The Saas Math Funnel: Acquisition


As the name suggests, acquisition is all about driving new users, readers or buyers depending on whether you’re running a SaaS, media or e-commerce business respectively. Instead it’s about the math behind acquisition.

The Inside Story of a Small Startup Acquisition (Part 1)

Software By Rob

This acquisition is a long story, but if you have a few minutes let me tell you the best parts. If you’re interested you can read about one of my acquisitions from a few years back in a post titled The Inside Story of a Small Software Acquisition. Photo by psiaki.

Trending Sources

10 Tools for Understanding and Dissecting an Industry

VC Cafe

CB Insights regularly produces data-driven reports and analysis on venture capital, private equity, angel investment, mergers & acquisitions, IPOs and emerging high-growth industries.

7 Easy and Effective Customer Segments to Target in Facebook Ads


Segmenting Your Customer Database. Easy — your customer database. Even if it’s not complex, your customer database is a goldmine of useful, actionable data. Your email database is limited in how many people open your emails.

The Inside Story of a Small Startup Acquisition (Part 3)

Software By Rob

This is final installment of a 3-part series covering my acquisition of HitTail. Could you talk a bit about the diligence you did during the acquisition? Stabilization involved moving all code and the 250GB database to a new server to ensure high uptime and improve performance.

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Finding the Best Hires in Tech: 3 Things You should be doing NOW!

Active Garage

Uncategorized active garage Authoria cloud CVs Datacenter Trust hiring IT Talent Kenexa Klout management marc watley Newton PeopleClick Reppify resources resume Talent Acquisition Taleo The Resumator

The Manual-First Startup

Vinicius Vacanti

But, how would we get the deals in our database and categorize them correctly as “restaurant” or “concert tickets”? Instead of building a crawler, my co-founder and I would crawl out of bed at 3 am and manually enter the deals into our database.

How Our Tech Startup Succeeded Without the Tech

Vinicius Vacanti

But, how would we get the deals in our database and categorize them correctly as “restaurant” or “concert tickets”? Instead of building a crawler, my co-founder and I would crawl out of bed at 3 am and manually enter the deals into our database.

The Cloud Computing Battle

Early Stage Adventures

It will also be interesting to see if AWS becomes more active in acquisitions, which so far have not played a significant role in building the business (AWS has made several minority investments including Acquia in August). -

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"The company will announce a deal to acquire ParAccel, a well-funded startup that specializes in."

Mark Birch

“The company will announce a deal to acquire ParAccel, a well-funded startup that specializes in analytics database software. It’s Actian’s third significant acquisition since 2011. It was that little database that seemed l ost within the massiveness of CA Technologies and something of an afterthought in the 90’s among RDBMS behemoths like Oracle, Sybase, and Informix. big data tech enterprise tech databases RDBMS acquisitions analytics Ingres

How Amazon Partners With Brands


Amazon vendor managers – those people within Amazon responsible for sourcing specific products for wholesale acquisition – are each tasked with finding a way to get specific brands into the Amazon catalog.

Reinventing Life Science Startups–Therapeutics and Diagnostics

Steve Blank

For exits, acquisitions are the rule and IPOs the exception. Using high-throughput screening to search for small molecules, which can be a starting point (or lead compound) for a new drug, scientists can test thousands of candidate molecules against a database of millions in their libraries.

The Digital Car and Harman's acquisition of Aha Mobile - NextWala


The Digital Car and Harmans acquisition of Aha Mobile.   Harman today announced its acquisition of Aha Mobile , a Venrock portfolio company.  At that time, in 2007/2008, some of the areas that we found interesting to prospect into included: new map databases, consumer voice apps, voice recognition engines, connected PNDs, location-based services, off-board navigation, connected media services, app stores for the car, and data aggregation. NextWala.

The One Piece of Advice I Give All Startups

VC Deal Lawyer

concept and product development, product/solution fit, product/market fit, customer acquisition and, hopefully, the identification of a repeatable and scalable business and revenue model).

Smart Dashboard Modules: Insightful Dimensions And Best Metrics

Occam's Razor

Before we go on, what do I mean by database module? Search Contribution: Acquisition, Behavior, Outcomes! The problem is they over-indexed in acquisition (the first five metrics), only had one outcome metric, and no behavior metric.

Got Clutter? 5 Ways to Streamline Your Business

Up and Running

Customer Relationship Management (CRM) software can help organize your customer information into an easy-to-search and manage database, which can help track sales performance on the individual customer level. Cyber week has ended and Black Friday is behind us, and so are some great deals.

Exit Strategy - Acquisitions are usually under $30 million

Angel Blog

The really interesting story these days about tech exits is not the small number of really big acquisitions, it’s the big number of smaller acquisitions. I tried to find some quantitative data to illustrate what’s going on in early tech acquisitions, but I wasn’t successful. (I I found one database that looked promising but didn’t feel like parting with several thousand bucks to back up this post.

The Definitive Guide to Data-Driven Marketing

Duct Tape Marketing

Consider the following: 78% of organizations say data-driven marketing increases lead conversion and customer acquisition ( source ). For example: After analyzing your database, you realize that 20% of your contacts are financial advisors.

What Startups Need To Know About Business Valuation


This compensation can come in the form of a stock option , a stock appreciation right, or a similar financial instrument, which can potentially be quite lucrative for employees at the time of a merger, acquisition or initial public offering (IPO). by Janet Chase, Kaufman Rossin.

UX Benchmarking: What Good Is It for Conversion Optimization? [Original Research]


Knowing where you stand in relation to competitors helps define product positioning, channel acquisition, messaging, and more. Competitive analysis is an important element of business strategy.

