ConversionXL

FEBRUARY 19, 2020

Decades later, in 2002, Dutch marketing professor Ale Smidts coined the term “neuromarketing.” At a tactical level, companies can improve their customer segmentation and personalize marketing and sales experiences. To create the virtual customer journey, the study recruited 16 subjects. Image source ). It used 10 subjects.

Software Review 105

Software Review Advertising Stealth Campaign 105

Agile VC

MAY 26, 2011

Silicon Valley is still emerging from the tech bubble and massive downturn of late 2000-2002. To give you a sense, for 2002 the entire US online ad market was $6B and had shrunk year over year (it was $25B+ for 2010). Mostly smartphones + restaurateurs attitude towards viewing the internet as a customer acquisition tool.

Term Sheet 178

Term Sheet Silicon Valley Technical Review Social Network 178

ConversionXL

JANUARY 18, 2022

In 2002, Elon Musk created Space X. In this article, you’ll understand how to build a memorable brand that your customers want to buy from. Learn how to identify what your customers want from your brand, how to build momentum with content, and then explore some brands that excel at brand marketing. Brand is your strongest asset.

Marketing 109

Marketing Social Media Non-Compete Audience 109

Both Sides of the Table

JUNE 22, 2011

I know that most people who are close to them tend to deny their existence, as we saw in the great housing bubble of 2002-2007 and the dot com bubble of 1997-2000. That happened a lot in 2002 and again in 2008. customers who paid for services often get burned. That asset class need not represent the broader market.

Saudi Arabia 309

Saudi Arabia Valuation IPO Technical Review 309

Startup Professionals Musings

SEPTEMBER 30, 2018

For example, most e-commerce platforms today offer millions of products, with a changing mix daily and a changing market, such that it’s virtually impossible to manually predict a strategy for mapping customer demographics to products displayed online. Configure every decision step into real-time software.

Artificial Inteligence 210

Artificial Inteligence Algorithm API China 210

Austin Startup

MAY 19, 2019

The government and the airlines pay attention to opinion of their customers. Airlines especially care about the travel experience of their customers which includes their experience with TSA. citizens at all air, sea, and land ports of entry. Why Should You Opt Out? So opting out is one way to communicate disapproval of the system.

United States 48

United States Los Angeles Technical Review Programming 48

Austin Startup

FEBRUARY 28, 2017

Let’s circle back to Latinitas’ first interaction with IBM, back to our start in 2002. We thank IBM Customer Architect and Master Inventor Janani Janakiraman, Software Engineer Karen Siles (now a Latinitas board member!), and others they brought to help.

El Paso 59

El Paso Louisiana Arkansas Austin 59

Growthink Blog

MARCH 28, 2011

Try this on for size – an analysis of over 300 patents acquired between 2002-2008 found an average price per patent of $383,000 ! Companies rich in intellectual property in all its forms – patents, processes, and people – attain purchase offers on factors other than last year’s earnings.

Intellectual Property 109

Intellectual Property Technical Review Forecast Global 109

ConversionXL

MARCH 19, 2020

In 2002, McKinsey published a study of 1,000 U.S. They do more of the same with less, often lowering quality and customer satisfaction. Companies in this category add features when customers desire greater value. Knowing your customers—and how they may change—is key. What the big studies have shown. Promotion. Pragmatic.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Steve Blank

AUGUST 8, 2016

If you don’t value your product neither will your customers. Values – who and what founders and customers hold dear – were the focus on today’s Entrepreneurs are Everywhere radio show. Ryan Smith co-founded Qualtrics in 2002 with his father in the family basement. Ironically, though, academics are horrible customers.

Cofounder 145

Cofounder New York City Entrepreneur New York 145

YoungUpstarts

MARCH 10, 2017

Firstly, your existing customers must slowly and seamlessly be transitioned to your new business proposition. Secondly, your target customers must begin to identify you by the new values and positioning of your business. So between 2002 and 2007, Compaq continued to use their logo with little change. HP Merger With Compaq.

Merger 124

Merger Campaign PR Software 124

The Next Web

DECEMBER 2, 2013

Taking into account the difference in storage costs in 2002, Schippers estimates that Zuckerberg was spending $3,000 per month on hosting for the first year and about $10 million per month by 2006 as the network grew exponentially in that time period. But if you were to replicate the product exactly, all those decisions are made for you.

