5 Ways To Make An Email Newsletter Your Best Sales Tool

Duct Tape Marketing

5 Ways To Make An Email Newsletter Your Best Sales Tool This content from: Duct Tape Marketing. I’ve been producing a weekly email newsletter just about every week since some time in 2002 and I’ve played with different formats, different content, and different ways to present information.

Email 41

From $0-100million with no sales people. The Atlassian 10 commandments for startups.

Business of Software Blog

Subsequent to this talk, Scott's company, Atlassian, has achieved the remarkable accomplishment of reaching $100 million in sales despite employing no sales people. Are they going to find out online, cold calling, how are you going to do the sales process, how much are you going to charge? In software there is a golf, you can pretty much sell things under 10,000 dollars online, but once you need sales people involved you need to start, the pricing needs to go up.

Trending Sources

For MBAs, Learning Sales the Hard Way

Inc Startups

Grad students in Texas study entrepreneurship--and learn some tough lessons about sales. program, was founded by a group of entrepreneurs in 2002 and designed specifically to teach the fundamentals of entrepreneurship. Sales is seen as kind of the ugly stepchild of business."

The 4 Biggest Business Mistakes of All Time (and What You Can Learn From Them)

Up and Running

Gayle Warnock, got wind of the decision, he sent a one-line memo to project head Richard Krafve: “We have just lost 200,000 sales.” A year after New Coke’s release, Coca-Cola’s sales jumped 8 percent over the previous year. By 2002, New Coke was dead.

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The wrong question: Is now the right time to start a company?

A Smart Bear: Startups and Marketing for Geeks

I started Smart Bear in a recession (2002) and it went great. When the economy is good and the product fits the market, sales are easy. The answer is always yes. But it’s the wrong question. I’ve been explaining for eight years why recessions are a great time to start a company.

Attention: Female Founders on the Rise

The Startup Magazine

Outcomes from a national study conducted by the Center for an Urban Future that reported a dramatic 52 percent growth in woman-owned business formation from 2002 to 2012.( The National Women Business Council states that 99 perfect of woman-owned businesses do not have sales outside the U.S.

After Your First Big Success, What’s Next?

Feld Thoughts

I was making plenty of money consulting and, while I was investing much of the money I made from the sale into new companies as an angel investor, the idea of living in Homer was attractive. As exits have been flowing nicely again the past few years, many of the entrepreneurs I work with have experienced their first big exit. I refer to this moment as when you find that you have life changing money in your bank account, which I like to call “f**k you money.”

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Not Everyone Is “Killing” It: How & When to Admit It

Agile VC

We went public in 2002 and eBay bought the company later that year for over $1.5 Don’t shrug off poor sales or user growth, a dysfunctional team, a wave of bad PR, or other challenges confronting the business.

Adform's U.S. Expansion Starts With New Sales & Support Offices in NYC and L.A.


Established in 2002 and originating from Denmark, Adform’s product is a cloud-based platform that allows advertisers to manage the entire add buying process, from planning, buying, optimizing, and analyzing. The sales and support offices will support U.S.-based

Not Every Startup Is “Killing It” (How to Speak Up During Tough Times)

View from Seed

We went public in 2002 and eBay bought the company later that year for over $1.5 Don’t shrug off poor sales or user growth, a dysfunctional team, a wave of bad PR, or other challenges confronting the business.

6 Guerrilla Marketing Tactics For New Businesses


One of the most memorable campaigns was launched by Sony Ericsson back in 2002 in the early days of cell phones with a digital camera. Stats say that freebies can boost sales by as much as 2,000%, and this percentage makes all your investments worthwhile.

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Big Surprise: eBook Sales Skyrocket

Up and Running

Take a look at this chart: That’s wholesale ebook revenues, by quarter, from 2002 until last quarter, as published by The International Digital Publishing Forum in conjunction with the Association of American Publishers (AAP). My source: Wholesale eBook Sales Statistics. I’ve posted a bit about ebooks on this blog, I can’t help thinking they make a lot of sense.

7 Good Entrepreneurial Habits That Turn Bad

Startup Professionals Musings

Most begin by doing the product development, marketing and sales alone, but struggle making the transition to hiring and coaching others, defining repeatable processes and focusing on future strategy.

