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Startups Wait For the ‘Super Angels’ to Descend

Startup Professionals Musings

Venture capital dispensed quarterly to startups continues to decline, down to about $3 billion in the first quarter, which is the lowest level since 1997. I conclude that the genesis of this trend seems to come from several forces, including the following: Less investment capital available due to the recession.

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30 Entrepreneurs Reveal Their Favorite Business or Entrepreneur Turnaround Story

Hearpreneur

Netflix was founded in 1997 by Reed Hastings and Marc Randolph to combat late fees for video rentals. Before Jobs returned to the business in 1997, its sales, and popularity all steadily declined for 12 years, nearly driving it into bankruptcy. Thanks to Will Yang, Instrumentl ! #4- 4- Netflix. Photo Credit: Jen Wan.

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Hubris Versus Humility: The $15 billion Difference

Steve Blank

In 1997, RIM introduced the first packet-switched messaging device. Here you need to spend your marketing dollars differentiating your product from the incumbents. In 1996 RIM was still in the hardware business selling packet-switched wireless radio modems to OEMs. RIM Interactive Pager 900. Are you faster and better? Are you cheaper?

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Entrepreneur Creates a Technologically Savvy Daycare Model

Hearpreneur

My wife Julia and I founded the company as Rainbow Academy in 1997. One of the primary ways we extend our caring philosophy and ultimately differentiate ourselves in the marketplace is through innovative technology. We spoke with Guy to learn more about his business, the future of his business, and advice for franchise owners.

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The Communication Secrets Of The World’s Greatest Salesman

Duct Tape Marketing

Recent episode, The power of just one big marketing idea and How to get it really brings home this idea that instead of chasing the idea of the week, really lock in on one big idea to differentiate your business that can make all the difference in the world. Listen to Content Is Profit, wherever you get your podcasts. (00:55):

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37 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

Extremely-Sharp.com originally started with a few retail locations in 1997, and we quickly started the e-commerce site the next year. For me, and the other co-founder of MaxOut Strength Studio, we identified a unique piece of fitness equipment that would create an instant differentiator from all other fitness concepts.

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Banner Ads Suck (and How to Make Them Convert Better)

ConversionXL

As I mentioned earlier, part of the banner blindness problem is that readers completely fail to see the ads, let alone differentiate them from the content. In 1997, I chose to suppress a similar finding: users tend to click on banner ads that look like dialog boxes, complete with fake OK and Cancel buttons.