www.inc.com

SEPTEMBER 24, 2011

Back in 1997, Randy Parker was staring at a blank whiteboard, wondering where hed find the money to hire the employees and consultants he needed to build his new product. "We Iowa Life Changing. Successful businesses are built in Iowa every day. Randy Parker Chip Morse Thomas Durkin Constant Contact Inc. Will yours be next?

Fractional CTO 40

Fractional CTO Equity Iowa Technical Cofounder 40

ConversionXL

JANUARY 7, 2015

Back in 1997, the Nielsen Norman Group conducted the first study to determine how users read on the web. How much persuasion involved in convincing a farmer that lives in Iowa to purchase an app that predicts rainfall will be far different than a surfer who lives in LA. In their words, “They don’t.”

Iowa 48

Iowa Conversion Audience Architecture 48

alexpoole.info

AUGUST 14, 2012

Lund, 1997, 1998, 1999 ). Iowa: Iowa State University Press. I did my grad work at Iowa State and read pretty much the same sources (MA in ’96 or so). There are some high profile studies which claim to show the superiority of serif typefaces ( Robinson et al., Review article. Why serifs are (still) important.

Technical Review 85

Technical Review Software Review Design Web 85