How to find that first big customer

A Smart Bear: Startups and Marketing for Geeks

But this was 2002 when AdWords was affordable and I had no competitors, so you can’t repeat that — it doesn’t matter how I did it. This is part of an ongoing startup advice series where I answer (anonymized!) questions from readers, like a written version of Smart Bear Live.

How to Use Your Website to Convert Consulting Leads into Clients

Duct Tape Marketing

As a consultant who must balance delivery versus sales, not having enough leads can lead to the dreaded feast-or-famine cycle. When used correctly, it can be your most powerful sales tool. Understand the changes you can make to your website today to make it more sales-oriented.

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Who You Gonna Call? Navigating the Existential Crisis

John O'Farrell

A: That’s easy, too—Sales! Ultimately, it could be a billion-and-a-half dollar exit, like the Opsware sale to HP that I’ll describe in a later post. It’s not Sales. Nor should strategic BD be confused with Sales. Although very complementary to Sales, it’s also very different in that it doesn’t follow a quarterly cadence. It was the spring of 2002, a miserable time to be a startup cloud computing company, or managed service provider as we were known back then.

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Some Career Advice for Aspiring Tech CEOs

Both Sides of the Table

Maybe they were in their 20s in 2002 when being a startup CEO wasn’t really available to most? So it could be that a sale would yield you seven figures and you could move on to your next role but the CEO wants to “go big or go home” and sometimes go home is the outcome. That company is now doing more than $50 million a year in sales, has negative churn, is growing at > 50% year-over-year and we believe will be worth more than $1 billion at exit.

Prevailing Wisdom

Mucker Lab

2002 – “the social network fad is over”. 2002 – “Information Technology is not a competitive advantage”. 2002 – “Consumer electronics is a low margin and highly competitive industry”. 1994 – “Consumers are fickle and unpredictable.

What Are the Building Blocks Of A Story For Your Brand?


It was 2002, the SARS virus had hit China. TV sales were plummeting. While we are all familiar with stories, we often tend to find it very difficult when we get to write our own. Why does that happen? More often than not we get stuck.

Which is Right, Your Instinct or Your Customer?

Inc Startups

Today the skin-and-hair-care-product company has $40 million in sales and 80 employees. Today, hair-care products account for about 70 percent of sales. "I

Sales Task App 'GetSalesDone' Raises $1.2 Million From Creandum, DN Capital And 14 Angels


The client side is currently an iPhone app that basically acts like an intelligent task app for sales. What we have done is a task app which has the context of sales.

Square IPO: Is Square A Good Payments Business?

Agile VC

The other tiny portion (1%) comes from sales of hardware, like the tablet stands and POS like cash drawers that some businesses use to process Square payments. Square filed its S-1 several weeks ago and is now in the middle of its IPO road show process.

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CEOs Are Innovators – Staci Tubbs


From 2002 to 2011, she worked for ACS, a Xerox company, and rose from General Manager to the Vice President of Sales and Integration. By Matt McCue. Moments of crisis are opportunities”. From call center to successful CEO”.

How A 17-Year-Old In India Bootstrapped To $7M In Revenue


He previously headed Marketing and Sales at FusionCharts and just launched an eBook on the complete journey of the company on its tenth birthday. FusionCharts was founded in 2002 by my brother, Pallav Nadhani , in a quest for more pocket money.

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The End Of “Build It Yourself” Software


So they use a pre-made solution, customize the appearance, plug in sales tax and ecommerce software, and then sell immediately. Because of the base product and its flexibility, getting from nothing to international sales is quick. By Ralph Dangelmaier, CEO of BlueSnap.

The Formula

Feld Thoughts

But we watched Sports Night on DVD from beginning to end around 2002. ” Or, “sales works this way – you need to be getting $X per rep for direct – it has always worked this way.” Last night Amy and I watched the first episode of Aaron Sorkin’s new TV show The Newsroom. It started out strong but by about 30 minutes in I said to Amy “this isn’t going to last for us – this is Sports Night, but less interesting.”