Cost 168

Cost San Francisco New York City Ruby 168

Feld Thoughts

OCTOBER 15, 2014

In 2002, I met Libba and Gifford Pinchot, cofounders of Bainbridge Graduate Institute , at a retreat. During this period, I helped Hewlett-Packard save on the order of ten million dollars a year on customer support costs, roughly a 100x return on my salary. Enter the Craziness. Are you concerned about the investment?

Technical Review 195

Technical Review Technical Cofounder Software Review Cofounder 195

ReadWriteStart

JULY 6, 2020

Essentially, you want to get your product directly in front of your ideal customer without spending a whole lot of cash. Another really great example of this tactic was in 2002 when Sony hired actors to walk around cities and ask strangers to take selfies with them. Conclusion.

Marketing 156

Marketing Startup Guerilla Canada 156

Steve Blank

AUGUST 8, 2016

If you don’t value your product neither will your customers. Values – who and what founders and customers hold dear – were the focus on today’s Entrepreneurs are Everywhere radio show. Ryan Smith co-founded Qualtrics in 2002 with his father in the family basement. Ironically, though, academics are horrible customers.

Cofounder 120

Cofounder New York City Entrepreneur New York 120

Both Sides of the Table

FEBRUARY 23, 2015

Even when you do sign-up initial customers it’s still not clear that your company will be a success and you’re still likely paying yourself under market rates. Maybe they were in their 20s in 2002 when being a startup CEO wasn’t really available to most? ” (Warren Buffett).

Technical Review 150

Technical Review Liquidation Preference Silicon Valley IP 150

YoungUpstarts

FEBRUARY 19, 2013

It is only when we revert to selfish gains that we neglect the most important entity of entrepreneurism, which is the customer. Can your customers really trust you and your company? Do you care more for your customer’s satisfaction than making a sale? Companies go awry when the leader stops listening to the customer.

Entrepreneur 254

Entrepreneur LLC Customer Hiring 254

YoungUpstarts

FEBRUARY 20, 2014

You can create and sell custom jewelry, find a room (or rent yours out) on Airbnb, drive your fellow citizens around with Uber, or find families that need some nanny help. They connect buyers and sellers in creative new verticals, helping merchants and non-profits interact with customers or donors. Got a cool product idea?

Silicon Valley 217

Silicon Valley Non-Compete API Vertical 217

Austin Startup

OCTOBER 22, 2017

Yes, there are a few self-taught naturals, like Bubba Watson, and, uh…Sam Snead (1912–2002). They learn how to talk with potential customers and de-risk their plans from the start. They may have the magic first or second order connections you need as a founder to sell your product or service to your most preferred customer targets.

Technical Review 48

Technical Review Incubator Software Review Vertical 48

David Cohen

MARCH 30, 2020

We raised a lifetime grand total of $100,000 for that business in the form of advance payment from early customers. By 2002 the NASDAQ had fallen by nearly 80%. Other startups will fail, and you can acquire their talent, their IP, their customer bases for cheap. I didn’t really see how it would affect me. You must be nuts.

Founder 174

Founder Valuation Startup IP 174

The Startup Magazine

SEPTEMBER 2, 2021

Tech Startup dedicated to custom jeans circa 2013. Digital music has also changed over time, thanks to streaming services like Spotify or Pandora, which took hold since their introduction in 2006 and 2002. What Has Changed Over the Past Ten Years? The startup landscape has changed a lot over the past ten years.

Startup 127

Startup Social Media Global Incubator 127

YoungUpstarts

APRIL 29, 2018

Mike now directs a company that provides independent businesses with business cash advances – with repayments, crucially, tailored to customers’ incomes. The company – which he co-founded in 2002 – is one of the leading providers of outsourced electronic payments systems.

Security 214

Security Small Business Equity Stock 214

abovethecrowd.com

OCTOBER 17, 2013

Customers are first asked to fill out an in depth profile to help identify their size, style, and preferences. Then, on the customer’s requested date, the company sends a personally styled offering (a Fix) of five items (previously unseen) to the individual to try on in her own home. Katrina herself is equally impressive.

eCommerce 62

eCommerce Technical Review North America San Francisco 62

Startup Professionals Musings

MAY 9, 2016

For example, there once was a social network called Friendster , often credited with starting the social networking boom way back in 2002. Now you have real customers who can quickly turn off hundreds of potential customers if you ignore their feedback. Trust your gut, and ignore naysayers.

Social Network 120

Social Network Demand Valuation Acquisition 120

YoungUpstarts

OCTOBER 16, 2017

One of the most memorable campaigns was launched by Sony Ericsson back in 2002 in the early days of cell phones with a digital camera. Giving out free stuff to your potential customers surely has the intention to show them the functionalities of your product, and it allows them to see all of its benefits for themselves.

