ConversionXL

FEBRUARY 4, 2020

It’s a conversion killer. But there are no absolutes in conversion optimization —what works for one site or business doesn’t work for another. We built a near-frictionless sign-up flow with a 96% conversion rate. But not because it wasn’t driving conversions or user engagement. We’ve learned that the hard way.

Acquisition 67

Acquisition Software Review Technical Review Mobile 67

The Startup Magazine

JUNE 29, 2023

By understanding the preferences and needs of potential customers, businesses can tailor their communication and offerings, increasing the likelihood of conversions and long-term customer relationships. As a result, they experienced a 25% increase in new customer acquisitions.

Lead Generation 112

Lead Generation Software Review Software Technical Review 112

Haystack

FEBRUARY 1, 2019

In one of the podcast company pitches I said “no” to, the founder (who was very gracious) and I got into a great conversation about why podcasts are so good but also stuck — and he convinced me that the underlying RSS distribution for them is outdated and needs to be built from the ground up.

Acquisition 134

Acquisition Media Audio Technical Review 134

Cracking the Code

JUNE 5, 2019

At VivaTech this year, we were fortunate to be joined in conversation by former Cisco CEO and Executive Chairman John Chambers, who now invests in early-stage tech start-ups around the world. In this second extract from our roundtable, John and Joe share their playbooks for managing acquisitions as you scale and handling crises.

Acquisition 48

Acquisition Management Merger Social Media 48

The Startup Magazine

JULY 8, 2022

These days, many businesses are adopting the freemium model as their primary strategy for customer acquisition, and it’s easy to see why. The reason why is it has a relatively low rate of conversion compared to the alternatives—around two to five percent. The freemium pricing model generally works best in sizable target markets.

Startup 130

Startup Technical Support Software Developers Software Development 130

Startup Professionals Musings

FEBRUARY 14, 2022

Leverage your customer conversations to predict and validate your business model. Don’t forget a viable financial model of costs, margins, customer acquisition, and break-even. Nail the business model. Don’t attempt to scale it until you have a proven repeatable business model that predictably generates revenue.

Angel Investor 359

Angel Investor Technical Review Incubator Business Model 359

ConversionXL

OCTOBER 7, 2022

Customer acquisition cost (CAC) is an important metric for any ecommerce business. Put simply, you need a healthy customer acquisition cost for your business to succeed. It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means.

Acquisition 22

Acquisition eCommerce Cost Customer 22

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Great stuff. Jason looks at the issues around "sunk cost." Good stuff from Jason.

Acquisition 150

Acquisition Cofounder Technical Cofounder Cost 150

The Startup Magazine

FEBRUARY 11, 2022

However, sound investors would do well to remember that although their prevalence has certainly made these industries a popular topic of conversation, they are by no means the only viable option for significant returns. Private equity investments offer access to growth in more scaled businesses. Photo by Tiger Lily from Pexels.

Private Equity 129

Private Equity Equity Technical Review Software Review 129

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

The Startup Magazine

JUNE 24, 2020

Regardless, consider the following if you are looking for an effective way to really push forward and improve your web traffic and new customer acquisition. Improve Conversions. Give Former Customers a Reason To Visit.

Design 154

Design SEO Engineer Web Development 154

ConversionXL

FEBRUARY 3, 2022

Acquisition. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

FEBRUARY 3, 2022

Acquisitions can quickly increase your market share and bring in new customers. Acquisitions. Some of those channels might include: Acquisition. You’ve mapped your customer journey and the associated metrics, analyzed your data, and you see an opportunity to improve your conversion rate. Customer experience improvements.

Marketing 115

Marketing Framework Metrics Channel 115

Duct Tape Marketing

DECEMBER 2, 2021

Scaling Your Business Through Acquisition written by John Jantsch read more at Duct Tape Marketing. Magazine’s fastest-growing companies, and names like DigitalMarketer, Traffic and Conversion, Scribe Publishing, and Real Estate World. Key Takeaway: Acquisition is a fast way to grow your business.

