungUpstarts

SEPTEMBER 7, 2014

Because of these nuances, startups selling to enterprise customers must be even more diligent in tracking the right growth metrics. Here are a few metrics your startup should be watching: 1. The lifetime value of a customer is the current value of net future cash flow attributed to the customer. Revenue Growth.

Metrics 219

Metrics Churn Rate Startup Acquisition 219

Both Sides of the Table

MAY 19, 2018

Or if you’re a VC raising from LPs you have to list all of your deals, your investment value, your carrying value, your multiples, your IRRs, TVPIs, DPIs, etc along with net cashflows plus your previous LPAs. Kai taught me that the key metric to whether a sales process is going well is “engagement.”

Cap Table 336

Cap Table Due Diligence Forecast Churn Rate 336

ConversionXL

NOVEMBER 15, 2016

After all, the goal is to systematically improve the success of a business, whatever that means metric-wise. The differences, much like the differences of B2B optimization in general, mostly come down to differing business cycles, purchasing decisions, and success metrics. Reducing churn rate.

Conversion 48

Conversion Churn Rate Retention Metrics 48

ReadWriteStart

AUGUST 26, 2022

So they have about 60 million customers now, and they have a view of the net present value of each customer when they’re onboarding them and their models to show it. Do you have other efficiency metrics that you look at when you evaluate businesses to check the quality of growth and the quality of the revenues? . Yeah, yeah.

Partner 132

Partner Cofounder Retention Acquisition 132

ConversionXL

FEBRUARY 7, 2014

When a business increases it’s webinar attendance by 1000% & net $40,000 in the first 3 sessions, you should probably listen to what they’re doing right. The real metrics that help you determine if you’ve achieved product/market fit. Calculate Your Churn. & a lot more. image source.

Software 93

Software Churn Rate eCommerce Flash 93

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Conversion rate.

Analytics 106

Analytics Metrics Channel Campaign 106

Cracking the Code

DECEMBER 11, 2015

how many searches are available on Adwords) and what is the quota attainment and churn rate of the sales people as well as their profile SMB online sales (e.g., In other words, there are universal metrics that smart investors require to make investing decisions. These teams are typically run on monthly quotas.

San Francisco 48

San Francisco Churn Rate Silicon Valley Engineer 48

Up and Running

MAY 1, 2014

Milestones and Metrics. Milestones and Metrics. While the Milestones and Metrics chapter of your business plan may not be long, it’s critical that you take the time to look forward and schedule the next critical steps for your business. Net Profit. Read more ». Marketing and Sales Plan. Read more ». Read more ».

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

Up and Running

NOVEMBER 12, 2018

Key metrics. Going smaller, use key metrics to ensure that your business is on track to reach your milestones. The five key metrics to judge your subscription model’s success are: Churn and churn rate. MRR (monthly recurring revenue). ARPU (average monthly revenue per user/customer).

Business Plan 63

Business Plan Curation Balance Sheet Intellectual Property 63

David Teten

DECEMBER 3, 2019

Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. The simplest way to track a company’s performance: have them give you access to their internal metrics dashboard. I used Ipreo heavily at one of my prior VC funds.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

AUGUST 12, 2016

It’s a common acronym that gets thrown around in the SaaS world that’s basically a “businessy” way of saying “important metrics for tracking your business.” The Metrics That Matter. MRR is probably the most critical metric for any subscription business. So, Net MRR = New MRR + Expansion MRR – Churned MRR.

Software Review 48

Software Review Metrics Revenue Acquisition 48

ConversionXL

OCTOBER 30, 2019

The ROI of an existing customer is higher than the ROI of a net new customer. Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc. Product or onboarding milestone completion rates. Metric examples: Login frequency and consistency; Frequency of value experience; Product usage (e.g.,

Retention 101

Retention Metrics Churn Rate Acquisition 101

Up and Running

NOVEMBER 13, 2020

This will take tracking and examining the impact on your finances, operations, processes, and employee-related measures, along with implementing an extensive metrics framework. More often than not, it pays to measure the following CX metrics to gain a 360° view of your CX and align it to specific business outcomes to measure growth.

Customer 135

Customer Churn Rate Silicon Valley Retention 135

ConversionXL

OCTOBER 30, 2019

The ROI of an existing customer is higher than the ROI of a net new customer. Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc.; Product or onboarding milestone completion rates; Speed to first value experience. Renewal rate. LTV is a complex, advanced metric.

Retention 48

Retention Metrics Churn Rate Acquisition 48

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Why do I do it?

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

MARCH 5, 2014

In this article, I’d like to help you understand the different metrics associated with customer lifetime value, and explore how we can use this information to make more informed, data driven decisions as it relates to how we budget our marketing spend. Cost of Customer Visits (CoCV). Cost of Lead Acquisition (CoLA). image source.

Customer 133

Customer Churn Rate Retention Acquisition 133