Flash 162

Flash Marketing Stealth Social Media 162

Startup Professionals Musings

AUGUST 10, 2011

Once you are able to achieve some real “traction” with your business (paying customers, revenue stream), it may seem the time to relax a bit, but in fact this is the point where many founders start to flounder. The key is to make decisions from data and feedback, once your business has real customers and real products.

Early Stage 246

Early Stage Startup Founder Revenue 246

YoungUpstarts

JANUARY 14, 2019

As your idea takes shape, you’ll increasingly zero in on the audience of potential customers whose problem your offering solves; for everyone else, your idea may not generate excitement, but don’t let that discourage you. And having a familiar basis for your offering will help customers recognize why it’s worth buying.

Product 127

Product Startup Audience eCommerce 127

Austin Startup

AUGUST 20, 2017

Your original business plan will probably go out the window when you land your first customer. Customers are choices made by your startup. Customers pay you money so you can keep the lights on. Your business works as intended if you can attract customers that fit into the context of your operation. Not really.

Technical Review 48

Technical Review Software Review Cap Table Securities and Exchange Commission 48

YoungUpstarts

DECEMBER 9, 2016

When you are in the process of launching a food startup, it is important to take insurance into consideration, as it can enable you to mitigate the plethora of risks involved in starting your business and working with customers. Customer Incidents. Customer Incidents. Location, Location, Location!

Startup 100

Startup Operations Employee Reputation 100

The Startup Magazine

DECEMBER 21, 2018

The “advertising is dying” drumbeat started in November 2002 when Gallup released this study that proved traditional advertising expenditures were not generating results. Secondly, creating demand requires that you find ways to engage your satisfied customers in telling your story. Think about it. Impact is the key. Give it up.

Marketing 93

Marketing Entrepreneur Demand Advertising 93

YoungUpstarts

APRIL 3, 2016

We have been providing one of the most reliable and affordable incorporation services in all 50 states since 2002, offering assistance in setting up C and S Corporations as well as Limited Liability Corporations. Our customer service desk is ready to answer any questions and concerns you have about incorporation.

Stock 100

Stock Naming Operations Partner 100

Guy Nirpaz

DECEMBER 12, 2011

His company, ServiceVantage, which has helped technology clients to maximize recurring revenue, strengthen client retention and increase client-driven referrals via a unique client lifecycle approach since 2002. Do you know how to measure your Customer Engagement? Our SaaS Dashboard can easily do that for you! Try it now for FREE.

Retention 54

Retention Merger Programming Sales 54

YoungUpstarts

MARCH 25, 2015

Be insanely customer-centric. A customer is a customer for life. At its core, customer relationships start with recognizing the values of your audience. Let those closest to the customer make the key performance decisions. Give your employees and colleagues the freedom to be nimble and decisive within their realm.

Merger 100

Merger Leadership Employee Matching 100

Startup Professionals Musings

JULY 9, 2010

Once you are able to achieve some real “traction” with your business (paying customers, revenue stream), it may seem the time to relax a bit, but in fact this is the point where many founders start to flounder. Way back in 2002, John Hamm published some early work on this subject in " Why Entrepreneurs Don't Scale."

Founder 228

Founder Early Stage Startup Entrepreneur 228

The Equity Kicker

MARCH 13, 2014

in 2002, so they built what they thought the industry needed and people would want. As regular readers of this blog will know I’m a big fan of methodologies like lean, design thinking, and customer development. In his new startup Michael is rigorously applying lean principles.

Lean 122

Lean Portfolio Design Customer Development 122

Hearpreneur

MARCH 27, 2019

I’ve built my business from the ground up and there were/are many times where you relate to what Billy Beane went through in the 2002 season. Also, I have a few Spotify playlists I listen to and send out to Perky Perky customers who need to be reminded of their amazingness. Thanks to Maruxa Murphy, PerkPerky ! #20-RX

Entrepreneur 121

Entrepreneur Chicago Social Media Marketing 121

YoungUpstarts

SEPTEMBER 13, 2011

But set amidst sprawling furniture stores and assorted commercial companies that occupy much of the industrial labyrinth is an unlikely gem that seems better suited in a premium Orchard Road shopping mall: Cake Over Heels , a cheery boutique patisserie cum cafe that specializes in creating customized, decorative cakes. Customized Cakes.

Singapore 234

Singapore Canada Seed Capital Advertising 234