Why That $1 Million Doesn’t Always Mean Your Crowdfunding Campaign Was A Success


In the very beginning focus on attracting visitors to your site for email collection, with the goal being to build an email database of interested, qualified candidates that can convert to sales when your campaign launches. by Hannah Sieber, co-founder and COO of EcoFlow Tech.

Series A Considered Harmful?

Possible Insight

According to to CB Insights , there were 111 private technology company acquisitions over $100M in 2012, thought not all of these would necessarily be VC-backed. Presumably, it is the smaller acquisitions they miss. To achieve better accuracy, RSCM asked a friend with access to the S&P Capital IQ database to do a quick search for us on M&A deals under $50M from 2001 to 2010.

Battery Ventures Leads Pursway’s Series A

VC Cafe

Pursway uses patent pending sentiment analysis technology on social networks, enabling clients to identify the influencers and followers for each of their products product within their customer database. The company’s solution aims to increase ROI, cross selling and customer acquisition through better targeting. I srael-based Pursway (formerly known as Datanetis) announced its series A of $6 million led by Battery Ventures office in Israel.

Mårten Mickos' Eucalyptus acquired by HP


As the Finnish CEO of MySQL he helped build up the database system from an open-source project to a $1 billion exit to Oracle in 2008. HP, a publicly traded company, expects the acquisition to close in the fourth quarter of this fiscal year, where those numbers will likely be shared.

Plans are nothing, but planning is indispensable

Chris Dixon

At the core of the product will be a database that classifies URLs, IP addresses, program downloads, ActiveX objects, and other “web entities” according to their degree of trustworthiness.

Top 10 Most Generous Tech Acquirers of 2012

Inc Startups

Among Zillow's acquisitions on its shopping spree: Mortech, HotPads, Buyfolio, and RentJuice. Where might you get the biggest payday, if you decide to sell your tech firm? Look no further.

Excellent Analytics Tip #17: Calculate Customer Lifetime Value

Occam's Razor

Some Marketers / Analysts use Click-thru Rate (CTR) to measure success of their acquisition campaigns. In this post David covers: Why Life Time Value is important (especially in context of Acquisition). Moving to a Life Time Value acquisition strategy will save my company $38,000.

Introduction to Growth Hacking for Startups

VC Cafe

On top of this, they layer the discipline of direct marketing, with its emphasis on quantitative measurement, scenario modeling via spreadsheets, and a lot of database queries. In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels.

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Building Your API Documentation Strategy For SUCCESS

Launch Any

On a side note, most web APIs expose resources that are named based on either the underlying domain model or database structures. API documentation may also drive key performance metrics, specifically customer acquisition costs (CAC) and customer lifetime value (LTV).

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Where are the opportunities for machine learning startups? [guest post]

VC Cafe

Large corporations have access to huge datasets and can acquire more (pace IBM’s recent acquisition of The Weather Channel data assets for $1.5bn ). This is a guest post by Libby Kinsey , a former VC with an Msc in Machine Learning from UCL (bio below).

The cloud landscape described, categorized, and compared

The best-known example of SDN probably is  Nicira , not in the least because of their $1 billion acquisition by VMWare. And finally we have all kinds of middleware that facilitate the storage of data, like database management systems in all their flavors (ranging from relational to document- and key/value-oriented storage). I mean a bunch of text that describes an application in a certain programming language, integration configurations, or database configurations.

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There and Back Again: How a Seemingly Well-Planned Server Move Crashed, Burned, and Rose from the Ashes

Software By Rob

You can read more about the acquisition here. Within 3 weeks I had to move the entire operation, including a large database, to new servers. Photo by hisperati. About 8 months ago I acquired a small startup called HitTail. When the deal closed, the app was in bad shape.

[Review] The Social Customer


It covers community management, listening on social channels, mining of one’s customer database, establishment of a social CRM team, and the invoking of either macro responses (automated activities like birthday coupons) or micro responses (manual interventions like organising a press briefing).

Docstoc launches video program for its 30m users, may raise funds for acquisitions, but not service

The Next Web

” So what is Nazar looking for in potential acquisitions? Docstoc , the document-sharing service that focuses on helping small business operators start and grow their companies, has a new video course designed to help offer advice and education for entrepreneurs.

SaaS Math: Activation, Retention and Churn


So far in the SaaS Math series, we have looked at why investors love SaaS, definition s of the key terms in SaaS math and last week we looked at user acquisition math. Here is a simple illustration of user acquisition and activation for this freemium business.

Why There Will Never Be Another Red Hat: The Economics of Open Source

Peter Levine

Thanks to an amazing community of innovative, top-notch programmers, open source has become the foundation of cloud computing, software-as-a-service, next generation databases, mobile devices, the consumer internet, and even Bitcoin. Open source software powers the world’s technology.

A Better Definition of Big Data

Venture Cyclist

For a long time, Moore’s law would ensure regular general-purpose computers would improve fast enough to keep the databases humming with no need for (more expensive) special purpose products. In 1996 TimesTen spun out of HP with a new approach to solve one relational database performance problem and became very successful in its particular corner of the market.

Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

For everything you do it is important to measure your effectiveness of all three phases of your effort: Acquisition. Optimal Acquisition Email Metrics. Four simple metrics that help you understand how effective you are in the acquisition stage of your email marketing.

How to create a profitable Freemium startup (spreadsheet model included!)

Now for all the gory details… User acquisition The first tab in the spreadsheet covers the issue of paid user acquisition – many subscription businesses mostly rely on AdWords and ad network buys in order to acquire users. Andrew Chen New here?

3 Practical Machine Learning Applications That Can Help Your Startup

The Startup Magazine

Chatbots can also draw information from customer account and ticket histories and company databases in order to provide support agents with relevant information, suggested responses and possible solutions.