Acquisition 91

Acquisition Cofounder Audio Portfolio 91

ConversionXL

SEPTEMBER 1, 2020

Meaning: T = Traffic CR = Conversion Rate AOV = Average Order Value G = Growth. Focusing on the entire customer journey—not just acquisition—and improving each step along the way ensures that customers continue to buy from you, now and in the future. And customer acquisition is getting only more expensive. Not many are doing it.

Customer 132

Customer SMS Retention Acquisition 132

ConversionXL

MAY 25, 2016

increase in conversion rates. On-site and off-site user generated reviews both matter, and they both influence each other when it comes to conversions. In fact, Reevo found that the quantity of reviews alone correlates strongly with conversion rates: Image Source. At least in theory, it promotes meritocracy. Image Source.

Software Review 80

Software Review Conversion Video SEO 80

Argona

DECEMBER 12, 2023

Growth Tip #2 Curious to know more about Conversion Rate Optimization (CRO)? Simply put, CRO is the process of consistently producing a desired action within your customer acquisition funnel. Over time, we will continue to dive deeper into the theories, strategies, and implementation of CRO.

Conversion 52

Conversion Curation Acquisition Design 52

ConversionXL

JANUARY 24, 2017

Similarly, conversion optimization moves quickly. Conversion is expanding beyond just the core user experience. Similarly, it helps to have a unified view of conversion optimization to help you approach every avenue of optimization – from product to communications and call centers to landing pages and more.

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

ConversionXL

SEPTEMBER 13, 2018

Google Analytics is the standard for measuring acquisition—identifying the sources of traffic to your website or app. have the highest conversion rate and identify the content that earns the most interest from your target audience. Acquisition. Anything else is merely a list of data points. The core use cases. Image source ).

Analytics 119

Analytics Technical Review Acquisition Retention 119

YoungUpstarts

OCTOBER 6, 2020

Here is some of our conversation: Most of us are familiar with the term technical debt. is any liability incurred in the development, acquisition, use, and retirement of technology — i.e. hardware and software systems, or the skills set needed to support them. What exactly do you mean by “Tech Debt 2.0”? Tech Debt 2.0

Technical Review 246

Technical Review Small Business Software Review Security 246

ConversionXL

DECEMBER 1, 2016

But if you’re a rigorous and data-driven marketer, the question has to cross your mind: how much credit can I give each channel for this conversion? If, for instance, it seems that your display ads aren’t adding much of a conversion value according to a particular model, will you stop using display ads? Time Decay Attribution.

Conversion 48

Conversion Analytics Algorithm Channel 48

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. But if you ask anyone in the ecosystem of customer acquisition?—?founders, and you’ll hear the same thing: customer acquisition (CAC) is getting harder and more expensive.

Founder 424

Founder Product Cofounder Acquisition 424

ConversionXL

OCTOBER 13, 2015

How does retention differ among different acquisition channels? Acquisition Efficiency. In sequential testing , you simply change things on your site and note how your conversion rate changes over time. Most of the revenue, of course, occurred during week 0 (acquisition), but there is also a decent amount in weeks 1 and 2.

Conversion 48

Conversion Retention Acquisition Metrics 48

VC Cafe

MAY 17, 2023

billion acquisition by Google for Waze and $900M Moovit acquisition by Intel) Uri has also been involved in various startups, especially on the consumer front, as an angel investor. Educational Examples: While developing Waze, Levine initiated conversations with people about their experiences with traffic.

Founder 104

Founder Cofounder Technical Review Angel Investor 104

ConversionXL

SEPTEMBER 3, 2021

In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions. How to leverage app store optimization (ASO) to improve app visibility, conversion rates, and retention.

Metadata 121

Metadata Technical Review Retention Metrics 121

ConversionXL

OCTOBER 12, 2015

A higher conversion rate is great, but as Peep says, “If you want to increase conversions, make everything that you sell one cent, conversions go way up, but you go out of business.” Your work isn’t done after the initial conversion (one night stand). It’s really all about revenue. The key to more revenue? Tweet It!].

