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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. I summarize the key elements of the transformation as follows: Customers are seeking control in a run-away world.

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NYU Commencement Speech 2016

Steve Blank

Yet everyone – investors, entrepreneurs, academics — expected new startups to follow the same practices that worked for large companies – write a business plan, forecast 5-year sales projections and build the product without ever talking to customers. Congratulations class of 2016. Make all the days of your life matter.

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5 Terrible Social Media Fails in 2016 That You Must Avoid

Brandanew

Let us see some Social Media fails and disasters of 2016, so far… Create a LOVED brand. 5 Terrible Social Media Fails in 2016 That You Must Avoid. Automating customer service on Social media good or bad? It went overboard with repetitive responses under different customer representative names.

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Business Practices In 2016: Keeping Up With The Modern Era

YoungUpstarts

In 2016, companies don’t just have to worry about what they offer physically, but also their digital presence. Businesses often use the internet to track statistics and get new customers. This goes to prove the importance of social media for business in 2016. Technology has changed business. Keep Up With The Smartphone Crowd.

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A Year in Review: 2016

Version One Ventures

We couldn’t begin any recap of 2016 without focusing on the bubble we hear so much about. So, what really happened in 2016? As Tomasz Tunguz of Redpoint showed, in February 2016, public SaaS companies had fallen 57% from their highs. 2016 for Version One companies. Collectively, our companies raised over $100M in 2016.

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Some Thoughts on Leadership Going into 2016

Both Sides of the Table

It’s a new year – 2016. A great leader knows customers and has direct relationships with them. She can anticipate reactions to price increases or product changes by customers and she can sustain competitive challenges because she knows the customer will stick by her. Chip Kelly had bunker mentality.

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4 Reasons Potential Customers Don’t Trust Your Website

YoungUpstarts

While many business owners are setting up sites for their business, some of them are making the mistake of neglecting site content, relying mostly on twitter and Facebook to engage customers. How a website is presented to potential customers can show whether or not you have a trustworthy business. Unapparent Website Security.

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