article thumbnail

The Importance Of Company Branding And How To Market It

YoungUpstarts

Likewise, B2B companies who previously relied on industry events and careers fairs to win new business and drive recruitment are now seeing more enquiries come in from their website. Another prominent digital marketing strategy is to invest in increasing your website’s visibility through search marketing such as SEO and PPC.

Marketing 131
article thumbnail

Transcript of Crafting Growth-Focused Content for Your Business

Duct Tape Marketing

So really, it’s like old-school SEO, although we never use those letters ever. For our clients, they’re all what we call brainiac B2B clients, which basically means they have a complex product or service. I’ve been podcasting since 2005, how’s that a trend? That’s just not what we do.

Audio 56
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Digital Marketing “Crimes Against Humanity”

Occam's Razor

Your SEO strategy is buying links, expired domains, et. It irritates me to no end when I hear perfectly smart SEOs stuck in the 1940s. " I'd postulated this rule in 2005, it is even more true in 2011. " 27: You are going crazy with SEO optimization. Trust me it is a lot less embarrassing that way.

Marketing 126
article thumbnail

Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). For B2B companies Macro Outcome Rate is related to lead generation, for B2C it is often the e-commerce Conversion Rate. You can do it for Bing, email, AOL ads, social, even SEO! Perhaps do Email before SEO, or Social as stage one?

Analytics 165
article thumbnail

32 Business and Life Lessons: What I Learned Running Companies on 4 Different Continents

ConversionXL

The year was 2005, and the real estate was booming. I had been doing B2B sales for several years, and I was really good at it. I offered myself as an internet marketer (doing SEO, PPC and so on). I was the very first internet marketing and SEO company in Panama. It all started in Dubai. I was 25 years old.

Panama 124
article thumbnail

Transcript of How Giving Back Can Create Business Success

Duct Tape Marketing

So tell me a little about your journey then because you talk about my first fan girl, that was 2005-06, so you have been doing this a little while. Two B2Bs and one B2C. No, two B2Cs and one B2B. And SEO is so important because…” and about ten minutes in someone raised their hand and said “What is SEO?”

SEO 76
article thumbnail

Startup Resources

www.vccafe.com

Hundreds of startups featured since 2005, will yours be next? Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. SEO and Analytics Tutorials.