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Technology, Innovation, and Modern War – Class 17 – Organizational Design – Safi Bahcall

Steve Blank

Joe Felter , Raj Shah and I designed a class to examine the new military systems, operational concepts and doctrines that will emerge from 21st century technologies – Space, Cyber, AI & Machine Learning and Autonomy. Today’s topic was Organizational Design and Modern War. Organization Design. And Finals Prep.

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Small Business Metrics to Track: Measuring Success The Right Way

Duct Tape Marketing

Small Business Metrics to Track: Measuring Success The Right Way written by John Jantsch read more at Duct Tape Marketing Are you tracking the right metrics that truly measure your definition of success? 5 Metrics-Focused Tips for Small Business: How to Achieve Meaningful Marketing Goals 1.

Metrics 57
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Product Design for SaaS Startups: Best Practices and Examples

ReadWriteStart

Startup X reached out to a product design services provider, and with their help, they were able to turn their fortunes around. The product design team helped them identify their users’ pain points and redesign the product to provide a more seamless customer experience. Why Is Design Important for SaaS?

Design 105
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Acquisitions can quickly increase your market share and bring in new customers. Acquisitions. Design a marketing growth strategy that increases market share and revenue. A common framework for defining your growth model is Dave McClure’s Pirate Metrics for startups : the AARRR framework. Customer experience improvements.

Marketing 115
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Why Companies and Government Do “Innovation Theater” Instead of Actual Innovation

Steve Blank

HR processes, legal processes, financial processes, acquisition and contracting processes, security processes, product development and management processes, and types of organizational forms etc. Metrics are used to manage process rather than creation of new capabilities, outcomes and speed to deployment.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. Acquisition. Image source. This stage answers the question: “How do our customers find us?”.

Retention 113
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SaaS Acquisition: The Hidden Risks of a “Frictionless” Sign-Up Flow

ConversionXL

The flow design was dated. It was a holdover that didn’t match our latest app design. Our conversion metrics didn’t connect to more important ones: activation rate and, of course, revenue. Additionally, all our users and product engagement metrics got skewed. The flow locked users in. This was our biggest sin.