YoungUpstarts
MARCH 27, 2014
You should sign up for Google Analytics and Google Webmaster Tools (Bing also offers a Webmaster Tools product that you should utilize as well). Google Analytics and webmaster tools will help you understand how your traffic is getting to you and what it is doing once it arrives.
ConversionXL
MARCH 19, 2020
When it comes to identifying what has changed, Labay continues: I’d think the first stop is analytics—who dropped off, what channels, who remained, etc., Hyundai’s Assurance program, which debuted during the 2007–08 financial crisis, is a great example. but polls and surveys are obvious choices, too. Prepare for future downturns. “Do
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Transformify
SEPTEMBER 12, 2017
Nairobi, the capital of Nigeria, is often pointed out as the birth place of the so-called Silicon Savanah which gave the rise to the Africa’s tech scene between 2007 and 2010. About 2% of the participants have SEO and Google Analytics skills, about 3% have stated that they possess digital marketing skills. Business / Finance.
Occam's Razor
APRIL 8, 2013
This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. In this post, we’ll look at each of the four steps in the Lean Analytics Cycle in more detail. Let’s look at some case studies that will really help to drive the Lean Analytics Cycle home.
Both Sides of the Table
DECEMBER 5, 2010
Facebook had grown stratospherically from 2004-2007 to 100 million users and was everything that MySpace wasn’t. it’s not because you can create short links but because of the analytics that bit.ly In May 2007 there were fears that Google was becoming a monopoly. If you look at the power of Bit.ly provides you.
YoungUpstarts
JULY 18, 2013
These can be anything from search engine results, social sentiment analysis, web analytics, survey results, focus groups to behavioral studies. million in swimming pool sales in 2011 with just US$20,000 in advertising, compared to US$4 million in sales in 2007 with US$250,000 in advertising. Mapping Customer Needs to Useful Marketing.
Occam's Razor
FEBRUARY 6, 2018
Your recent audit of the output of your analytics organization found that 160 analytics reports are delivered every month. Take this image from my January 2007 post: Analytics Tip #9: Leverage Statistical Control Limits …. You have to be deeply analytically savvy. What do you do? How do you cull?
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