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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). While I realize that a high level of certainty in these numbers is an elusive goal, the value of doing the work, and benchmarking your business against competitors is well worth the effort.

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Six Entrepreneur Skills That Angel Investors Love

Startup Professionals Musings

I’ve noticed that some entrepreneurs seem to have no trouble attracting investors, while others with a great business plan struggle with it. The reality is that angel investors are humans, and personal traits often make or break the relationship, even before the investment is considered. Values intellectual property.

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Venture Capital Firms Broaden Horizons: Early and Late-Stage Investments Fuel Innovation and Growth

The Startup Magazine

Early-stage investments are a vital part of the venture capital ecosystem, injecting much-needed capital, often along with angel investors , into the veins of innovation. However, it’s not all about the thrill of the hunt. The strategic importance of late-stage investments cannot be overstated.

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5 Key Points Of Focus For Every Scalable New Venture

Startup Professionals Musings

Don’t forget a viable financial model of costs, margins, customer acquisition, and break-even. At the same time, more entrepreneurs are jumping into the fray, and less money is available from investors. In my view, savvy “super angelinvestors such as Mike Maples, Jr. , It’s time for a new startup model.

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For Many New Ventures, Location Is The Key To Success

Startup Professionals Musings

I still have to tell some entrepreneurs that even with the best idea, they have to move to Silicon Valley to find the investors they need, or they need to move to the U.S. Also, investors from the super-hubs (Silicon Valley, New York, or Boston), probably won’t assume anyone outside their domain has the savvy and resources to make it happen.

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7 Goodwill Factors Will Raise Your Business Valuation

Startup Professionals Musings

In my experience as an angel investor to startups, goodwill disagreements are perhaps the most common reason that you will fail to close interested investors as an entrepreneur. The same goes for business deals that fail during acquisitions or when it is time for you to retire.

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Pricing Customer Acquisition Sunk Costs and More - Ten Recent Great Startup Posts

SoCal CTO

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. They now have a cool new way to get intros to these angels: StartupList.