Retention 48

Retention Conversion Acquisition Social Media 48

YoungUpstarts

NOVEMBER 6, 2017

A lot of startups fail within the first few months due to some commonly acknowledged culprits – picking a bad time to scale, running out of operating capital, lack of a steady customer base, high customer acquisition cost, and low to nonexistent repeat business. Can they hold a conversation without cracking under pressure?

Sales 171

Sales Widget Sales Cycle Software Review 171

Startup Professionals Musings

MAY 15, 2019

Leverage your customer conversations to predict and validate your business model. Don’t forget a viable financial model of costs, margins, customer acquisition, and break-even. Nail the business model. Don’t attempt to scale it until you have a proven repeatable business model that predictably generates revenue.

Startup 245

Startup Angel Investor Technical Review Incubator 245

Up and Running

SEPTEMBER 14, 2021

A sales funnel focuses on the marketing campaign and purchasing process that leads to the acquisition of new and repeat clients. Conversely, relationship funnels concentrate on establishing long-term connections with clients through establishing trust and providing value. Why do you need a relationship funnel?

Sales 152

Sales Audience Social Media Email 152

Software By Rob

FEBRUARY 28, 2012

This is final installment of a 3-part series covering my acquisition of HitTail. Could you talk a bit about the diligence you did during the acquisition? Due diligence is the most important part of the process because it dictates whether you should move forward with the acquisition, and at what price. Photo by psiaki.

Acquisition 53

Acquisition Software Review Technical Review NDA 53

Austin Startup

MAY 24, 2021

Funding Follows Growth and Acquisitions The big fundraising event in this space in the first part of 2021 was Camunda and their $100 million series B round. Acquisitions like this start to make the math for Camunda’s fundraise make a lot of sense. Some of these firms spend most of their effort targeting other market segments (e.g.

Cofounder 94

Cofounder Marketing North America Acquisition 94

ConversionXL

JUNE 16, 2022

Here’s how the guide is promoted on Twitter: The informative, conversational tone and fun imagery are the same as the post on the Visme website: And the same vibe as the video embedded in the guide: Visme maintains consistency throughout the customer journey. Take Visme’s guide to asymmetrical balance. How to create a marketing playbook.

Campaign 149

Campaign CTO Marketing Social Media 149

ConversionXL

MARCH 31, 2020

While ecommerce conversion rates have increased in recent years, that increase isn’t all about on-site optimization. Rising customer acquisition costs—especially on ad platforms—have also put weaker brands with lower conversion rates out of business. None will generate a massive conversion rate boost. FenixCommerce.

eCommerce 110

eCommerce Sales Software Review Development Team Review 110

Duct Tape Marketing

NOVEMBER 15, 2023

With over a decade of experience in his toolkit, he specializes in helping clients build out cross-channel acquisition systems using a mix of owned, earned and paid tactics. 07:17] What is you cross-channel acquisition strategy? [11:13] Do you have kind of a a thought on, you know, the cross channel acquisition?

Channel 65

Channel Acquisition Framework B2B 65

Gust

JUNE 8, 2023

You should know every metric regarding customer acquisition, conversion and retention. It sounds obvious, but the majority of entrepreneurs who pitch me have obviously never thought through many of the major issues surrounding their companies. You should know EVERYTHING about your business, product, customers and competition.

Retention 202

Retention Acquisition Metrics Business Model 202

ConversionXL

NOVEMBER 23, 2022

Real conversations with good people. Product should be your main channel for customer acquisition, retention and expansion. Don’t sleep on assisted conversions: these are any pages that are visited on the path to a website conversion. Andrei Faji, Engagement Marketing @ PandaDoc. Great talks. Gaetano DiNardi.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

OCTOBER 4, 2022

Common examples include: Average order value; Sales conversion rate; Cart abandonment rate; Customer acquisition cost; Customer lifetime value; Bounce rate; Click-through rates; Pop-up engagement rates; ROI (return on investment; Average inventory sold per day. Some goals may be measured by more than one metric.

eCommerce 129

eCommerce Marketing Social Media Retention 129