Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. Great post!

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SoCal CTO

OCTOBER 8, 2009

In many cases, I can break it down into: Customer Acquisition Cost – how will you reach prospects, how will you convert them and how much will it cost to convert them Customer Lifetime Value – how much will you make off of each converted customer This very simple model works for a surprising number of business models. Great stuff.

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Cracking the Code

OCTOBER 8, 2009

Thursday, October 08, 2009. But does Larry hate cloud computing that much or is he hiding a potential future acquisition of Salesforce.com? ▼ 2009. (9). Popular Media: the key to viral marketing. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more.

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Software By Rob

JULY 16, 2009

The book covers everything from viral marketing to pricing to alternatives to traditional business structures. July 16th, 2009 | Cool News, Links & Reviews , Micropreneurship Building your startup? And smack dab in chapter 4 there’s a review of our very own Micropreneur Academy. Check out my book Like this post?

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venturedig.com

NOVEMBER 1, 2009

The two major forms of this are CPC (cost per click) and CPA (cost per action or acquisition). Big brands, like Porsche, may want to get in front of their audience and have users speak about their brand in a viral, social networking space. users in 2009. Display Ads: This is your bread and butter business model. How incredible?

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Steve Blank

DECEMBER 7, 2010

What are your hypotheses around customer acquisition costs? Actually engage in “search engine marketing” (SEM)spend $20 as a team to test customer acquisition cost. If you’re assuming virality of your product, you will need to show viral propagation of your product and the improvement of your viral coefficient over several experiments.

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www.forentrepreneurs.com

FEBRUARY 2, 2010

Here are some example metrics that are important at this overall level: CAC – total cost to acquire a customer (see previous blog post Startup Killer: the Cost of Customer Acquisition to understand why this is so important.) VC Venture capital Viral growth Plugin by wpburn.com wordpress themes Copyright © David Skok 2009, 2010.

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Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. So what can you do? Its like knowing the future.

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Ben's Blog

MAY 15, 2020

And if step one or two of the growth model start hitting a lot of friction, then of course it’s just going to get harder and harder, because each group of users is going to produce fewer and fewer users from an acquisition standpoint. Same thing for engagement, as well. Brian : There’s a couple things about this, though.

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Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. This is a common problem that results from viral-loop optimization. It all depends on: 1.

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Seeing Both Sides

FEBRUARY 9, 2015

Conventional wisdom suggests that the most important metrics for a startup - such as unit economics, cost of acquisition, lifetime value, churn rates - typically get better with time. Here are a few other key metrics that are hard to scale: Customer acquisition. Customer acquisition is like drilling for oil. in 2009 to $11.80

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Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# In a previous post , I covered the three main drivers of growth: Paid, Sticky, and Viral.

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Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop.

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Occam's Razor

SEPTEMBER 4, 2012

They are slow to grasp new opportunities to rethink customer relationships, to revolutionize products and services, marketing, advertising, acquisition, and to deliver delight and make people happy. Customer acquisition. 2009 was the year of mobile. Re-think Customer Acquisition, Brand Engagement. Celebrate a little.

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www.foliomag.com

JULY 31, 2012

2009 Eddie and Ozzie Awards Winners. Curalate allows us to see how the content we pin to our boards is performing, as well as the content people are organically pinning from our sites, and more importantly how viral those actions are, since it’s reported that 80 percent of Pinterest activity comes from repins.” . --> Suppliers.

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Lightspeed Venture Partners

JUNE 11, 2012

In 2009 I wrote a guest post at Industry Gamers about why social gaming is so attractive to investors , where I talked about the three key elements oin gaming: Development, Distribution and Discovery. Much has changed since 2009, and browser (including social) and mobile games are the two hottest areas in gaming right now.

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Software By Rob

FEBRUARY 10, 2009

February 10th, 2009 | Micropreneurship , Startups Building your startup? A better approach would be to create a few videos (about your site’s mission, a separate video telling each vendor’s story, etc…) and post them to YouTube, Facebook, and other viral video sites. Always be testing. Subscribe via RSS On Twitter?

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Design Software Review Marketing Software Developers 51

betashop.com

OCTOBER 8, 2012

It has been awesome, flattering, and humbling to see that post went viral and has been seen by so many thousands of people — mainly aspiring entrepreneurs — and has been translated into many languages. 90 Things I’ve Learned From Founding 4 Technology Companies. Find your Allen Morgan.

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Technical Review Technology Software Review Valuation 108

Cracking the Code

MARCH 10, 2008

Lets call this ratio the Customer Acquisition Cost ratio or CAC ratio. ► 2009. (9). Popular Media: the key to viral marketing. A more accurate benchmark would then be to divide the incremental GM (annualized) in a given quarter by the S&M expenses of the previous quarter. ► 03/07 - 03/14. (1). Software 2.0:

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Software By Rob

JULY 14, 2009

July 14th, 2009 | Micropreneurship Building your startup? So take a risk this month: outsource your first task and see where it takes you. When was the last time a single tool or work habit offered the opportunity to save 20-60 hours in a month? Check out my book Like this post? Subscribe via RSS On Twitter?

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Software Review Startup HTML RSS 44

Cracking the Code

OCTOBER 10, 2008

The top performing SaaS companies typically achieve annual customer renewal rates above 90% - with most of the churn due to death (bankruptcies) or marriage (acquisitions) - and over 100% renewals on a dollar value basis due to up-sells into this installed base. upfront acquisition cost, making the CLTV equal to $2.5-$0.7= means a $0.7

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mashable.com

JULY 18, 2012

The search giant’s VP of Corporate Development, along with CEO Larry Page, signs off on the dozens of acquisitions and acqui-hires made every year, large and small. There’s YouTube , of course — well established in its own right, it rewrote the book on how an acquisition can be run delicately, as a company within a company.

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Cracking the Code

FEBRUARY 4, 2008

Among others, I would quote the Bladelogic IPO, the acquisition of Postini by Google for $625m, the two largest SaaS deals in history signed by Cornerstone OnDemand (160k and 350k seats), Eloqua almost doubling its revenues and LinkedIn adding more than 10m users. . ► 2009. (9). Popular Media: the key to viral marketing.

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Software By Rob

SEPTEMBER 22, 2009

You either luck out that your idea goes viral (which happens to maybe 1 out of 10,000 startups?) September 22nd, 2009 | Micropreneurship , Startups Building your startup? In these cases, the market doesn’t matter because luck trumps everything. With luck on your side you don’t need money, good marketing or a solid product.

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