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Praying to the God of Valuation

Both Sides of the Table

In those years I learned to properly build product, price products, sell products and serve customers. During this era, from 2009–2015, most founders I knew were in it for building great & sustainable companies. Steve Jobs still walked from his house on Waverly to the Apple Store on University Ave.

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Smart Startups Don’t Try To Satisfy Every Customer

Startup Professionals Musings

In business, this means an entrepreneur who never says no to any customer is doomed to a hard life and some expensive mistakes. Many people will argue that total customer satisfaction is paramount, but I’m a pragmatist who believes that treating everyone the same really means treating all of them poorly.

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5 Things Businesses Should Do Now To Ensure 2015 Success

YoungUpstarts

With the end of the 2015 fiscal year nearing, businesses may be reviewing their consolidated revenues and thinking of ways they can increase their profit margin as they enter the new fiscal year or second-half of the calendar year. Focus on customers and the services you provide. Customers will return to a place they feel cared about.

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Omnichannel Marketing: 7 Examples to Improve Customer Experience

ConversionXL

Optimize each channel, and you’ll win new customers, enjoy higher order rates , and retain customers. In this post, we’ll explore lessons from brands that use omnichannel marketing to deliver a seamless customer experience. Omnichannel aligns branding, messaging , and customer service across every channel.

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Must-Haves For Your Online Store In 2015

YoungUpstarts

With continued innovation in e-commerce technologies, what should online merchants do to take advantage of such innovation to keep their online store abreast in 2015? Eye-catching design is essential to draw customer’s attention from their very first click. Impress all customers imprinting your store’s design on their mind.

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4 Strategies That Must Be Part of Customer Marketing

Startup Professionals Musings

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. If you refuse to play by their rules, they have the power to easily find alternatives, and actively pull other potential customers away.

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Five case studies you'll see at the Lean Startup Conference 2015

Startup Lessons Learned

Every year, our team conducts more than 500 customer development calls to understand what challenges the community is facing. Along the way, the company faced many of the same challenges that Lean Startup practitioners experience: balancing new customers and product lines with existing ones. Here are some of our favorites: 1.

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