Stitch Fix: Reinventing Retail Through Personalization


A new pricing or packaging model does not by itself represent a meaningful core differentiation, and the rising abundance of “subscription” or “flash sales” companies heightened our concern with regard to barriers to entry.

Website Redesign for Higher Conversions? Tread Lightly


User experience guru Jared Spool was talking about the dangers of radical redesigns already back in 2003, Louis Rosenfeld was ranting against it in 2002, and so on. Furthermore, its online sales plunged by 8.1%

She’s Got It! Female Qualities Pay-off in Business

Mike Michalowicz

million in 2002. But just then, the frustrated husband on the sales team ran up and said “let me handle this.” Then he just tried to hard close the sale. The sale was lost the second he began speaking! Quite frankly, any great sales person knows this, man or woman, it just seems that the ladies are naturally better at doing it. Look out, here comes the female entrepreneur! Women entrepreneurs are making their way in the business world in a big way.

How to Find the Time to Accomplish Anything

Feld Thoughts

In 2002, I met Libba and Gifford Pinchot, cofounders of Bainbridge Graduate Institute , at a retreat. Here’s how to calculate break-even point in sales.”. Guest Post By William Hertling – williamhertling.com (Author).

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Jeff Bezos 'Invented His Way Out' of Failure

Inc Startups

They were essentially paying a tax to Google on sales that began with a search," writes Stone. Then, in early 2002, a computer book publisher named Tim O''Reilly arrived in Seattle. After Wall Street and the media decided Amazon was boring, the founder gave them something to talk about.

Six Advantages that Women Entrepreneurs Have (Over Men)

Mike Michalowicz

million in 2002. But just then, the frustrated husband on the sales team ran up and said “let me handle this.” Then he just tried to hard close the sale. The sale was lost the second he began speaking! Look out, here comes the female entrepreneur!

The Counterintuitive Cash Flow Strategy That Works

Inc Startups

Using $30,000 of her savings, she opened the first Jimmy Beans Wool yarn shop and coffeehouse in 2002. Eleven years later, the yarn shop (minus the coffee, and now located in Reno, Nevada) and website bring in a combined $8 million in annual sales and employ 45 people.

Yes, Your Employees Use Social Media. Now Stop Spying on Them.

Inc Startups

Case in point: Wade Good, a Lacoste sales person in New York, posted a picture of his paycheck on Instagram , along with the following commentary: Paycheck. Lacoste is the latest company to fire an employee for a picture posted on Instagram. This as a bad move in so many ways.

9 Founders Who Got a Late Start

Inc Startups

In 2002, at age 35, he co-founded LinkedIn, a social network for professionals, with money he''d made from the sale of PayPal, which he helped build. For these entrepreneurs, the wait was well worth it.

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The Secret to Building a Lasting Business

Inc Startups

The backstory By way of background, from 2002 until 2008 with a few brief exceptions, my entire livelihood was tied to one fairly specific type of work: enterprise resource planning (ERP) consulting. I made money from book royalties and mobile app sales.

The Best Vlogging Camera in 2015 for Serious Entrepreneurs

Blogtrepreneur | Entrepreneur Blog

The first known use of the word was back in 2002. Click Here for the Latest Canon PowerShot S110 Pricing or Sales on Amazon. Click Here for the Latest Canon VIXIA HF R500 Pricing or Sales on Amazon. If you are in business you have to have an online presence, period.

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Returns for brand-name VC funds


Overall, the fund-of-funds is 97% called for 45 funds raised between 1999 and 2002. MPM BioVentures III (2002): 76% (44%). Sales jobs. The Buzz. Term Sheet. Fear & Greed. Dow 30. Mutual Funds. Video.

Proof That Failure Is the Key to Success

Inc Startups

billion in 2002. ” By solving that problem, Bullhorn put itself onto a path to a profitable sale of the company to a private equity firm that leaves Pappas still in charge. This entrepreneur reveals three founders who started off as failures--but then found their way to success.

Why Dublin's Tech Scene Is Booming

Inc Startups

The local talent pool has also gotten a boost from Google, which opened its Dublin headquarters in 2002 and has since been recruiting highly trained tech talent from all around the world, thanks to Ireland's lenient work visa process.