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When Should You Allow Exclusivity in Deals?

Both Sides of the Table

I need to give credit for the topic to PR Malloy who Tweeted me this question. PR Malloy (@diddly_do_indy) June 13, 2015. As a startup this is often the one true source of strong leverage in a negotiation to: Get a better price, get a longer-term commitment, get PR commitments and so forth. ” Here’s what I mean.

PR 150
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26 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

When I started Idea Grove in 2005, most PR firms had names like law firms – the name of the firm was the name of the owner or partners. I think that was because PR wanted to be seen as a serious profession like law or accounting. Thanks to Jeremy Britton, 24HourWealthCoach.com ! #21- 21- Communicate creativity.

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

But that’s harder to build in 2016 than it was in say 2005. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. PR requires time and effort from your team that isn’t spent elsewhere and thus is a real cost.

Startup 150
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The 5 Cs That Can Help Businesses Ride Out Tough Times

YoungUpstarts

In 2005, I succeeded – and it has been upward and onward ever since. She is the CEO of EMSI Public Relations, a top public relations firm that provides PR and social media services to businesses, professional firms, entertainers and authors. I had to make drastic cuts, including letting go beloved employees.

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Social Networking and Business Value

SoCal CTO

Corporations increasingly see social media as a key PR, communications and marketing medium. In 2005, Majid coauthored "Data Strategy" a book designed to help streamline information management within organizations. He has been an instructor in UCLA Extension for 9 years, and is a frequent contributor to various online publications.

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Want To Boost Yourself On Media? Avoid These 11 Fatal Mistakes

YoungUpstarts

by Paul Blanchard, author of founder and principal consultant of Right Angles and author of “ Fast PR: Give Yourself a Huge Media Boost “ Here’s the surprise about PR: getting great media coverage is as much about knowing what not to do than it is about knowing what to do. So here are 11 PR mistakes to avoid: 1.

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On Bubbles … And Why We’ll Be Just Fine

Both Sides of the Table

An obvious example is Google who may have gotten less market attention if there would have been 8 well-financed competitors during the 2001-2005 timeframe. Or Salesforce.com who rose to prominence in this same period where they were ramping up PR and shouting from mountain tops when everybody else in the market was mute.